American Security Group
American Security Group is a privately held, Richmond, Virginia-based contract security firm providing armed and unarmed officers, mobile patrols, investigations, and DCJS-licensed training to Fortune 500 enterprises, state and federal government agencies, residential communities, healthcare, education, and entertainment clients across Virginia and North Carolina.
- Company typePrivate
- Founded1994
- HeadquartersRichmond, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What American Security Group does
American Security Group (ASG) is a privately held, founder-led contract security firm headquartered in Richmond, Virginia, operating since 1994 under President and co-founder John Hall. The company is structured as an LLC and operates from a single headquarters at 4914 Radford Avenue in Richmond, where it also maintains a state-licensed security training facility. Its service portfolio is organized across four integrated lines: Security Services (uniformed armed and unarmed officers, mobile patrol, executive protection, special conservators of the peace, off-duty police officers, parking enforcement, and reception/concierge); Investigative Services (surveillance, insurance fraud, criminal/civil/domestic investigations, skip-tracing, social media investigations, expert testimony, plus a national investigative network with Virginia and North Carolina licensure); Security Training Services (DCJS-licensed academy offering regulated and non-regulated courses including ASHI First Aid/CPR/AED, active shooter response, defensive tactics, Taser, and school security officer training); and Special Event Staffing. Revenue is generated through customized, quote-based service contracts on a subscription/recurring basis (monthly billing for security services) and per-course tuition for training — pricing is not publicly disclosed. Customers span Fortune 500 enterprises, state and federal government agencies (including the Virginia State Capitol Building), residential communities, healthcare, education, and entertainment/hospitality venues. ASG's go-to-market is sales-led and relationship-driven, with phone-driven consultations as the primary entry point.
The underlying operational technology is modest but real: the Armed Division runs a web-based incident reporting and tracking system with employee post-tracking and real-time incident event tracking, while the Investigations line deploys GPS tracking, video surveillance, email monitoring, and RSS feed monitoring. Headcount is reported in the 101-250 band, consistent with a mid-sized regional security provider. The company has no external funding, no parent organization, and no M&A history; ownership is concentrated with the founding principals. Distinctive operating differentiators are an industry-rigorous employee screening process, a family-principles culture aimed at reducing guard turnover, regulatory licensure (Virginia DCJS #11-1664 and #88-1234, plus NC BPN #004597PI), and a Certified CPTED Professional designation held by the President through the National Crime Prevention Association.
American Security Group firmographics
Firmographics- Name
- American Security Group
- Legal name
- American Security Group, LLC
- Website
- https://teamasg.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- American Security Group is a privately held, Richmond, Virginia-based contract security firm providing armed and unarmed officers, mobile patrols, investigations, and DCJS-licensed training to Fortune 500 enterprises, state and federal government agencies, residential communities, healthcare, education, and entertainment clients across Virginia and North Carolina.
- Ownership category
- akta.pro rank
American Security Group industry classification
Industry- Product category
- Contract Security Services
- NAICS
- Security Guards and Patrol Services (561612)
- SIC
- Services-Detective, Guard & Armored Car Services (7381)
- akta.pro primary industry
- Manned Guarding & Site Security (Static Guards) (BPABAMAA)
- akta.pro secondary industries
- Manned Guarding & Patrol Services (IMAIAEAA), Corporate Event & Conference Security (BPAKACAE)
Keywords
Where American Security Group is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
American Security Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Security Services: Contract security services providing armed and unarmed security officers, mobile patrol officers, executive protection teams, special conservators of peace, off-duty police officers, and parking enforcement. Revenue generated through service contracts with enterprise and government clients.
- Security Training Services: Training services licensed by VA Dept of Criminal Justice Services (DCJS) providing regulated security courses, non-DCJS courses including ASHI First Aid/CPR/AED, defensive tactics, active shooter training, and customized corporate training programs.
- Investigative Services: Full-service investigative firm providing insurance fraud investigation, criminal/civil/domestic investigation, skip-tracing, social media investigations, and expert testimony services to insurance, law, and corporate clients.
- Special Event Staffing: Special event security staffing services providing personnel for events across various sectors including commercial, entertainment, and government events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Training courses - pricing available upon inquiry |
| Subscription | Monthly | Customized security programs - quote-based |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
American Security Group product offering
Product offeringCore offering
American Security Group is a contract security services provider supplying uniformed armed and unarmed security officers, mobile patrol, executive protection, off-duty police officers, Special Conservators of the Peace, parking enforcement, and special event staffing to enterprise and government clients. The company also operates a full-service investigative division offering surveillance, fraud and skip-tracing investigations, and a DCJS-licensed training academy providing regulated and non-regulated security courses.
Product overview
American Security Group (ASG) provides an integrated suite of security solutions organized into four core divisions: Security Services (uniformed officers, mobile patrols, executive protection, parking enforcement), Investigative Services (surveillance, fraud investigation, skip-tracing), Training Services (DCJS-licensed academy, specialized certifications), and Special Event Staffing. The company operates as a unified contract security services provider rather than a software platform, offering both personnel-based services and proprietary web-based incident reporting and tracking systems for the Armed Division.
Differentiator
Problem solved
Functional benefit
Products and services
- Contract Security Services Comprehensive contract security officer services including uniformed armed and unarmed officers, mobile patrol officers, plain clothes officers, executive protection officers, off-duty officers, Special Conservators of the Peace, and parking enforcement, delivered to enterprise, government, residential, healthcare, education, and entertainment clients. The Armed Division includes web-based incident reporting with employee post-tracking and real-time incident event tracking.
