Cetris
CETRIS (CIDEM Hranice, a.s.) is the largest European manufacturer of cement bonded particleboards, producing 14+ board types from a single 55,000 m³-capacity plant in Hranice, Czech Republic, and exporting to 30+ countries for construction, facade, fireproofing, and DIY applications.
- Company typePrivate
- Founded1991
- HeadquartersHranice, Czechia
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Cetris does
CETRIS is the cement bonded particleboard division of CIDEM Hranice, a.s., a privately held Czech joint-stock company. It manufactures and sells 14+ types of cement bonded particleboards under the CETRIS® trademark from a single production facility in Hranice I – Město, Czech Republic, established in 1987 and operationally launched in 1991. The company describes itself as the largest manufacturer of cement bonded particleboards in Europe, with a nameplate annual capacity of 55,000 m³ and exports to 30+ countries across Europe, Africa, Asia, and South America. Board compositions combine wood chips, cement binder, water, and hydration additives, with proprietary surface finishing executed on KRONOS spraying machines from MAKOR and core production technology licensed from German supplier BISON.
The product portfolio splits into boards without surface finish (CETRIS BASIC, PD, PDB, PDI, PDP, PROFIL, INCOL, AKUSTIC, HOBBY, ECO BASIC, ECO PDB) and boards with surface finish (PLUS, FINISH, LASUR, DEKOR, and their PROFIL/AKUSTIC variants), differentiated by edge profile, perforation pattern, color (RAL/NCS), and texture. Applications span interior walls, floors, ventilated facades, ceilings, fire-resistant systems, permanent shuttering, elevator shaft cladding, sound barriers, and balcony infills. CETRIS HOBBY extends the range into smaller-format DIY boards sold through building retailers.
CETRIS generates revenue primarily through hardware sales of boards (quote-based, project-specific pricing) plus value-added custom fabrication services (cutting, drilling, milling, sanding, surface finishing). Distribution is multi-channel: direct sales from Hranice, a domestic Czech distributor and hardware-store network, regional sales managers covering export markets, certified installation partners in CZ and SK, and a separate retail channel for the HOBBY line. The company targets four primary segments — architects and building designers (supported with BIM objects for ArchiCAD/Revit/Allplan and DEKSOFT integration), construction companies, building material distributors, and DIY consumers — with technical training programs, webinars, and free catalogs as supporting go-to-market assets. Certifications include ISO 9001:2015 (since 1996), CE marking under European harmonized standards, PEFC chain-of-custody (2022), and verified EPD (2020).
Cetris firmographics
Firmographics- Name
- Cetris
- Legal name
- CIDEM Hranice, a.s.
- Website
- https://cetris.cz
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- CETRIS (CIDEM Hranice, a.s.) is the largest European manufacturer of cement bonded particleboards, producing 14+ board types from a single 55,000 m³-capacity plant in Hranice, Czech Republic, and exporting to 30+ countries for construction, facade, fireproofing, and DIY applications.
- Ownership category
- akta.pro rank
Cetris industry classification
Industry- Product category
- Construction Materials — Cement Bonded Particleboards
- NAICS
- Other Concrete Product Manufacturing (327390)
- SIC
- Concrete, Gypsum & Plaster Products (3270), Concrete Products, Except Block & Brick (3272)
- akta.pro primary industry
- Fire-Resistant, Moisture-Resistant & Specialty Performance Boards (IMADAEAJ)
Keywords
Where Cetris is headquartered
LocationHeadquarters
- HQ city
- Hranice
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Cetris business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Cement Bonded Particleboard Sales: Primary revenue from manufacturing and selling 14+ types of cement bonded particleboards under the CETRIS trademark. Products include boards without surface finish (BASIC, PD, PDB, PDI, PDP, PROFIL, INCOL, AKUSTIC, HOBBY) and boards with surface finish (PLUS, PROFIL PLUS, FINISH, PROFIL FINISH, AKUSTIC FINISH, LASUR, PROFIL LASUR, DEKOR).
- Custom Fabrication Services: Value-added services including cutting (from 3350x1250 mm to custom sizes), drilling (including countersinks), milling (semi-tongue, groove, tongue, chamfered edges), and sanding. Boards can be cut to minimum 50x50 mm and maximum 1225x3325 mm.
- Surface Finishing Services: Application of surface finishes including primer and top coat paints, glazing, and acrylic decorative mosaic plaster. Color options available in RAL and NCS color systems.
