Planatol
Planatol is a German manufacturer of solvent-free industrial adhesives and computer-controlled application systems, serving enterprise graphics, packaging, woodworking, and specialty-industrial customers in over 100 countries through direct sales and international partners.
- Company typePrivate
- Founded1932
- HeadquartersRohrdorf, Germany
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Planatol does
Planatol is a German manufacturer of solvent-free industrial adhesives and computer-controlled adhesive application systems, founded in 1932 and headquartered in Rohrdorf (Upper Bavaria) with a second German site in Herford and wholly-owned sales subsidiaries in France (Planatol France S.A.R.L., 1998) and Italy (Planatol-Sifag S.r.l., 2012). The company serves enterprise industrial buyers across four primary verticals: graphics/paper processing (printers, bookbinders, publishers), packaging (folding cartons, paper bags, end-of-line sealing), wood and furniture (edge banding, surface coating, parquet/laminate), and specialty industrial applications (automotive, aerospace, textile, hygiene). It reports a presence in over 100 countries via subsidiaries and a network of international representatives and sales partners, with roughly 113 employees across four locations.
The business is structured as a dual chemistry-and-mechanical-engineering operation, an unusual combination that lets it sell precision-matched adhesive-plus-application-system bundles. On the chemistry side it produces dispersion, hot-melt, polyurethane, and pressure-sensitive adhesives, including the award-winning Planamelt hot-melt technology (Silver Print & Media Award 2016) that bridges EVA and PUR properties, and the Planarit powder adhesive line acquired from BASF's Kaurit business in 2019. On the engineering side it builds the Combijet fold-gluing systems (up to 64 application heads, ceramic nozzles, touchscreen control, remote diagnostics), Coldjet cold-gluing systems, Softjet entry systems, and modular components such as application heads, laser sensors (Eagle Eye), and controllers (Duojet). The portfolio emphasizes solvent-free formulations derived from renewable feedstocks (starch, cellulose, natural resins) and compliance-grade certifications (FDA, BfR, AEO, WHG).
Planatol monetizes primarily through hardware-style sales of adhesives (sold in container sizes from cans to bulk) and proprietary application systems, complemented by an aftermarket stream of service, spare parts, and retrofit solutions (e.g., Combijet Retrofit). Go-to-market is sales-led and enterprise B2B: direct field and inside sales from its own offices, technical/application-engineering consulting, and channel partners internationally. Pricing is quote-based and not publicly disclosed. The company is a wholly-owned subsidiary of Bluecap AG, a German industrial-technology investment holding company, and includes the operating subsidiary Planatol System GmbH for application systems.
Planatol firmographics
Firmographics- Name
- Planatol
- Legal name
- Planatol GmbH
- Website
- https://planatol.de
- Company type
- Private
- Founded year
- 1932
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Planatol is a German manufacturer of solvent-free industrial adhesives and computer-controlled application systems, serving enterprise graphics, packaging, woodworking, and specialty-industrial customers in over 100 countries through direct sales and international partners.
- Ownership category
- akta.pro rank
Planatol industry classification
Industry- Product category
- Industrial Adhesives
- NAICS
- Adhesive Manufacturing (32552), Paint, Coating, and Adhesive Manufacturing (3255), Adhesive Manufacturing (325520)
- SIC
- Adhesives & Sealants (2891)
- akta.pro primary industry
- Adhesives (Structural & Assembly) (IMAEAGAH)
- akta.pro secondary industries
- Adhesives & Sealants Chemicals (IMAEABAA), Coating & Adhesive Raw Materials (Resins, Additives, Solvents) (IMAEAGAK)
Keywords
Where Planatol is headquartered
LocationHeadquarters
- HQ city
- Rohrdorf
- HQ country
- Germany
- HQ region
- Europe
Offices4 records
Markets served
Planatol business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Industrial Adhesives: Sale of standard and custom-formulated industrial adhesives including dispersion adhesives, hot-melt adhesives, polyurethane adhesives, and pressure-sensitive adhesives for graphics, packaging, woodworking, and specialty industries. Products are sold in various container sizes from cans to containers.
- Adhesive Application Systems: Sale of proprietary application systems including Combijet fold-gluing systems and Coldjet cold-gluing systems, along with modular components such as application heads, pressure vessels, traverses, and laser sensors. Systems are precision-matched to Planatol adhesives for optimum working results.
- Service and Spare Parts: Aftermarket service, spare parts, and retrofit solutions for Planatol application systems, including technical support and remote diagnostics.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Planatol product offering
Product offeringCore offering
Planatol develops, produces, and sells industrial adhesives — including dispersion, hot-melt, polyurethane, and pressure-sensitive formulations — together with proprietary computer-controlled adhesive application systems for industrial customers. The company supplies matched adhesive-and-system solutions to the graphics, packaging, woodworking, and specialty industrial sectors, with formulations optimized for high-speed rotary printing, FDA/BfR-compliant food packaging, furniture and parquet bonding, and pressure-sensitive applications such as automotive cable wrapping and textile lamination.
