LuerChem
LuerChem is a Geneva-headquartered sales and marketing organization founded in 2003 that represents chemical manufacturers as Agent or Reseller across Eastern Europe, Turkey, the Middle East, and Africa, distributing commodity and specialty chemicals across multiple end-use industries.
- Company typePrivate
- Founded2003
- HeadquartersGeneva, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What LuerChem does
LuerChem LLC is a privately held sales and marketing organization founded in 2003 in Geneva, Switzerland by Udo Benesch, a veteran of the European chemical industry. The company acts as an extended sales arm for chemical manufacturers ("Principals"), operating either as a contractual Agent/Representative or as a designated Reseller across Eastern Europe, Turkey, the Middle East, and Africa (with a logistics hub in Antwerp extending into Western Europe). It does not manufacture its own products; instead it markets and sells a portfolio of commodity and specialty chemicals sourced from 22+ named Principals including INEOS (across multiple business units), LyondellBasell, Hexion, Tosoh, Hanwha, ITOCHU, Arxada, Barentz, CABB, and Everlam, among others.
The product portfolio spans coatings, adhesives, construction chemicals, printing inks, wire and cable insulation/sheathing, pharmaceuticals, cosmetics, flavour and fragrances, and resins, with technical sub-lines in acetic acid and anhydride, monochloracetic acid, alcohols and ethers, EO/PO glycols, organic peroxides, specialty solvents, polyolefins, plasticizers, BDO and derivatives, and PVC additives. The most actively promoted specialty is SAA-100™, a styrene allyl alcohol copolymer positioned as a performance-enhancing building block across water-borne, high-solids, UV-cure, and powder coating technologies, as well as inks and adhesives, and is the subject of recurring articles in European Coatings Journal, Farbe und Lack, and Pitture & Vernici.
LuerChem monetizes via transaction-based commissions and reseller margins on chemical product sales, with reported annual sales surpassing 200 KT and €200 million. It supports customers and Principals with market assessments, product introduction, sales execution, supply chain management, customer service, and after-sales support through 11 regional offices. The company is GDPR-compliant, adheres to a Code of Conduct derived from the UN Global Compact, and states compliance with the UK Bribery Act 2010 and the US Foreign Corrupt Practices Act. Headcount is 11–50, reflecting a lean, relationship-led sales organization rather than a heavy-asset distributor.
LuerChem firmographics
Firmographics- Name
- LuerChem
- Legal name
- LuerChem LLC
- Website
- https://luerchem.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LuerChem is a Geneva-headquartered sales and marketing organization founded in 2003 that represents chemical manufacturers as Agent or Reseller across Eastern Europe, Turkey, the Middle East, and Africa, distributing commodity and specialty chemicals across multiple end-use industries.
- Ownership category
- akta.pro rank
Where LuerChem is headquartered
LocationHeadquarters
- HQ city
- Geneva
- HQ country
- Switzerland
- HQ region
- Europe
Offices11 records
Markets served
LuerChem business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Chemical Product Sales: LuerChem generates revenue by selling chemical products on behalf of their Principals (partner manufacturers). They act as either a contractual Agent/Representative or a designated Reseller, earning commissions or margins on product sales across Eastern Europe, Turkey, Middle East, and Africa.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
LuerChem product offering
Product offeringCore offering
LuerChem is a sales and marketing organization that acts as an extended commercial arm for chemical manufacturers (Principals), selling commodity and specialty chemicals and polyolefins into Eastern Europe, Turkey, the Middle East, and Africa. It provides market assessments, product introduction, sales execution, supply chain management, customer service, and after-sales support either as a contractual Agent/Representative or as a designated Reseller, depending on the Principal's needs. Its portfolio spans coatings, adhesives, printing inks, construction chemicals, pharmaceuticals, cosmetics, flavours & fragrances, wire & cable insulation, polyolefins, and intermediates such as acetic acid, EO/PO glycols, organic peroxides, and the SAA-100™ styrene allyl alcohol copolymer.
Product overview
LuerChem LLC is a Sales & Marketing organization serving as an extended sales arm for Principals (chemical manufacturers). They do not manufacture their own products but market and sell a portfolio of commodity and specialty chemicals manufactured by their Principal partners. The product portfolio spans multiple categories including coatings, adhesives, construction chemicals, printing inks, pharmaceuticals, cosmetics, flavour and fragrances, wire and cable materials, and various industrial chemical intermediates. Their flagship specialty product highlighted is SAA-100™ (Styrene Allyl Alcohol Copolymer), a performance enhancer for coatings, inks, and adhesives. The company operates as a contractual Agent/Representative or designated Reseller for their Principals, providing market assessments, product introduction, sales execution, supply chain management, customer service, and after-sales support across Eastern Europe, Turkey, Middle East, and Africa.
