Phoenix Healthcare

What Phoenix Healthcare does

Phoenix Healthcare LLC is a privately held, Oklahoma-based operator of skilled nursing and long-term care facilities. Founded around 2009-2011 and headquartered in Tulsa, the company runs a network of six to seven facilities across the state — The Gardens, Green Country Care Center, Grove Nursing Center, The Lakes, South Park East, Southern Oaks Care Center, and Phoenix Rehab — providing 24-hour skilled nursing, post-acute rehabilitation (physical, occupational, and speech therapy), IV therapy, wound care, hospice services, and specialized secured memory-care programs for Alzheimer's and dementia patients.

The underlying technology stack is conventional for a skilled nursing operator rather than technology-led: state-of-the-art rehabilitation equipment deployed by certified nurse therapists, secured physical environments for memory-care residents, and a centralized Phoenix Rehab service line. No proprietary software, data platform, or AI capability is referenced. The business accepts four payor streams — Medicare Part A for skilled services, Medicaid for eligible long-term residents, private insurance, and direct private pay — with room-and-board per diems billed monthly and pricing that varies by room type and acuity. Go-to-market is sales-led and relationship-driven, relying on physician and hospital referrals, direct family inquiries, facility tours, and word-of-mouth, supported by a content-light website and an affiliation with the Green Country Healthcare Association. Customer segments include elderly residents needing long-term care, post-acute rehabilitation patients, memory-care patients, and their families.

Name

Phoenix Healthcare

Legal name

Phoenix Healthcare LLC

Website

https://phoenixhealthcarellc.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

251–500 employees

Short description

Phoenix Healthcare LLC operates a network of six to seven skilled nursing and rehabilitation facilities across Oklahoma, providing 24-hour long-term care, post-acute rehabilitation, and specialized Alzheimer's and dementia care to elderly residents.

Ownership category

akta.pro rank

Product category

Skilled Nursing and Rehabilitation Care

NAICS

Nursing Care Facilities (Skilled Nursing Facilities) (62311), Nursing Care Facilities (Skilled Nursing Facilities) (623110)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Skilled Dementia Nursing / Memory Care SNFs (HLADADAE)

akta.pro secondary industries

Long-Term Care Rehabilitation Centers (HLAFAFAD), Memory Care Units within Skilled Nursing Facilities (SNF/Nursing Homes) (HLADACAC), Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB)

Keywords

• Skilled nursing care
• Rehabilitation services
• Memory care
• Long-term care
• Alzheimer's care

Headquarters

HQ city

Tulsa

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Medicare Part A Skilled Nursing: Reimbursement through Medicare Part A for skilled nursing care, therapy services, and post-acute care. Certified Medicare provider accepting patients requiring skilled services.
2. Medicaid Long-Term Care: Medicaid reimbursement for eligible long-term care residents. Certified Medicaid provider serving financially eligible patients requiring ongoing nursing care.
3. Private Pay: Direct payment from residents or families who do not qualify for Medicare or Medicaid, paying out-of-pocket for care services.
4. Private Insurance: Reimbursement through private health insurance plans for covered skilled nursing and rehabilitation services.
5. Hospice Care Services: Hospice care services for end-of-life residents, potentially covered through Medicare hospice benefit or other hospice reimbursement mechanisms.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Phoenix Healthcare LLC operates six skilled nursing and rehabilitation facilities across Oklahoma, providing 24-hour inpatient nursing care, post-acute rehabilitation therapy, Alzheimer's and dementia memory care, and hospice services. The company serves elderly residents, post-acute recovery patients, and individuals with cognitive impairment through a multi-building care network funded by Medicare, Medicaid, private pay, and private insurance.

Product overview

Phoenix Healthcare LLC operates a network of six skilled nursing and rehabilitation facilities across Oklahoma, offering long-term care, specialized Alzheimer's and dementia care, and rehabilitation services. The company provides skilled or long-term inpatient nursing care through its facilities including Green Country Care Center (Alzheimer's/dementia specialty), Grove Nursing Center (general nursing/rehab), Southern Oaks Care Center (skilled nursing/rehab), South Park East (47-bed dementia specialty), The Gardens and The Lakes (mentioned as locations), and Phoenix Rehab (centralized rehabilitation services). All facilities offer private and semi-private rooms in secure, home-like environments with 24-hour nursing care.

