Huali Group

What Huali Group does

Huali Group (山东华力电机集团股份有限公司) is a privately held Chinese manufacturer of electric motors and generators founded in 1970 and headquartered in Rongcheng, Shandong Province. The company operates three manufacturing bases — Rongcheng Laoshan Industrial Park, Rongcheng Industrial Park, and Suzhou Industrial New District — with an annual production capacity of 1.2 million units and 20 million kilowatts, and offers over 40 series and 11,000+ motor specifications. Its portfolio spans general-purpose three-phase asynchronous motors (IE1 through IE5 efficiency tiers), high-voltage motors (3 kV/6 kV/10 kV up to 7.1 MW), explosion-proof and dust explosion-proof motors (including the new YBX5/YBK5/YFB5 IE5 series), variable frequency speed-adjusting motors, marine motors with CCS certification, 1.5-3 MW doubly-fed wind turbine generators plus yaw motors, electric vehicle dedicated motors, servo motors, and special-purpose motors for injection molding, air conditioning compressors, and electromagnetic braking applications. Standards compliance includes GB 18613-2020 (Grades 1-3), IEC 60034-30 (IE3-IE5), and GB/T3836 for explosive atmospheres; the company co-drafted YE3 and YZTE3 national standards and participates in the IEC 60034-30 working group.

The company's revenue model is hardware sales of motor products through a multi-channel network: domestic distributors and direct enterprise sales supported by warehouse-style marketing service centers in major Chinese cities, and direct export to Europe, the Middle East, and Southeast Asia via a dedicated import/export department. Named end-customers include State Nuclear Power Demonstration Station, national metro fan projects, national high-speed rail EMUs, Dalian Bingshan Air Conditioning, and the China petroleum and chemical industry, with applications across industrial manufacturing, mining, wind power generation, rail transit, marine/shipbuilding, electric vehicles, HVAC, and petrochemicals. Government and SOE procurement preference is reinforced by YE3 listing on the National Energy-Saving Product Government Procurement Catalog and YE4 'Energy Efficiency Star' certification from the Ministry of Industry and Information Technology.

Strategically, Huali has invested in smart manufacturing (PLM/ERP/MES/WMS integration, automated winding lines, industrial robotics, automated warehousing recognized as an MIIT Smart Manufacturing Excellent Scenario in 2022) and lean production management (launched 2017), positioning itself for the IE5 upgrade cycle driven by tightening national energy-efficiency regulation. Ownership is private with no disclosed external investors; the company is led by Chairman Qu Yunkai (曲云凯), General Manager Qu Jiawen (曲嘉文), and Chief Engineer Zhang Wenbin (张文斌).

Name

Huali Group

Legal name

山东华力电机集团股份有限公司

Website

https://hualimotor.com.cn

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Huali Group is a privately held Chinese electric motor manufacturer founded in 1970, producing 40+ series and 11,000+ specifications across general-purpose, high-efficiency, explosion-proof, high-voltage, wind power, marine, and EV motor categories for industrial, infrastructure, and energy customers in China, Europe, the Middle East, and Southeast Asia.

Ownership category

akta.pro rank

Product category

Industrial Electric Motors

NAICS

Motor and Generator Manufacturing (335312)

SIC

Motors & Generators (3621)

akta.pro primary industry

Spindles & High-Speed Drives (Machine Tool Spindles, High-speed Motors) (IMAGACAL)

akta.pro secondary industries

Wind Turbine OEM Manufacturing (Nacelles, Drivetrains, Generators) (EUAMAHAD), Motor Drive & Motion Control Electronics Manufacturing Services (VFDs, servo drives, controllers) (IMAGAGAJ)

Keywords

• Industrial electric motors
• Explosion-proof motors
• High-voltage motors
• Wind power generators
• Variable frequency motors

Headquarters

HQ city

Shandong

HQ country

China

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Motor Product Sales: The company generates revenue primarily through the manufacture and sale of electric motors. Its product portfolio includes over 40 series and 11,000+ specifications covering high-efficiency motors, explosion-proof motors, high-voltage motors, wind power generators, marine motors, variable frequency motors, and special-purpose motors. The company sells domestically through distributors and direct sales channels, and internationally through export.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Huali Group manufactures and sells electric motors and generators across more than 40 series and 11,000+ specifications, including IE3/IE4/IE5 high-efficiency three-phase asynchronous motors, explosion-proof and dust explosion-proof motors, high-voltage motors (3kV/6kV/10kV), variable frequency speed-regulating motors, marine-certified motors, wind power generators (1.5MW/2.1MW/3MW) and yaw motors, electric vehicle drive motors, servo motors, and special-purpose motors. The company operates three manufacturing bases in Rongcheng and Suzhou with an annual production capacity of 1.2 million units and 20 million kW, selling through domestic distributors and direct enterprise sales as well as direct export to Europe, the Middle East, and Southeast Asia.

