e-Motion
e-Motion Srl designs and supplies standardized hybrid propulsion packages (serial and parallel architectures) for luxury yachts from 40 to 250 feet, selling complete hardware systems and aftersales service directly to yacht manufacturers and owners worldwide, with global service support via MAN, YANMAR, and FCA.
- Company typePrivate
- Founded2018
- HeadquartersLa Spezia, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What e-Motion does
e-Motion Srl is an Italian marine systems company founded in 2018 and headquartered in La Spezia, Italy, that designs, manufactures, and supplies standardized hybrid propulsion packages for luxury yachts in the 40–250 foot range. Its product portfolio is anchored by two architectures: a Serial Hybrid system for displacement and semi-displacement vessels offering full-electric and diesel-electric navigation modes with zero-emission capability, and a Parallel Hybrid system for planning hulls that integrates electric engines (50–240kW) onto the main diesel engines via an integrated electromagnetic clutch. Complete scope of supply includes variable speed generators (80–325kW) with integrated inverters, lithium-ion battery packs with BMS, DC bus, isolation transformers, inverters, cooling systems, and a touchscreen hybrid control panel with proprietary power-management software.
The company's commercial model is direct B2B enterprise sales of high-value hardware packages plus associated installation support, targeting yacht manufacturers (OEM) for new builds and yacht owners for refits. Pricing is not publicly disclosed and is delivered via custom quotation. Aftersales service is a secondary revenue stream, levered through worldwide service agreements with MAN (diesel engines), YANMAR, and FCA (generators), which provide e-Motion an effective global service network without a captive field force. Named customers include Admiral (The Italian Sea Group), Sirena Yachts, Perini Navi, TANKOA, Xquisite, Archipelago, Whitehaven, Aquila, and Pearl, with the Pearl 100 Hybrid serving as flagship reference platform. Marketing and lead generation rely on participation in major international boat shows (Cannes Yachting Festival, Palm Beach Boat Show), coverage in premium yachting publications (Forbes, BOAT International, SUPERYACHT, WSI), and video content. Operations are carried out by 11–50 employees across Italy and a US subsidiary e-Motion LLC based in Miami, Florida.
e-Motion firmographics
Firmographics- Name
- e-Motion
- Legal name
- e-Motion Srl
- Website
- https://e-motion-hybrid.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- e-Motion Srl designs and supplies standardized hybrid propulsion packages (serial and parallel architectures) for luxury yachts from 40 to 250 feet, selling complete hardware systems and aftersales service directly to yacht manufacturers and owners worldwide, with global service support via MAN, YANMAR, and FCA.
- Ownership category
- akta.pro rank
e-Motion industry classification
Industry- Product category
- Marine Hybrid Propulsion Systems
- NAICS
- Ship Building and Repairing (336611), Other Engine Equipment Manufacturing (333618)
- SIC
- Engines & Turbines (3510), Ship & Boat Building & Repairing (3730)
- akta.pro primary industry
- Marine Hybrid & Electric Propulsion Systems (IMAJAHAC)
- akta.pro secondary industries
- Propulsion, Power & Energy Systems Design (Diesel, Hybrid, Electric, Alternative Fuels) (IMAJAGAE), Propulsion MRO, Spares & Field Service (Overhauls, retrofits, upgrades) (IMAJAHAN), Marine Generators, Alternators & Power Electronics (Gen-sets, VFDs, converters) (IMAJAHAI), Propulsion Control, Monitoring & Automation (ECS, PMS interface) (IMAJAHAH)
Keywords
Where e-Motion is headquartered
LocationHeadquarters
- HQ city
- La Spezia
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
e-Motion business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Hybrid Propulsion Systems Sales: Sale of complete hybrid propulsion packages including electric engines, generators, battery packs, control systems, and installation for yachts 40-250 feet. Both new builds and refits.
- After-sales Service and Support: Worldwide after-sales services supported by MAN for diesel propulsion and YANMAR/FCA for generators.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
e-Motion product offering
Product offeringCore offering
e-Motion designs, supplies, and supports standardized hybrid propulsion systems for serial production yachts measuring 40 to 250 feet. The company offers both Serial Hybrid and Parallel Hybrid configurations with a complete scope of supply including engines, generators, batteries, and control systems. It also delivers worldwide after-sales service and ongoing technical support for every installed propulsion package.
Product overview
e-Motion offers a full-range of standardized hybrid propulsion systems for yachts, comprising two primary product lines: the Serial Hybrid System and Parallel Hybrid System. The Serial Hybrid is designed for displacement and semi-displacement vessels (40-250 feet), enabling full-electric and diesel-electric navigation modes with zero-emission capability. The Parallel Hybrid targets planning hulls where speed is crucial, featuring electric engines flanged onto main diesel engines via an integrated electromagnetic clutch. Both systems include complementary components: Lithium-Ion battery packs, variable speed generators (80kW-325kW with integrated inverters), DC Bus, BMS (Battery Management System), isolation transformers, inverters, cooling systems, and hybrid control panels. Notable product variants include the Pearl 100 Hybrid (30m flagship) and Xquisite 60 Solar Hybrid. The complete scope of supply is supported by MAN for diesel engines and YANMAR/FCA for generators. e-Motion is the only supplier of standardized hybrid systems fitting existing engine rooms of serial production yachts from 40-250 feet.
