Tegro
Tegro AG is a Swiss technical wholesale distributor founded in 1971 that manufactures and supplies more than 10,000 branded articles in automotive accessories, car care, bicycles, workwear and electrical installation materials to B2B retail channels across Switzerland.
- Company typePrivate
- Founded1971
- HeadquartersZürich, Switzerland
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Tegro does
Tegro AG is a Swiss technical wholesale company founded in 1971, headquartered in Schwerzenbach (greater Zürich area) with a warehouse in Volketswil. It manufactures and distributes more than 10,000 articles across automotive accessories, car care, bicycles and bicycle accessories, workwear, and electrical installation materials. The company operates a fully integrated value chain spanning product development, international production management, quality assurance, category management, warehousing and retail logistics, and point-of-sale presentation. It is a wholly-owned subsidiary of MTS Group and serves as the group's second-largest unit.
Tegro's portfolio combines four proprietary brands — NIGRIN (car care, positioned as a leading brand in the German-speaking region), FISCHER (e-bikes and e-scooters across City, Trekking, MTB and Transport categories), cartrend (auto accessories) and UNITEC (electrical installation materials) — with distributed third-party brands including CAT workwear and SPAX fasteners. Its business model is B2B wholesale distribution through direct sales relationships with major Swiss retail partners, including large-scale DIY stores, specialist retailers, supermarket chains, gas station shops and the growing online commerce channel. Tegro states it holds the leadership position in Swiss stationary retail for the automotive accessories and car care categories and is described as present in every relevant Swiss distribution channel.
The company is embedded in MTS Group's international structure, which spans approximately 700 employees across 9 locations worldwide, including German entities (EVB Handelshaus Bour, Inter-Union Technohandel, Cartrend GmbH), an Austrian entity (Viktor E. Kern), a Polish distribution entity (Intertec Polska) and a Hong Kong procurement/quality arm (Intertec Asia Limited). Tegro monetises through wholesale hardware sales of branded products; pricing is not publicly disclosed. No revenue, funding or external investor information is available in the source material.
Tegro firmographics
Firmographics- Name
- Tegro
- Legal name
- Tegro AG
- Website
- https://tegro.ch
- Company type
- Private
- Founded year
- 1971
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Tegro AG is a Swiss technical wholesale distributor founded in 1971 that manufactures and supplies more than 10,000 branded articles in automotive accessories, car care, bicycles, workwear and electrical installation materials to B2B retail channels across Switzerland.
- Ownership category
- akta.pro rank
Tegro industry classification
Industry- Product category
- Automotive Aftermarket Distribution
- NAICS
- Automotive Parts and Accessories Retailers (441330), Sporting and Recreational Goods and Supplies Merchant Wholesalers (42391), Tire and Tube Merchant Wholesalers (423130)
- SIC
- Wholesale-Motor Vehicle Supplies & New Parts (5013), Motorcycles, Bicycles & Parts (3751), Wholesale-Apparel, Piece Goods & Notions (5130), Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Workwear, Uniforms & Corporate Apparel Wholesale (CRAOADAF)
- akta.pro secondary industries
- Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH), Bike Apparel, Helmets & Protective Gear Retail (CRAMAHAC)
Keywords
Where Tegro is headquartered
LocationHeadquarters
- HQ city
- Zürich
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
Tegro business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Wholesale Distribution of Branded Products: Tegro AG generates revenue through the nationwide manufacture and trade/distribution of more than 10,000 articles across the product categories of automotive accessories, car care, bicycles and bicycle accessories, and workwear. Revenue is earned via wholesale distribution to major Swiss retail partners, including DIY stores, specialist retailers, supermarkets, and gas station shops, as well as growing online commerce.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Tegro product offering
Product offeringCore offering
Tegro AG is a Swiss wholesale company founded in 1971 that manufactures and distributes car accessories, car care products, bicycles and bicycle accessories, and workwear. The company operates four proprietary brands (NIGRIN, FISCHER, cartrend, UNITEC) and distributes third-party brands such as CAT workwear and SPAX, supplying an assortment of more than 10,000 articles to Swiss retail channels.
Product overview
Tegro AG is a Swiss-wide technical wholesale company operating as a distributor and service provider with over 10,000 articles. The company manages a portfolio of four proprietary brands (NIGRIN for car care, FISCHER for e-bikes, cartrend for auto accessories, and UNITEC for electrical products) alongside distributed brands including CAT workwear and SPAX. Tegro offers comprehensive B2B services including quality assurance, international production management, category management, key account management, marketing, sales and disposition service, warehousing/retail logistics, space management, and small price concepts. The company serves various sales channels including large retail, specialty retail, online, and gas stations, with a focus on auto accessories, car care, bicycles and bicycle accessories, and workwear categories.
Differentiator
Problem solved
Functional benefit
Brands
- NIGRIN: Traditional car care brand, one of the leading brands in German-speaking regions. Offers broad product series for normal users and professionals.
- FISCHER
- cartrend
- UNITEC
- CAT workwear
- SPAX
Products and services
- NIGRIN Proprietary brand of Tegro AG covering the car care category, including products for vehicle cleaning, preservation, and finishing, sold wholesale to Swiss retailers.
