What Machinepoint Consultants S.L. does

Machinepoint Consultants S.L. is a privately held Spanish company (Sociedad Limitada) that operates one of the largest B2B online marketplaces and full-service brokerages for used industrial machinery in the plastics, beverage, and packaging sectors. Headquartered at Parque Tecnológico de Boecillo (Valladolid, Spain) and led by CEO César Rodríguez Gabilondo, the company runs machinepoint.com, a multilingual catalogue (English, Spanish, German, French, Italian, Turkish, Russian, Polish) spanning 14+ machine categories and 20+ premium OEM brands including Husky, Sidel, Krones, Tetra Pak, Krauss Maffei, EREMA, Arburg, Engel and Sacmi.

Around its core marketplace, MachinePoint delivers an integrated service portfolio: a buy-side brokerage that sources specific machines for buyers, a sell-side brokerage that handles promotion, factory visits, legal documentation, dismantling, transport and payment for sellers (with sellers paid before machines leave the factory), engineering services, complete plant solutions, refurbishing and overhauling, machinery appraisals, international transport, dismantling, packaging, and loading & lashing. Adjacent product lines include patented automatic core cutting machines (with a splicing system that reduces production cut waste to zero), new and used extrusion heads for blow moulding, PET stretch blow moulds delivered in partnership with a leading mould manufacturer, and extrusion line retrofits delivered with Syncro Group (gravimetric dosing, BCI, thickness measurement, automatic air rings, supervision systems).

Revenue is generated primarily through transaction fees on machinery brokerage (quote-based per-machine pricing), supplemented by professional services fees for logistics and refurbishing, and hardware sales for core cutters, moulds and extrusion upgrades. The go-to-market combines a continuously updated multilingual online inventory with a year-round trade-show circuit (PLAST 2026 Milan, HanoiPlas 2026, Fispal Tecnologia 2026, Plastindia 2026) and regional sales offices in Spain, France and Poland. Customer segments span plastics processors, beverage producers, packaging converters and a growing recycling/circular-economy cohort, with a sales-led motion gated by dedicated Buy used machine and Sell used machine inquiry forms. The company reports no external funding, no parent organisation, and operates under a published Compliance Management System, Code of Conduct and Ethics, and GDPR/LOPDGDD framework.

Name

Machinepoint Consultants S.L.

Legal name

MACHINE POINT CONSULTANTS, S.L.

Website

https://machinepoint.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Short description

Machinepoint Consultants S.L. operates a global B2B online marketplace and full-service brokerage for used industrial machinery in plastics, beverage and packaging, offering quote-based transactions, logistics, refurbishment, engineering services and trade-show-driven sourcing across 14+ categories and 20+ OEM brands.

Ownership category

akta.pro rank

Headquarters

HQ city

Boecillo

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Used machinery brokerage/transaction commissions: Primary revenue stream: MachinePoint acts as broker/intermediary buying and reselling second-hand industrial machinery across plastics, beverage, and packaging sectors, with 'Ask for machine price' gating and factory-to-factory sales.
2. Value-added machinery services: Engineering services, machinery appraisals, international transport logistics, dismantling, packaging, loading & lashing, refurbishing/overhauling, and complete plant solutions offered as paid add-on services throughout the transaction.
3. Sale of automatic core cutting machines and new/used moulds: Direct sale of new and used core cutting machines and PET blow moulds (in partnership with leading mould manufacturers), including mould regeneration services.
4. Extrusion line upgrades/retrofit (with Syncro): Revenue from upgrading clients' film extrusion lines through partnership with Syncro group, supplying gravimetric dosing, BCI, conveying, thickness measurement, automatic air rings, and supervision systems.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

MachinePoint operates an online marketplace and full-service brokerage for buying and selling used industrial machinery across plastics, beverage, and packaging sectors. The company sources second-hand equipment from manufacturers worldwide, brokers transactions between buyers and sellers, and coordinates end-to-end services including appraisals, factory inspections, dismantling, international transport, refurbishing, and legal/financial support. Around the marketplace, MachinePoint also sells its own automatic core-cutting machines and PET blow moulds.

Product overview

MachinePoint (operated by Machinepoint Consultants S.L., based at Parque Tecnológico de Boecillo, Valladolid, Spain) is a single, unified used-industrial-machinery marketplace and full-service brokerage rather than a platform with separately licensable modules. At its core is the Used Machinery Marketplace, an online catalogue of second-hand equipment organised by machine category (Used Beverage Machines, Used Blow Moulding Machine, Used Compounding Machines, Used Dairy Machine, Used Film Converting Machines, Used Film Printing Machine, Used Fruits and Vegetables Machines, Used Film Extrusion Machines, Used Injection Moulding Machine, Used Pipe Extrusion Machine, Used Profile Extrusion Machine, Used Recycling Machine, Used Thermoforming & Sheet Machinery, Other Used Machines), by popular brand (Arburg, Husky, Sidel, Krones, EREMA, Reifenhauser, Sacmi, Tetra Pak, Krauss Maffei, Engel, Battenfeld, Bausano, Comexi, Illig, Kiefel, Nilpeter, Nissei ASB, Unicor, etc.), and by popular model. Around this marketplace, MachinePoint wraps a complete service portfolio: Buy used machine and Sell used machine brokerage, Engineering Services, Complete Plant Solutions, Refurbishing & Overhauling Services, Used Machinery Appraisals, International equipment transport, Dismantling, Packaging, Loading & Lashing, and Used machine in Europe. Adjacent product lines include Core Cutting machines (automatic core cutters), Extrusion Heads for Blow Moulding extrusion machines, Moulds for Injection Stretch Blow moulding machines, and the Upgrade your extrusion lines retrofit service (delivered in partnership with Syncro Group). The company also maintains the multilingual MachinePoint Blog and a year-round Trade Show Participation programme. The marketplace and services are offered globally in 8 languages (English, Spanish, German, French, Italian, Turkish, Russian, Polish), supported by offices in Spain, France and Poland.

