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Schmitz

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uuid0022rmn

Namestring
Schmitz
Legal namestring
Schmitz-Werke GmbH + Co. KG
Company typeenum
Private
Founded yearint
1921
Descriptiontext

Schmitz-Werke GmbH + Co. KG is a family-owned German holding company headquartered in Emsdetten, Nordrhein-Westfalen, founded in 1921 as Emsdettener Baumwollindustrie and now in its fourth generation. The group operates 14 companies and participations (9 in Germany, 9 abroad) with a global workforce of 820 employees and consolidated annual revenue of approximately 120 million EUR. Its subsidiaries target niche textile markets: markilux in premium awnings and sun protection, Schmitz Textiles in technical and home textiles manufactured in Emsdetten, Se-Da in sewing/series production based in Poland, and textil-werk (textilwerk.com) in designer home accessories via direct-to-consumer e-commerce. Other segments include automotive textiles, technical fabrics, and cover fabrics.

The group's core technology and operating platform is built around in-house enterprise IT that supports all subsidiaries, including ERP systems development and migration, BDE (Betriebsdatenerfassung) and MES (Manufacturing Execution Systems) administration, enterprise data warehouse (eDWH) architecture, and Enterprise Service Bus integration. Two in-house data centers with NetApp Metroclusters provide redundant, scalable infrastructure. Since 2018 the parent has been explicitly organized as a shared services provider to its subsidiaries in IT, finance, HR, insurance, and fleet management, with an average of approximately 4 million EUR invested annually.

The business model is B2B-led with some direct-to-consumer extension through textilwerk.com. Revenue is generated through product sales of branded textile goods (awnings, technical fabrics, home textiles, cover fabrics) under subsidiary brands and through internal cross-charging for shared services to operating companies. The group pursues strategic acquisitions to expand its market positioning and identifies synergy and standardization opportunities across subsidiaries. Pricing is not publicly disclosed and is presumed to be quote-based and tailored to B2B customer requirements across niche markets.

Short descriptiontext

Schmitz-Werke GmbH + Co. KG is a fourth-generation German family-owned holding company operating 14 subsidiaries in niche textile markets — premium awnings (markilux), technical and home textiles, sewing production, and DTC designer accessories — with shared IT, finance, HR, and fleet services centralized at the group level.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersEmsdetten, Germany
HQ citystring
Emsdetten
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
technical textiles manufacturing, awning sun protection, automotive textiles, home textiles production, industrial fabric supply
Industry2 codes
1Hospitality & Institutional Home Textiles Manufacturing (Hotel/Hospital Bedding & Towels)
CodeIMAOAKAIPrimaryYes
2Denim & Twill Mills
CodeIMAOABAGPrimaryNo
NAICS code3 codes
  • Fabric Mills3132
  • Curtain and Linen Mills314120
  • Textile Product Mills314
SIC code2 codes
  • Broadwoven Fabric Mills, Cotton2211
  • Broadwoven Fabric Mills, Man Made Fiber & Silk2221
Product category
Technical Textiles Manufacturing
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Product Sales (Sun Protection & Textiles)
TypeOne Time License
Description

Sale of branded products including awnings (markilux), technical textiles, home textiles, and cover fabrics through multiple subsidiary companies. The group also includes a sewing operation (Se-Da) for series production and home textiles, and a startup (textilwerk.com) for individual living accessories and designer textiles.

schmitz-werke.com
2Group Services Revenue
TypeProfessional Services
Description

Parent company provides shared services to subsidiaries including IT infrastructure, IT systems development, finance, HR, insurance, and fleet management. These services support operational subsidiaries and create internal synergies.

schmitz-werke.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Supply Chain, Operations, Technology or R&D, Infrastructure, Marketing or Sales
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 4 records shown
1markilux
Description

Markisen und Sonnenschutz (Awnings and sun protection). Website: markilux.com

schmitz-werke.com
+3 more records
Core offering1 text field

Schmitz-Werke GmbH + Co. KG is a 4th-generation family-owned holding company that operates a group of 14 subsidiaries and participations producing specialized technical textiles and related products for niche markets. Its branded subsidiaries include markilux (premium awnings and sun protection), Schmitz Textiles (technical and home textiles manufactured in Emsdetten), Se-Da (sewing/series production of home textiles in Poland), and textilwerk (designer home accessories). As the parent, Schmitz also provides shared services — IT infrastructure, ERP/MES system development, finance, HR, insurance, and fleet management — to its operating subsidiaries.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Schmitz-Werke is a holding company comprising over 14 national and international subsidiaries operating primarily in niche textile markets. The portfolio includes: markilux (awnings and sun protection), Schmitz Textiles (textile manufacturing in Emsdetten), Se-Da (sewing for series production and home textiles in Poland), and textil-werk (a startup for individual home accessories and designer textiles). The group serves sectors including textile sun protection, automotive, home textiles, technical fabrics, and cover materials, supported by shared services in IT, finance, HR, and organization.

