Hoppy Brewing Company

What Hoppy Brewing Company does

Hoppy operates a mobile-first, video-only dating application distributed globally via the iOS App Store and Google Play Store. The product replaces static photo profiles with user-recorded video content and a structured video Q&A format, enabling singles to assess personality, tone, and mannerisms before matching through a mechanism the company brands as a 'vibe check.' The platform includes a profile verification badge system aimed at reducing impersonation and catfishing, and it surfaces content through app store listings plus a company blog that publishes dating app guides and competitive comparisons as the primary organic acquisition channel.

The core product is a freemium mobile app; users can create profiles, record video answers to prompts, and connect with other users at no cost. Monetization rests on two layered streams: Hoppy+, a recurring monthly premium subscription offering enhanced functionality, and Flowers, a virtual currency used to send paid gifts to other members. Specific pricing for Hoppy+ is not publicly disclosed, and no revenue, funding, or headcount figures are available in the source data. The target customer segment is singles seeking romantic connections who prioritize personality and authenticity over appearance-driven matching, positioning Hoppy against established photo-based incumbents rather than within a B2B or enterprise segment.

The operating status is confirmed active through maintained site pages, an FAQ, community guidelines, and a Digital Services Act transparency report disclosing average monthly active recipients in the EU, indicating formal compliance posture for European operations. No partnerships, M&A activity, named customers, or management team information are disclosed, and the company's ownership and capitalization structure are not stated in the available sources.

Name

Hoppy Brewing Company

Website

https://hoppy.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

Hoppy is a mobile video-only dating app that lets singles assess personality through recorded video profiles and Q&A before matching, monetized via a Hoppy+ premium subscription and Flowers virtual gifting.

Ownership category

akta.pro rank

Product category

Online Dating

NAICS

Software Publishers (5132)

akta.pro primary industry

Topic/Interest-Based Content Discovery Apps (MPACAKAB)

Keywords

• Video dating app
• Mobile dating platform
• Online dating service
• Dating application
• Video matchmaking

Headquarters

HQ city

Sacramento

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Infrastructure, Personnel, Operations

Revenue model

1. Freemium Core Product: Base app is free to download and use, allowing users to create profiles, record videos, answer questions, and connect with other users at no cost. Revenue is generated from conversion of free users to paid subscribers.
2. Hoppy+ Premium Subscription: Premium subscription tier providing enhanced features and functionality beyond the free tier. Subscription model with recurring billing cadence.
3. Virtual Gifts (Flowers): Users can purchase and send virtual flowers to other users as a form of expression and engagement, creating an additional monetization layer.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Hoppy is a video-only mobile dating application where users create video profiles, answer video questions, and connect with other users based on personality rather than static photos. The platform operates on a freemium model, offering a free base experience alongside a premium subscription tier (Hoppy+) and an in-app virtual gifting currency (Flowers) for expressing interest.

Product overview

Hoppy is a single, unified video-only dating app that enables users to connect based on personality through video interactions. The core product is the Hoppy mobile application, complemented by a premium subscription tier called Hoppy+ and a virtual gifting feature called Flowers. The platform emphasizes personality-based matching over traditional photo-based profiles, positioning video as the primary 'vibe check' mechanism.

Differentiator

Problem solved

Functional benefit

Products and services

• Hoppy

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Recent moves1 record

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/HoppyBrewing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hoppy Brewing Company