SRO

What SRO does

SRO AG (Spital Region Oberaargau) is a Swiss regional hospital network headquartered in Langenthal, Canton of Bern, operating as a private stock corporation (AG) under a cantonal public-service mandate. Its core facility, Spital Langenthal, is supplemented by four distributed outpatient locations across the Oberaargau region: Gesundheitszentrum Huttwil, Gesundheitszentrum Jura Süd in Niederbipp, Hausarztpraxis Wynau, and PanoramaPark Herzogenbuchsee. The network provides comprehensive secondary-care services including emergency medicine (a 24/7 Notfallzentrum), internal medicine, general and bariatric surgery, orthopedics and traumatology, gynecology/obstetrics, anesthesiology, psychiatry, endocrinology/diabetology, and oncology. Customer-facing digital products include the mySROhome patient portal with online check-in and the "Faszinierende Medizin" public lecture series on YouTube.

Underlying technology is built on the third-party KISIM clinical information system; proprietary digital features are limited to the patient portal, an online pre-registration system, and educational video content. The business model is fundamentally that of a publicly regulated hospital: revenue is generated through billing for inpatient and outpatient medical services reimbursed by Swiss basic health insurance under the KVG framework, supplemented by cantonal funding tied to its public service mandate and patient co-pays. The SRO Plus tier offers premium hospitality services for supplementary-insured patients. Patient acquisition is primarily driven by referrals from regional general practitioners (Hausärzte), supplemented by direct access for emergencies and selected outpatient services. The organization employs 1,001-5,000 staff and treats approximately 80,000 emergency patients annually from the Oberaargau catchment. Affiliated entities include dahlia oberaargau ag (operating subsidiary) and the Stiftung SRO und dahlia oberaargau foundation; a strategic oncology partnership with Inselspital Bern routes complex tumor cases to the tertiary center while retaining initial treatment within SRO.

Name

SRO

Legal name

SRO AG, Spital Region Oberaargau

Website

https://sro.ch

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

SRO AG (Spital Region Oberaargau) is a Swiss regional hospital network headquartered in Langenthal, Canton of Bern, providing comprehensive secondary-care medical services — including emergency, surgery, internal medicine, orthopedics, gynecology, and psychiatry — across five locations to the Oberaargau population under a cantonal public-service mandate.

Ownership category

akta.pro rank

Product category

Regional Hospital Services

NAICS

General Medical and Surgical Hospitals (622110), General Medical and Surgical Hospitals (62211), Psychiatric and Substance Abuse Hospitals (62221), Offices of Physicians (except Mental Health Specialists) (621111), Offices of Physicians, Mental Health Specialists (621112)

SIC

Services-Hospitals (8060), Services-Specialty Outpatient Facilities, Nec (8093), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Inpatient Psychiatric Hospitals (HLAFAHAH)

akta.pro secondary industries

Inpatient Psychiatric Hospitals & Units (HLAFACAB), Crisis Stabilization Units & Psychiatric Emergency Services (HLAFACAH), Independent Primary Care Practices (HLAFAGAA)

Keywords

• Regional hospital services
• Emergency medical care
• Surgical specialties
• Psychiatric care
• Maternity services

Headquarters

HQ city

Langenthal

HQ country

Switzerland

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Healthcare Services Revenue: SRO AG operates as a publicly funded regional hospital providing medical services to the Oberaargau population. Revenue is generated through billing for inpatient and outpatient medical services, covered by Swiss basic health insurance (KVG) and supplementary insurance. The hospital also receives cantonal funding for its public service mandate.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

SRO AG operates a regional Swiss hospital network providing comprehensive inpatient and outpatient medical services including emergency care, internal medicine, surgery, orthopedics/traumatology, gynecology/obstetrics, anesthesiology, endocrinology/diabetology, ENT, and psychiatric services. The main facility is Spital Langenthal, supplemented by Gesundheitszentren (health centers) in Huttwil and Niederbipp, general practitioner practices, and PanoramaPark Herzogenbuchsee for psychiatric care, serving the Oberaargau population under a cantonal public service mandate.

Product overview

SRO AG (Spital Region Oberaargau) is a regional Swiss hospital network consisting of Spital Langenthal as the main facility, supplemented by three Gesundheitszentren (health centers) in Huttwil, Niederbipp (Jura Süd), and one Hausarztpraxis (general practice) in Wynau, plus PanoramaPark in Herzogenbuchsee for psychiatric services. The network provides comprehensive medical services including emergency medicine, internal medicine, surgery, orthopedics, gynecology/obstetrics, and psychiatric services. Key specialized offerings include the One-Stop Head and Neck Lump Clinic for rapid diagnostics, a dedicated breast center with digital mammography, an obesity center with bariatric surgery options, and endocrinology/diabetology services. Patient-facing digital services include the mySROhome patient portal for online access and check-in, the Faszinierende Medizin online lecture series on YouTube, and a patient feedback system. The hospital also operates a culinary service emphasizing regional sourcing.

