Antisel
ANTISEL is a Greek value-added distributor, founded in 1967, of scientific, diagnostic, and medical equipment from 200+ global manufacturers, serving hospitals, laboratories, universities, and industrial QC customers across Greece and Cyprus with installation, validation, and lifecycle services.
- Company typePrivate
- Founded1967
- HeadquartersThérmi, Greece
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Antisel does
ANTISEL A. SELIDIS BROS S.A. is a Greek value-added distributor of scientific, diagnostic, and medical equipment, founded in 1967 and headquartered in Thessaloniki with regional offices in Athens and Heraklion. The company holds authorized distribution rights for more than 200 global manufacturers — including Thermo Fisher Scientific, ZEISS, PerkinElmer, SCIEX, Sartorius, Mindray, Werfen, and 10x Genomics — and offers more than 500,000 unique technology products organized into six solution categories covering clinical diagnostics, genomics, oncology, microscopy, analytical sciences, medical equipment, and applied/industrial sciences.
The company's revenue model combines one-time equipment resale with manufacturer-certified technical services (installation, IQ/OQ/PQ validation, preventive maintenance, emergency repairs, performance monitoring) and recurring reagent, consumable, and software pull-through. ANTISEL employs 230+ scientists and specialists who provide application support, training, and workflow optimization across 19 scientific sub-domains. Customers include Greek NHS hospitals, private diagnostic laboratories, universities, and pharmaceutical/food QC facilities in Greece, with Cyprus added as a second market in April 2026.
ANTISEL goes to market through direct field sales across regional territories, technical service engineers, and participation in scientific congresses and grant programs (notably the Thermo Fisher Oncomine Clinical Research Grant Program 2026). The business is privately held under the founding Selidis family, with ISO 37001:2016 anti-bribery certification and GDPR compliance supporting procurement eligibility in regulated public-sector tenders. Pricing is quote-based; specific contract economics are not publicly disclosed.
Antisel firmographics
Firmographics- Name
- Antisel
- Legal name
- ANTISEL A. SELIDIS BROS S.A.
- Website
- https://antisel.gr
- Company type
- Private
- Founded year
- 1967
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- ANTISEL is a Greek value-added distributor, founded in 1967, of scientific, diagnostic, and medical equipment from 200+ global manufacturers, serving hospitals, laboratories, universities, and industrial QC customers across Greece and Cyprus with installation, validation, and lifecycle services.
- Ownership category
- akta.pro rank
Where Antisel is headquartered
LocationHeadquarters
- HQ city
- Thérmi
- HQ country
- Greece
- HQ region
- Europe
Offices3 records
Markets served
Antisel business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Equipment Distribution: ANTISEL generates revenue primarily through the distribution of scientific, diagnostic, and medical equipment sourced from global manufacturing partners. As an authorized distributor, the company purchases equipment from manufacturers and resells to end customers (hospitals, labs, industrial facilities) in Greece and Cyprus, earning margin on the sale. Pricing is quote-based, reflecting the complex, project-driven nature of B2B equipment sales.
- Technical Services & Maintenance Contracts: The company provides a comprehensive suite of post-sale technical services including installation & validation, preventive maintenance, emergency repairs, remote diagnostics, spare parts, performance monitoring, and upgrade services. These services generate recurring revenue through service contracts and on-demand service requests, supporting long-term customer relationships and equipment uptime.
- Reagents, Consumables & Software: Alongside equipment distribution, ANTISEL supplies reagents, consumables (cell culture, PCR, cryostorage), and licensed software modules bundled with equipment purchases and ongoing laboratory operations, creating repeat purchase revenue from existing customer accounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | B2B equipment and service quotation model |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Antisel product offering
Product offeringCore offering
Antisel is an authorized Greek distributor and value-added reseller of scientific, diagnostic, medical, microscopy, and analytical instruments sourced from more than 200 global manufacturers (Thermo Fisher Scientific, ZEISS, PerkinElmer, SCIEX, Sartorius, Mindray, Werfen, 10x Genomics, Hamamatsu, and others). The company sells this equipment to hospitals, diagnostic laboratories, universities, research centers, and industrial quality-control facilities across Greece and Cyprus, and bundles the sales with a lifecycle service portfolio covering installation, IQ/OQ/PQ validation, training, preventive maintenance, remote diagnostics, emergency repair, spare parts, and performance monitoring, plus ongoing supply of reagents, consumables, and licensed software.
