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Identity Promotions

Full company profile

uuid0023ecz

Namestring
Identity Promotions
Legal namestring
Identity Promotions
Websiteurl
identitytz.com
Company typeenum
Private
Founded yearint
2009
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersOyster Bay, Tanzania
HQ citystring
Oyster Bay
HQ countrystring
Tanzania
HQ regionstring
Africa
Markets served

Serves global market

Keyword5 values
branding services, promotional products, printing services, signage solutions, packaging design
Industry3 codes
1Branded Merchandise & Corporate Gifts
CodeBPAFAMAAPrimaryYes
2Packaging & Brand Identity Creative Agencies
CodeMPAAAAANPrimaryNo
3Event Signage, Props & Custom Installations
CodeHSACAOAGPrimaryNo
NAICS code2 codes
  • Indoor and Outdoor Display Advertising54185
  • Sign Manufacturing339950
SIC code3 codes
  • Services-Advertising7310
  • Services-Advertising Agencies7311
  • Coating, Engraving & Allied Services3470
Product category
Promotional Products and Branding Services
Cost components5 values
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Identity Promotions provides integrated design, branding, printing, promotional products, packaging, and signage services for organizational clients. It handles both creative design and physical production of brand-collateral materials, including printed items, branded merchandise, packaging, and indoor/outdoor signage.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

No product information available in the source content. The source page displayed only a loading/verification screen with no substantive company, product, or service information.

Product and service5 records
1Design and Branding Services
CategoryBranding and Design
Description

Creative design services covering brand identity, logos, and brand collateral development for businesses seeking to establish or refresh their visual identity.

2Printing Services
CategoryPrinting
Description

Commercial printing of business documents, marketing collateral, and other printed materials for corporate and institutional clients.

3Promotional Products
CategoryPromotional Merchandise
Description

Branded promotional merchandise such as corporate gifts, giveaways, and event items carrying client logos and brand identities.

4Packaging Products
CategoryPackaging
Description

Design and supply of branded packaging materials for products sold by client companies, supporting retail and wholesale presentation.

5Signage Solutions
CategorySignage
Description

Design, production, and installation of signs and visual display assets for offices, retail locations, events, and outdoor brand visibility.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeBroad incumbent
Description

Large North American distributor of promotional products and branded merchandise. Directly comparable to Identity Promotions' promotional merchandise and corporate gifting offerings.

2MOO
TypeBroad incumbent
Description

Premium print and branded merchandise platform focused on business cards, marketing materials, and custom goods. Comparable in branded print and design-led product positioning.

TypeBroad incumbent
Description

Mass-customization platform for printed marketing materials, signage, and promotional products. Comparable as a large-scale competitor in branded print and merchandise.

TypeBroad incumbent
Description

Large-format graphics and signage franchise network serving businesses with branded visual communications. Comparable on the signage and large-format print side.

TypeBroad incumbent
Description

Franchise network of independent marketing, print, and signage service centers. Closely mirrors Identity Promotions' integrated design-print-signage service model.

TypeBroad incumbent
Description

Global provider of personalized promotional products and writing instruments. Comparable as a promotional merchandise supplier competing for similar corporate gifting spend.

TypeBroad incumbent
Description

Global signage and visual communications franchise network offering design, production, and installation of signs and graphics. Comparable to Identity Promotions in the signage and visual branding portion of its service mix.

TypeBroad incumbent
Description

One of the largest North American promotional products and corporate gifting distributors. Comparable as a competitor in branded merchandise and incentive programs.

TypeEmerging player
Description

Africa-focused branded merchandise and corporate gifting supplier. Most regionally comparable peer given Identity Promotions' East African footprint.

TypeRegional player
Description

African branding, signage, and branded merchandise provider. Comparable as a regional competitor in the brand identity and signage space, though focused primarily on Southern Africa.

Market position
Strengths1 record

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Identity Promotions

Promotional Products and Branding Servicesidentitytz.com

Identity Promotions firmographics

Firmographics
Name
Identity Promotions
Legal name
Identity Promotions
Website
https://identitytz.com
Company type
Private
Founded year
2009
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Identity Promotions industry classification

Industry
Product category
Promotional Products and Branding Services
NAICS
Indoor and Outdoor Display Advertising (54185), Sign Manufacturing (339950)
SIC
Services-Advertising (7310), Services-Advertising Agencies (7311), Coating, Engraving & Allied Services (3470)
akta.pro primary industry
Branded Merchandise & Corporate Gifts (BPAFAMAA)
akta.pro secondary industries
Packaging & Brand Identity Creative Agencies (MPAAAAAN), Event Signage, Props & Custom Installations (HSACAOAG)

Keywords

  • Branding services
  • Promotional products
  • Printing services
  • Signage solutions
  • Packaging design

Where Identity Promotions is headquartered

Location

Headquarters

HQ city
Oyster Bay
HQ country
Tanzania
HQ region
Africa

Markets served

Identity Promotions business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Identity Promotions product offering

Product offering

Core offering

Identity Promotions provides integrated design, branding, printing, promotional products, packaging, and signage services for organizational clients. It handles both creative design and physical production of brand-collateral materials, including printed items, branded merchandise, packaging, and indoor/outdoor signage.

