VR-Voice

What VR-Voice does

VR-Voice (DBA of Cool Blue Media, a Washington DC-based privately held media company) is a free digital media publication covering the VR, AR, and immersive-technology industries. Founded in 2009, the publication operates exclusively through its owned website vrvoice.co and is editorially led by Robert Fine, with no disclosed external investors, parent holding company, or institutional backing. Its content portfolio comprises VR/AR industry news, a recurring game-review section, an aggregated VR/AR industry events calendar (GDC, AWE, NVIDIA GTC, CES, VR Days, Virtual Reality Day), and a two-round on-demand video and editorial series profiling 30+ VR meeting and collaboration platforms (Acadicus, Engage, Spatial, Rumii, VirBELA, The Wild, NVIDIA, Glue, Sine Space, among others).

The underlying technology is a standard WordPress-based content publishing platform with social-sharing integrations (Facebook, Twitter/X, LinkedIn, Facebook Messenger, WhatsApp), search-optimized article templates, and category-structured navigation. There is no disclosed proprietary technology stack, no native mobile application, no published API or SDK, and no integrations with third-party platforms. The publication has no patents, certifications, awards, or disclosed partnerships.

VR-Voice's business model is a free, ad-free, registration-free reader-access model with no subscription tier, paywall, or disclosed product pricing. There is no disclosed revenue model — no programmatic advertising, sponsored content rates, newsletter sponsorships, or paid placements are documented in the available data. The customer base, in the reader sense, spans VR/AR enthusiasts, gaming consumers, and immersive-technology professionals globally (though content reach is unmeasured), while no B2B customer relationships, advertiser logos, or enterprise contracts are evidenced. Operationally, the entity appears to be a single-editor, owner-operated niche media property with undefined headcount, no disclosed offices beyond Washington DC, and a founder-led (Robert Fine) ownership structure with no external capital.

Name

VR-Voice

Legal name

Cool Blue Media

Website

https://vrvoice.co

Company type

Private

Founded year

2009

Operating status

Operating

Short description

VR-Voice, a DBA of Cool Blue Media (Washington DC), is a free digital media publication founded in 2009 that covers the VR, AR, gaming, and immersive-technology industries with news, game reviews, platform guides, and an industry events calendar distributed via vrvoice.co.

Ownership category

akta.pro rank

Product category

Digital Media Publishing

NAICS

Broadcasting and Content Providers (516)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

VR/AR Game Publishing & Distribution (MPAFABAK)

akta.pro secondary industry

VR/AR Gaming Platforms (BPAMAKAG)

Keywords

• VR media publication
• AR industry news
• VR game reviews
• Immersive technology coverage
• VR collaboration platforms

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Distribution channels1 record

Marketing channels4 records

Core offering

VR-Voice is a digital media publication that produces and distributes free editorial content covering the VR, AR, and immersive technology industry. The publication delivers news articles, game reviews, on-demand video reviews of VR meeting and collaboration platforms, and a curated calendar of industry events. All content is published on vrvoice.co and accessible to readers without paywall or registration.

Product overview

VR-Voice is a media and content publishing company operated by Cool Blue Media that covers the VR, AR, and immersive technology industry. The company operates a news and review website providing coverage of VR/AR developments, gaming content, and industry events. The product portfolio includes a primary website delivering news articles and industry analysis, a series of on-demand video reviews for VR meeting and collaboration platforms (featuring platforms like Acadicus, Engage, Spatial, Rumii, VirBELA, The Wild, and others in Round 1 and Round 2 series), a game reviews section covering VR titles and simulators, and an industry events calendar listing major VR/AR conferences. The company positions itself as a resource for the immersive technology community.

Differentiator

Problem solved

Functional benefit

Products and services

• VR Voice Website A VR and AR industry media website providing news, reviews, and coverage of immersive technologies, gaming, and related events. The site serves as the primary delivery channel for all VR-Voice editorial content and is freely accessible to visitors worldwide.
• VR Meeting and Collaboration Platforms Series On-demand video series featuring reviews and guides for VR meeting and collaboration platforms, including Acadicus, Engage, HP, IrisVR, MeetinVR, Spatial, Rumii, The Wild, VirBELA, and others. The series is published across two rounds covering 30+ platforms in total.
• Game Reviews VR Voice's game review section featuring reviews of VR games and simulators, with reviews of titles including Audio Trip, Voyage of the Dead, Barotrauma Simulator, Frostpunk, Ultracore, and Coronavirus Quarantine Simulator.
• VR/AR Industry Events Calendar A curated calendar of VR and AR industry events and conferences including GDC, NVIDIA GTC, AWE, CES, VR Days, and Virtual Reality Day, providing event previews and sponsor information for the immersive technology community.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• TechCrunch: TechCrunch is a leading technology media outlet covering startups, hardware, and the VR/AR industry. It competes for VR/AR industry news readership but does not specialize in the niche the way VR-Voice does.
• Engadget: Engadget is a major general technology media outlet that covers VR/AR as part of its broader consumer electronics and gaming reporting. It overlaps with VR-Voice where it covers XR hardware and platforms, but does not specialize in the VR/AR vertical.
• Android Central: Android Central covers mobile, XR, and consumer electronics including VR headsets and AR devices. It overlaps with VR-Voice's coverage of consumer XR hardware and platforms but as a broader mobile/tech publication.

Direct peers

• UploadVR: UploadVR is a dedicated VR/AR news and reviews publication covering headsets, games, and industry developments. It is a direct peer to VR-Voice as both operate as niche digital media outlets serving VR/AR enthusiasts and industry professionals with overlapping editorial scope.
• Road to VR: Road to VR is a long-running VR/AR publication providing news, reviews, and analysis of immersive technology. It directly competes with VR-Voice for the same enthusiast and professional audience and covers a similar mix of hardware, software, and enterprise applications.
• VRScout: VRScout is a VR/AR media publication covering industry news, immersive entertainment, and emerging technologies. It competes directly with VR-Voice for the same VR/AR enthusiast readership with similar content formats.
• Mixed News: Mixed News (formerly UploadVR) is an XR-focused media outlet covering VR, AR, and mixed reality developments. It directly competes with VR-Voice for the same audience with overlapping editorial coverage of XR platforms and games.
• ARPost: ARPost is a dedicated augmented reality news and analysis publication. It overlaps significantly with VR-Voice's AR coverage (e.g., 'Augmented Reality Has Been Waiting for Us to Catch Up') and serves a similar professional and enthusiast audience.
• VRFocus: VRFocus is a VR/AR-focused digital media outlet covering gaming, hardware, and immersive entertainment. It is a direct peer to VR-Voice with comparable editorial scope and audience targeting.

Emerging players

• The Ghost Howls: The Ghost Howls is an independent VR/AR blog and YouTube channel run by Anthony Scarfe (SkarredGhost) covering immersive technology reviews and analysis. It is comparable to VR-Voice as an independent editorial voice in the VR space with overlapping content scope.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/TheVRVoice

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VR-Voice