Haas Prefabricated Construction

What Haas Prefabricated Construction does

Haas Fertigbau GmbH is a family-owned German manufacturer of serial and modular timber prefabricated buildings, founded in 1972 in Falkenberg, Lower Bavaria, and operating across Germany, Austria, and the Czech Republic with approximately 1,000 employees. The company operates four business divisions — Fertighaus (single-family homes, bungalows, compact houses, cube houses, city villas, two-family homes), Wohnbau (multi-family residential buildings for investors and developers), Gewerbebau (commercial and industrial halls, offices, combined-use buildings), and Landwirtschaftsbau (stables, halls, equestrian facilities). Its product backbone is a vertically integrated production system anchored at the Falkenberg facility, encompassing an own sawmill, KVH production, glulam (BSH) manufacturing, wall/floor/roof panel fabrication, nail plate trusses, and stair manufacturing. Differentiating technologies include the proprietary Thermo Protect wall system (U-values as low as 0.10 W/(m²K) and a CO2-binding Bio-Wand variant), an integrated ALL-IN-ONE heat pump/ventilation unit, and a KfW 40 energy standard delivered as baseline rather than as a premium upgrade. Climate-neutral production has been in place since 2019.

The company monetizes through one-time project sales to four primary customer segments — individual private homeowners, property investors and developers, commercial/industrial businesses, and agricultural/equestrian operators — with unit pricing ranging from approximately EUR 140,000 (compact models) to over EUR 444,000 (premium multi-generation and Plus-Energy houses), all delivered under a Festpreisgarantie (fixed-price guarantee). Go-to-market combines an enterprise field sales motion (regional consultants, a 3,000 m² customization center, and at least eight model home parks across Germany) with a product-led growth motion via the Haas Haus-Konfigurator online 3D configurator. The company actively integrates government subsidy programs (KfW KFN up to EUR 150,000/unit, Bayern Labo, Hessengeld, L-Bank BW) and an exclusive financing partnership (Haas Starter Plus Darlehen with Heun Finanz) into the customer journey, and pursues applied R&D in circular timber construction through co-development with TUM.wood and Brüninghoff under the TU&M project (2023-2025). Group-wide revenue reached EUR 230 million in FY2023 with EUR 170 million generated in Germany alone.

Name

Haas Prefabricated Construction

Legal name

Haas Fertigbau GmbH

Website

https://haas-fertigbau.de

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Haas Fertigbau is a family-owned German manufacturer of serial timber prefabricated buildings founded in 1972, serving private homeowners, property investors, commercial clients, and agricultural operators across Germany, Austria, and the Czech Republic with a vertically integrated production system and a KfW 40 energy baseline.

Ownership category

akta.pro rank

Product category

Prefabricated Timber Buildings

NAICS

Prefabricated Wood Building Manufacturing (321992), New Single-Family Housing Construction (except For-Sale Builders) (236115), New Housing For-Sale Builders (236117), Wood Product Manufacturing (321), New Multifamily Housing Construction (except For-Sale Builders) (236116)

SIC

Prefabricated Wood Bldgs & Components (2452), Millwood, Veneer, Plywood, & Structural Wood Members (2430), General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Residential Modular & Prefabricated Home Construction (IMAFABAF)

akta.pro secondary industries

Mass Timber Panels & Components (DLT, NLT, Hybrid Panels) (IMAMACAG), Prefabricated Engineered Wood Building Components (Trusses, SIPs, EWP Kits) (IMAMACAJ), Glulam (Glued Laminated Timber) Manufacturing (IMAMACAE)

Keywords

• Prefabricated timber houses
• Modular home building
• Timber frame construction
• Residential construction
• Commercial timber buildings