Product and service4 records
1markilux Awnings and Sun Protection
CategorySun Protection / Awnings
Description

Premium awnings and textile sun protection products (Markisen und Sonnenschutz) delivered under the markilux brand, providing technical outdoor shading solutions for residential and commercial buyers.

2Schmitz Textiles Fabrics
CategoryTechnical and Home Textiles
Description

Textile fabrics manufactured in Emsdetten for technical textiles, furnishing fabrics, automotive applications, and cover fabrics, serving industrial and commercial customers.

3Se-Da Sewing and Series Production
CategoryTextile Manufacturing Services
Description

Contract sewing and series production of home textiles (Näherei für Serienfertigung und Heimtextilien) delivered from a sewing facility in Poland for industrial and commercial customers.

4textil-werk Designer Home Accessories
CategoryDesigner Home Accessories
Description

Individual home accessories and textiles from designers (individuelle Wohnaccessoires und Textilien von Designern) marketed through an e-commerce startup brand under the Schmitz group.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Recent move10 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

weinor is a German premium awning and patio roof manufacturer with a similar B2B dealer model to markilux. Both compete in technical textile sun protection for residential and commercial European markets.

TypeDirect peer
Description

Sioen Industries is a Belgian technical textiles manufacturer serving automotive, industrial, and protective-clothing markets. It is directly comparable to Schmitz Textiles' technical/industrial fabric operations.

TypeDirect peer
Description

Serge Ferrari is a French manufacturer of technical flexible composite textiles for solar protection, architecture, and industry. It competes with Schmitz Textiles in technical textiles used in awnings, tensile architecture, and industrial applications.

TypeDirect peer
Description

Stöbag is a Swiss premium awning and sun protection manufacturer directly comparable to markilux. Both operate in the DACH premium shading segment with technical textile-based product portfolios.

TypeDirect peer
Description

Christian Fischbacher is a Swiss premium home textile manufacturer producing furnishing fabrics and decorative textiles. It is comparable to Schmitz Textiles' furnishing-fabrics business and competes in the European premium interior textiles market.

TypeDirect peer
Description

Heytex is a German manufacturer of technical textiles including awning fabrics, tarpaulins, and industrial fabrics. It directly competes with Schmitz Textiles in coated and laminated technical fabrics used in sun protection and industrial applications.

TypeDirect peer
Description

Glatz is a Swiss premium parasol and sun protection manufacturer competing with markilux in high-end residential and hospitality outdoor shading. Both serve European premium B2B channels with textile-intensive products.

TypeDirect peer
Description

WAREMA is the largest German manufacturer of awnings, external venetian blinds, and sun protection systems, directly competing with markilux in residential and commercial outdoor shading. Both companies target European B2B/B2C channels with premium technical shading solutions.

TypeDirect peer
Description

Renson is a Belgian manufacturer of outdoor sun protection (louvered roofs, patio covers, awnings) competing head-to-head with markilux across Benelux, Germany, and broader Europe. Both focus on technical textile-based premium outdoor shading.

TypeDirect peer
Description

JAB Anstoetz is a German family-owned textile distributor and manufacturer specializing in home furnishings, upholstery, and curtain fabrics. Comparable to Schmitz Textiles and Se-Da in home textiles distribution and contract manufacturing for European interiors.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries4 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Schmitz

Technical Textiles Manufacturingschmitz-werke.com

Schmitz-Werke GmbH + Co. KG is a fourth-generation German family-owned holding company operating 14 subsidiaries in niche textile markets — premium awnings (markilux), technical and home textiles, sewing production, and DTC designer accessories — with shared IT, finance, HR, and fleet services centralized at the group level.

What Schmitz does

Schmitz-Werke GmbH + Co. KG is a family-owned German holding company headquartered in Emsdetten, Nordrhein-Westfalen, founded in 1921 as Emsdettener Baumwollindustrie and now in its fourth generation. The group operates 14 companies and participations (9 in Germany, 9 abroad) with a global workforce of 820 employees and consolidated annual revenue of approximately 120 million EUR. Its subsidiaries target niche textile markets: markilux in premium awnings and sun protection, Schmitz Textiles in technical and home textiles manufactured in Emsdetten, Se-Da in sewing/series production based in Poland, and textil-werk (textilwerk.com) in designer home accessories via direct-to-consumer e-commerce. Other segments include automotive textiles, technical fabrics, and cover fabrics.