- Fastening Hardware Sales: Sale of complementary products including stainless steel facade screws (4.5mm diameter, 45mm length) in natural finish (4.00 Kč/pcs) and RAL 7016 anthracite coated variant (7.20 Kč/pcs), sold in packs of 200 units.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Stainless steel facade screw - natural finish |
| Unit Pricing | Pay-as-you-go | Stainless steel facade screw - RAL 7016 anthracite |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
Cetris product offering
Product offeringCore offering
CETRIS manufactures and sells 14+ types of cement bonded particleboards under the CETRIS trademark, offered both without surface finish (BASIC, PD, PDB, PDI, PDP, PROFIL, INCOL, AKUSTIC, HOBBY) and with surface finish (PLUS, PROFIL PLUS, FINISH, PROFIL FINISH, AKUSTIC FINISH, LASUR, PROFIL LASUR, DEKOR). The boards are made from wood chips, cement binder, water, and additives and are supplied for construction applications including facades, floors, walls, ceilings, elevator shafts, permanent shuttering, fire protection, and road constructions, with value-added custom cutting, drilling, milling, sanding, and surface finishing services.
Product overview
CETRIS is the biggest manufacturer of cement bonded particleboards in Europe, producing a comprehensive portfolio of board types under the CIDEM Hranice division. The product line consists of two main categories: boards without surface finish (CETRIS BASIC, PD, PDB, PDI, PDP, PROFIL, INCOL, AKUSTIC, AKUSTIC INCOL, HOBBY, ZÁHONOVÝ OBRUBNÍK, ECO BASIC, ECO PDB) and boards with surface finish (CETRIS PLUS, PROFIL PLUS, FINISH, PROFIL FINISH, AKUSTIC FINISH, LASUR, PROFIL LASUR, DEKOR). The boards differ in surface treatment (smooth, profiled, acoustic perforations), edge processing (tongue & groove, semi-groove), and color options (natural grey, black pigment, RAL/NCS color coating). Applications span walls, floors, facades, roofs, balconies, fire-resistant systems, ceilings, permanent shuttering, elevator shafts, and road constructions.
Differentiator
Problem solved
Functional benefit
Brands
- CETRIS HOBBY: A smaller format version of cement bonded particleboards designed for DIY enthusiasts and hobbyists for garden structures, small repairs, and outdoor applications.
Products and services
- CETRIS BASIC
- CETRIS PD
- CETRIS PDB
- CETRIS PDI
- CETRIS PDP
- CETRIS PROFIL
- CETRIS INCOL
- CETRIS AKUSTIC
- CETRIS AKUSTIC INCOL
- CETRIS PLUS
- CETRIS PROFIL PLUS
- CETRIS FINISH
- CETRIS PROFIL FINISH
- CETRIS AKUSTIC FINISH
- CETRIS LASUR
- CETRIS PROFIL LASUR
- CETRIS DEKOR
- CETRIS ECO BASIC
- CETRIS ECO PDB
Quantifiable outcome
- Fire resistance rating of 90 minutes for wooden ceilings with CETRIS boards
- +2 more outcomes
Companies that use Cetris
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Cetris technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature8 records
Cetris partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Vysoké učení technické v Brně (BUT)coreCurrent collaboration on FW10010123 project (2024-2026) developing new floor construction systems using emission-unintensive components. Project financed by Czech Republic National Recovery Plan from European Recovery and Resilience Facility. Research focuses on wood-silicate boards, thermal/acoustic insulation, and alkali-activated binders to replace cement.
- DEKSOFTcoreCETRIS products integrated into DEKSOFT Stavební knihovna (Building Materials Library) - a comprehensive database of building materials, products, systems, and assemblies. Enables architects and designers using ArchiCAD, Revit, or Allplan to insert CETRIS products directly into 3D models. Includes complete product range of cement bonded particleboard types and building assembly systems.
- VUT v Brně, Fakulta stavební (Brno University of Technology, Faculty of Civil Engineering)coreLong-standing R&D collaboration on multiple projects including: MPO-TIP FR-TI3/595 (2011-2014) for cement bonded particleboard mixture innovation, TAČR TH01020282 (2015-2017) for new structured surface treatments, MPO TRIO FV30072 (2018-2021) for waste utilization optimization, FW10010123 (2024-2026) for low-emission floor systems, and SS07020004 (2024-2026) for next-generation climate-mitigating boards.
- BISON (Germany)coreGerman technology supplier for cement bonded particleboard manufacturing equipment. BISON supplied the original production technology when the plant was constructed in 1987, with production commencing in 1991.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Cetris competitors and assessment
Company assessmentDirect peers
- James Hardie: Global leader in fiber cement building boards for facades, walls and floors. Closely comparable to CETRIS because both supply cement-based panel products for the same architectural applications (ventilated facades, wet rooms, fire-resistant assemblies), competing head-to-head for architect specifications in Europe.