Headquarters

HQ city

Falkenberg

HQ country

Germany

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Prefabricated House Sales: One-time sale of customized timber prefab houses to private individuals, families, property investors, and commercial/agricultural clients. Revenue is generated at point of sale with typical project sizes ranging from single-family homes to multi-unit residential buildings. The company also constructs commercial and agricultural buildings on a project basis.
2. Residential Multi-Family / Investor Housing: Revenue from larger-scale residential construction projects targeting investors, developers, and housing companies. Projects include multi-family houses and apartment buildings (Geschossbauten) for rental or sale.
3. Commercial and Agricultural Construction: Project-based revenue from constructing commercial halls, office buildings, riding arenas, barns, and agricultural storage facilities for business and farm clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels10 records

Core offering

Haas designs, manufactures, and erects customized timber prefabricated buildings including single-family homes, multi-family residential buildings, commercial and industrial halls, and agricultural facilities. The company operates with full vertical integration — from its own sawmill through glulam (BSH) production and wall/floor/roof panel manufacturing to turnkey on-site assembly — and delivers every project with a fixed-price guarantee (Festpreisgarantie).

Product overview

Haas Fertigbau is a leading German prefabricated construction company operating since 1972, offering a comprehensive portfolio of timber frame construction solutions across four main business divisions: (1) Fertighaus — serially and modularly manufactured single-family homes, bungalows, compact houses, cube houses, city villas, and two-family homes for private buyers; (2) Wohnbau — multi-family houses and multi-story residential buildings for investors; (3) Gewerbebau — commercial, industrial, and combined-use buildings; and (4) Landwirtschaftsbau — agricultural buildings including stables, halls, and equestrian facilities. The company differentiates through its proprietary Thermo Protect wall system (available in Bio and non-Bio variants), integrated ALL-IN-ONE heat pump technology, and a full-service 'Rundum-Sorglos-Prozess' covering the entire building lifecycle from planning to key handover. Supporting services include a 3D online house configurator, hall configurator, a 3,000 m² customisation centre in Falkenberg, and exclusive financing products. The company is also active in applied research through partnerships with TU Munich (TUM.wood) on circular timber construction and flexible housing concepts.

Differentiator

Problem solved

Functional benefit

Products and services

• Haas Fertighaus (Prefabricated Houses) Serially and modularly manufactured timber frame houses offered as single-family homes, bungalows, compact houses, cube houses, city villas, and two-family homes, delivered with a fixed-price guarantee (Festpreisgarantie) and a full-service 'Rundum-Sorglos-Prozess' from planning through turnkey handover. Targeted at private individuals and families.
• Haas Wohnbau (Multi-Family Residential Construction) Multi-family houses and multi-story residential buildings for property investors, housing companies, and developers. Uses modular timber construction with short construction times and KfW/QNG subsidy eligibility, suitable for rental or for-sale housing.
• Haas Gewerbebau (Commercial & Industrial Construction) Commercial and industrial buildings including combined commercial buildings, office buildings, and commercial halls, delivered turnkey from planning to handover for business clients.
• Haas Landwirtschaftsbau (Agricultural Construction) Agricultural buildings including livestock stables, agricultural halls, and equestrian facilities (riding arenas, lunging halls, horse stables) for modern agriculture, supported by a Hallenkonfigurator tool for custom planning.
• Haas Architektenhäuser (Architect Houses) A line of architect-designed prefabricated homes developed in collaboration with architect Sigurd Larsen, combining signature architectural design with Haas's serial timber prefab production.

Quantifiable outcome

• Each Haas house binds approximately 30 tonnes of CO2 vs. conventional construction which emits 49t (concrete) or 34t (brick) — representing a ~4x better CO2 profile
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core and minor.

