STBU
STBU is a Polish insurance brokerage founded in 1998 and part of Grupa MAK, placing tailored coverage for 1,370 companies across maritime, TSL, aviation, JST, and other specialized sectors via 85 brokers across four Polish offices.
- Company typePrivate
- Founded1998
- HeadquartersSopot, Poland
- Headcount51–100
- GTM typeB2B
- OfferingServices
What STBU does
STBU Brokerzy Ubezpieczeniowi Sp. z o.o. is a Polish insurance brokerage firm founded in 1998 and headquartered in Sopot, operating as part of Grupa MAK. The company arranges tailored insurance programs for 1,370 insured companies across specialized verticals including transport, forwarding and logistics (TSL), maritime and shipbuilding, aviation, manufacturing, construction, IT, local government units (JST), sports organizations, waste management, and residential communities. STBU employs 85 insurance brokers supported by over 250 professionals across the broader MAK-STBU Group, with regional offices in Warsaw, Rzeszów, and Gliwice providing nationwide coverage.
The company's product portfolio centers on placing liability (OC) and property policies with insurers on behalf of clients, complemented by specialized solutions such as charterer's liability, cargo, employee liability, criminal-fiscal liability, customs agency liability, driver liability (OCK), cyber, environmental liability, fleet management, and mutual insurance structures for JST. STBU augments brokerage with proprietary risk-engineering services (Prewencyjne Wsparcie Inżynierskie / Preventive Engineering Support), an internal safety monitoring platform called "Radar Bezpieczeństwa," an online claims reporting portal (EfSal), and an educational podcast ("Na wszelki wypadek"). The firm carries a 27 million EUR professional liability policy to back its brokerage activities.
STBU earns revenue through commissions paid by insurance carriers for placing coverage, with pricing determined per client via consultative risk assessment and quote-based engagement. Distribution is exclusively direct and human-mediated through the broker team, supported by content marketing, social media, and industry-specific thought leadership. Documented outcomes include arranging a 262 million USD single-project sum in 2019, insuring a 400 million PLN vessel under construction in 2025, and recovering over 71.5 million PLN in claims for clients in 2025.
STBU firmographics
Firmographics- Name
- STBU
- Legal name
- STBU Brokerzy Ubezpieczeniowi Sp. z o.o.
- Website
- https://stbu.pl
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- STBU is a Polish insurance brokerage founded in 1998 and part of Grupa MAK, placing tailored coverage for 1,370 companies across maritime, TSL, aviation, JST, and other specialized sectors via 85 brokers across four Polish offices.
- Ownership category
- akta.pro rank
STBU industry classification
Industry- Product category
- Insurance Brokerage Services
- NAICS
- Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Professional Liability (Errors & Omissions) (FSAJADAB)
Keywords
Where STBU is headquartered
LocationHeadquarters
- HQ city
- Sopot
- HQ country
- Poland
- HQ region
- Europe
Offices4 records
Markets served
STBU business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Insurance Brokerage Commissions: STBU earns revenue through commissions paid by insurance companies (underwriters) for placing insurance policies on behalf of clients. As a licensed insurance broker, STBU represents clients — not insurers — and is compensated by insurers for bringing them business. This is the primary revenue stream for a brokerage firm of this type.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Custom-tailored insurance programs — no public pricing tiers. |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
STBU product offering
Product offeringCore offering
STBU is a licensed insurance brokerage that designs and places tailored commercial insurance programs for Polish businesses, municipalities, and organizations across specialized sectors (aviation, manufacturing, construction, TSL, IT, maritime, sports, waste management). The firm conducts on-site risk audits, structures multi-line coverage with insurers, and supports clients through claims recovery via its proprietary EfSal portal and 85-broker team.
Product overview
STBU Brokerzy Ubezpieczeniowi is an insurance brokerage firm operating as part of the MAK Group. The company offers a comprehensive portfolio of insurance products organized by industry sectors (aviation, manufacturing, construction, local government, TSL/transport-logistics, IT) and specialized solutions (cyber insurance, environmental protection, fleet management, risk assessment audits). Their core offering consists of liability insurance products (OC Czarterującego, cargo insurance, employee liability, criminal-fiscal liability, customs agency liability, driver liability) and property insurance programs. The company also provides value-added services including engineering risk assessments, preventive support, and group purchasing programs. They distinguish themselves through specialized expertise in marine insurance, sports organizations, and mutual insurance solutions for public sector entities.
