Oomomo
- Company typePrivate
- Founded2003
- HeadquartersRichmond, Canada
- Headcount51–100
- GTM typeB2C
- OfferingServices
Oomomo firmographics
Firmographics- Name
- Oomomo
- Legal name
- Oomomo Canada Ltd
- Website
- https://oomomostore.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Where Oomomo is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Oomomo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Product Sales (Retail): One-time product sales through e-commerce and physical retail stores. Customers purchase Japanese lifestyle products including health & beauty, stationery, kitchenware, houseware, toys & collectibles, and food & drinks. Revenue generated from individual transactions with no subscription component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing for all product categories |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Oomomo product offering
Product offeringCore offering
Oomomo is a Canadian multi-channel retailer that sells Japanese lifestyle products to consumers through its e-commerce storefront at oomomostore.com and multiple physical retail locations across Canada. Its assortment spans seven core categories: health and beauty (skincare, makeup, personal care), stationery and crafts, kitchenware and tableware, houseware, toys and collectibles (including anime figures), food and drinks, and apparel and accessories, carrying authorized brands such as Canmake, Cosrx, Good Smile Company, Bandai, and Shiseido.
Product overview
Oomomo is a Canadian e-commerce retailer specializing in Japanese lifestyle products, operating both online and physical store locations. The company offers a diverse portfolio across seven core product categories: Health & Beauty (skincare, makeup, personal care), Stationery & Crafts (Japanese stationery, washi tape, origami), Kitchenware (cooking tools, tableware, matcha accessories), Houseware (home organization, cleaning, gardening), Toys & Collectibles (anime figures, Nendoroid, blind boxes), Food & Drinks (Japanese snacks, tea, beverages), and Apparel & Accessories (bags, socks, accessories). Oomomo carries numerous Japanese brands including Canmake, Cosrx, Dasique, Rom&nd, Good Smile Company, and Bandai. The business model is a multi-category retail marketplace, not a single unified platform product.
Differentiator
Problem solved
Functional benefit
Products and services
- Health and Beauty Products
Companies that use Oomomo
Customer profileSegments1 record
Ideal customer profiles1 record
Oomomo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Oomomo partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Good Smile CompanycoreOomomo is an authorized retailer of Good Smile Company products including Nendoroid figures, Pop Up Parade figures, and other anime collectibles. Products feature popular anime series including Attack on Titan, Demon Slayer, My Hero Academia, JoJo's Bizarre Adventure, and others.
- CanmakecoreOomomo is an authorized retailer of Canmake Japanese cosmetics and skincare products. Features extensive Canmake product line including makeup, nail polish, and skincare items with promotional campaigns like Canmake x Rilakkuma collaborations.
- BandaicoreOomomo carries Bandai products including anime collectibles and toys. Features products from various Bandai franchises.
- NanoblockminorOomomo is an authorized retailer of Nanoblock miniature building block sets featuring anime and manga series.
- YamamotoyamaminorOomomo carries Yamamotoyama Japanese tea products including sencha, oolong, genmai, and hoji cha varieties.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Oomomo competitors and assessment
Company assessmentDirect peers
- Miniso: Miniso is a global Asian-inspired lifestyle variety retailer with physical stores and online presence selling beauty, home goods, stationery, and accessories. Comparable to Oomomo in multi-category, design-led Japanese/Asian product positioning and rapid expansion strategy.
- J-Subculture: J-Subculture is an online Japanese pop culture retailer specializing in anime figures, doujinshi, music, and otaku lifestyle goods. Comparable to Oomomo's collectibles and Japanese cultural product assortment, particularly for online buyers.
- Daiso: Daiso is a Japanese variety/lifestyle retailer with significant North American presence offering multi-category houseware, stationery, kitchenware, and beauty products at value price points. Directly comparable to Oomomo's broad Japanese lifestyle assortment and physical store model.
- CDJapan: CDJapan is an online retailer of Japanese products including anime collectibles, figures, music, and lifestyle goods with international shipping. Comparable to Oomomo's online distribution of authentic Japanese products, especially in toys & collectibles.
- MUJI: MUJI is a Japanese lifestyle retailer operating physical stores and e-commerce across North America, offering houseware, apparel, stationery, and personal care. Comparable to Oomomo in curated Japanese aesthetic, multi-category assortment, and omnichannel retail execution.
- AmiAmi: AmiAmi is a major online retailer of Japanese anime figures, collectibles, and hobby goods, including Nendoroid and scale figures. Directly comparable to Oomomo's toys & collectibles vertical and Good Smile Company assortment.
Broad incumbents
- BoxLunch: BoxLunch is a U.S.-based pop culture retailer selling collectibles, apparel, accessories, and gifts tied to anime and fandom. Comparable to Oomomo in collectibles and accessory offerings, but with a broader pop culture remit and primarily U.S. footprint.
- Hot Topic: Hot Topic is a large U.S.-based pop culture retailer selling anime collectibles, figures, apparel, and accessories. Comparable in collectibles/anime merchandise, but with a much broader Western pop culture scope and physical store footprint across North America.
Regional players
- Japan Centre: Japan Centre is a Japanese food and lifestyle retailer primarily serving the UK with physical stores and e-commerce. Comparable to Oomomo in Japanese lifestyle curation, but operates in a different geography.
- T&T Supermarket: T&T Supermarket is a large Canadian Asian supermarket chain offering Japanese, Chinese, and Korean food plus some lifestyle goods. Comparable as a Canadian destination for Asian/Japanese products, but focused on grocery rather than lifestyle/collectibles.
Market position
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Oomomo social profiles
Digital presenceOomomo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oomomo leadership team
Management profileNumber of profiles
Oomomo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oomomo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oomomo
What does Oomomo do?
Oomomo is a Canadian multi-channel retailer that sells Japanese lifestyle products to consumers through its e-commerce storefront at oomomostore.com and multiple physical retail locations across Canada. Its assortment spans seven core categories: health and beauty (skincare, makeup, personal care), stationery and crafts, kitchenware and tableware, houseware, toys and collectibles (including anime figures), food and drinks, and apparel and accessories, carrying authorized brands such as Canmake, Cosrx, Good Smile Company, Bandai, and Shiseido.
Is Oomomo a public or private company?
Oomomo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Oomomo founded?
Oomomo was founded in 2003. It employs 51 to 100 people.
Where is Oomomo based?
Oomomo is headquartered in Richmond, Canada, in the North America region.
How does Oomomo make money?
One revenue line is on record: product Sales (Retail).
Who are Oomomo's main competitors?
Direct peers on record are Miniso, J-Subculture, Daiso, CDJapan, MUJI and AmiAmi. Broad incumbents are BoxLunch and Hot Topic. Regional players are Japan Centre and T&T Supermarket.
Does Oomomo have an API?
No public API is recorded for Oomomo.