Differentiator

Problem solved

Functional benefit

Products and services

• Used Machinery Marketplace Online catalogue of pre-owned industrial machinery spanning 14+ categories (beverage, blow moulding, compounding, dairy, film converting, film printing, fruits & vegetables, film extrusion, injection moulding, pipe extrusion, profile extrusion, recycling, thermoforming & sheet, other) and 20+ OEM brands (Arburg, Husky, Sidel, Krones, EREMA, Sacmi, Tetra Pak, Krauss Maffei, Engel, etc.), available for browsing and request-for-price by industrial buyers worldwide.
• Buy Used Machine Brokerage Brokerage service that helps industrial buyers locate specific used machinery through MachinePoint's global inventory of factory-listed machines and assists with inspections, negotiations, and closing. Targeted at plastics, beverage, and packaging manufacturers seeking to acquire pre-owned equipment.
• Sell Used Machine Brokerage Service for sellers wishing to dispose of used industrial machinery, handling promotions, factory visits, legal documents, dismantling, transport, and payment. The seller is paid before the machine leaves the factory, reducing transaction risk.
• Complete Plant Solutions Turnkey solution covering promotion, inspection, travel/visa, negotiation, purchase, and added services for clients buying or selling entire production plants rather than individual machines.
• Refurbishing & Overhauling Services

Quantifiable outcome

• Average return on investment of 8 to 36 months for customers adopting MachinePoint's automatic core cutters
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Syncro GroupcoreStrategic or Co-development PartnerSyncro supplies reliable product control processors and rapid service/support as a global provider of advanced control and automation processes for film extrusion lines, including gravimetric dosing, BCI, conveying systems, thickness measurement, automatic air rings, and supervision systems. MachinePoint has partnered with Syncro to offer its clients the ability to upgrade their film extrusion lines, extending useful life, increasing efficiency, and reducing maintenance costs.
• Leading mould manufacturer (unnamed) for PET stretch blow mouldscoreOEM/ Whitelabel/ Licensing PartnerMachinePoint began cooperation with a leading mould manufacturer whose engineers support clients in all design phases, from product shape selection through 3D product/mould design and prototype production. Together they offer complete moulds for stretch blow moulding machines including cores, thermal gates, and shut-off valves, plus mould regeneration services.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Troostwijk Auctions: Dutch-headquartered industrial auction house specializing in used machinery, plant equipment, and industrial assets across Europe. Comparable to MachinePoint in targeting industrial machinery transactions with end-to-end valuation, inspection, and logistics support.
• Surplex: European-based used industrial machinery auctioneer and marketplace covering metals, plastics, woodworking and food processing machinery. Closely comparable to MachinePoint as a competing online marketplace + brokerage for second-hand industrial equipment with global buyer reach and valuation/logistics services.
• Federal Equipment Company: US dealer of used process equipment and pharmaceutical/food/beverage machinery, offering appraisals, dismantling, and logistics. Comparable to MachinePoint's beverage and packaging machinery brokerage plus value-added services.
• Perry Videx: US-based dealer of used chemical, plastics, and packaging machinery, with inventory spanning extruders, blow moulders, fillers, and complete plants. Closely comparable to MachinePoint in niche specialization on plastics and beverage equipment with associated brokerage and refurbishment services.

Broad incumbents

• Hilco Industrial: Global industrial asset disposition and valuation firm handling plant closures, bankruptcies, and large-scale equipment sales. Comparable as a higher-scale used industrial machinery services competitor serving similar plastics, packaging, and consumer-products clients.

Emerging players

• Kitmondo: Online marketplace for second-hand industrial machinery across plastics, packaging, food, and pharmaceutical equipment. Comparable to MachinePoint as a competing online inventory platform with global reach but with a thinner value-added-services layer.
• Exapro: Online marketplace for used industrial machinery focused on metalworking, plastics, packaging, and food-processing equipment. Comparable as a digital-native competitor to MachinePoint's marketplace offering with a similar category mix but lighter service layer.

Regional players

• Plastemart: India-focused plastics industry marketplace and information portal with machinery listings and industry news. Comparable to MachinePoint as an adjacent plastics-machinery marketplace, with regional rather than global focus and lighter transaction infrastructure.
• Kfritz: German used industrial machinery dealer focused on plastics and packaging equipment. Comparable to MachinePoint in vertical specialization and end-to-end brokerage services, though with a primarily DACH regional footprint.

Others

• IndustrialMRO: Online marketplace for new and used industrial MRO equipment, parts, and machinery. Comparable as an adjacent platform targeting industrial machinery buyers/sellers, though broader in scope than MachinePoint's plastics/beverage specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Machinepoint
• YouTubeyoutube.com/user/machinepoint
• Facebookfacebook.com/MachinePointUsedMachinery
• LinkedInlinkedin.com/company/machinepoint-consultants-s-l-

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Machinepoint Consultants S.L.