The group's core technology and operating platform is built around in-house enterprise IT that supports all subsidiaries, including ERP systems development and migration, BDE (Betriebsdatenerfassung) and MES (Manufacturing Execution Systems) administration, enterprise data warehouse (eDWH) architecture, and Enterprise Service Bus integration. Two in-house data centers with NetApp Metroclusters provide redundant, scalable infrastructure. Since 2018 the parent has been explicitly organized as a shared services provider to its subsidiaries in IT, finance, HR, insurance, and fleet management, with an average of approximately 4 million EUR invested annually.

The business model is B2B-led with some direct-to-consumer extension through textilwerk.com. Revenue is generated through product sales of branded textile goods (awnings, technical fabrics, home textiles, cover fabrics) under subsidiary brands and through internal cross-charging for shared services to operating companies. The group pursues strategic acquisitions to expand its market positioning and identifies synergy and standardization opportunities across subsidiaries. Pricing is not publicly disclosed and is presumed to be quote-based and tailored to B2B customer requirements across niche markets.

Schmitz firmographics

Firmographics
Name
Schmitz
Legal name
Schmitz-Werke GmbH + Co. KG
Website
https://schmitz-werke.com
Company type
Private
Founded year
1921
Operating status
Operating
Headcount range
501–1,000 employees
Short description
Schmitz-Werke GmbH + Co. KG is a fourth-generation German family-owned holding company operating 14 subsidiaries in niche textile markets — premium awnings (markilux), technical and home textiles, sewing production, and DTC designer accessories — with shared IT, finance, HR, and fleet services centralized at the group level.
Ownership category
akta.pro rank

Schmitz industry classification

Industry
Product category
Technical Textiles Manufacturing
NAICS
Fabric Mills (3132), Curtain and Linen Mills (314120), Textile Product Mills (314)
SIC
Broadwoven Fabric Mills, Cotton (2211), Broadwoven Fabric Mills, Man Made Fiber & Silk (2221)
akta.pro primary industry
Hospitality & Institutional Home Textiles Manufacturing (Hotel/Hospital Bedding & Towels) (IMAOAKAI)
akta.pro secondary industry
Denim & Twill Mills (IMAOABAG)

Keywords

  • Technical textiles manufacturing
  • Awning sun protection
  • Automotive textiles
  • Home textiles production
  • Industrial fabric supply

Where Schmitz is headquartered

Location

Headquarters

HQ city
Emsdetten
HQ country
Germany
HQ region
Europe

Offices1 record

Markets served

Schmitz business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Personnel, Supply Chain, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

  1. Product Sales (Sun Protection & Textiles): Sale of branded products including awnings (markilux), technical textiles, home textiles, and cover fabrics through multiple subsidiary companies. The group also includes a sewing operation (Se-Da) for series production and home textiles, and a startup (textilwerk.com) for individual living accessories and designer textiles.
  2. Group Services Revenue: Parent company provides shared services to subsidiaries including IT infrastructure, IT systems development, finance, HR, insurance, and fleet management. These services support operational subsidiaries and create internal synergies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Schmitz product offering

Product offering

Core offering

Schmitz-Werke GmbH + Co. KG is a 4th-generation family-owned holding company that operates a group of 14 subsidiaries and participations producing specialized technical textiles and related products for niche markets. Its branded subsidiaries include markilux (premium awnings and sun protection), Schmitz Textiles (technical and home textiles manufactured in Emsdetten), Se-Da (sewing/series production of home textiles in Poland), and textilwerk (designer home accessories). As the parent, Schmitz also provides shared services — IT infrastructure, ERP/MES system development, finance, HR, insurance, and fleet management — to its operating subsidiaries.

Product overview

Schmitz-Werke is a holding company comprising over 14 national and international subsidiaries operating primarily in niche textile markets. The portfolio includes: markilux (awnings and sun protection), Schmitz Textiles (textile manufacturing in Emsdetten), Se-Da (sewing for series production and home textiles in Poland), and textil-werk (a startup for individual home accessories and designer textiles). The group serves sectors including textile sun protection, automotive, home textiles, technical fabrics, and cover materials, supported by shared services in IT, finance, HR, and organization.

Differentiator

Problem solved

Functional benefit

Brands

  • markilux: Markisen und Sonnenschutz (Awnings and sun protection). Website: markilux.com
  • Schmitz Textiles
  • Se-Da
  • textil-werk

Products and services

  • markilux Awnings and Sun Protection Premium awnings and textile sun protection products (Markisen und Sonnenschutz) delivered under the markilux brand, providing technical outdoor shading solutions for residential and commercial buyers.
  • Schmitz Textiles Fabrics Textile fabrics manufactured in Emsdetten for technical textiles, furnishing fabrics, automotive applications, and cover fabrics, serving industrial and commercial customers.
  • Se-Da Sewing and Series Production Contract sewing and series production of home textiles (Näherei für Serienfertigung und Heimtextilien) delivered from a sewing facility in Poland for industrial and commercial customers.
  • textil-werk Designer Home Accessories Individual home accessories and textiles from designers (individuelle Wohnaccessoires und Textilien von Designern) marketed through an e-commerce startup brand under the Schmitz group.