Differentiator
Problem solved
Functional benefit
Products and services
- Coatings Chemical products and solutions for coating formulations including architectural, industrial, and protective coatings, including high-performance coatings, inks, and adhesives, and high solids alkyd resins, UV cure, powder, and water-borne coating technologies.
- Adhesives Chemical products and solutions for adhesive formulations requiring performance enhancers.
- Printing Inks Chemical solutions for printing ink formulations using specialty monomers and copolymers such as SAA-100™.
- Construction Chemicals Chemical products for construction industry applications and formulations.
- Pharmaceuticals Pharmaceutical intermediates and excipients supplied to formulators in the pharmaceutical industry.
- Cosmetics Chemical ingredients and solutions for cosmetic formulations.
- Flavour and Fragrances Chemical products for flavour and fragrance industry applications.
- Wire and Cable Specialty insulation and sheathing compounds for wire and cable industry applications.
- Polyolefins Polyolefin polymer products sourced from Principals for converters and industrial customers.
- Plasticizers Plasticizer products for polymer formulations.
- Acetic Acid and Anhydride Commodity acetic acid and acetic anhydride products distributed for industrial customers.
- Monochloracetic Acid and Derivatives Monochloracetic acid and its derivative products for industrial applications.
- Alcohols and Ethers Alcohol and ether chemical products including ethanolamines for industrial use.
- EO/PO Glycols Ethylene oxide and propylene oxide glycol products distributed for industrial customers.
- Organic Peroxides Organic peroxide products for polymer and coating applications.
- Specialty Solvents Specialty solvent products for various industrial applications.
- BDO and Derivatives 1,4-Butanediol and its derivative products for industrial customers.
- PVC Additives and VCM Catalysts Additives for PVC processing and vinyl chloride monomer catalysts.
- SAA-100™ (Styrene Allyl Alcohol Copolymer) A specialty styrene allyl alcohol copolymer used as a performance-enhancing building block in high-performance coatings, inks, and adhesives, including high solids alkyd resins, UV cure, powder, and water-borne coating technologies.
Companies that use LuerChem
Customer profileSegments9 records
Ideal customer profiles1 record
LuerChem technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
LuerChem partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core.
- ArxadacoreArxada is listed as a partner of LuerChem. Arxada is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- BarentzcoreBarentz is listed as a partner of LuerChem. Barentz is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- CABBcoreCABB is listed as a partner of LuerChem. CABB is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- DORcoreDOR is listed as a partner of LuerChem. DOR is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- EverlamcoreEverlam is listed as a partner of LuerChem. Everlam is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- HanwhacoreHanwha is listed as a partner of LuerChem. Hanwha is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- HexioncoreHexion is listed as a partner of LuerChem. Hexion is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- INEOS AcetylcoreINEOS Acetyl is listed as a partner of LuerChem. INEOS is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- INEOS AromaticscoreINEOS Aromatics is listed as a partner of LuerChem. INEOS is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- INEOS EnterprisescoreINEOS Enterprises is listed as a partner of LuerChem. INEOS is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- INEOS InovyncoreINEOS Inovyn is listed as a partner of LuerChem. INEOS is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- INEOS OlefinscoreINEOS Olefins is listed as a partner of LuerChem. INEOS is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- INEOS OxidecoreINEOS Oxide is listed as a partner of LuerChem. INEOS is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- INEOS SolventscoreINEOS Solvents is listed as a partner of LuerChem. INEOS is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- ITOCHUcoreITOCHU is listed as a partner of LuerChem. ITOCHU is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- KatosancoreKatosan is listed as a partner of LuerChem. Katosan is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- LyondellBasellcoreLyondellBasell is listed as a partner of LuerChem. LyondellBasell is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- SACO PolymerscoreSACO Polymers is listed as a partner of LuerChem. SACO Polymers is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- Shanghai HuiguangcoreShanghai Huiguang is listed as a partner of LuerChem. Shanghai Huiguang is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- TosohcoreTosoh is listed as a partner of LuerChem. Tosoh is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- United InitiatorscoreUnited Initiators is listed as a partner of LuerChem. United Initiators is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
- ValtriscoreValtris is listed as a partner of LuerChem. Valtris is an industry leader in their field, and LuerChem sees themselves as an extended arm of their partners' sales force.