Product overview
Planatol is a German manufacturer of solvent-free industrial adhesives and adhesive application systems, founded in 1932 and headquartered in Rohrdorf, Germany with facilities in Herford, France, and Italy. The company operates as a dual chemistry and mechanical engineering company with core competency in bonding, serving the graphics, packaging, and woodworking industries in over 100 countries. The product portfolio comprises two main categories: Adhesives (for paper/packaging, woodworking, and industrial applications including Planamelt, Planamelt HSP, ULTIMATE, and Planarit products) and Application Systems (including Combijet fold-gluing systems, Coldjet cold-gluing systems, Softjet, and modular components such as application heads, pressure vessels, sensors, and controllers). The company emphasizes the perfect matching between adhesives and application systems in all-in-one solutions. Notable product families include Planamelt award-winning hot-melt technology, Combijet high-speed fold-gluing systems with up to 64 application heads, and the Coldjet computer-controlled cold-gluing systems. Planatol also partners with BASF for Kaurit and Kauramin adhesive systems for woodworking applications.
Differentiator
Problem solved
Functional benefit
Brands
- Planamelt: Hot-melt adhesive technology for brochure binding, awarded the Print & Media Silver Award in 2016
- Combijet
- Coldjet
- Planarit
Products and services
- Adhesives for Paper and Packaging Comprehensive range of adhesives for paper processing and packaging industry including fold-gluing, bookbinding, lamination, mailing, folding carton, end-of-line packaging, and paper bag applications. Supplied in container sizes ranging from small cans to industrial containers.
- Adhesives for Woodworking Flexible and efficient adhesives for furniture, kitchens, parquet, laminate, wood composites, doors, and windows, including BASF Kaurit and Kauramin system partnership products acquired with Wetzel.
- Industrial Application Adhesives Specialized industrial adhesives for construction, textile lamination, automotive applications such as adhesive tapes, insulation films, and trim strips, pest control, and pressure-sensitive adhesive applications.
- Combijet Fold-Gluing Application Systems Computer-controlled high-speed fold-gluing systems for rotary printing applications. Includes Combijet 10NET (up to 64 application heads, high automation) and Combijet 10PV (up to 8 heads for small and medium rotaries), with ceramic nozzles, automatic cleaning, and touchscreen operation.
- Coldjet Cold-Gluing Application Systems Computer-controlled cold-gluing systems with modular configuration including AKS 250, AKS-200, AS-102, and AKS-100 application heads, pressure vessels, Eagle Eye laser sensors, traverses, spray heads, and the Duojet controller for various industrial applications.
- Industrial Application Systems Modular application systems for packaging/end-of-line, textile manufacturing, construction, pharmaceutical and hygienic industries, and special machines, with laser-based verification capabilities.
- Service and Spare Parts Customer service, spare parts, and retrofit solutions for Planatol application systems including Combijet and Softjet product families, with downloadable spare parts lists, technical support, and remote diagnostics.
- Planamelt Hot-Melt Adhesive Technology Award-winning hot-melt adhesive technology positioned between EVA and PUR adhesives, developed for brochure binding in the graphics industry. Won the Print & Media Silver Award in 2016 and offered in regular, Pro, and HSP (High Speed Performance) variants.
- ULTIMATE End-of-Line Packaging Adhesives End-of-Line packaging adhesives for closing and sealing applications with requirements for extreme temperatures and high production speeds in modern packaging lines.
- Planarit Powder Adhesives Self-polymerizing powder adhesives acquired from BASF (formerly sold under the Kaurit brand), available in six variants for different woodworking applications and production processes.
- Softjet Application System Entry-level application system for fold-gluing, available in standard and Touch variants for various printing requirements, positioned below the Combijet 10NET and 10PV lines.
- Combijet Retrofit Solutions Retrofit solutions for existing Planatol application systems to extend functionality, modernize equipment, and prolong service life of installed Combijet and Softjet lines.
Quantifiable outcome
- Application speeds up to 20 m/sec on rotary printing machines
- +2 more outcomes
Companies that use Planatol
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Planatol technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Planatol partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- BASFcorePlanatol acquired BASF's Kaurit powder adhesive business effective January 1, 2019, and now continues these products under the Planarit brand. Additionally, Planatol holds a BASF system partnership for Kaurit and Kauramin adhesives in the woodworking sector. This partnership provides access to BASF's adhesive resin technology and establishes Planatol as an authorized distributor and continuation partner for these product lines.