Differentiator
Problem solved
Functional benefit
Brands
- Pearl 100 Hybrid: A 30m RPH flagship yacht with hybrid propulsion, featuring five luxury staterooms and a balance of style and engineering
- Xquisite 60 Solar Hybrid
- Serial Hybrid
- Parallel Hybrid
Products and services
- Serial Hybrid System
- Parallel Hybrid System
- Parallel Hybrid Packages Pre-engineered, ready-to-install Parallel Hybrid Packages combining engines, generators, batteries, electric motors and control systems designed to fit within the existing engine rooms of production yacht platforms.
Quantifiable outcome
- Up to 65% savings on fuel and engine/generator hours
- +1 more outcomes
Companies that use e-Motion
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
e-Motion technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
e-Motion partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- MANcoreMAN supports e-Motion worldwide for sales and after-sales services for main propulsion diesel engines in the hybrid propulsion system package.
- YANMARcoreYANMAR supports e-Motion worldwide for sales and after-sales services for variable speed generators with integrated inverters.
- FCA (Fiat Chrysler Automobiles)coreFCA supports e-Motion worldwide for sales and after-sales services for variable speed generators with integrated inverters.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
e-Motion competitors and assessment
Company assessmentBroad incumbents
- Volvo Penta: Major marine propulsion OEM offering diesel, electric, and hybrid drivelines for yachts and commercial vessels. Overlaps with e-Motion in hybrid yacht propulsion but as part of a much broader marine portfolio and global dealer network.
- Wärtsilä: Global marine technology group offering hybrid propulsion modules, energy storage systems, and integrated powertrains. Overlaps with e-Motion in marine hybrid and battery-based propulsion, particularly for larger and commercial vessels.
- ZF Friedrichshafen (ZF Marine): Incumbent marine drivetrain supplier with hybrid and electric propulsion systems for yachts and workboats. Comparable in hybrid driveline technology and OEM-style integration, but serves a much broader marine market.
- Caterpillar Marine: Major marine engine and propulsion solutions provider with hybrid power offerings for yachts and commercial vessels. Comparable as a hybrid marine propulsion incumbent, though focused on higher-power commercial and large-yacht segments.
Direct peers
- Torqeedo: German manufacturer of electric and hybrid marine propulsion systems, including outboards, inboards, and pod drives. Directly comparable to e-Motion as a focused electric/hybrid propulsion specialist serving yachts and small commercial vessels.
- Oceanvolt: Finnish manufacturer of electric and hybrid sailboat and light-craft propulsion systems. Direct peer in marine electric/hybrid propulsion, with a focus on smaller vessels and regeneration via sailing — a partially overlapping niche to e-Motion's hybrid yacht focus.
- Hybrid Marine Ltd: UK-based supplier of marine hybrid and electric propulsion systems for commercial and leisure vessels, including retrofit solutions. Direct competitor to e-Motion in the marine hybrid propulsion niche with similar technology overlap.
Emerging players
- X-Yachts / Xelectrix: Emerging European player in marine hybrid power systems and DC-based propulsion solutions for yachts and small commercial craft. Comparable in integrating lithium battery storage with hybrid propulsion controls for the leisure marine segment.
- Fischer Panda: German supplier of marine generators, electric drives, and hybrid power systems for yachts. Comparable to e-Motion in marine power electronics, generator, and hybrid integration for the yacht segment.
- WhisperPower: Dutch supplier of marine power generation, hybrid systems, and lithium battery solutions for yachts and commercial vessels. Comparable in marine hybrid energy storage, power management, and generator integration.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
e-Motion social profiles
Digital presencee-Motion compliance and trust
Trust signalCompliance1 record
e-Motion financial estimates
Financial estimateRevenue estimate
Valuation estimate
e-Motion leadership team
Management profileNumber of profiles
Profiles1 record
e-Motion subsidiaries and ownership
Company hierarchySubsidiaries1 record
e-Motion funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
e-Motion M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about e-Motion
What does e-Motion do?
e-Motion designs, supplies, and supports standardized hybrid propulsion systems for serial production yachts measuring 40 to 250 feet. The company offers both Serial Hybrid and Parallel Hybrid configurations with a complete scope of supply including engines, generators, batteries, and control systems. It also delivers worldwide after-sales service and ongoing technical support for every installed propulsion package.
Is e-Motion a public or private company?
e-Motion is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was e-Motion founded?
e-Motion was founded in 2018. It employs 11 to 50 people.
Where is e-Motion based?
e-Motion is headquartered in La Spezia, Italy, in the Europe region.
How does e-Motion make money?
Two revenue lines are on record. Hybrid Propulsion Systems Sales are the primary driver. The others are after-sales Service and Support.
Who are e-Motion's main competitors?
Broad incumbents on record are Volvo Penta, Wärtsilä, ZF Friedrichshafen (ZF Marine) and Caterpillar Marine. Direct peers are Torqeedo, Oceanvolt and Hybrid Marine Ltd. Emerging players are X-Yachts / Xelectrix, Fischer Panda and WhisperPower.
Does e-Motion have an API?
No public API is recorded for e-Motion.
What industry is e-Motion in?
e-Motion's product category is Marine Hybrid Propulsion Systems. Its primary akta.pro industry code is IMAJAHAC, Marine Hybrid & Electric Propulsion Systems, with a secondary code of IMAJAGAE, Propulsion, Power & Energy Systems Design (Diesel, Hybrid, Electric, Alternative Fuels). Its NAICS code is 336611 and its SIC code is 3510.