Scale indicators3 records
Recent moves6 records
Expansion highlights2 records
LuerChem competitors and assessment
Company assessmentRegional players
- Nordmann, Rassmann: European chemical distribution group headquartered in Hamburg serving specialty chemicals, personal care, food, and industrial markets. Similar Principal-representation model and customer base, primarily competing in DACH/CEE rather than LuerChem's ME/Africa focus.
- ICC Chemical: Specialty chemical distributor active across Eastern Europe, Russia/CIS, Turkey, Middle East, and Africa. Closely overlaps LuerChem's geographic footprint and serves many of the same downstream end-markets in emerging EMEA.
Direct peers
- Barentz: Global specialty ingredients distributor for life sciences and specialty industrial markets. Already listed as one of LuerChem's Principal partners, making Barentz both a peer (in distribution) and a counterparty in the value chain.
- TER Chemicals: Specialty chemical distributor with European focus on coatings, adhesives, plastics, personal care, and industrial chemicals. Comparable mid-sized European specialty distributor with similar product breadth.
- IMCD Group: Specialty chemicals and ingredients distributor with strong presence across Europe, MEA and emerging markets. Operates a similar principal-representation/distribution model serving many of the same end-markets (coatings, adhesives, polymers, personal care).
- Azelis: Global specialty chemical and food ingredients distributor serving coatings, adhesives, pharma, personal care, and industrial markets across EMEA. Directly comparable to LuerChem's specialty distribution model, though larger and more vertically integrated with formulation labs.
- Caldic: Specialty chemicals and ingredients distributor with European and APAC presence, active in personal care, food, coatings, and industrial markets. Closely comparable operating model and product breadth to LuerChem.
- Biesterfeld: European specialty chemical distributor covering polymers, rubbers, specialty additives, and industrial chemicals. Overlaps with LuerChem's commodity/specialty chemical portfolio and EMEA regional coverage, particularly in DACH and CEE.
Broad incumbents
- Brenntag: World's largest chemical distribution company with global coverage across commodity and specialty chemicals. Overlaps with LuerChem on many product families and geographies but operates at significantly greater scale with broader end-market exposure.
- Univar Solutions: Large global chemical and ingredients distributor serving industrial, coatings, adhesives, and personal care markets. Comparable broad portfolio and business model, though primarily focused on North America and Western Europe rather than LuerChem's emerging EMEA footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks2 records
Key highlights7 records
Customer concentration
LuerChem social profiles
Digital presenceLuerChem compliance and trust
Trust signalCompliance4 records
LuerChem financial estimates
Financial estimateRevenue estimate
Valuation estimate
LuerChem leadership team
Management profileNumber of profiles
Profiles1 record
LuerChem subsidiaries and ownership
Company hierarchySubsidiaries2 records
LuerChem funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LuerChem M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LuerChem
What does LuerChem do?
LuerChem is a sales and marketing organization that acts as an extended commercial arm for chemical manufacturers (Principals), selling commodity and specialty chemicals and polyolefins into Eastern Europe, Turkey, the Middle East, and Africa. It provides market assessments, product introduction, sales execution, supply chain management, customer service, and after-sales support either as a contractual Agent/Representative or as a designated Reseller, depending on the Principal's needs. Its portfolio spans coatings, adhesives, printing inks, construction chemicals, pharmaceuticals, cosmetics, flavours & fragrances, wire & cable insulation, polyolefins, and intermediates such as acetic acid, EO/PO glycols, organic peroxides, and the SAA-100™ styrene allyl alcohol copolymer.
Is LuerChem a public or private company?
LuerChem is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LuerChem founded?
LuerChem was founded in 2003. It employs 11 to 50 people.
Where is LuerChem based?
LuerChem is headquartered in Geneva, Switzerland, in the Europe region.
How does LuerChem make money?
One revenue line is on record: chemical Product Sales.
Who are LuerChem's main competitors?
Regional players on record are Nordmann, Rassmann and ICC Chemical. Direct peers are Barentz, TER Chemicals, IMCD Group, Azelis, Caldic and Biesterfeld. Broad incumbents are Brenntag and Univar Solutions.
Does LuerChem have an API?
No public API is recorded for LuerChem.