LifeProven

What LifeProven does

LifeProven is a London-headquartered real estate advisory firm founded in 2018 by Jordan Relfe and Adam Hinds. The firm provides an integrated suite of ESG consulting, technical advisory, project management, and cost management services to institutional investors, property developers, and building owners across the UK and Europe. Its service architecture spans portfolio-level offerings (ESG strategy, ESG data management, ESG reporting) and asset-level modules (pre-acquisition due diligence, planning reports, whole life carbon assessment, building certifications across BREEAM, EDGE, WELL, LEED and Fitwel), with delivery coordinated to the RIBA Plan of Work and cost management underpinned by RICS standards.

The firm's core proprietary technology is the Real Estate Wellbeing Metric (REWM), described as the world's first post-occupancy evaluation survey system designed to quantify how buildings influence human wellbeing through measurable data. REWM is deployed alongside conventional ESG advisory workflows and supports compliance across multiple frameworks including GRESB, SBTi, EPRA, B Corp, CDP, TCFD, and TNFD. The firm also produces the ESG in Property Podcast and published the UK Net Zero Carbon Buildings Standard Guide as thought-leadership IP.

LifeProven operates a direct enterprise sales motion targeting C-suite and senior decision-makers at large real estate organisations. Revenue is generated through professional services fees that are custom-quoted based on project scope, asset class, and client requirements, typically structured as multi-year contracts. With a team of approximately 14 people, the firm is privately held, independent, and has no disclosed external funding rounds.

Name

LifeProven

Legal name

LifeProven

Website

https://lifeproven.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

LifeProven is a London-based ESG advisory and real estate consultancy serving institutional investors, developers, and owners across the UK and Europe with strategy, technical, project, and cost management services anchored by its proprietary Real Estate Wellbeing Metric (REWM) post-occupancy survey tool.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - ESG Advisory: LifeProven generates revenue through consulting fees for ESG strategy development, data management, reporting, and technical consultancy services delivered to institutional real estate clients across portfolio and asset levels.
2. Project and Cost Management Services: Revenue from delivering project management and cost management services for real estate development and regeneration projects, structured to RIBA Plan of Work.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

LifeProven is a strategic real estate advisory firm that delivers ESG strategy, data management, reporting, technical consultancy, project management, and cost management services to institutional investors, developers, and property owners. Its offering spans the full investment lifecycle—from pre-acquisition due diligence through planning, certification, delivery, and ongoing investor reporting—supported by the proprietary Real Estate Wellbeing Metric (REWM).

Product overview

LifeProven is a strategic real estate advisory firm offering an integrated suite of ESG (Environmental, Social, and Governance) consulting services. The firm's portfolio comprises core service pillars (ESG Strategy, ESG Data Management, ESG Reporting, Technical Consultancy, Project Management, and Cost Management) supported by specialized modules including the proprietary Real Estate Wellbeing Metric (REWM), building certifications (BREEAM, EDGE, WELL, LEED, Fitwel), and various planning/assessment reports. The offering also includes sector-specific advisory across BTR, Co-Living, PBSA, Commercial, Life Sciences, Industrial, and Leisure sectors. Services are structured to address portfolio-level needs (strategy, data, reporting) and asset-level requirements (technical due diligence, planning reports, certifications), with delivery coordinated through a dedicated project management function. The company also produces the ESG in Property Podcast as a thought leadership platform.

Differentiator

Problem solved

Functional benefit

Products and services

• ESG Strategy Bespoke ESG strategy service integrating stakeholder priorities across the investment lifecycle, defining actions and responsibilities to deliver measurable outcomes through data, delivery, and reporting for institutional real estate clients.
• ESG Data Management Coordination of ESG data across every investment stage, transforming utilities, carbon, wellbeing, social value, and governance data into a robust evidence base for strategy, reporting, and decision-making.
• ESG Reporting Translation of ESG performance into institutional-grade outputs including investor reporting and GRESB, SBTi, EPRA, CDP, TCFD, TNFD, and B Corp disclosures.
• Technical Consultancy Technical analysis and design advice to improve asset performance, including energy and net zero modelling, EPCs, whole life carbon assessments, certifications, planning reports, social impact, and the Real Estate Wellbeing Metric.
• Project Management Leading project delivery from feasibility to completion, managing programme, stakeholders, and risk through structured governance and coordination, with delivery structured to the RIBA Plan of Work.
• Cost Management Optimization of project costs from feasibility to final account, applying procurement strategy, cost planning, and contract management underpinned by RICS-regulated standards to maintain budget control and maximise capital carbon efficiency.
• Real Estate Wellbeing Metric (REWM) Proprietary institutional-grade post-occupancy survey tool that engages occupiers to measure how buildings influence health, wellbeing, satisfaction, and quality of life over time, providing data to inform design, management, and investment decisions.

