SUNY at Potsdam
SUNY Potsdam is a public four-year university in Northern New York, part of the SUNY system, serving undergraduate and graduate students through three schools (Arts & Sciences, Crane School of Music, Education & Professional Studies) with 60+ degree programs and a tuition-and-fees-based public university revenue model.
- Company typePublic
- Founded1816
- HeadquartersPotsdam, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What SUNY at Potsdam does
SUNY Potsdam (legally, The State University of New York at Potsdam) is a public four-year comprehensive university established in 1816 and located in Potsdam, New York, in Northern New York near the Adirondack Mountains. It operates as a constituent unit of the State University of New York (SUNY) system and serves primarily traditional-age undergraduate students, graduate students, and youth musicians through three academic schools: the School of Arts & Sciences (offering 60+ degree programs), the Crane School of Music (a nationally recognized music program), and the School of Education & Professional Studies. The institution employs 501-1,000 staff and faculty, and emphasizes applied learning with 100% of students participating in experiential education, internships, and field placements.
The institution's core technology stack consists of standard higher-education SaaS platforms: the Brightspace learning management system for online course delivery, the SUNY-wide ALMA/Primo (BearCat) shared library catalog across 64 campuses, the Accommodate portal for disability services management, and the ILLiad system for interlibrary loans. Supporting services include the Lougheed Learning Commons (housing the Makerspace with 3D printing, Math Lab, Writers' Block, and collaborative study spaces), the Office of Accommodative Services, Athletics & Recreation, and residential housing and dining. The institution is currently investing in a comprehensive Digital Accessibility Framework to meet the April 2026 Title II ADA deadline.
SUNY Potsdam's business model is the standard public-university revenue mix: tuition and mandatory fees (state-mandated rates for in-state and out-of-state students), state appropriations from New York, campus housing and dining revenue, financial aid distribution, alumni giving and donations, and ancillary revenue from the Crane Youth Music summer camp ($920 residential / $590 commuter) and the campus Gear Shop. Recruitment is event-driven, relying on Saturday Visit Days, college fairs, regional counselor outreach, and digital marketing channels. The institution holds no VC or PE ownership and is ultimately governed by the SUNY Board of Trustees as a state entity.
SUNY at Potsdam firmographics
Firmographics- Name
- SUNY at Potsdam
- Legal name
- The State University of New York at Potsdam
- Website
- https://potsdam.edu
- Company type
- Public
- Founded year
- 1816
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- SUNY Potsdam is a public four-year university in Northern New York, part of the SUNY system, serving undergraduate and graduate students through three schools (Arts & Sciences, Crane School of Music, Education & Professional Studies) with 60+ degree programs and a tuition-and-fees-based public university revenue model.
- Ownership category
- akta.pro rank
SUNY at Potsdam industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113), Fine Arts Schools (611610)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- University-Led Summer/Winter Schools (Credit/Non-Credit) (EDAIAIAA)
- akta.pro secondary industries
- Music Camps (Band, Choir, Instrument Intensive) (EDAMALAJ), College & Career Exploration Camps (Pre-College Samplers, Pathways) (EDAMALAN), Pre-College Summer/Winter Academic Programs (High School Students) (EDAIAIAD)
Keywords
Where SUNY at Potsdam is headquartered
LocationHeadquarters
- HQ city
- Potsdam
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
SUNY at Potsdam business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Tuition and Fees: SUNY Potsdam generates primary revenue through tuition and mandatory fees charged to undergraduate and graduate students. As a public SUNY institution, tuition rates follow state guidelines for in-state and out-of-state students.
- Financial Aid Distribution: The institution distributes financial aid including grants, scholarships, and student loans to support enrollment.
- Crane Youth Music Summer Camp: Revenue from residential and commuter tuition for the Crane Youth Music summer camp program for middle and high school musicians ages 12-18.
- Campus Housing and Dining: Revenue from student housing (townhouses, residence halls) and dining services.
- Alumni Giving and Donations: Annual giving programs, reunion event fees, and scholarship donations from alumni and friends.
- Gear Shop/Merchandise: Revenue from the SUNY Potsdam Gear Shop (college store) selling merchandise and apparel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Crane Youth Music Summer Camp - Resident Camper |
| Unit Pricing | One time/ perpetual license | Crane Youth Music Summer Camp - Commuter Camper |
| Unit Pricing | One time/ perpetual license | Crane Youth Music Private Lessons |
| Unit Pricing | One time/ perpetual license | Crane Youth Music Scholarships |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
SUNY at Potsdam product offering
Product offeringCore offering
SUNY Potsdam is a public university delivering undergraduate and graduate degree programs across three academic schools — the Crane School of Music, the School of Arts & Sciences (60+ programs), and the School of Education & Professional Studies — with 100% of students participating in applied learning experiences. Beyond degree programs, the institution provides on-campus housing and dining, the Lougheed Learning Commons (with Makerspace, Math Lab, Writers' Block), College Libraries (Crumb and Crane), the Office of Accommodative Services, Athletics & Recreation, and the Crane Youth Music Summer Camp for ages 12–18.