- BISON (Bison Bauplatte): German manufacturer of cement bonded particleboards and supplier of CETRIS's core production technology. Closest direct peer by product technology and category; competing German producer with overlapping fire-rated and weather-resistant board ranges serving the DACH region and export markets.
- Cembrit: Nordic-origin fiber cement board manufacturer offering facade panels, roofing slates and interior cladding. Comparable to CETRIS in product category (cement-based construction boards), target market (European architects and contractors) and key applications (facades, walls, weather-exposed assemblies).
- Swisspearl: Manufacturer of fiber cement panels for ventilated facades, interior cladding and balcony soffits. Direct competitor to CETRIS in the European architectural panel market, with overlapping end-uses (facades, soffits, balcony infill) and similar A2 fire-rated product positioning.
- Eternit (Etex): Heritage European fiber cement producer now part of Etex, making facade panels, slates and cladding systems. Direct peer to CETRIS as both target European facade and roofing specifications with cement-based panels and overlap in fire- and weather-rated product lines.
Broad incumbents
- USG Corporation (Knauf USG): Wall and ceiling systems specialist (now part of Knauf) producing gypsum board, specialty panels and fire-rated assemblies. Comparable to CETRIS in fire-resistance, acoustic and specialty board categories, serving the same architect/specifier workflow with BIM and technical documentation.
- Knauf: Global building materials major with deep ranges in gypsum wallboard, plasters, insulation and cementitious boards. Comparable to CETRIS as a broad incumbent offering overlapping interior and exterior board systems (including cement-based Aquapanel) to the same architect and contractor customer base.
- Saint-Gobain: Diversified building materials group (Rigips, Weber, Isover) producing gypsum, technical mortars and facade systems across Europe. Comparable to CETRIS as a broad incumbent whose wallboard, plaster and facade product lines directly compete for the same European construction specifications.
- Etex (Siniat): Belgian building materials group (Siniat plasterboard, Eternit, Promat) producing drywall, fiber cement and high-performance fire protection boards. Comparable to CETRIS as a broad incumbent with overlapping fire-rated wall/ceiling board systems and architectural panel offerings in European markets.
Regional players
- Boral Limited: Australia-headquartered building products group with cement-based panels, plasterboard and masonry. Comparable to CETRIS as a regional player in cement-based construction boards, sharing product technology (Boral has its own cement panel lines) but competing primarily outside CETRIS's European footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Cetris social profiles
Digital presenceCetris compliance and trust
Trust signalCompliance4 records
Cetris financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cetris leadership team
Management profileNumber of profiles
Profiles21 records
Cetris funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cetris M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cetris
What does Cetris do?
CETRIS manufactures and sells 14+ types of cement bonded particleboards under the CETRIS trademark, offered both without surface finish (BASIC, PD, PDB, PDI, PDP, PROFIL, INCOL, AKUSTIC, HOBBY) and with surface finish (PLUS, PROFIL PLUS, FINISH, PROFIL FINISH, AKUSTIC FINISH, LASUR, PROFIL LASUR, DEKOR). The boards are made from wood chips, cement binder, water, and additives and are supplied for construction applications including facades, floors, walls, ceilings, elevator shafts, permanent shuttering, fire protection, and road constructions, with value-added custom cutting, drilling, milling, sanding, and surface finishing services.
Is Cetris a public or private company?
Cetris is a private company. It is classified as unknown and is currently operating.
When was Cetris founded?
Cetris was founded in 1991. It employs 51 to 100 people.
Where is Cetris based?
Cetris is headquartered in Hranice, Czechia, in the Europe region.
How does Cetris make money?
Four revenue lines are on record. Cement Bonded Particleboard Sales are the primary driver. The others are custom Fabrication Services, surface Finishing Services and fastening Hardware Sales.
Who are Cetris's main competitors?
Direct peers on record are James Hardie, BISON (Bison Bauplatte), Cembrit, Swisspearl and Eternit (Etex). Broad incumbents are USG Corporation (Knauf USG), Knauf, Saint-Gobain and Etex (Siniat). Boral Limited is listed as a regional player.
Does Cetris have an API?
No public API is recorded for Cetris.
What industry is Cetris in?
Cetris's product category is Construction Materials — Cement Bonded Particleboards. Its primary akta.pro industry code is IMADAEAJ, Fire-Resistant, Moisture-Resistant & Specialty Performance Boards. Its NAICS code is 327390 and its SIC code is 3270.