Identrics
Identrics is a private Sofia, Bulgaria-based company founded in 2015 that provides AI solutions for transforming unstructured data into actionable insights, operating with a small team of 11–50 employees under CCO-led commercial leadership.
- Company typePrivate
- Founded2015
- HeadquartersSofia, Bulgaria
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Identrics does
Identrics is a private for-profit company headquartered in Sofia, Bulgaria, founded in 2015, that markets AI solutions for transforming unstructured data into "digestible knowledge and actionable insights." The positioning implies an applied AI / natural language processing or document intelligence capability, though the source record contains no technical detail on model architecture, training data, proprietary components, or platform structure. The firm operates at a small scale, with a reported headcount band of 11–50 employees, indicating it is more likely structured as a boutique specialist provider than as a large platform vendor.
The company's commercial organization is led by a Chief Commercial Officer (Slavyana Krushovenska), consistent with a sales-led or enterprise engagement model oriented toward B2B or B2G buyers. No products, services catalog entries, pricing models, customer logos, funding rounds, partnerships, certifications, regulatory actions, M&A activity, or headcount detail were captured in the source material reviewed. The firm's website (identrics.net) returned only a loader/verification page during data collection, indicating either restricted access, a thin public web footprint, or a go-to-market posture that does not rely on a public marketing surface.
The revenue model, customer segments, and go-to-market motion cannot be definitively characterized from the available data: there is no disclosed pricing, no named customer base, no funding history, and no certifications or compliance attestations. Combined, the AI/data narrative, Sofia, Bulgaria headquarters (an established European nearshore engineering hub), small headcount, and CCO-led commercial structure suggest the company most plausibly operates as a boutique applied-AI / data consultancy or specialist vendor serving European enterprise clients. That characterization, however, is an inference and is not confirmed by any first-party disclosure in the supplied evidence.
Identrics firmographics
Firmographics- Name
- Identrics
- Website
- https://identrics.net
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Identrics is a private Sofia, Bulgaria-based company founded in 2015 that provides AI solutions for transforming unstructured data into actionable insights, operating with a small team of 11–50 employees under CCO-led commercial leadership.
- Ownership category
- akta.pro rank
Identrics industry classification
Industry- Product category
- AI Data Analytics
- NAICS
- Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Data Labeling & Annotation Services (HDAAALAB)
- akta.pro secondary industries
- Annotation Tooling & Workflow Management (HDAAALAC), Intelligent Document Processing (IDP) & OCR Automation (HDAEAHAC)
Keywords
Where Identrics is headquartered
LocationHeadquarters
- HQ city
- Sofia
- HQ country
- Bulgaria
- HQ region
- Europe
Markets served
Identrics business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales
Identrics product offering
Product offeringCore offering
Identrics provides AI solutions that transform unstructured data into digestible knowledge and actionable insights. The company sells technology-driven services focused on applying artificial intelligence to extract, structure, and interpret raw data inputs for downstream business use.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Unstructured Data Solutions
Companies that use Identrics
Customer profileIdeal customer profiles1 record
Identrics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Identrics partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
Identrics competitors and assessment
Company assessmentDirect peers
- Labelbox: Labelbox offers an end-to-end data labeling platform with human-in-the-loop services for AI teams. Comparable to Identrics across both the tooling and managed-service aspects of unstructured data transformation.
- CloudFactory: CloudFactory provides a managed data labeling workforce combined with tooling for AI teams. It competes with Identrics in delivering human-in-the-loop annotation for unstructured data.
- SuperAnnotate: SuperAnnotate provides an AI-annotation platform and managed services for computer vision and NLP datasets. It is a direct peer in AI-assisted data labeling for unstructured data.
- Sama (formerly Samasource): Sama delivers AI data annotation and validation services with an emphasis on enterprise-grade quality. It is comparable to Identrics as a managed-service provider of unstructured data transformation for AI.
- Scale AI: Scale AI is a leading data labeling and annotation platform serving AI/ML customers with both managed services and tooling. It is the most direct competitor to Identrics' AI-driven unstructured data transformation offering.
- Appen: Appen provides global data annotation, collection, and evaluation services for AI models. It directly competes with Identrics in transforming unstructured data into training-ready assets for enterprise AI.
Emerging players
- V7 Labs: V7 Labs offers AI-assisted annotation and document processing tools aimed at automating unstructured data handling. It is comparable to Identrics across AI-driven annotation and document understanding.
- Encord: Encord provides a data-centric AI platform for annotation, curation, and evaluation of multimodal datasets. It is an emerging peer to Identrics in unstructured data workflows for AI teams.
- Snorkel AI: Snorkel AI focuses on programmatic data labeling and weak supervision, partially overlapping with Identrics' unstructured data transformation use case but emphasizing automation over manual annotation.
- Datasaur: Datasaur offers an NLP-focused annotation platform with LLM-assisted labeling. It overlaps with Identrics in transforming unstructured text data into structured training sets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Identrics social profiles
Digital presenceIdentrics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Identrics leadership team
Management profileNumber of profiles
Profiles1 record
Identrics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Identrics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Identrics
What does Identrics do?
Identrics provides AI solutions that transform unstructured data into digestible knowledge and actionable insights. The company sells technology-driven services focused on applying artificial intelligence to extract, structure, and interpret raw data inputs for downstream business use.
When was Identrics founded?
Identrics was founded in 2015. It employs 11 to 50 people.
Where is Identrics based?
Identrics is headquartered in Sofia, Bulgaria, in the Europe region.
Who are Identrics's main competitors?
Direct peers on record are Labelbox, CloudFactory, SuperAnnotate, Sama (formerly Samasource), Scale AI and Appen. Emerging players are V7 Labs, Encord, Snorkel AI and Datasaur.
Does Identrics have an API?
No public API is recorded for Identrics.
What industry is Identrics in?
Identrics's product category is AI Data Analytics. Its primary akta.pro industry code is HDAAALAB, Data Labeling & Annotation Services, with a secondary code of HDAAALAC, Annotation Tooling & Workflow Management. Its NAICS code is 541511 and its SIC code is 7370.