What Pogo does

Pogo Corporation is a privately held mobile technology design and development company founded in 2008 and headquartered in Raleigh, North Carolina. The company builds native mobile applications (as opposed to mobile-internet wrappers) for three vertical markets: restaurants, via the MobiDines platform for online ordering, promotions, location advertising, catering, and reservations; cinemas and theaters, via the MobiCinemas platform for show times, ticketing, rewards, and concessions; and CPG, distribution, and manufacturing enterprises, where apps support sales, delivery, inventory management, mileage and expense tracking, route accounting, and merchandising.

Underpinning these products is a patented mobile architecture platform that scales to millions of concurrent transactions and integrates with enterprise back-end systems including SAP. Pogo also offers Custom App Development and App Consulting services, covering emerging technologies such as augmented reality, proximity marketing, facial recognition, and smart dressing rooms.

The revenue model combines SaaS subscriptions (MobiDines, MobiCinemas, CPG/Distribution deployments), custom professional services engagements, and a freemium acquisition tactic in restaurants (free preview apps with no credit card). Go-to-market is sales-led direct enterprise field sales targeting Fortune 100 CPG/manufacturing/service companies, supplemented by a POS company channel partnership program in which POS vendors resell Pogo-powered mobile apps to their restaurant and cinema customers. The company operates across three continents with offices in Raleigh, Toronto, São Paulo, and Madrid, and its platforms support thousands of restaurant and cinema locations with millions of consumer users.

Name

Pogo

Legal name

Pogo Corporation

Website

https://pogocorporation.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

Pogo Corporation designs native mobile applications for restaurants, cinemas, and CPG/distribution enterprises through proprietary vertical-specific platforms. Founded in 2008, it serves Fortune 100 companies and POS resellers across North America, Europe, and South America.

Ownership category

akta.pro rank

Product category

Mobile Application Platform

akta.pro primary industry

Point-of-Sale (POS) & On-Property Commerce (THALACAI)

akta.pro secondary industries

Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB), POS Installation, Maintenance & Field Services (FSAMADAJ)

Keywords

• Mobile app development
• Restaurant mobile apps
• Cinema mobile apps
• CPG mobile solutions
• Mobile consulting services

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Platform Subscriptions: Full software as a service pricing and support model for CPG and distribution apps with recurring subscription revenue.
2. Custom App Development Services: Custom mobile app development for organizations launching apps in restaurant, cinema, and CPG/distribution industries. Professional services engagement model.
3. Restaurant Mobile Platform: MobiDines platform providing branded restaurant apps with online ordering, promotions, and support across all phone types and tablets.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels3 records

Core offering

Pogo designs, develops, and operates industry-specific mobile application platforms for restaurants (MobiDines), cinemas/theaters (MobiCinemas), and CPG/Distribution companies (sales, delivery, inventory, and merchandising apps). Built on a patented mobile architecture, the platforms deliver branded native iOS and Android apps with ordering, promotions, ticketing, rewards, and field-sales functionality. Pogo also provides custom mobile app development and consulting services for organizations needing tailored mobile solutions.

Product overview

Pogo is a mobile technology design and development company founded in 2008 that provides industry-specific mobile app platforms and solutions. The company's portfolio consists of three core vertical products: MobiDines (restaurant mobile apps enabling ordering, promotions, and customer engagement), MobiCinemas (cinema/theater apps with show times, ticketing, rewards, and concessions), and CPG/Distribution Apps (sales, inventory, and merchandising solutions). These are complemented by Custom App Development and App Consulting services for organizations seeking tailored mobile solutions. The company supports restaurant and cinema operators, CPG/manufacturing/distribution companies, and POS companies through its enterprise-proven mobile architecture platform.

Differentiator

Problem solved

Functional benefit

Brands

• MobiDines: Mobile platform for restaurant apps enabling online ordering, specials/promotions, and location advertising. Claimed to increase online and mobile orders by 25%-55%.
• MobiCinemas

Products and services

• MobiDines Mobile platform for restaurants providing private, branded applications across multiple phone platforms and tablets, enabling online ordering from menus, specials and promotions, location advertising, catering, and reservations from a single implementation. Documented to drive a 25%-55% increase in online and mobile orders.
• MobiCinemas Cloud-based mobile platform for cinema and theater operators providing show times, promotions, ticket purchase, rewards, and concessions ordering through a private, branded app that can be deployed to app stores in days.
• CPG/Distribution Apps Mobile applications for Consumer Packaged Goods, Distribution, and Manufacturing industries covering sales, delivery, inventory management, mileage and expense tracking, route accounting, and merchandising for field sales personnel, with full SaaS pricing and support and ROI within months of deployment.
• Custom App Development Custom native mobile application development for iPhone, Android phones, and tablets with dashboard and portal functionality for managing app content, focused on real native apps rather than mobile-internet wrappers.
• App Consulting Mobile technology consulting covering strategy, design, development, implementation, and support, including emerging technology services such as augmented reality, proximity marketing, facial recognition, smart dressing rooms, and predictive technology deployment for consumer engagement.

Quantifiable outcome

• 25% - 55% increase in online and mobile orders for restaurants implementing MobiDines solutions
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

One partnership is on record.

• SAPcoreTechnology or IntegrationPogo offers integration to SAP and multiple back-end systems for CPG/distribution applications, enabling seamless data flow between Pogo's mobile platforms and enterprise ERP systems.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Toast: Toast is a cloud-based restaurant technology platform spanning POS, online ordering, payments, and team management. As a broad incumbent, Toast competes with Pogo's MobiDines by bundling native mobile ordering into its end-to-end restaurant stack.
• Lightspeed Restaurant: Lightspeed Restaurant is a POS and commerce platform with integrated online ordering and mobile solutions for full-service restaurants. As a broad incumbent, it overlaps with Pogo's restaurant offering and competes in Pogo's channel of POS-company partnerships.

Direct peers

• Atom Tickets: Atom Tickets is a mobile-first movie ticketing platform offering showtimes, ticket purchasing, and concessions ordering through a branded app for theater chains. It is a direct competitor to Pogo's MobiCinemas in cinema mobile commerce.
• Apacheta: Apacheta provides mobile route accounting, delivery, and merchandising applications for CPG, beverage, and distribution companies. It is a direct competitor to Pogo's CPG/Distribution Apps product line, with notable overlap given Pogo's founder Andrew Farrell also founded Apacheta.
• Paytronix: Paytronix provides online ordering, loyalty, and guest engagement software for restaurants and convenience stores. It is a direct competitor to Pogo's MobiDines in restaurant digital ordering and customer engagement.
• Punchh: Punchh operates a restaurant loyalty and digital engagement platform serving enterprise restaurant chains. It overlaps with MobiDines' promotions, rewards, and customer engagement capabilities within restaurant branded mobile apps.
• Bbot: Bbot is a restaurant mobile ordering and payments platform offering QR-code, in-app, and online ordering for hospitality operators. It is an emerging direct competitor to MobiDines in the restaurant mobile engagement category.
• ChowNow: ChowNow provides commission-free online ordering systems and branded mobile apps for independent restaurants and small chains. It directly competes with MobiDines in the restaurant-branded-app and online ordering segment Pogo serves.
• Olo: Olo is a leading pure-play restaurant online ordering and digital engagement platform serving enterprise QSR and fast-casual chains. It is the most direct competitor to Pogo's MobiDines in the digital ordering and branded restaurant app category.

Emerging players

• Movio: Movio provides data-driven cinema marketing, loyalty, and mobile app solutions for theater operators globally. It is an emerging direct competitor to MobiCinemas in the cinema customer engagement and mobile ticketing category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pogo