Product overview

Huali Group is a comprehensive motor manufacturing enterprise producing over 40 series and 11,000+ specifications of motors. The product portfolio spans general-purpose three-phase asynchronous motors (YE3, YE4, YE5 IE3-IE5 efficiency series, 1L series), high-voltage motors (Y, YX, YKK, YXKK, YRKK, YKS series at 3KV/6KV/10KV), explosion-proof motors (YBX3/4/5, YFB3/4/5, YBK3, YBBP series), variable frequency speed-adjusting motors (YVF2, YVF3, YPT, YVF2-H series), marine motors (CY-H, Y-H/YD-H, YB3-H, YVF2-H series), wind power generators (1.5MW, 2.1MW, 3MW doubly-fed wind generators), wind power yaw motors (1AL, 1ALEJ series), electric vehicle motors (TY series), servo motors (SF3 series), electromagnetic brake motors (YEJ series), and special-purpose motors including injection molding machines, air conditioning compressors, and multi-speed motors. The company operates three manufacturing bases with annual capacity of 1.2 million units and 20 million KW.

Differentiator

Problem solved

Functional benefit

Products and services

• YBX5 Series High-Efficiency Explosion-Proof Three-Phase Asynchronous Motor IE5-equivalent explosion-proof motor (frame sizes 80-355, 0.75-355kW, 380V/660V) with ExdbIICT4Gb marking for Class IIC T1-T4 combustible gas or steam explosive atmospheres. Targeted at petrochemical, mining, and process industry customers needing hazardous-area certified equipment.
• YBX4 Series High-Efficiency Explosion-Proof Three-Phase Asynchronous Motor Second-level energy efficiency explosion-proof motor (frame sizes 80-355, 0.18-355kW) with ExdbIIBT4Gb and ExdbIICT4Gb markings, compliant with GB18613-2020 Level 2 efficiency. Targeted at industrial buyers in hazardous gas environments.
• YBX3 Series High-Efficiency Explosion-Proof Three-Phase Asynchronous Motor Third-level energy efficiency explosion-proof motor (frame sizes 80-355, 0.18-315kW) with ExdbIIBT4Gb and ExdbIICT4Gb markings, compliant with GB18613-2020 Level 3 efficiency. Targeted at industrial hazardous-area applications.
• YFB5 Series Dust Explosion-Proof High-Efficiency Three-Phase Asynchronous Motor IE5-equivalent dust explosion-proof motor (frame sizes 80-355, 0.55-355kW) with ExtbIIICT130°C Db marking and IP65 protection, compliant with GB18613-2020 Level 1 efficiency. Targeted at industries handling combustible dust such as grain processing, chemicals, and wood processing.
• YFB4 Series Dust Explosion-Proof High- Second-level energy efficiency dust explosion-proof motor (frame sizes 80-355, 0.18-355kW) with ExtbIIICT130°C Db marking and IP65 protection, compliant with GB18613-2020 Level 2 efficiency. Targeted at combustible dust industrial environments.
• YFB3 Series Dust Explosion-Proof High-Efficiency Three-Phase Asynchronous Motor Third-level energy efficiency dust explosion-proof motor (frame sizes 80-355, 0.18-315kW) with ExtbIIICT130°C Db marking and IP65 protection, compliant with GB18613-2020 Level 3 efficiency. Targeted at combustible dust industrial environments.
• YBK3 Series Coal Mine Explosion-Proof Three-Phase Asynchronous Motor Coal mine underground explosion-proof motor (frame sizes 80-355, 0.37-315kW) with ExdbIMb marking, GB18613-2020 Level 3 efficiency, designed for methane or dust-containing coal mine excavation workfaces. Targeted at coal mining operators.
• Y/YX Series High-Voltage Three-Phase Asynchronous Motor High-voltage three-phase asynchronous motors rated 3kV/6kV/10kV (frame sizes 355-800, 220-7100kW). Y series meets GB 30254-2013 Level 3 efficiency and YX series meets Level 2 efficiency. Targeted at heavy industrial plants, power generation, and large machinery OEMs.
• YKK/YXKK Series High-Voltage Cage Three-Phase Asynchronous Motor High-voltage cage asynchronous motors (3kV/6kV/10kV, frame sizes 355-800, 185-5600kW) with high efficiency, low noise, and reliable performance. Targeted at large industrial machinery and process plants.
• YRKK/YRKK-W Series High-Voltage Wound-Rotor Three-Phase Asynchronous Motor High-voltage wound-rotor motors (6kV/10kV, frame sizes 355-800, 185-5600kW) for driving compressors, water pumps, crushers, and other general machinery requiring high starting torque. Targeted at heavy industry OEMs.
• YKS/YKS-W/YQF Series Water-Cooled High-Voltage Three-Phase Asynchronous Motor Water-cooled high-voltage three-phase asynchronous motors (6kV/10kV, frame sizes 355-800, 185-7100kW) with IC81W cooling system. Targeted at continuous-duty heavy industrial applications.
• YVF2 Series Variable Frequency Speed-Adjusting Three-Phase Asynchronous Motor Variable frequency speed-adjusting motor (frame sizes 80-355, 0.75-375kW) with constant torque range 5-50Hz and constant power range 50-100Hz, IC416 cooling. Targeted at industrial automation, fans, pumps, and process control.
• YVF3 Series Variable Frequency Speed-Adjusting Three-Phase Asynchronous Motor Large power variable frequency motor (frame sizes 355-450, 250-900kW, 380V/660V/50Hz) for light industry, textile, chemical, metallurgy, and machine tool applications.
• YPT Series Variable Frequency Speed-Adjusting Three-Phase Asynchronous Motor Cage-type variable frequency speed-adjusting motor for AC-DC-AC electric drive drilling rigs, used to drive mud pumps, winches, and rotary tables. Targeted at oil & gas drilling equipment manufacturers.
• YVF2-H Series Variable Frequency Speed-Adjusting Marine Motor Variable frequency speed-adjusting marine motor with independent axial flow fan for cooling at different speeds. Targeted at marine and offshore engineering applications.
• Y-H/YD-H Series Marine Single/Dual-Speed Three-Phase Asynchronous Motor Marine single-speed and dual-speed motors for driving pumps, ventilation machinery, separators, and hydraulic machinery on ships and offshore structures. Certified by China Classification Society (CCS). Targeted at shipbuilders and offshore platform operators.
• CY-H Series Marine Three-Phase Asynchronous Motor Marine three-phase asynchronous motor for driving pumps, ventilation machinery, separators, and hydraulic machinery on ships. CCS certified. Targeted at shipbuilders.
• YB3-H Series Marine Explosion-Proof Three-Phase Asynchronous Motor

