CleanKing
CleanKing is a UK-based commercial, industrial, and floor restoration cleaning contractor serving offices, schools, retail, leisure, aviation, and public-sector clients across South East England and the Midlands via three regional offices.
- Company typePrivate
- Founded2003
- HeadquartersFarnborough, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What CleanKing does
CleanKing (legal entity Fast Action Services Ltd) is a UK-based commercial, industrial, and specialist cleaning contractor founded in 2003 and headquartered in Farnborough, Hampshire. The company operates from three regional offices — Farnborough (head office), London, and Birmingham — serving clients across Hampshire, Berkshire, Surrey, London, and the Midlands, with a workforce of 51-100 employees. CleanKing delivers services through three core channels: Commercial Cleaning (subscription-style recurring contracts for offices, schools, retail, leisure centres, and Covid-19 decontamination), Industrial Cleaning (project-based builders cleans, sparkle cleans, deep cleaning, jet washing, high-level cleaning, and graffiti removal), and Floor Restoration (diamond grinding, strip and seal, and floor polishing). Specialised additions include commercial kitchen deep cleaning and, from 2025, solar panel cleaning.
Operationally, CleanKing runs a sales-led, area-manager-driven GTM motion with free, quote-based pricing billed monthly, direct site-based service delivery, and dedicated Area Managers assigned to anchor accounts (e.g., Mole Valley Farmers across 15 retail locations). The technology stack is operational rather than AI-centric: SiteMate audit software and Dashpivot are used for digitised quality, safety, environmental, and contractual workflows; a time-and-attendance system tracks lone-worker safety; and SpaceVac equipment enables ground-based high-level cleaning to 15 metres. Product inputs centre on eco-friendly and biotech-based cleaning chemistry through BioHygiene, Windmill Refill, and SoluClean water-soluble sachets, with sustainability credentials reinforced by ISO 9001, ISO 14001, SafeContractor, and PlanetMark certifications, and Real Living Wage employer recognition.
The business model is primarily B2B contract cleaning at the small-to-mid-market enterprise level, with pricing determined per site assessment and revenue mix split between recurring commercial cleaning subscriptions and project-based industrial and floor restoration work. Recent strategic activity includes the 2023 acquisition of Globe Integrated Solutions Ltd (wholly-owned subsidiary), partnerships with Beyond Procurement and PlanetMark for carbon management, and ongoing product and equipment additions (SpaceVac 2024, biotech inputs 2024, solar panel cleaning 2025). CleanKing is privately held and founder/management-owned, with Managing Director Paul Hillman and Operations Director Stephen Rafferty as the named executive leads.
CleanKing firmographics
Firmographics- Name
- CleanKing
- Legal name
- Fast Action Services Ltd
- Website
- https://cleankinguk.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- CleanKing is a UK-based commercial, industrial, and floor restoration cleaning contractor serving offices, schools, retail, leisure, aviation, and public-sector clients across South East England and the Midlands via three regional offices.
- Ownership category
- akta.pro rank
CleanKing industry classification
Industry- Product category
- Commercial Cleaning Services
- NAICS
- Janitorial Services (561720), Carpet and Upholstery Cleaning Services (56174)
- SIC
- Sanitary Services (4950)
- akta.pro primary industry
- Specialty Cleaning (Deep Cleaning, Floor Care, Disinfection, Post-Construction) (EDAEAAAL)
- akta.pro secondary industry
- Move-In/Move-Out & Turnover Cleaning (Commercial) (BPABABAO)
Keywords
Where CleanKing is headquartered
LocationHeadquarters
- HQ city
- Farnborough
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
CleanKing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Commercial Cleaning Services: Ongoing contracted cleaning services for commercial premises including offices, schools, retail, and leisure facilities. Services delivered by dedicated cleaning teams with regular schedules and area manager oversight.