Product overview
ANTISEL is a Greek scientific equipment distributor (A. SELIDIS BROS S.A.) founded in 1967, operating as a Life-Trusted Partner in Science. The company distributes and supports advanced laboratory equipment, diagnostic instruments, and scientific solutions from global manufacturers including ZEISS, Thermo Fisher Scientific, PerkinElmer, SCIEX, Sartorius, Mindray, and Werfen. Their portfolio is organized into six solution categories: Scientific Research & Applications (covering Life Science Research, Microbiology, Genetics/Genomics, and Oncology), Clinical Diagnostics (Clinical Biochemistry, Hematology/Hemostasis, Immunology/Autoimmunity), Laboratory Equipment & Microscopy, Medical Equipment (Critical Care, Surgical Solutions), Analytical Sciences (Environmental, Health, Engineering Sciences), and Applied Science (Food Testing, Industrial Analysis, Forensics, Pharma/Biopharma). The company also provides comprehensive technical services including installation, validation, training, preventive maintenance, emergency repairs, and performance monitoring. With 59 years of expertise, 500K+ technology products, 230+ scientists and specialists, and partnerships with 200+ global manufacturers, ANTISEL serves health institutions, production/QC labs, and academic/research laboratories across Greece and Cyprus.
Differentiator
Problem solved
Functional benefit
Products and services
- ZEISS Microscopy Solutions
Quantifiable outcome
- ANTISEL supports laboratories requiring ISO/GMP compliance through certified IQ/OQ/PQ installation, performance qualification (PQ), and preventive maintenance services with full traceability documentation.
- +1 more outcomes
Companies that use Antisel
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Antisel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Antisel partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and minor.
- Thermo Fisher ScientificcoreANTISEL is the authorized distributor of Thermo Fisher Scientific products in Greece, covering a broad portfolio including Ion Torrent NGS systems (Genexus, Ion Chef), clinical chemistry analyzers, centrifuges, incubators, microplate readers, sequencing platforms, and life science research instruments. The partnership also includes support for the Oncomine Clinical Research Grant Program, through which ANTISEL assists Greek researchers in applying for up to $200,000 in funding for cancer genomic profiling projects. Thermo Fisher Scientific has awarded nearly $5 million to date to laboratories worldwide through this program.
- PerkinElmercoreANTISEL has been officially appointed as the authorized distributor of PerkinElmer in Cyprus as of April 1, 2026. Building on more than 20 years of successful PerkinElmer distribution in Greece (across Atomic Absorption, ICP-OES, ICP-MS, FTIR, UV-Vis spectroscopy, Thermal Analysis, and Chromatography), this new appointment extends the partnership to Cyprus. The portfolio now complements existing relationships with SCIEX, ZEISS, and Sartorius in the Cypriot market.
- ZEISScoreANTISEL distributes ZEISS microscopy solutions in Greece and Cyprus, with more than 20 years of local expertise and ZEISS-certified support. The comprehensive portfolio covers optical microscopy, confocal and super-resolution systems, electron microscopy (SEM, FE-SEM, FIB-SEM), X-ray microscopy, automated imaging systems (Celldiscoverer 7, Axioscan 7), and digital microscopy solutions for education, clinical diagnostics, materials research, and life sciences.
- SCIEXcoreANTISEL distributes SCIEX mass spectrometry solutions in Greece and Cyprus, including the Triple Quad 7500, ZenoTOF 7600+, and ZenoTOF 8600 systems for applications in clinical research, forensics, toxicology, pharma QC, and industrial analysis. SCIEX products are featured across ANTISEL's analytical sciences, health sciences, and industrial analysis solution pages.