Quantifiable outcome

• LifeProven strengthened ESG capability with hire of the world's first GRESB Accredited Professional
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Twelve partnerships are on record, tiered core.

• RICScoreStrategic or Co-development PartnerLifeProven team members hold MRICS qualifications; cost management services underpinned by RICS-regulated standards
• RIBAcoreStrategic or Co-development PartnerDelivery structured to the RIBA Plan of Work for project management and development advisory services
• CIBSEcoreStrategic or Co-development PartnerChartered Institution of Building Services Engineers partnership for technical standards and certifications
• UKGBCcoreStrategic or Co-development PartnerUK Green Building Council membership supporting sustainable building standards and industry collaboration
• UKAScoreStrategic or Co-development PartnerUnited Kingdom Accreditation Service partnership for quality and certification standards
• GRESBcoreStrategic or Co-development PartnerProvides GRESB submission services including structuring, validating and submitting portfolio data; team includes world's first GRESB Accredited Professional
• Science Based Targets initiative (SBTi)coreStrategic or Co-development PartnerProvides SBTi documentation services including calculating baseline emissions, modelling decarbonisation pathways and preparing submissions
• EPRAcoreStrategic or Co-development PartnerProvides EPRA-aligned sustainability reporting services structuring data in line with sBPR guidelines
• B CorpcoreStrategic or Co-development PartnerProvides B Impact Assessment reporting and certification support services
• CDP (Carbon Disclosure Project)coreStrategic or Co-development PartnerProvides CDP submission services structuring climate data and disclosures aligned with scoring criteria
• TCFDcoreStrategic or Co-development PartnerProvides TCFD reporting services including climate risks and opportunities assessment through scenario analysis and governance review
• TNFDcoreStrategic or Co-development PartnerProvides TNFD reporting services identifying nature-related dependencies, impacts and risks

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Arup: Engineering and built environment consultancy with deep sustainability, net zero, building performance and ESG advisory practices. Competes with LifeProven for institutional mandates that require technical depth across energy, carbon and wellbeing.
• Turner & Townsend: Global project and cost management consultancy serving real estate developers and institutional investors, with growing sustainability advisory. Directly comparable to LifeProven's RICS-aligned cost management and project management service lines.
• WSP: Global built environment consultancy delivering ESG strategy, energy modelling, whole life carbon and building certification services for real estate owners and developers. Directly competes with LifeProven's technical consultancy and ESG reporting offerings.
• Avison Young: Commercial real estate advisory and project management firm with sustainability services for institutional owners and developers. Comparable to LifeProven in combining advisory, project and ESG delivery for UK and European real estate clients.
• EVORA Global: London-based real estate sustainability and ESG advisory firm serving institutional investors, developers and asset managers. Closest direct competitor to LifeProven in UK-focused ESG strategy, GRESB/SBTi reporting and technical consultancy.
• Knight Frank: Global real estate advisory firm with strong UK institutional investor and developer relationships, offering ESG advisory, project/cost management and valuation services. Most directly comparable UK-headquartered incumbent to LifeProven's client base.

Broad incumbents

• Cushman & Wakefield: Global real estate services firm with sustainability and ESG advisory capabilities serving institutional investors and occupiers. Competes for the same enterprise ESG mandates as LifeProven but offers broader capital markets, brokerage and facilities services.
• JLL: Global real estate services firm with a substantial sustainability and ESG advisory practice serving institutional investors and developers. Competes with LifeProven for ESG strategy, reporting and project management mandates but at significantly greater scale and geographic reach.
• CBRE: Largest global commercial real estate services firm with dedicated ESG advisory, building certifications and project management capabilities. Overlaps with LifeProven on GRESB reporting, net zero advisory and cost management, but offers a far broader service portfolio.

Regional players

• Bidwells: UK-focused real estate advisory, project management and consultancy firm with established ESG and sustainability services. Closest UK mid-market peer to LifeProven in terms of institutional client base and integrated service offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeopen.spotify.com/show/3olrjqpBfdCLD2xzNQHheR
• LinkedInlinkedin.com/company/lifeproven

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LifeProven