ModePark Röther

What ModePark Röther does

ModePark Röther, operating under the legal entity Röther Beteiligungs GmbH (Amtsgericht Stuttgart, HRB 571636), is a German mid-market multi-brand fashion retailer headquartered in Michelfeld, Baden-Württemberg. Founded in 2003, the company operates 57 physical retail stores across Germany and Austria — including four Austrian locations in Klagenfurt, Villach, Wien, and Wiener Neustadt — and sells clothing, shoes, and accessories for women, men, and children across a portfolio of more than 300 brands such as adidas, Nike, Tommy Hilfiger, Levi's, s.Oliver, Jack & Jones, Birkenstock, Mango, and Only. The company's stated differentiator is "Erlebnisshopping" (experience shopping), combining curated in-store events (Freundinnenshopping, Männersache, Anzugshopping with champagne reception), on-site alteration tailoring, and personal shopping consultations, with a 14-day return policy and free or discounted parking at most locations.

The technology and digital infrastructure is modest and externally sourced. A proprietary mobile app, developed and maintained by Convercus GmbH (Munich), is distributed via Google Play Store and Apple App Store and provides personalized coupons, vouchers, news, and store information to loyalty program members. A webshop, integrated with PAYONE GmbH payment processing for Visa, Mastercard, and PayPal, is used primarily for gift card sales with physical (Deutsche Post) or digital (email) fulfillment; gift cards carry a 5-year validity. The company maintains an active presence on Instagram, Facebook, TikTok, and Pinterest under the @modepark_roether handle, and runs a dedicated careers portal with an apprenticeship program.

ModePark Röther generates revenue primarily through retail fashion sales across its owned-store network, supplemented by gift card sales and loyalty-driven repeat purchases. The customer base is fragmented and consumer-facing across three primary segments: women (Damen, including extended sizes up to 54 at many locations), men (Herren, with sizes up to 3XL/5XL at select stores), and children/teens (Kinder, including junior brands). Pricing follows standard retail unit pricing with an emphasis on competitive "best price" positioning. The company operates as a private GmbH with no disclosed parent company, private equity backing, institutional investment, or public revenue figures; ownership appears to be founder or family-held based on the company name structure, though specific shareholder information is not publicly disclosed.

Name

ModePark Röther

Legal name

Röther Beteiligungs GmbH

Website

https://modepark.de

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

ModePark Röther is a private German multi-brand fashion retailer operating 57 physical stores across Germany and Austria, selling clothing, shoes, and accessories from 300+ brands for women, men, and children, supplemented by a mobile app and experience-shopping events.

Ownership category

akta.pro rank

Product category

Fashion Retail

NAICS

Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Clothing and Clothing Accessories Retailers (45811), Shoe Retailers (45821)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Family Clothing Stores (5651), Retail-Shoe Stores (5661)

akta.pro primary industry

Fashion & Accessories Marketplaces (CRAFABAA)

Keywords

• Fashion retail
• Multi-brand apparel
• Footwear retail
• Gift cards
• Loyalty programs

Headquarters

HQ city

Michelfeld

HQ country

Germany

HQ region

Europe

Offices57 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Retail Fashion Sales: Revenue generated from sales of fashion, shoes, and accessories across 57 physical store locations in Germany and Austria. The company offers over 300 fashion brands for women, men, and children.
2. Gift Card / Gift Certificate Sales: Sale of gift cards through the webshop, available as physical cards mailed via Deutsche Post or digital versions sent via email for self-printing. Gift cards are valid for 5 years from issue date.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

ModePark Röther operates a chain of physical retail stores across Germany and Austria selling clothing, shoes, and accessories from over 300 fashion brands for women, men, and children. The company complements its brick-and-mortar presence with an e-commerce webshop for gift card sales and a proprietary mobile app that delivers personalized coupons, vouchers, and store information. In-store services include on-site alteration tailoring, personal shopping consultations, and themed shopping experiences such as Freundinnenshopping and Anzugshopping.

Product overview

ModePark Röther operates as a multi-location fashion retail chain offering clothing, shoes, and accessories for women, men, and children. The company offers a unified product portfolio comprising physical retail stores across 52+ locations in Germany and Austria, complemented by a mobile app providing personalized coupons, news, and store information. Additional services include gift cards, customer loyalty cards, alteration services, and experience-based shopping events. The retailer features over 300 fashion brands including premium and lifestyle labels, sold through company-owned physical stores with a central e-commerce presence for gift cards and digital services.

Differentiator

Problem solved

Functional benefit

Products and services

• Fashion Retail (Damen, Herren, Kinder) Physical retail offering of clothing, shoes, and accessories from over 300 fashion brands for women, men, and children, sold across 57 store locations in Germany and Austria.
• ModePark Röther App Mobile application providing personalized vouchers, coupons, news, and store locator functionality for ModePark Röther customers.
• Geschenkkarte (Gift Card) Gift cards available for purchase via web shop, delivered by mail or email for self-printing, valid for 5 years from issue date.
• Kundenkarte (Customer Loyalty Card) Loyalty card program offering personalized discounts, coupons, and exclusive offers for regular customers, integrated with the ModePark Röther mobile app.
• Änderungsschneiderei (Alteration Service) On-site alteration tailoring service available at select store locations for clothing modifications purchased at ModePark Röther.
• Erlebnisshopping (Experience Shopping) Curated shopping experiences including Freundinnenshopping (girls' shopping days), Männersache (men's shopping), and Anzugshopping (suit shopping), with personal consultation and sparkling wine reception.

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Convercus GmbHcoreTechnology or IntegrationConvercus GmbH (Balanstraße 73, Haus 08, D-81541 München) developed the ModePark Röther mobile app and provides the backend infrastructure for the app. The app is available on both Google Play Store and Apple App Store.
• PAYONE GmbHcoreTechnology or IntegrationPAYONE GmbH (Lyoner Straße 15, 60528 Frankfurt am Main) provides payment processing services for the ModePark Röther webshop, handling Visa, Mastercard, and PayPal transactions.
• Apple App StorecoreChannel Partner/ Reseller/ DistributorApple App Store distributes the ModePark Röther mobile app for iOS devices. The app store account holder is Modepark Röther.
• Google Play StorecoreChannel Partner/ Reseller/ DistributorGoogle Play Store distributes the ModePark Röther mobile app for Android devices. The app store account holder is Modepark Röther.
• Deutsche PostminorChannel Partner/ Reseller/ DistributorDeutsche Post handles physical delivery of gift cards ordered through the ModePark Röther webshop within Germany.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/modeparkroether
• Instagraminstagram.com/modepark_roether
• TikToktiktok.com/@modepark_roether?lang=de-DE
• Pinterestpinterest.de/modepark_roether

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ModePark Röther