Differentiator

Problem solved

Functional benefit

Products and services

• Spital Langenthal Main hospital facility of SRO AG providing comprehensive inpatient and outpatient medical services including emergency care, surgery, internal medicine, orthopedics, gynecology, and psychiatric services for the Oberaargau region. Located at St. Urbanstrasse 67, 4900 Langenthal.
• Gesundheitszentrum Huttwil Regional health center in Huttwil offering outpatient medical services including surgical consultations, supporting the SRO hospital network in the Oberaargau region.
• Gesundheitszentrum Jura Süd, Niederbipp Health center in Niederbipp providing outpatient services including gynecological care and other medical specialties as part of the SRO network.
• Hausarztpraxis Wynau General practitioner practice in Wynau providing primary care services as part of the SRO network.
• PanoramaPark Herzogenbuchsee Specialty center in Herzogenbuchsee offering outpatient psychiatric services as part of the SRO psychiatric care network.
• Notfallzentrum (Emergency Center) 24-hour emergency center at Spital Langenthal treating approximately 80,000 patients per year from the Oberaargau region, including the emergency department, emergency practice (Ärztebezirksverein Oberaargau), and emergency station.
• Psychiatrische Dienste (Psychiatric Services) Comprehensive psychiatric care including inpatient psychiatry, outpatient clinics, day clinics, and psychiatric emergency services, delivered at multiple sites including Langenthal, Niederbipp (Jura Süd), and Herzogenbuchsee.
• One-Stop Head and Neck Lump Clinic (HNO-Abteilung) Specialized ENT clinic providing same-day comprehensive diagnostics for head and neck lumps and swellings, including ultrasound, biopsies, endoscopy, and tissue sampling with results typically available within 24 hours.
• mySROhome Patient Portal Online patient portal providing secure login for patients to access services, complete online pre-registration/check-in for appointments, and manage their healthcare interactions with SRO.
• SRO Plus Supplementary insurance option for patients providing enhanced hotel services and amenities for semi-private or private ward accommodation at SRO hospitals.
• Notfallmedizin und Rettungsdienst (Rescue Service) Emergency medicine and ambulance services including the 144 emergency number, the 0848 00 49 00 regional emergency hotline, and cooperation with Rettungsdienst Emmental-Oberaargau.

Quantifiable outcome

• Approximately 80,000 patients treated annually at the emergency center

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• Inselspital BerncoreStrategic or Co-development PartnerFor confirmed malignant diseases, further treatment is coordinated in close collaboration with the tumor board of Inselspital Bern. This ensures patients receive treatment tailored to their specific situation through the regional hospital's initial diagnosis and the tertiary center's specialized treatment options.
• Regional Hausärzte (General Practitioners)coreChannel Partner/ Reseller/ DistributorThe hospital maintains close working relationships with regional general practitioners who refer patients to SRO facilities. The hospital values the trusted and uncomplicated relationship with referring physicians, many of whom are personally known to the medical staff and regularly participate in internal continuing education programs.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Kantonsspital Aarau (KSA): Public acute-care regional hospital in Canton Aargau offering a similar multi-specialty service mix including emergency, surgery, internal medicine, and psychiatry. Closely comparable in scale, governance, and KVG-funded operating model.
• Solothurner Spitäler AG (soH): Multi-site cantonal hospital network in Canton Solothurn with comparable regional catchment, broad specialty coverage, and publicly funded AG structure. Operates Bürgerspital Solothurn, Kantonsspital Olten, and ambulatory health centers similar to SRO's setup.
• Spital STS AG (Thun): Regional hospital group in Canton Bern operating Spital Thun and Spital Zweisimmen with broader ambulatory services, near-identical in scale, ownership type, and mix of inpatient, psychiatric, and emergency services.
• Spital Emmental AG: Regional hospital network serving the Emmental valley with two main sites and affiliated GP practices, closely mirroring SRO's hub-and-spoke model in a comparable rural Canton Bern catchment.

Broad incumbents

• Luzerner Kantonsspital (LUKS): Larger cantonal hospital network in Canton Lucerne with comparable multi-site structure and KVG-funded model. Selected senior physicians at SRO previously trained at LUKS, indicating overlap in talent and operational philosophy.
• Hirslanden AG: Switzerland's largest private hospital group with multi-site acute care across the country. Comparable in service portfolio but operates on a private-insurance-driven model across broader regions, competing for the same semi-private/private patients SRO targets via SRO Plus.
• Inselspital Bern (Universitätsspital Bern): University hospital and SRO's strategic tertiary partner. Overlaps with SRO on general internal medicine and emergency services in the wider Bern catchment but operates at a much larger scale with full tertiary capability.
• Swiss Medical Network: Privately held Swiss hospital and clinic group operating acute-care facilities across multiple cantons. Competes for privately insured patients in the same catchment logic as SRO Plus but at national scale and with ambulatory network Genolier.

Regional players

• Hôpital fribourgeois (HFR): Public multi-site cantonal hospital in Canton Fribourg with acute, psychiatric, and rehabilitation services. Analogous governance and funding model to SRO but operating in a neighboring, distinct linguistic and geographic catchment.
• Spitäler Frutigen Meiringen Interlaken AG (Spitäler FMI): Regional hospital network serving the Bernese Oberland with comparable multi-site, mixed inpatient/outpatient portfolio focused on rural populations. Same Canton Bern public hospital context but different sub-region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCNS5ydQ6v2qZ0Ps_Jw2xxqQ
• Facebookfacebook.com/SROAG
• LinkedInch.linkedin.com/company/sroag
• Instagraminstagram.com/sro.ag

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SRO