• KfW (Kreditanstalt für Wiederaufbau)coreStrategic or Co-development Partner · 1 January 2026Government development bank providing subsidized financing programs for Haas house buyers. Haas homes qualify for KFN (Klimafreundlicher Neubau) loans up to €100,000–€150,000 per unit, and WEF (Wohneigentum für Familien) program for families with children.
• C.A.R.M.E.N. e.V.minorStrategic or Co-development Partner · 1 January 2024Collaboration on the FleWoKo (Flexible Living Concepts for Changing Life Situations) research project with TU München and Hochschule Weihenstephan-Triesdorf. C.A.R.M.E.N. e.V. coordinates the project and publishes findings on using beetle-damaged timber in construction and flexible planning for lifelong housing.
• Sigurd Larsen (Architect)minorStrategic or Co-development Partner · 1 January 2024Collaboration with architect Sigurd Larsen for the 'Architekten Häuser' (Architect Houses) product line. Combines Larsen's visionary architecture with Haas's decades of timber construction expertise, creating a unique hybrid offering of architect-designed prefab homes.
• TUM.wood (Technische Universität München)coreStrategic or Co-development Partner · 1 January 2023Haas is an industry partner in the 'Timber Use and Maintain' (TU&M) research project led by TUM.wood (11 TUM chairs). The project aims to develop circular economy-compatible timber frame construction techniques enabling building disassembly, component reuse, and material-level recycling. Haas contributes factory production expertise and serves as a pilot implementation site. Project runs 2023–2025.
• Brüninghoff GroupcoreStrategic or Co-development Partner · 1 January 2023Co-industry partner with Haas in the TU&M research project alongside TUM.wood. Brüninghoff contributes expertise in prefabricated concrete, steel, wood, and aluminum construction. Both companies participate in all work packages and conduct deconstruction trials at Brüninghoff's facility.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• FingerHaus: Family-owned German timber prefab manufacturer founded 1820, producing single-family, multi-family and modular homes at scale with strong energy-efficiency credentials. Direct competitor in serial timber prefab construction and mid-market homebuilder positioning.
• Baufritz: German eco-focused timber prefab home manufacturer emphasizing natural insulation, CO2-binding wall systems and biological building certifications. Highly comparable to Haas's Bio-Wand / KfW 40 sustainability positioning and target eco-conscious private buyer segment.
• Bien-Zenker: One of the largest German prefabricated house manufacturers, offering timber and hybrid prefab homes, bungalows and multi-family buildings. Comparable product breadth (Fertighaus, Wohnbau) and sales via model-home parks, overlapping directly with Haas's residential offerings.
• Huf Haus: Premium German timber architect-designed prefab house builder known for post-and-beam Fachwerk architecture. Overlaps with Haas at the premium/architect-designed end (Haas Architektenhäuser line) and serves similar affluent private and investor buyers.
• Regnauer Hausbau: Bavarian timber prefab home builder with in-house Vital-Wand wall system, comparable family ownership and similar focus on energy-efficient, health-focused residential construction. Direct peer in the Southern German timber prefab market segment.
• WeberHaus: German family-owned timber prefab home builder founded in 1960, offering serial production of energy-efficient (Sema, plusEnergie) single-family, multi-family and commercial buildings across DACH. Closest direct peer to Haas in terms of vertical integration, energy-standard positioning, and target customer segments.
• Hanse Haus: German prefab home builder offering turnkey single-family and multi-family homes with KfW 40+ positioning and a comparable model-home park sales approach. Direct competitor for mid-range family homes and energy-efficient turnkey delivery.
• SchwörerHaus: German timber prefab home builder with in-house wall-panel and glulam production, energy-efficient KfW 40+ standards, and a network of model homes. Comparable vertically integrated timber prefab model, mid-premium pricing and DACH customer overlap with Haas.

Regional players

• Rubner Haus: Austrian timber prefab home manufacturer, part of the Rubner Group, producing mass-timber homes with strong energy standards. Comparable timber prefab product and Austrian market overlap; competes with Haas in the Austrian segment of its DACH footprint.

Emerging players

• Living Haus: German prefab home brand (part of the Hagebau Group) targeting digitally native first-time buyers with a configurator-led GTM. Overlaps with Haas's younger / compact-house buyer segments and its PLG Haus-Konfigurator motion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/haasfertigbaude

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Haas Prefabricated Construction