Product overview
SUNY Potsdam is a public university offering a comprehensive educational portfolio through three academic units: the Crane School of Music (specializing in music education, performance, and composition), the School of Arts & Sciences (offering 60+ degree programs across humanities and sciences), and the School of Education & Professional Studies (focusing on education, kinesiology, and business). The institution emphasizes applied learning, with 100% of students participating in experiential education opportunities. Beyond academics, SUNY Potsdam provides student support services including the Office of Accommodative Services (managing disability accommodations through the Accommodate Portal platform), College Libraries (Crumb and Crane libraries with interlibrary loan and resource sharing via ALMA/Primo systems), the Lougheed Learning Commons (housing the Makerspace with 3D printing, tutoring centers, and collaborative spaces), and campus recreation including athletics. The institution also runs the Crane Youth Music summer camp for middle and high school musicians ages 12-18.
Differentiator
Problem solved
Functional benefit
Products and services
- Crane School of Music
Quantifiable outcome
- 100% of students participate in applied learning experiences as part of their degree requirements
- +2 more outcomes
Companies that use SUNY at Potsdam
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
SUNY at Potsdam technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature4 records
SUNY at Potsdam partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- New York State Department of Environmental Conservation (NYS DEC)core13-year partnership on the Spruce Grouse Translocation Program to restore endangered spruce grouse populations to the Adirondacks. The program relocates birds from Ontario and Maine to New York's boreal forests to improve genetic diversity and population numbers. Led by Dr. Glenn Johnson and alumna Angie Ross '02, the program provides applied learning opportunities for students while supporting statewide conservation goals.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
SUNY at Potsdam competitors and assessment
Company assessmentRegional players
- Clarkson University: Located in Potsdam, NY directly alongside SUNY Potsdam; while STEM-focused and private, it competes for the same North Country student catchment and partnership opportunities.
Direct peers
- SUNY Geneseo: Public SUNY comprehensive college of similar size with a strong liberal arts core, comparable tuition structure, and same 4-year residential model — a direct enrollment competitor within the SUNY system.
- SUNY New Paltz: Public SUNY comprehensive with a strong liberal arts and teacher education core, comparable size and tuition structure.
- SUNY Brockport: Public SUNY comprehensive with overlapping programs in Education, Arts & Sciences, and applied learning — directly competes for the same regional applicant base.
- St. Lawrence University: Private liberal arts college located in Canton, NY — the most proximate peer in North Country with overlapping liberal arts and sciences offerings and a regional applicant pool.
- SUNY Oneonta: Closely-comparable public SUNY comprehensive with similar liberal arts emphasis, similar enrollment scale, and direct competition for high school applicants in New York.
- SUNY Plattsburgh: Public SUNY comprehensive in New York's North Country with similar enrollment scale, tuition model, and a comparable regional-recruitment profile for traditional-age undergraduates.
- SUNY Cortland: Public SUNY comprehensive with overlapping Education and Arts & Sciences offerings; competes for similar in-state applicant pools and shares the SUNY shared-services stack.
- SUNY Oswego: Public SUNY comprehensive with similar size and broad program mix; overlaps with SUNY Potsdam in Arts & Sciences and Education recruitment.
Emerging players
- Eastman School of Music: University of Rochester's Eastman School is a peer music conservatory comparable to SUNY Potsdam's Crane School in reputation and in the applicant pool for talented young musicians.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
SUNY at Potsdam social profiles
Digital presenceSUNY at Potsdam compliance and trust
Trust signalCompliance6 records
SUNY at Potsdam financial estimates
Financial estimateRevenue estimate
Valuation estimate
SUNY at Potsdam leadership team
Management profileNumber of profiles
Profiles1 record
SUNY at Potsdam funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SUNY at Potsdam M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SUNY at Potsdam
What does SUNY at Potsdam do?
SUNY Potsdam is a public university delivering undergraduate and graduate degree programs across three academic schools — the Crane School of Music, the School of Arts & Sciences (60+ programs), and the School of Education & Professional Studies — with 100% of students participating in applied learning experiences. Beyond degree programs, the institution provides on-campus housing and dining, the Lougheed Learning Commons (with Makerspace, Math Lab, Writers' Block), College Libraries (Crumb and Crane), the Office of Accommodative Services, Athletics & Recreation, and the Crane Youth Music Summer Camp for ages 12–18.
Is SUNY at Potsdam a public or private company?
SUNY at Potsdam is a public company. It is classified as state government owned and is currently operating.
When was SUNY at Potsdam founded?
SUNY at Potsdam was founded in 1816. It employs 501 to 1,000 people.
Where is SUNY at Potsdam based?
SUNY at Potsdam is headquartered in Potsdam, United States, in the North America region.
How does SUNY at Potsdam make money?
Six revenue lines are on record. Tuition and Fees are the primary driver. The others are financial Aid Distribution, crane Youth Music Summer Camp, campus Housing and Dining, alumni Giving and Donations and gear Shop/Merchandise.
Who are SUNY at Potsdam's main competitors?
Clarkson University is listed as a regional player. Direct peers are SUNY Geneseo, SUNY New Paltz, SUNY Brockport, St. Lawrence University, SUNY Oneonta, SUNY Plattsburgh, SUNY Cortland and SUNY Oswego. Eastman School of Music is listed as an emerging player.
Does SUNY at Potsdam have an API?
No public API is recorded for SUNY at Potsdam.
What industry is SUNY at Potsdam in?
SUNY at Potsdam's product category is Higher Education. Its primary akta.pro industry code is EDAIAIAA, University-Led Summer/Winter Schools (Credit/Non-Credit), with a secondary code of EDAMALAJ, Music Camps (Band, Choir, Instrument Intensive). Its NAICS code is 6113 and its SIC code is 8200.