First Sight International
First Sight International is a Singapore-based commercial interior design and fit-out firm, founded 1999, serving educational institutions, commercial clients, and residential customers across South-East Asia with end-to-end space planning, custom carpentry, and two proprietary antimicrobial products.
- Company typePrivate
- Founded1999
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2B
- OfferingServices
What First Sight International does
First Sight International is a Singapore-based commercial interior design and fit-out specialist founded in 1999, with a stated operating footprint across South-East Asia and 51-100 employees. The firm delivers end-to-end space planning, custom furniture design, art integration, and maintenance for educational institutions (preschools, MOE schools, libraries, heritage galleries), commercial spaces (F&B, retail, offices, flagship showrooms), and residential projects. Its core technical capability is in-house project management combined with an artisan carpentry workshop at 998 Toa Payoh North, enabling custom fabrication under direct quality control. Two proprietary product lines extend the offering beyond design services: WaterLiq, a water-and-salt-based chlorine dioxide disinfection system delivered via ultrasonic humidifiers (effective across 200 sqm per unit for up to 10 hours), and ERSTOTIZER, a 12-month antibacterial surface coating validated at >99.99% bacteria reduction. The firm operates four sister brands (LivingwithArt, Edupod, Avanti, Edufix) covering art curation, educational spaces, accessories, and maintenance.
The company is privately held with no disclosed funding, investors, or revenue, and is led by CEO Zak Lo, who joined the Singapore Furniture Industries Council Executive Committee in September 2024. Revenue is generated through project-based professional services fees, plus one-time product sales (WaterLiq hardware) and licensing/application of the ERSTOTIZER coating. Pricing is quote-based and not publicly disclosed; customers engage via website, phone, WhatsApp, and a dedicated tender channel ([email protected]) that signals heavy reliance on institutional and government procurement processes. Customer concentration skews toward Singapore's public-sector education ecosystem, with named engagements at the National Library Board, Ministry of Health, and multiple MOE schools alongside 150+ cumulative library projects. A 2025 MUSE Design Awards Gold Win, secured jointly with design partner SODA for the Phillip Jeffries Asia Flagship Showroom, signals a strategic push into higher-end commercial showroom work, while marketing is conducted primarily through the company website, Instagram, LinkedIn, and Facebook.
First Sight International firmographics
Firmographics- Name
- First Sight International
- Legal name
- First Sight International
- Website
- https://firstsight.com.sg
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- First Sight International is a Singapore-based commercial interior design and fit-out firm, founded 1999, serving educational institutions, commercial clients, and residential customers across South-East Asia with end-to-end space planning, custom carpentry, and two proprietary antimicrobial products.
- Ownership category
- akta.pro rank
First Sight International industry classification
Industry- Product category
- Commercial Interior Design & Fit-Out
- NAICS
- Interior Design Services (541410), Industrial Design Services (54142)
- SIC
- Miscellaneous Furniture & Fixtures (2590), Coating, Engraving & Allied Services (3470)
- akta.pro primary industry
- Industrial/Product & Furniture Design (BPAHAKAM)
Keywords
Where First Sight International is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
First Sight International business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Interior Design and Fit-out Services: Complete end-to-end space planning, custom furniture design, art installations, and maintenance solutions for commercial and residential projects. Revenue is generated through project-based fees for design and construction services.
- Custom Furniture and Art Solutions: Design and fabrication of bespoke furniture, displays, and artwork as part of fit-out projects. One-time project revenue integrated with overall interior design services.
- WaterLiq Disinfection Products: Sale of WaterLiq humidification and disinfection systems, including the ultrasonic humidifiers and proprietary water-based disinfecting solution.
- ERSTOTIZER Surface Coating Products: Licensing and application of ERSTOTIZER antibacterial coating solution for surfaces requiring long-lasting antimicrobial protection.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
First Sight International product offering
Product offeringCore offering
First Sight International provides end-to-end commercial interior design and fit-out services spanning space planning, custom furniture fabrication, art integration, and maintenance for educational, commercial, and residential clients across South-East Asia. The firm supplements these design services with two proprietary products: WaterLiq (water-based disinfection via chlorine dioxide and ultrasonic humidifiers) and ERSTOTIZER (long-lasting antibacterial surface coating). Operations are delivered by an internal team of designers, project managers, artists, and carpenters based in Singapore.
Product overview
First Sight International is a Singapore-based commercial interior design and fit-out specialist established in 1999, operating across South-East Asia. The company offers a comprehensive suite of services including space planning, custom furniture, art integration, and maintenance solutions. Its portfolio spans educational facilities (preschools, MOE schools, libraries, heritage galleries), commercial spaces (F&B/lifestyle, retail, offices), and residential projects. The company also offers two proprietary product lines: WaterLiq (water-based disinfection solution using chlorine dioxide technology for virus and bacteria inactivation) and ERSTOTIZER (long-lasting antibacterial surface coating). Sister brands include LivingwithArt, Edupod, Avanti, and Edufix.
Differentiator
Problem solved
Functional benefit
Brands
- LivingwithArt: Sister brand operating under First Sight International group.
- Edupod
- Avanti
- Edufix
Products and services
- Commercial Interior Design and Fit-Out Services End-to-end interior design and fit-out services for commercial, educational, and residential clients across South-East Asia, including space planning, custom furniture fabrication, art integration, and maintenance solutions. Delivered by an internal team of project managers, designers, artists, and carpenters.
- WaterLiq Disinfection System Water-based disinfection solution that generates chlorine dioxide from water and salt, dispersed as ultra-fine droplets (1–5 microns) via ultrasonic humidifiers to inactivate viruses (including COVID-19) and bacteria. Each humidifier covers up to 200 sqm with up to 10 hours of continuous operation.