Companies that use Schmitz

Customer profile

Segments3 records

Ideal customer profiles3 records

Schmitz technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Schmitz partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Schmitz competitors and assessment

Company assessment

Direct peers

  • weinor GmbH: weinor is a German premium awning and patio roof manufacturer with a similar B2B dealer model to markilux. Both compete in technical textile sun protection for residential and commercial European markets.
  • Sioen Industries: Sioen Industries is a Belgian technical textiles manufacturer serving automotive, industrial, and protective-clothing markets. It is directly comparable to Schmitz Textiles' technical/industrial fabric operations.
  • Serge Ferrari Group: Serge Ferrari is a French manufacturer of technical flexible composite textiles for solar protection, architecture, and industry. It competes with Schmitz Textiles in technical textiles used in awnings, tensile architecture, and industrial applications.
  • Stöbag AG: Stöbag is a Swiss premium awning and sun protection manufacturer directly comparable to markilux. Both operate in the DACH premium shading segment with technical textile-based product portfolios.
  • Christian Fischbacher: Christian Fischbacher is a Swiss premium home textile manufacturer producing furnishing fabrics and decorative textiles. It is comparable to Schmitz Textiles' furnishing-fabrics business and competes in the European premium interior textiles market.
  • Heytex Bramsche: Heytex is a German manufacturer of technical textiles including awning fabrics, tarpaulins, and industrial fabrics. It directly competes with Schmitz Textiles in coated and laminated technical fabrics used in sun protection and industrial applications.
  • Glatz AG: Glatz is a Swiss premium parasol and sun protection manufacturer competing with markilux in high-end residential and hospitality outdoor shading. Both serve European premium B2B channels with textile-intensive products.
  • WAREMA Group: WAREMA is the largest German manufacturer of awnings, external venetian blinds, and sun protection systems, directly competing with markilux in residential and commercial outdoor shading. Both companies target European B2B/B2C channels with premium technical shading solutions.
  • Renson Outdoor: Renson is a Belgian manufacturer of outdoor sun protection (louvered roofs, patio covers, awnings) competing head-to-head with markilux across Benelux, Germany, and broader Europe. Both focus on technical textile-based premium outdoor shading.
  • JAB Josef Anstoetz: JAB Anstoetz is a German family-owned textile distributor and manufacturer specializing in home furnishings, upholstery, and curtain fabrics. Comparable to Schmitz Textiles and Se-Da in home textiles distribution and contract manufacturing for European interiors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Schmitz social profiles

Digital presence

Schmitz financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Schmitz leadership team

Management profile

Number of profiles

Profiles5 records

Schmitz subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Schmitz funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Schmitz M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schmitz

What does Schmitz do?

Schmitz-Werke GmbH + Co. KG is a 4th-generation family-owned holding company that operates a group of 14 subsidiaries and participations producing specialized technical textiles and related products for niche markets. Its branded subsidiaries include markilux (premium awnings and sun protection), Schmitz Textiles (technical and home textiles manufactured in Emsdetten), Se-Da (sewing/series production of home textiles in Poland), and textilwerk (designer home accessories). As the parent, Schmitz also provides shared services — IT infrastructure, ERP/MES system development, finance, HR, insurance, and fleet management — to its operating subsidiaries.

Is Schmitz a public or private company?

Schmitz is a private company. It is classified as family owned and is currently operating.

When was Schmitz founded?

Schmitz was founded in 1921. It employs 501 to 1,000 people.

Where is Schmitz based?

Schmitz is headquartered in Emsdetten, Germany, in the Europe region.

How does Schmitz make money?

Two revenue lines are on record. Product Sales (Sun Protection & Textiles) is the primary driver. The others are group Services Revenue.

Who are Schmitz's main competitors?

Direct peers on record are weinor GmbH, Sioen Industries, Serge Ferrari Group, Stöbag AG, Christian Fischbacher, Heytex Bramsche, Glatz AG, WAREMA Group, Renson Outdoor and JAB Josef Anstoetz.

Does Schmitz have an API?

No public API is recorded for Schmitz.

What industry is Schmitz in?

Schmitz's product category is Technical Textiles Manufacturing. Its primary akta.pro industry code is IMAOAKAI, Hospitality & Institutional Home Textiles Manufacturing (Hotel/Hospital Bedding & Towels), with a secondary code of IMAOABAG, Denim & Twill Mills. Its NAICS code is 3132 and its SIC code is 2211.

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