- SartoriuscoreANTISEL distributes Sartorius products in Greece and Cyprus, including Octet R8 biolayer interferometry systems for protein-protein interaction analysis, Incucyte S3 live cell imaging systems, and KingFisher Apex automated purification platforms. These products support ANTISEL's biopharmaceutical, health sciences, and agrigenomics solution areas.
- MindraycoreANTISEL is an authorized distributor of Mindray in Greece, covering a wide range of equipment including clinical chemistry analyzers (BS series), hematology analyzers (BC series), anesthesia machines (A9), ventilators (SV800), endoscopic imaging systems (UX7), and surgical energy platforms. Mindray products are featured across ANTISEL's clinical diagnostics, critical care, and surgical solutions portfolios.
- WerfencoreANTISEL distributes Werfen hemostasis and coagulation solutions in Greece, including the ACL TOP family of coagulation analyzers, AcuStar automated analyzers, ROTEM thromboelastometry systems, and HemoCell automation solutions. Products support blood banking, hemostasis testing, and transfusion medicine workflows across clinical laboratories.
- 10x GenomicscoreANTISEL distributes 10x Genomics products in Greece, including the Chromium Single Cell Platform for single-cell genomics, Visium Spatial Transcriptomics for spatial biology, and Xenium In Situ Platform for in situ analysis. These products support ANTISEL's life science research and genetics/genomics solution areas.
- Element BiosciencesminorANTISEL distributes Element Biosciences AVITI24 sequencing platform in Greece, featured in the genetics/genomics portfolio for high-throughput genomic analysis supporting clinical and research applications.
- Tosoh BioscienceminorANTISEL distributes Tosoh Bioscience HPLC systems (HLC-723GX, HLC-723G11) for HbA1c testing with variant identification and beta-thalassemia screening, as well as AIA immunoassay analyzers for newborn screening and metabolic disorder testing, supporting clinical biochemistry and hematology solutions.
- HamamatsuminorANTISEL distributes Hamamatsu NanoZoomer S540 digital slide scanner for whole-slide digitization in digital pathology workflows, supporting ANTISEL's oncology, hemato-oncology, and pathology solution offerings.
- Biocare MedicalminorANTISEL distributes Biocare Medical NeoPATH Pro automated FISH imaging platform for automated fluorescence in situ hybridization analysis, supporting oncology and pathology diagnostics workflows.
- Cytek BiosciencesminorANTISEL distributes Cytek Biosciences flow cytometry solutions for immunophenotyping, disease classification, and minimal residual disease monitoring in hematological malignancies, supporting the oncology and hematology solution portfolios.
- Nihon KohdenminorANTISEL distributes Nihon Kohden Neurofax EEG-1200 systems for neurological diagnostics and EMG/TMS applications in clinical and research settings, supporting critical care and neurology solutions.
- SNIBEminorANTISEL distributes SNIBE Maglumi immunoassay systems (Maglumi X3/X6/X8) for endocrine and metabolic disorder testing, supporting clinical biochemistry and autoimmune diagnostics solutions.
- RandoxminorANTISEL distributes Randox toxicology and drug screening platforms supporting clinical biochemistry and toxicology workflows in diagnostic and pharmaceutical quality control environments.
- Sakura FinetekminorANTISEL distributes Sakura Finetek Tissue-Tek AutoTEC a120 automated tissue embedding system for pathology workflow automation, supporting classical pathology and histopathology solutions.
- InvivoscribeminorANTISEL distributes Invivoscribe NGS solutions for multi-biomarker molecular profiling of solid tumors and hematologic malignancies, supporting oncology diagnostics and personalized medicine workflows.
- MetaSystemsminorANTISEL distributes MetaSystems Metafer FISH imaging platform for cytogenetic analysis, chromosomal abnormality detection, and fluorescence in situ hybridization in hematology and oncology diagnostics.
- RigakuminorANTISEL distributes Rigaku NEX QC II Series EDXRF spectrometers for elemental analysis in materials testing, supporting engineering sciences and industrial analysis solutions.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Antisel competitors and assessment
Company assessmentBroad incumbents
- Avantor (formerly VWR): Global laboratory products and services distributor serving life sciences, diagnostics, and applied markets. Comparable to Antisel as a multi-OEM distribution and supply platform with bundled service offerings, though at vastly greater global scale.