- FISCHER Proprietary brand of Tegro AG covering bicycles and bicycle accessories, distributed wholesale to Swiss retail channels.
- cartrend Proprietary brand of Tegro AG covering car accessories, distributed wholesale to Swiss retailers.
- UNITEC Proprietary brand of Tegro AG covering items within its wholesale assortment, distributed to Swiss retail channels.
- Full-Service Solutions Service offering from Tegro AG providing retail customers with end-to-end category support, including assortment, logistics, and category management.
- POS Strategy Solutions Service offering from Tegro AG providing point-of-sale strategy and execution support to Swiss retail partners.
Companies that use Tegro
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles1 record
Tegro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Tegro partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Tegro competitors and assessment
Company assessmentDirect peers
- Stahlgruber Group: Stahlgruber is one of Germany's largest automotive parts distributors serving workshops and retail with a broad multi-brand assortment. Closely comparable to Tegro in B2B distribution of automotive aftermarket products across the DACH region.
- Auto-Teile-Ring (ATR) International: ATR is a cooperative of European automotive parts distributors and retailers, pooling buying power and assortment across multiple markets. Directly comparable to Tegro's wholesale distribution model and pan-European B2B partnerships.
- Fischer Fahrräder (Fischer e-Bikes parent): Fischer is a German e-bike and bicycle brand distributed via retailers across DACH. Directly comparable to Tegro's FISCHER brand portfolio in e-bikes, pedelecs, and bicycle accessories.
- Europart Holding GmbH: Europart is a leading European wholesale distributor of truck, trailer, and commercial vehicle parts with a similar B2B distribution model and brand portfolio strategy. Comparable to Tegro in serving multiple retail channels with a deep multi-category assortment.
- WM SE (Wessels+Müller): WM SE is a German automotive parts specialist retailer/wholesaler operating across multiple channels with deep automotive aftermarket assortment. Comparable to Tegro in automotive accessory distribution, brand portfolio, and multi-channel retail partnerships.
Broad incumbents
- Halfords Group: Halfords is a UK-based broad retailer of automotive parts, bicycles, e-bikes, and accessories. Comparable to Tegro in combining automotive and cycling categories under one roof, though Halfords operates retail stores rather than wholesale.
- Continental Aftermarket: Continental's aftermarket division supplies replacement parts, tires, and accessories globally through distributor networks. Comparable to Tegro in B2B distribution of automotive aftermarket products to retail partners.
- Bosch Automotive Aftermarket: Bosch Automotive Aftermarket is a global incumbent supplying car care, parts, and accessories to distributors and retailers worldwide. Comparable to Tegro's automotive category leadership ambitions and its NIGRIN/cartrend brands in car care and accessories.
- Decathlon: Decathlon is a global sporting goods retailer with significant cycling and e-bike assortments. Comparable to Tegro's bike category presence through FISCHER, though Decathlon operates as a vertically integrated retailer rather than a B2B distributor.
Emerging players
- ASKO Arbeitsschutz / Workwear Group: ASKO is a workwear and PPE wholesaler serving retail and industrial customers in DACH markets. Comparable to Tegro's CAT workwear distribution and workwear category within its multi-line wholesale portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Tegro social profiles
Digital presenceTegro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tegro leadership team
Management profileNumber of profiles
Profiles2 records
Tegro subsidiaries and ownership
Company hierarchySubsidiaries8 records
Tegro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tegro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tegro
What does Tegro do?
Tegro AG is a Swiss wholesale company founded in 1971 that manufactures and distributes car accessories, car care products, bicycles and bicycle accessories, and workwear. The company operates four proprietary brands (NIGRIN, FISCHER, cartrend, UNITEC) and distributes third-party brands such as CAT workwear and SPAX, supplying an assortment of more than 10,000 articles to Swiss retail channels.
Is Tegro a public or private company?
Tegro is a private company. It is classified as corporate owned and is currently operating.
When was Tegro founded?
Tegro was founded in 1971. It employs 101 to 250 people.
Where is Tegro based?
Tegro is headquartered in Zürich, Switzerland, in the Europe region.
How does Tegro make money?
One revenue line is on record: wholesale Distribution of Branded Products.
Who are Tegro's main competitors?
Direct peers on record are Stahlgruber Group, Auto-Teile-Ring (ATR) International, Fischer Fahrräder (Fischer e-Bikes parent), Europart Holding GmbH and WM SE (Wessels+Müller). Broad incumbents are Halfords Group, Continental Aftermarket, Bosch Automotive Aftermarket and Decathlon. ASKO Arbeitsschutz / Workwear Group is listed as an emerging player.
Does Tegro have an API?
No public API is recorded for Tegro.
What industry is Tegro in?
Tegro's product category is Automotive Aftermarket Distribution. Its primary akta.pro industry code is CRAOADAF, Workwear, Uniforms & Corporate Apparel Wholesale, with a secondary code of CRAMABAH, Cycling & Bike Retail (Sales, Service & Accessories). Its NAICS code is 441330 and its SIC code is 5013.