Quantifiable outcome

• YE3 high-efficiency motors entered the 21st batch of national energy-saving product government procurement list
• +5 more outcomes

Named customers5 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Scale indicators7 records

Recent moves8 records

Expansion highlights7 records

Direct peers

• TECO Electric & Machinery: Taiwanese motor and industrial equipment manufacturer with full IE3-IE5 efficiency motor lines, explosion-proof variants, and high-voltage machines. Comparable scale to Huali, with similar emphasis on energy efficiency standards and Asian export markets including Southeast Asia.
• Wolong Electric Group: Largest Chinese industrial motor and EV motor manufacturer headquartered in Zhejiang. Operates a comparable portfolio across industrial AC motors, high-voltage motors, explosion-proof motors, EV drive motors, and wind generators, with global manufacturing footprint. Most direct Chinese competitor to Huali on scale and product breadth.
• Regal Rexnord Corporation: US-based manufacturer of motors, bearings, and motion control including high-efficiency industrial motors, explosion-proof lines, and wind turbine generators. Direct comparable on product mix (motors + wind generators), energy efficiency focus, and global industrial customer base.
• Jiangxi Special Electric Motor Co., Ltd. Chinese motor manufacturer specializing in explosion-proof motors, hoisting/metallurgical motors, and large-power industrial motors. Overlaps with Huali's explosion-proof (YBX series) and high-voltage product lines, particularly in coal mining and petrochemical customer segments.
• Jiamusi Electric Motor Co., Ltd. Established Chinese industrial motor manufacturer with broad YE3/YE4/YE5 series, explosion-proof motors (YB3/YBK3), and high-voltage lines. Competes directly with Huali in the same domestic channels and in the small-to-medium motor specification categories where both companies overlap.
• WEG Industries: Brazil-headquartered global industrial motor manufacturer with a comprehensive line of IE3/IE4/IE5 efficiency motors, explosion-proof, high-voltage, and wind generators. Most direct global comparable to Huali in product breadth and energy-efficiency positioning, and a likely competitor in Huali's European and Middle East export markets.

Regional players

• Hyundai Electric & Energy Systems: Korean manufacturer of industrial motors, high-voltage motors, and explosion-proof motors. Comparable product portfolio to Huali across IE4/IE5 efficiency grades and high-voltage motors, competing primarily in different geographies (Korea, ASEAN) but with overlap in Middle East tendering.

Broad incumbents

• Nidec Corporation: Japanese global motor giant with dominant position in small precision motors and a growing industrial / EV motor portfolio. Less of a direct competitor in Huali's high-voltage and explosion-proof niches but an increasingly relevant presence in low-voltage IE3-IE5 efficiency motors globally.
• ABB Motors & Generators: Global leader in industrial motors and generators, including high-voltage, explosion-proof, and wind generators. Competes with Huali directly in Chinese and export markets, with substantially greater R&D, brand, and service network resources.
• Siemens (Motion Control / Motors): German industrial conglomerate with a major motors and variable frequency drives business including IE4/IE5 efficiency lines, high-voltage, and explosion-proof motors. Overlaps with Huali in industrial motor specifications, VFDs, and export markets; substantially larger scale and brand equity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/shandong-huali-electric-motor-group-co-ltd-

Compliance25 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Huali Group