- Investigative Services Full-service private investigation offering insurance fraud investigation, criminal/civil/domestic investigations, skip-tracing, social media investigations, real-time RSS feed monitoring, and expert witness testimony, using GPS tracking, video surveillance, and email monitoring tools for insurance, legal, and corporate clients. Licensed in Virginia and North Carolina with a large National Network for multi-jurisdiction work.
- Security Training Services DCJS-licensed security training academy established in 1998 offering regulated courses plus non-DCJS courses including ASHI First Aid/CPR/AED, bloodborne pathogens, Taser, OC/baton/handcuffing, patrol mountain bike, defense driving, defense tactics, airsoft, active shooter, and School Security Officer Training. Delivered in-person at ASG's Richmond, VA facility to individuals pursuing security credentials and corporate clients.
- Surveillance and Counter-Surveillance Services Property surveillance and counter-surveillance services designed to protect client property, leveraging ASG's investigative surveillance capabilities.
- Life Safety Courses Life safety training courses delivered to individuals and organizations seeking workplace and emergency preparedness training.
- Special Event Staffing Security personnel staffing for special events across commercial, entertainment, and government sectors, providing crowd management and incident response at client venues.
Quantifiable outcome
- Richmond area 'Rising 25' companies recognition in 2002
- +1 more outcomes
Companies that use American Security Group
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles5 records
American Security Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
American Security Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- National Network (Investigations)minorASG Investigations maintains a large National Network for investigative services, enabling the firm to conduct investigations across multiple jurisdictions. Licensed in Virginia and North Carolina with national coverage capabilities.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
American Security Group competitors and assessment
Company assessmentBroad incumbents
- Allied Universal: Largest US contract security guard and facility services provider, offering uniformed officers, investigations, and security technology nationwide. Comparable to ASG as the dominant incumbent that ASG competes against for enterprise and government contracts.
- Securitas AB: Global Swedish-based security services leader offering manned guarding, mobile patrols, and technology integrations. Comparable to ASG as a broad incumbent operating in the same manned guarding category on a much larger scale.
- GardaWorld Security Services: Canadian-based global security and cash services firm with substantial US guard operations. Comparable to ASG as a broad incumbent providing armed/unarmed officers, investigations, and protective services to enterprise and government clients.
- ABM Industries: Large US facility services and security provider offering integrated building services including security staffing, parking, and janitorial. Comparable as a broad incumbent with overlapping guard and patrol services plus complementary facility management.
Direct peers
- Covenant Security Solutions: US contract security firm providing armed/unarmed officers and executive protection to commercial and government clients. Comparable to ASG in service portfolio and customer segments.
- St. Moritz Security Services: US contract security firm offering uniformed officers, investigations, and account management. Comparable to ASG in size and service offering, with similar customer mix of commercial and government accounts.
- Cobalt Security Services: Regional US contract security provider offering uniformed officers, mobile patrol, and specialized training. Comparable to ASG as a similar-sized regional guarding firm operating in the same mid-market segment.
- US Protective Services: US contract security firm offering uniformed officers, executive protection, and event security. Comparable to ASG as a small-to-mid sized direct competitor in staffed guarding and protective services.
- Inter-Con Security Systems: Privately held US contract security firm providing armed/unarmed officers, executive protection, and investigations to government and enterprise. Direct comparable to ASG's service mix, including federal/embassy and corporate accounts.
- Brosnan Smart Security: Mid-sized US contract security company providing uniformed guards, investigations, and risk consulting. Directly comparable to ASG in delivering integrated guarding and investigative services to enterprise clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
American Security Group social profiles
Digital presenceAmerican Security Group compliance and trust
Trust signalCompliance3 records
American Security Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
American Security Group leadership team
Management profileNumber of profiles
Profiles1 record
American Security Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
American Security Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about American Security Group
What does American Security Group do?
American Security Group is a contract security services provider supplying uniformed armed and unarmed security officers, mobile patrol, executive protection, off-duty police officers, Special Conservators of the Peace, parking enforcement, and special event staffing to enterprise and government clients. The company also operates a full-service investigative division offering surveillance, fraud and skip-tracing investigations, and a DCJS-licensed training academy providing regulated and non-regulated security courses.
Is American Security Group a public or private company?
American Security Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was American Security Group founded?
American Security Group was founded in 1994. It employs 101 to 250 people.
Where is American Security Group based?
American Security Group is headquartered in Richmond, United States, in the North America region.
How does American Security Group make money?
Four revenue lines are on record. Security Services are the primary driver. The others are security Training Services, investigative Services and special Event Staffing.
Who are American Security Group's main competitors?
Broad incumbents on record are Allied Universal, Securitas AB, GardaWorld Security Services and ABM Industries. Direct peers are Covenant Security Solutions, St. Moritz Security Services, Cobalt Security Services, US Protective Services, Inter-Con Security Systems and Brosnan Smart Security.
Does American Security Group have an API?
No public API is recorded for American Security Group.
What industry is American Security Group in?
American Security Group's product category is Contract Security Services. Its primary akta.pro industry code is BPABAMAA, Manned Guarding & Site Security (Static Guards), with a secondary code of IMAIAEAA, Manned Guarding & Patrol Services. Its NAICS code is 561612 and its SIC code is 7381.