- Industrial Cleaning Services: Specialist one-off and periodic cleaning services including builders cleans, sparkle cleans, deep cleaning, high-level cleaning, graffiti removal, and jet washing for industrial and post-construction settings.
- Floor Restoration Services: Specialist floor restoration including diamond grinding, strip and seal, and floor polishing for commercial and industrial floors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Custom quote-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
CleanKing product offering
Product offeringCore offering
CleanKing provides commercial, industrial, and floor restoration cleaning services across the UK. Offerings include daily office cleaning, school cleaning, retail and leisure facility cleaning, builders cleans, sparkle cleans, deep cleaning, jet washing, graffiti removal, and specialist floor treatments such as diamond grinding, strip and seal, and floor polishing.
Product overview
CleanKing is a commercial and industrial cleaning service provider operating across Hampshire, Berkshire, Surrey, and nationally throughout the UK. The company offers three core service channels: Commercial Cleaning (covering offices, schools, retail, leisure centres, and specialist services like carpet, window, and Covid-19 decontamination), Industrial Cleaning (including builders cleans, sparkle cleans, jet washing, deep cleaning, high-level cleaning, and graffiti removal), and Floor Restoration (diamond grinding, strip and seal, and floor polishing). Additional specialized services include commercial kitchen deep cleaning, solar panel cleaning, and post-construction cleaning. The company utilizes operational technology including SiteMate for digital audit management and SiteMate Dashpivot for streamlined procedures. CleanKing employs eco-friendly products including BioHygiene cleaning solutions and has transitioned to biotech-based cleaning products, with a focus on sustainability and environmental responsibility.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Cleaning Recurring contract cleaning service covering offices, schools, retail outlets, and leisure facilities across the UK, including daily office cleaning, washroom maintenance, and waste removal.
- Industrial Cleaning Specialist industrial and post-construction cleaning service including builders cleans, sparkle cleans, deep cleaning, jet washing, and graffiti removal for construction sites, warehouses, and industrial facilities.
- Floor Restoration Specialist floor treatment service including diamond grinding, strip and seal, and floor polishing for vinyl, tile, concrete, and stone floors in commercial and industrial environments.
- High-Level Cleaning Specialist high-reach internal cleaning service for atria, ceiling voids, light fittings, ducting, beams, and other elevated surfaces, using the SpaceVac high-level cleaning system.
- Solar Panel Cleaning Specialist cleaning of rooftop and ground-mounted solar PV installations to maintain panel efficiency and energy output for commercial and industrial clients.
- Covid-19 Defence Deep Cleaning Targeted deep cleaning and sanitization service using biotech-based disinfection products to decontaminate commercial premises following confirmed or suspected Covid-19 exposure.
Quantifiable outcome
- 4+ years of consistent service for Gulfstream client after previous supplier failure
- +3 more outcomes
Companies that use CleanKing
Customer profileNamed customers16 records
Segments8 records
Ideal customer profiles4 records
CleanKing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
CleanKing partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Globe Integrated Solutions LtdcoreGlobe Integrated Solutions Ltd recently joined the CleanKing family, enhancing commitment to delivering excellent cleaning and maintenance services. Strategic partnership combines Globe's innovative solutions with CleanKing's industry expertise, ensuring exceptional service to valued clients.
- Beyond ProcurementcorePartnership with Beyond Procurement to take meaningful, science-backed steps toward reducing emissions and working towards carbon neutrality. Beyond Procurement provides advanced tools and AI to measure footprint, set clear strategies, and refine data over time.
- PlanetMarkminorWorking with PlanetMark to measure carbon footprint and have positive impact on planet and society. Through PlanetMark Business Certification, measuring and reducing carbon footprint to embed sustainability into business practices.
- SiteMate TechnologiescoreProvider of SiteMate audit software and Dashpivot platform. Enables digitised audit functionality, smart forms, photos, workflows and analytics for quality, safety, and environmental compliance management.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
CleanKing competitors and assessment
Company assessmentDirect peers
- Mitie Group: UK's largest integrated facilities management and cleaning company, directly competing with CleanKing across commercial, industrial and specialist cleaning contracts. Both serve UK enterprise, education and retail customers; Mitie operates at much larger scale but occupies the same product/market category.