Product overview

No product information available in the source content. The source page displayed only a loading/verification screen with no substantive company, product, or service information.

Differentiator

Problem solved

Functional benefit

Products and services

  • Design and Branding Services Creative design services covering brand identity, logos, and brand collateral development for businesses seeking to establish or refresh their visual identity.
  • Printing Services Commercial printing of business documents, marketing collateral, and other printed materials for corporate and institutional clients.
  • Promotional Products Branded promotional merchandise such as corporate gifts, giveaways, and event items carrying client logos and brand identities.
  • Packaging Products Design and supply of branded packaging materials for products sold by client companies, supporting retail and wholesale presentation.
  • Signage Solutions Design, production, and installation of signs and visual display assets for offices, retail locations, events, and outdoor brand visibility.

Companies that use Identity Promotions

Customer profile

Ideal customer profiles1 record

Identity Promotions technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Identity Promotions partnerships and signals

Strategic signal

Recent moves1 record

Identity Promotions competitors and assessment

Company assessment

Broad incumbents

  • 4imprint: Large North American distributor of promotional products and branded merchandise. Directly comparable to Identity Promotions' promotional merchandise and corporate gifting offerings.
  • MOO: Premium print and branded merchandise platform focused on business cards, marketing materials, and custom goods. Comparable in branded print and design-led product positioning.
  • Cimpress (Vistaprint): Mass-customization platform for printed marketing materials, signage, and promotional products. Comparable as a large-scale competitor in branded print and merchandise.
  • SpeedPro Imaging: Large-format graphics and signage franchise network serving businesses with branded visual communications. Comparable on the signage and large-format print side.
  • Allegra Network: Franchise network of independent marketing, print, and signage service centers. Closely mirrors Identity Promotions' integrated design-print-signage service model.
  • National Pen: Global provider of personalized promotional products and writing instruments. Comparable as a promotional merchandise supplier competing for similar corporate gifting spend.
  • FASTSIGNS: Global signage and visual communications franchise network offering design, production, and installation of signs and graphics. Comparable to Identity Promotions in the signage and visual branding portion of its service mix.
  • HALO Branded Solutions: One of the largest North American promotional products and corporate gifting distributors. Comparable as a competitor in branded merchandise and incentive programs.

Emerging players

  • Skyrocket Group: Africa-focused branded merchandise and corporate gifting supplier. Most regionally comparable peer given Identity Promotions' East African footprint.

Regional players

  • BrandHouse Africa: African branding, signage, and branded merchandise provider. Comparable as a regional competitor in the brand identity and signage space, though focused primarily on Southern Africa.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Identity Promotions social profiles

Digital presence

Identity Promotions financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Identity Promotions leadership team

Management profile

Number of profiles

Identity Promotions funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Identity Promotions M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Identity Promotions

What does Identity Promotions do?

Identity Promotions provides integrated design, branding, printing, promotional products, packaging, and signage services for organizational clients. It handles both creative design and physical production of brand-collateral materials, including printed items, branded merchandise, packaging, and indoor/outdoor signage.

When was Identity Promotions founded?

Identity Promotions was founded in 2009. It employs 51 to 100 people.

Where is Identity Promotions based?

Identity Promotions is headquartered in Oyster Bay, Tanzania, in the Africa region.

Who are Identity Promotions's main competitors?

Broad incumbents on record are 4imprint, MOO, Cimpress (Vistaprint), SpeedPro Imaging, Allegra Network, National Pen, FASTSIGNS and HALO Branded Solutions. Skyrocket Group is listed as an emerging player. BrandHouse Africa is listed as a regional player.

Does Identity Promotions have an API?

No public API is recorded for Identity Promotions.

What industry is Identity Promotions in?

Identity Promotions's product category is Promotional Products and Branding Services. Its primary akta.pro industry code is BPAFAMAA, Branded Merchandise & Corporate Gifts, with a secondary code of MPAAAAAN, Packaging & Brand Identity Creative Agencies. Its NAICS code is 54185 and its SIC code is 7310.

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