- ERSTOTIZER Antibacterial Surface Coating Water-based, odourless, colourless functional surface coating providing up to 12 months of antibacterial protection (>99.99% bacteria reduction). Uses positively charged nitrogen atoms to puncture microorganism cell membranes; tested against 6 resistant germs and TGEV Coronavirus. Non-leaching, scratch-resistant, free of halogens, heavy metals, and nano-silver.
- LivingwithArt Sister brand under First Sight International group offering art curation and integration services for interior spaces.
- Edupod Sister brand under First Sight International group focused on educational space solutions.
- Avanti Sister brand in the First Sight International portfolio supporting the group's interior offerings.
- Edufix Sister brand in the First Sight International portfolio supporting the group's interior offerings.
Quantifiable outcome
- Over 150 libraries designed and renovated over 20 years
- +2 more outcomes
Companies that use First Sight International
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles4 records
First Sight International technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
First Sight International partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SODA (Spirit Of Design Analogy Pte Ltd)flagshipDesign partnership collaboration for prestigious projects. SODA and First Sight International co-designed the Phillip Jeffries Asia Flagship Showroom, which won the MUSE Design Awards 2025 Gold Winner. The partnership combines SODA's design expertise with First Sight's execution capabilities for high-impact commercial interior projects.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
First Sight International competitors and assessment
Company assessmentRegional players
- Neri&Hu Design and Research Office: Shanghai-based interdisciplinary architectural and interior design firm with a recognized Asia-Pacific portfolio. Comparable in award-winning design-led positioning (similar to First Sight's MUSE Gold) and project-based commercial/cultural work.
- Steve Leung Design Group: Hong Kong-headquartered interior design practice with regional Asia operations across commercial, residential, and hospitality. Provides a regional benchmark for the kind of cross-border scaling First Sight would need to pursue.
- WOW Architects | Warner Wong Design: Singapore-based design practice covering architecture, interiors, and experiential design across Asia. Comparable in Singapore market presence and design-led approach to commercial and cultural projects.
Broad incumbents
- Hirsch Bedner Associates (HBA): Global hospitality-focused interior design firm with Singapore and regional offices. Competes for premium commercial and hospitality interior design work that First Sight also targets through projects like Spinelli Coffee F&B outlets.
- Woods Bagot: Global architecture and interior design firm with a strong Asia-Pacific presence in commercial, education, and hospitality interiors. Represents a larger-scale competitor for premium commercial fit-out tenders across Southeast Asia.
- DP Design (DP Architects Pte Ltd): Singapore-headquartered architecture and interior design practice with a much broader portfolio across commercial, hospitality, education, and public-sector projects. Competes for the same institutional and commercial fit-out tenders as First Sight but at greater scale and across geographies.
Direct peers
- SODA (Spirit Of Design Analogy Pte Ltd): Singapore-based commercial interior design firm that co-designed the Phillip Jeffries Asia Flagship Showroom with First Sight, winning the MUSE Design Awards 2025 Gold. Operates in the same Singapore commercial/retail design space with a similar project-based model.
- White Jacket: Singapore interior design and fit-out specialist operating across commercial, retail, and F&B sectors. Directly comparable in services, target segments, and Singapore project-based model.
- Design Intervention: Singapore-based interior design firm serving residential, commercial, and hospitality clients with bespoke design-and-build delivery. Comparable boutique scale and Singapore-centric footprint with similar custom furniture and fit-out capabilities.
- SuMisura: Singapore interior design and renovation firm offering end-to-end design, custom furniture, and fit-out for residential and commercial clients. Closely comparable in service mix and boutique project-based model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
First Sight International social profiles
Digital presenceFirst Sight International financial estimates
Financial estimateRevenue estimate
Valuation estimate
First Sight International leadership team
Management profileNumber of profiles
Profiles1 record
First Sight International funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
First Sight International M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about First Sight International
What does First Sight International do?
First Sight International provides end-to-end commercial interior design and fit-out services spanning space planning, custom furniture fabrication, art integration, and maintenance for educational, commercial, and residential clients across South-East Asia. The firm supplements these design services with two proprietary products: WaterLiq (water-based disinfection via chlorine dioxide and ultrasonic humidifiers) and ERSTOTIZER (long-lasting antibacterial surface coating). Operations are delivered by an internal team of designers, project managers, artists, and carpenters based in Singapore.
Is First Sight International a public or private company?
First Sight International is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was First Sight International founded?
First Sight International was founded in 1999. It employs 51 to 100 people.
Where is First Sight International based?
First Sight International is headquartered in Singapore, Singapore, in the Asia region.
How does First Sight International make money?
Four revenue lines are on record. Interior Design and Fit-out Services are the primary driver. The others are custom Furniture and Art Solutions, waterLiq Disinfection Products and ERSTOTIZER Surface Coating Products.
Who are First Sight International's main competitors?
Regional players on record are Neri&Hu Design and Research Office, Steve Leung Design Group and WOW Architects | Warner Wong Design. Broad incumbents are Hirsch Bedner Associates (HBA), Woods Bagot and DP Design (DP Architects Pte Ltd). Direct peers are SODA (Spirit Of Design Analogy Pte Ltd), White Jacket, Design Intervention and SuMisura.
Does First Sight International have an API?
No public API is recorded for First Sight International.
What industry is First Sight International in?
First Sight International's product category is Commercial Interior Design & Fit-Out. Its primary akta.pro industry code is BPAHAKAM, Industrial/Product & Furniture Design. Its NAICS code is 541410 and its SIC code is 2590.