- Atalian Servest: Major UK commercial and industrial cleaning provider with overlapping offerings in offices, schools, retail and post-construction cleaning. Both compete for the same regional and enterprise cleaning tenders in the UK market.
- SBFM: UK cleaning and support services provider offering commercial, industrial and specialist cleaning across multiple regions. Comparable mid-sized competitor with similar service portfolio and enterprise customer targeting.
- Cleanology: London commercial cleaning company focused on offices, schools and corporate clients with sustainability positioning. Closely comparable to CleanKing in size, London/South East focus, eco-friendly product emphasis and enterprise-quality service model.
- Bidvest Noonan: UK and Ireland cleaning and support services group serving commercial, public sector and industrial clients. Head-to-head competitor on enterprise and regional cleaning contracts with similar multi-sector vertical coverage.
- Principle Cleaning Services: London-based commercial cleaning specialist serving corporate offices, schools and high-spec environments. Direct mid-market competitor in the South East England commercial cleaning segment where CleanKing is headquartered.
Broad incumbents
- Serco Group: UK-based public services and FM company providing cleaning and facilities services to government, healthcare and commercial clients. Indirect competitor — wider scope but overlapping cleaning capabilities at scale.
- Sodexo UK: Global facilities management and services group with significant UK cleaning and FM operations across corporate, education and healthcare. Indirect incumbent competitor — overlaps in cleaning but offers a much broader FM portfolio.
- ISS A/S: Global integrated facility services company with substantial UK cleaning operations serving offices, healthcare, education and industrial sites. Overlaps with CleanKing on commercial cleaning but operates as a much larger, multi-service portfolio.
- Spotless Group: Large multi-service cleaning and facility solutions provider in Asia-Pacific serving commercial, industrial, healthcare and retail customers. Comparable in service breadth and vertical mix but operates in a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
CleanKing social profiles
Digital presenceCleanKing compliance and trust
Trust signalCompliance4 records
CleanKing financial estimates
Financial estimateRevenue estimate
Valuation estimate
CleanKing leadership team
Management profileNumber of profiles
Profiles8 records
CleanKing subsidiaries and ownership
Company hierarchySubsidiaries1 record
CleanKing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CleanKing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CleanKing
What does CleanKing do?
CleanKing provides commercial, industrial, and floor restoration cleaning services across the UK. Offerings include daily office cleaning, school cleaning, retail and leisure facility cleaning, builders cleans, sparkle cleans, deep cleaning, jet washing, graffiti removal, and specialist floor treatments such as diamond grinding, strip and seal, and floor polishing.
Is CleanKing a public or private company?
CleanKing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CleanKing founded?
CleanKing was founded in 2003. It employs 51 to 100 people.
Where is CleanKing based?
CleanKing is headquartered in Farnborough, United Kingdom, in the Europe region.
How does CleanKing make money?
Three revenue lines are on record. Commercial Cleaning Services are the primary driver. The others are industrial Cleaning Services and floor Restoration Services.
Who are CleanKing's main competitors?
Direct peers on record are Mitie Group, Atalian Servest, SBFM, Cleanology, Bidvest Noonan and Principle Cleaning Services. Broad incumbents are Serco Group, Sodexo UK, ISS A/S and Spotless Group.
Does CleanKing have an API?
No public API is recorded for CleanKing.
What industry is CleanKing in?
CleanKing's product category is Commercial Cleaning Services. Its primary akta.pro industry code is EDAEAAAL, Specialty Cleaning (Deep Cleaning, Floor Care, Disinfection, Post-Construction), with a secondary code of BPABABAO, Move-In/Move-Out & Turnover Cleaning (Commercial). Its NAICS code is 561720 and its SIC code is 4950.