- Agilent Technologies: Major analytical instrument and life sciences company supplying chromatography, mass spectrometry, and spectroscopy systems to the same research, QC, and clinical customer segments Antisel serves through SCIEX and other partners.
- Fisher Scientific (Thermo Fisher Scientific channel): Thermo Fisher's distribution channel for laboratory equipment, consumables, and services worldwide. Functions as a global distributor and overlaps directly with Antisel's value proposition, though at multinational scale and with owned-brand depth.
- Bio-Rad Laboratories: Global manufacturer and supplier of life science research and clinical diagnostics products. Comparable in serving the same clinical diagnostics and life science research customer base in Greece via both direct presence and local distribution arrangements.
- Shimadzu: Japanese manufacturer of analytical and measuring instruments (chromatography, mass spectrometry, spectroscopy) sold to European labs and industrial customers through regional distribution networks that compete with Antisel's analytical sciences portfolio.
Direct peers
- Sarstedt: German manufacturer and distributor of medical and laboratory consumables, devices, and instrumentation for clinical diagnostics and life sciences. Comparable mix of proprietary medical/scientific products and distribution partnerships serving hospitals and labs.
- Carl Roth: German-based distributor of laboratory chemicals, consumables, and life science equipment to academic, research, and industrial customers. Directly comparable regional scientific distributor with a similar B2B catalog-plus-service model.
Others
- PerkinElmer: PerkinElmer is a key OEM partner of Antisel in both Greece and Cyprus. As a manufacturer with growing direct and partner-channel reach in analytical and life sciences, it represents both a relationship dependency and a competitive reference point for pricing and service expectations.
- Carl Zeiss (ZEISS): ZEISS is both a partner (Antisel distributes ZEISS microscopy) and a broader competitor in microscopy and imaging. Comparable as a peer for microscopy share-of-wallet decisions at research and clinical accounts.
Emerging players
- Eppendorf: Global manufacturer and supplier of laboratory equipment for life sciences (pipettes, centrifuges, bioreactors). Comparable in the sense of supplying the same academic, clinical, and biopharma lab customers Antisel serves, though Eppendorf is product-led rather than multi-OEM distribution-led.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Antisel social profiles
Digital presenceAntisel compliance and trust
Trust signalCompliance2 records
Antisel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Antisel leadership team
Management profileNumber of profiles
Profiles1 record
Antisel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Antisel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Antisel
What does Antisel do?
Antisel is an authorized Greek distributor and value-added reseller of scientific, diagnostic, medical, microscopy, and analytical instruments sourced from more than 200 global manufacturers (Thermo Fisher Scientific, ZEISS, PerkinElmer, SCIEX, Sartorius, Mindray, Werfen, 10x Genomics, Hamamatsu, and others). The company sells this equipment to hospitals, diagnostic laboratories, universities, research centers, and industrial quality-control facilities across Greece and Cyprus, and bundles the sales with a lifecycle service portfolio covering installation, IQ/OQ/PQ validation, training, preventive maintenance, remote diagnostics, emergency repair, spare parts, and performance monitoring, plus ongoing supply of reagents, consumables, and licensed software.
Is Antisel a public or private company?
Antisel is a private company. It is classified as family owned and is currently operating.
When was Antisel founded?
Antisel was founded in 1967. It employs 101 to 250 people.
Where is Antisel based?
Antisel is headquartered in Thérmi, Greece, in the Europe region.
How does Antisel make money?
Three revenue lines are on record. Equipment Distribution is the primary driver. The others are technical Services & Maintenance Contracts and reagents, Consumables & Software.
Who are Antisel's main competitors?
Broad incumbents on record are Avantor (formerly VWR), Agilent Technologies, Fisher Scientific (Thermo Fisher Scientific channel), Bio-Rad Laboratories and Shimadzu. Direct peers are Sarstedt and Carl Roth. Others are PerkinElmer and Carl Zeiss (ZEISS). Eppendorf is listed as an emerging player.
Does Antisel have an API?
No public API is recorded for Antisel.