Differentiator

Problem solved

Functional benefit

Products and services

• Skilled Nursing Care 24-hour inpatient skilled nursing services for elderly and post-acute patients delivered across six Oklahoma facilities, funded by Medicare, Medicaid, private pay, and private insurance.
• Rehabilitation Therapy Post-acute rehabilitation therapy including physical, occupational, and speech therapy delivered to patients recovering from surgery, injury, stroke, or hospitalization.
• Alzheimer's and Dementia Memory Care Specialized secured memory care services for residents with Alzheimer's disease and other forms of dementia, delivered in secured units across the Phoenix Healthcare facility network.
• Hospice Care End-of-life hospice care services provided to terminally ill residents within Phoenix Healthcare's Oklahoma skilled nursing facilities.

Quantifiable outcome

• Over 45 years of combined healthcare team experience
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Green Country Healthcare AssociationminorOthersPhoenix Healthcare is affiliated with the Green Country Healthcare Association (greencountrycaresforseniors.org), a regional healthcare association serving seniors in the area. This affiliation provides community credibility and networking opportunities within the Oklahoma healthcare community.
• MedicarecoreOthersMedicare is a federal health insurance program for people 65 and older. Phoenix Healthcare facilities are Medicare certified, enabling eligible seniors to use Medicare benefits for skilled nursing care, therapy services, and post-acute care.
• MedicaidcoreOthersMedicaid is a joint federal and state program providing health coverage for eligible low-income adults, children, pregnant women, and people with disabilities. Phoenix Healthcare facilities accept Medicaid, serving financially eligible long-term care residents.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Ensign Group: Operates a large network of skilled nursing and rehabilitation facilities across multiple states with a regional cluster operator model, accepting Medicare/Medicaid and offering post-acute rehabilitation, long-term care, and assisted living — the closest functional peer to Phoenix Healthcare's multi-site Oklahoma SNF network.
• National HealthCare Corporation: Operates skilled nursing facilities, assisted living, and home health programs across the southeastern and central US, with a focus on Medicare/Medicaid reimbursement and in-house rehabilitation therapy — directly comparable to Phoenix's service mix and multi-site operator model.
• Genesis HealthCare: One of the largest US skilled nursing facility operators, providing post-acute rehabilitation, long-term care, and specialty memory care services across a multi-state network with Medicare/Medicaid as primary payers — a broader-scale analogue to Phoenix Healthcare's SNF and dementia care operation.
• PACS Services: A multi-state operator of skilled nursing, assisted living, and rehabilitation facilities organized around a regional cluster strategy highly similar to Phoenix's Oklahoma-focused approach; serves Medicare/Medicaid populations with similar acuity mix.

Emerging players

• Encompass Health: Operates inpatient rehabilitation hospitals and provides home health/post-acute services with strong therapy and rehabilitation programs; a partial-overlap peer given Phoenix's rehabilitation focus and Phoenix Rehab facility.
• Amedisys: Operates home health and hospice agencies serving post-acute and end-of-life patients; an adjacency peer given Phoenix's offering of hospice care services alongside its SNF operations and shared Medicare reimbursement dynamics.

Broad incumbents

• Five Star Senior Living: Operates senior living communities including independent living, assisted living, memory care, and skilled nursing across multiple US states; comparable to Phoenix as a multi-modality senior care operator serving Medicaid and private pay residents.
• Brookdale Senior Living: The largest US senior living operator offering independent living, assisted living, memory care, and skilled nursing across the country; comparable to Phoenix as a multi-site senior care provider, though operating at much greater scale and a different acuity mix.
• Good Samaritan Society (Sanford Health): One of the largest US nonprofit senior care providers, operating skilled nursing, assisted living, and memory care communities across many states including the central US; comparable to Phoenix in scope of services, though as a faith-based nonprofit on a much larger scale.

Regional players

• StoneGate Senior Living: Operates skilled nursing, assisted living, and memory care communities primarily in Texas and Oklahoma; comparable to Phoenix as a multi-site, regional SNF/memory care operator with overlapping service territory in the south-central US.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/PhoenixHealthcareAylesbury
• LinkedInlinkedin.com/company/phoenix-healthcare-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Phoenix Healthcare