Diabetes Foundation of New Jersey

What Diabetes Foundation of New Jersey does

The Diabetes Foundation of New Jersey (legal entity: Diabetes Foundation Inc.) is a 501(c)(3) public charity founded in 1990 and headquartered in Mahwah, New Jersey, operating as the only such nonprofit in the state providing free diabetes support services regardless of age, type of diabetes, insurance status, or financial means. The organization functions as a comprehensive 'one-stop shop' delivering no-cost A1C screenings, diabetes medication assistance, emergency insulin, accredited diabetes self-management education (ADCES-accredited), support groups, financial assistance, transportation, diabetes camp for children, and a statewide Supply Repository that redistributes donated diabetes supplies via mail. Its service model is community-led: individuals reach the foundation through healthcare provider referrals, school nurse referrals, community events, direct outreach, and its online presence across Facebook, Instagram, LinkedIn, Twitter/X, and YouTube.

The foundation operates with a small staff of approximately 12 employees and a broader volunteer base, serving more than 10,000 individuals and families cumulatively and targeting the over 900,000 New Jersey residents living with diabetes. Its core technology consists of standard nonprofit infrastructure — a website (diabetesfoundationinc.org), a DFTV Partner Portal for healthcare provider referrals, a 60-Second Type 2 Diabetes Risk Test screening tool, and a Porsche raffle fundraising site — with no proprietary platforms, algorithms, or AI/ML capabilities. Product breadth is organized around nine program areas spanning guidance/navigation, education, community programs, support groups, financial assistance, and supply redistribution.

Revenue is generated entirely through charitable mechanisms: corporate sponsorships from pharmaceutical companies (Novo Nordisk, Embecta, Sanofi, Ascensia), insurance carriers (Horizon Blue Cross Blue Shield of NJ), healthcare systems, government grants (NJ Department of Health), foundation grants (George Link Foundation, Laurie Foundation), individual donations, planned giving, and special events including the annual Visions of Hope gala and Porsche raffle. The organization carries Charity Navigator accreditation for financial transparency and is governed by a board of trustees chaired by Al Cooke with Ginine Cilenti serving as Executive Director.

Name

Diabetes Foundation of New Jersey

Legal name

Diabetes Foundation Inc.

Website

https://diabetesfoundationinc.org

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Nonprofit Chronic Disease Support Services

NAICS

Voluntary Health Organizations (813212), Social Assistance (624), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Health Services (8000), Services-Social Services (8300), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Diabetes (General) (HLAKADAA)

akta.pro secondary industries

Diabetes Education & Insulin Management (Home-Based) (HSABACAJ), Chronic Disease & Health Promotion Program Funding (HLAJALAJ), Non-Communicable Disease Prevention & Chronic Disease Programs (BPAIAJAI), Diabetes & Blood Sugar Nutrition Coaching (HSADAFAF)

Keywords

• Diabetes support services
• Diabetes education programs
• Chronic disease management
• Nonprofit health services
• Diabetes medication access

Headquarters

HQ city

Paramus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Corporate Sponsorships: The foundation receives corporate sponsorships from pharmaceutical companies, healthcare organizations, and businesses at various giving levels ($25,001+, $25,000, $5,000-$24,999, $1,000-$4,999, and $0-$999). Sponsors include Novo Nordisk, Sanofi, Embecta, Ascensia Diabetes Care, Horizon Blue Cross Blue Shield of New Jersey, and others.
2. Donations and Fundraising: The organization raises funds through individual donations, a Porsche raffle, planned giving programs, and events such as the annual Visions of Hope gala. Donations support free diabetes education, screenings, and community support programs.
3. Partnership Grants: The foundation receives grant funding from healthcare partners and community organizations to support specific programs such as the Bergen County pilot program with the Community FoodBank of New Jersey.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The Diabetes Foundation of New Jersey provides a free, comprehensive continuum of diabetes support services to New Jersey residents regardless of age, type of diabetes, insurance status, or financial situation. Offerings include A1C screenings, diabetes medication and emergency insulin assistance, accredited diabetes self-management education, a statewide supply repository redistributing donated diabetes supplies, peer support groups, community programs, school nurse education, and one-on-one guidance through the healthcare system. All services are delivered at no cost to participants and funded through donations, corporate sponsorships, and grants.

Product overview

The Diabetes Foundation of New Jersey operates as a single integrated service model offering free, comprehensive diabetes care support. The organization provides a one-stop shop where individuals with any type of diabetes can access multiple services at no cost. Core offerings include Guidance and Navigation services, accredited Education Programs, Community Programs, Support Groups, and Financial Assistance. The Supply Repository accepts donations for statewide redistribution. The DFTV Partner Portal enables healthcare providers to refer patients and coordinate care. All services are provided regardless of insurance status or financial means, funded through corporate sponsorships and charitable donations.