- Industrieverband Klebstoffe e.V. (IVK)minorPlanatol is a member of the German Adhesives Industry Association (IVK), participating in various working groups on industry developments, regulatory changes, approvals, and new standards. This membership keeps Planatol informed of industry trends and regulatory developments.
- StifterverbandminorPlanatol has been awarded the Stifterverband 'Research Seal' (Forschungssiegel) recognizing the company's commitment to and excellence in research and development activities. This certification is granted to companies demonstrating sustained investment in R&D.
Scale indicators6 records
Recent moves10 records
Expansion highlights5 records
Planatol competitors and assessment
Company assessmentBroad incumbents
- Sika AG: Swiss specialty chemicals company with a strong position in construction, automotive, and industrial adhesives/sealants; serves overlapping woodworking and automotive customer segments.
- Bostik (Arkema): Arkema's adhesives division covering packaging, construction, and industrial assembly; overlaps with Planatol's packaging and woodworking segments as a large multinational competitor.
- H.B. Fuller Company: US-based global adhesive manufacturer serving packaging, hygiene, construction, and automotive markets; competes with Planatol in paper, packaging, and industrial specialty applications at scale.
- Henkel AG (Adhesive Technologies): Global leader in industrial adhesives with a vastly broader portfolio (Loctite, Pattex, Bonderite) serving packaging, automotive, electronics, and woodworking; competes with Planatol at the high-end of packaging and industrial assembly.
Direct peers
- Jowat SE: German mid-sized industrial adhesives manufacturer with a comparable product portfolio spanning hot-melt, dispersion, and PUR adhesives for woodworking, packaging, and graphics industries—Planatol's primary verticals.
- Kleiberit Adhesives: German family-owned adhesives specialist serving woodworking, automotive, and industrial assembly with reactive PUR hot-melts and dispersion adhesives, directly overlapping Planatol's Planarit woodworking and industrial specialty offerings.
- WEICON GmbH & Co. KG: German manufacturer of specialty adhesives and sealants for industrial and technical applications, competing with Planatol in industrial specialty and automotive segments.
- Nordson Corporation: US manufacturer of adhesive dispensing and application equipment used in packaging, product assembly, and converting—directly competing with Planatol's Combijet and Coldjet application systems business.
Emerging players
- Tremco Illbruck: European manufacturer of sealants, adhesives, and passive fire protection products for construction and industrial applications; overlaps with Planatol's industrial specialty and packaging end-of-line offerings.
- Valco Melton: Specialist in adhesive application and inspection systems for paper, packaging, and converting industries, providing direct competition in the application-systems business alongside Planatol's Combijet/Coldjet lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Planatol social profiles
Digital presencePlanatol compliance and trust
Trust signalCompliance2 records
Planatol financial estimates
Financial estimateRevenue estimate
Valuation estimate
Planatol leadership team
Management profileNumber of profiles
Profiles2 records
Planatol subsidiaries and ownership
Company hierarchySubsidiaries3 records
Planatol funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Planatol M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Planatol
What does Planatol do?
Planatol develops, produces, and sells industrial adhesives — including dispersion, hot-melt, polyurethane, and pressure-sensitive formulations — together with proprietary computer-controlled adhesive application systems for industrial customers. The company supplies matched adhesive-and-system solutions to the graphics, packaging, woodworking, and specialty industrial sectors, with formulations optimized for high-speed rotary printing, FDA/BfR-compliant food packaging, furniture and parquet bonding, and pressure-sensitive applications such as automotive cable wrapping and textile lamination.
Is Planatol a public or private company?
Planatol is a private company. It is classified as corporate owned and is currently operating.
When was Planatol founded?
Planatol was founded in 1932. It employs 101 to 250 people.
Where is Planatol based?
Planatol is headquartered in Rohrdorf, Germany, in the Europe region.
How does Planatol make money?
Three revenue lines are on record. Industrial Adhesives are the primary driver. The others are adhesive Application Systems and service and Spare Parts.
Who are Planatol's main competitors?
Broad incumbents on record are Sika AG, Bostik (Arkema), H.B. Fuller Company and Henkel AG (Adhesive Technologies). Direct peers are Jowat SE, Kleiberit Adhesives, WEICON GmbH & Co. KG and Nordson Corporation. Emerging players are Tremco Illbruck and Valco Melton.
Does Planatol have an API?
No public API is recorded for Planatol.
What industry is Planatol in?
Planatol's product category is Industrial Adhesives. Its primary akta.pro industry code is IMAEAGAH, Adhesives (Structural & Assembly), with a secondary code of IMAEABAA, Adhesives & Sealants Chemicals. Its NAICS code is 32552 and its SIC code is 2891.