Differentiator
Problem solved
Functional benefit
Products and services
- Aviation Insurance (Ubezpieczenia Lotnicze)
Quantifiable outcome
- 71.5M PLN in claims recovered for clients in 2025
- +3 more outcomes
Companies that use STBU
Customer profileNamed customers1 record
Segments7 records
Ideal customer profiles3 records
STBU technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
STBU partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Grupa MAK (MAK Ubezpieczenia)coreSTBU is part of the MAK Group (Grupa MAK), a larger insurance brokerage group operating in Poland. Grupa MAK serves as STBU's parent organization, providing scale, shared resources, and cross-referrals. Together, the MAK-STBU Group employs over 250 professionals. STBU's website links to makubezpieczenia.pl as a related group entity. This is a strategic consolidation of brokerage expertise across Poland.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
STBU competitors and assessment
Company assessmentBroad incumbents
- Aon: Global insurance and reinsurance broker; competes with STBU across corporate risk, marine, aviation, and JST-type public-sector clients, offering broader analytics and international capacity.
- Marsh: Global insurance brokerage and risk advisory firm with a Polish presence; competes with STBU for large commercial and specialty placements (including marine and aviation) but operates a much broader international platform.
- Lockton: Largest independent global insurance brokerage; competes with STBU in specialty and mid-market commercial placements and offers comparable consultative brokerage services.
- Willis Towers Watson: Global advisory and brokerage firm with a strong specialty and reinsurance practice; comparable to STBU on placement of complex, high-value risks in marine, aviation, and large construction projects.
- Arthur J. Gallagher: Major global insurance brokerage with growing Central European operations; competes with STBU for mid-market and enterprise commercial accounts across property, casualty, and specialty lines.
Regional players
- Howden Poland: European-focused specialty insurance broker with Polish operations; competes with STBU particularly in marine, aviation, and other specialty placements requiring international capacity.
Direct peers
- Mentor SA: Polish insurance brokerage firm serving corporate and institutional clients with multi-line risk solutions; competes head-to-head with STBU across mid-market and specialty Polish accounts.
- Grupa MAK (MAK Ubezpieczenia): Parent organization of STBU and a Polish insurance brokerage in its own right; provides directly overlapping brokerage services, shared resources, and cross-referrals, making it the closest structural peer.
- Renomia: One of the largest independent insurance brokers in Poland, providing multi-line corporate brokerage across TSL, construction, manufacturing, and public-sector clients — directly comparable to STBU in market, customer profile, and consultative distribution model.
Others
- PZU (brokerage and corporate lines): Poland's largest insurer, which also distributes corporate and group programs; not a pure broker, but a structural counterpart in the Polish risk-transfer ecosystem and a key carrier-counterparty for brokers like STBU.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
STBU social profiles
Digital presenceSTBU compliance and trust
Trust signalCompliance2 records
STBU financial estimates
Financial estimateRevenue estimate
Valuation estimate
STBU leadership team
Management profileNumber of profiles
Profiles13 records
STBU funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
STBU M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about STBU
What does STBU do?
STBU is a licensed insurance brokerage that designs and places tailored commercial insurance programs for Polish businesses, municipalities, and organizations across specialized sectors (aviation, manufacturing, construction, TSL, IT, maritime, sports, waste management). The firm conducts on-site risk audits, structures multi-line coverage with insurers, and supports clients through claims recovery via its proprietary EfSal portal and 85-broker team.
Is STBU a public or private company?
STBU is a private company. It is classified as corporate owned and is currently operating.
When was STBU founded?
STBU was founded in 1998. It employs 51 to 100 people.
Where is STBU based?
STBU is headquartered in Sopot, Poland, in the Europe region.
How does STBU make money?
One revenue line is on record: insurance Brokerage Commissions.
Who are STBU's main competitors?
Broad incumbents on record are Aon, Marsh, Lockton, Willis Towers Watson and Arthur J. Gallagher. Howden Poland is listed as a regional player. Direct peers are Mentor SA, Grupa MAK (MAK Ubezpieczenia) and Renomia. PZU (brokerage and corporate lines) is listed as an others.
Does STBU have an API?
No public API is recorded for STBU.
What industry is STBU in?
STBU's product category is Insurance Brokerage Services. Its primary akta.pro industry code is FSAJADAB, Professional Liability (Errors & Omissions). Its NAICS code is 5242 and its SIC code is 6411.