Differentiator

Problem solved

Functional benefit

Products and services

• Guidance and Navigation One-on-one support helping individuals navigate the healthcare system, insurance barriers, and access appropriate diabetes care resources. Available to New Jersey residents regardless of insurance or financial status.
• Diabetes Education Programs ADCES-accredited diabetes self-management education sessions covering nutrition basics, healthy eating workshops, diabetes management programs, and complication prevention education, offered in multiple languages including Spanish.
• Community Programs Outreach initiatives including school nurse education, community health events, and partnerships with local organizations to expand access to diabetes support across New Jersey.
• Support Groups Peer support and community connections for individuals living with diabetes and their families, addressing the social and emotional aspects of diabetes management.
• Financial Assistance Emergency support for individuals facing financial barriers to diabetes care, including diabetes medication assistance, emergency insulin, and supply support, provided at no cost.
• Diabetes Supply Repository Statewide donation program accepting unused diabetes supplies and redistributing them to individuals in need across New Jersey through a mail-based distribution system.
• DFTV Partner Portal Partner login portal for healthcare providers and referring partners to access resources and coordinate patient referrals into the foundation's free diabetes services.
• 60-Second Type 2 Diabetes Risk Test Online screening tool for individuals to assess their risk of developing Type 2 diabetes, used to drive awareness and early detection.
• Diabetes Backup Emergency Kits Free emergency kits providing critical diabetes supplies to vulnerable populations. Available to the more than 900,000 people living with diabetes in New Jersey and mailed directly to participants statewide.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Atlantic Health SystemcoreStrategic or Co-development PartnerSponsor in the $1,000-$4,999 tier. Atlantic Health, a major New Jersey healthcare system, partners to refer patients and support diabetes education initiatives.
• Community FoodBank of New JerseycoreStrategic or Co-development PartnerPartner organization in the Bergen County pilot program to provide diabetes support services to food-insecure individuals and families. The partnership addresses the intersection of food access and chronic disease management.
• JDRFminorStrategic or Co-development PartnerPartner organization working to accelerate life-changing breakthroughs to cure, prevent, and treat Type 1 diabetes and its complications.
• RWJBarnabas HealthcoreStrategic or Co-development PartnerPartner organization, one of New Jersey's largest health systems, collaborating on diabetes care access and education programs.
• Hackensack University Medical CentercoreStrategic or Co-development PartnerPartner healthcare institution, with foundation leadership including a pediatric endocrinologist from Hackensack on the board. Collaborates on diabetes education and care programs.
• Cost Plus Drugs (Mark Cuban's company)minorStrategic or Co-development PartnerPartnership to offer lower-cost diabetes treatments to New Jersey residents, increasing access to affordable medications.
• YMCA of Greater New York and New JerseyminorStrategic or Co-development PartnerPartner organization supporting community health and wellness programs for individuals with diabetes.
• Planned Parenthood of Northern, Central, and Southern New JerseyminorStrategic or Co-development PartnerPartner organization providing reproductive and preventive healthcare services, collaborating on diabetes care referrals.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Good Days (formerly Chronic Disease Fund): 501c3 nonprofit providing financial assistance for chronic disease patients, including diabetes medications and supplies. Direct peer with nearly identical free-medication and chronic-disease support service model.
• Insulin for Life USA: 501c3 nonprofit collecting donated insulin and diabetes supplies and redistributing to people in need. Closely analogous to the Diabetes Foundation's Supply Repository program, but operates nationally and internationally.
• Patient Access Network (PAN) Foundation: National 501c3 providing copay and medication assistance to underinsured patients, including a dedicated diabetes fund. Closely analogous operating model with a chronic-disease financial assistance mission funded by pharma and individual donors.
• HealthWell Foundation: Independent nonprofit copay and premium assistance foundation for chronic disease patients including those with diabetes. Operates a similar financial-assistance and medication-access model funded through corporate donations, directly comparable in service design.
• JDRF (formerly Juvenile Diabetes Research Foundation): Leading global 501c3 funding Type 1 diabetes research and support. Already a partner of the Diabetes Foundation of NJ; directly comparable as a disease-specific voluntary health organization serving overlapping patient populations and competing for overlapping corporate donors.

Emerging players

• DiabetesSisters: 501c3 nonprofit providing peer support, education, and advocacy for women with diabetes. Comparable patient support group and education mission, though narrower demographic focus.
• Beyond Type 1: 501c3 nonprofit providing education, support programs, and grants for people with Type 1 diabetes. Comparable mission for the Type 1 subset of the Diabetes Foundation's population, with a digital-first operating model.
• diaTribe Foundation: Patient-focused nonprofit offering free diabetes education, resources, and advocacy content. Comparable education and self-management mission, but operates at national scale via digital content rather than in-person service delivery.

Regional players

• American Diabetes Foundation: Separate diabetes-focused nonprofit (distinct from the American Diabetes Association) operating at smaller scale with comparable education and assistance mission. Less established than the subject organization but illustrates potential competitive pressure.

Broad incumbents

• American Diabetes Association: National 501c3 voluntary health organization focused on diabetes research, advocacy, and education. Directly comparable mission and population served, but operates at national scale with significantly larger fundraising apparatus and broader research funding mandate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/diabetesfndtn
• YouTubeyoutube.com/channel/UCN9ZuHaejWXs-1SWWCL5i-w
• Facebookfacebook.com/diabetesfoundationinc
• LinkedInlinkedin.com/company/diabetesfoundation
• Instagraminstagram.com/diabetesfoundationnj

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diabetes Foundation of New Jersey