CD Lugo

What CD Lugo does

CD Lugo (legal name: Club Deportivo Lugo, S.A.D.; CIF A27447382) is a Spanish professional football club founded in 1953 and headquartered at Estadio Anxo Carro in Lugo, Galicia. The club competes in Primera Federaci\u00f3n, the third tier of Spanish football, in Group 1 alongside 19 rival clubs including four Galician derbies per season. Beyond the first team, the club operates an integrated multi-vertical portfolio spanning CD Lugo B (filial reserve team in Tercera Federaci\u00f3n), an expansive youth academy (F\u00fatbol Base), a women's team (CD Lugo Femenino), and CD Lugo Genuine, the club's inclusive football team competing in LALIGA GENUINE Moeve for athletes with intellectual disabilities. The club has a workforce of 51\u2013100 and operates a corporate governance structure including a Consejo de Administraci\u00f3n, accionista meetings, and a whistleblower channel compliant with Ley 2/2023.

The business model combines six identifiable revenue streams: matchday (ticket sales at Anxo Carro, season tickets at \u20ac10\u2013\u20ac20 per match, and away-match allocations), merchandise (CDLU Store physical retail and cdlustore.com e-commerce, with replica shirts priced \u20ac64.95\u2013\u20ac74.95), commercial sponsorships (anchored by PUMA as official kit supplier, plus Estrella Galicia, Abanca, Cabreiro\u00e1, Caf\u00e9s Candelas, ALSA, and institutional partners Concello de Lugo, Deputaci\u00f3n de Lugo, and Xunta de Galicia), broadcasting rights distributions from LaLiga and the RFEF, FootballClub season streaming at \u20ac69.99, and grassroots/academy fees including CDLU summer camps serving over 300 children aged 5\u201312 annually. Ticketing and merchandising operate through the official online platform compralaentrada.com and a physical retail store; season streaming is delivered through the FootballClub platform.

The technology base is standard for a Spanish third-tier club: no proprietary technology product, no public or partner-facing API, and no in-house software development disclosed. The notable exception is a pilot project conducted with Xunta de Galicia using drone-captured video and AI-based computer vision for tactical analysis, which remains an experimental rather than productized capability. Customer segments span local and regional fans (primary), youth participants (academy and camps), inclusive football athletes, and commercial sponsors across financial, beverage, transport, healthcare, hospitality, and institutional categories. The club's go-to-market is direct-to-consumer across owned channels (website, CDLU Store, social media on Facebook, Instagram, TikTok, X/Twitter, and YouTube) plus earned media through local press (El Progreso) and radio.

Name

CD Lugo

Legal name

CLUB DEPORTIVO LUGO, S.A. DEPORTIVA

Website

https://cdlugo.com

Company type

Private

Founded year

1953

Operating status

Operating

Headcount range

51–100 employees

Short description

CD Lugo is a Spanish professional football club founded in 1953 in Lugo, Galicia, competing in Primera Federaci\u00f3n (third tier). It operates a multi-vertical portfolio of first team, reserve team, youth academy, women's team, and inclusive football, generating revenue from matchday, merchandise, sponsorships, broadcasting, and streaming.

Ownership category

akta.pro rank

Product category

Professional Football Club Services

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

University/College Club Sports Programs (MPAKACAK)

akta.pro secondary industry

Team & League Branded Merchandise Retail (Non-Apparel) (CRAMAOAF)

Keywords

• Professional football club
• Matchday ticket sales
• Official merchandise store
• Youth football academy
• Football broadcasting rights

Headquarters

HQ city

Lugo

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Matchday Revenue: Revenue generated from ticket sales for home and away matches at Estadio Anxo Carro, including general admission and premium seating. Season ticket (abono) holders provide recurring matchday access revenue. Ticket prices vary by section (Fondo Norte, General 2, Preferencia/Tribuna). Away match ticket allocations are also sold to visiting supporters.
2. Merchandise and Retail: Sale of official club merchandise including kits (home, away, third), training wear, and accessories through the CDLU Store (physical location in Lugo and online). Kit prices range from approximately €64.95 to €74.95 for player replica shirts.
3. Sponsorships and Kit Supplier: Revenue from commercial partnerships with sponsors across multiple categories including main kit supplier (PUMA), main sponsor(s), regional/institutional sponsors (Concello de Lugo, Deputación de Lugo, Junta de Galicia), healthcare sponsors, financial sponsors, transport, hospitality, and media. The club has established direct sponsorship agreements as well as intermediary arrangements.
4. Broadcasting Rights: Revenue from LaLiga and RFEF broadcasting rights distributions for participation in Primera Federación and Copa del Rey competitions. LaLiga Genuine participation also generates broadcasting and visibility value.
5. FootballClub Streaming: The club offers a streaming option through FootballClub, allowing fans to follow all matches (home and away) for a full-season fee of €69.99. This provides an additional revenue stream and widens geographic reach beyond matchgoing fans.
6. Grassroots and Academy Programs: Revenue from youth football schools, football camps (CDLU Camp de verano), and development programs conducted at Estadio Anxo Carro. Fees charged for participation in camps and junior academy programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

CD Lugo is a professional football club that fields a men's first team competing in Primera Federación, a reserve team (CD Lugo B), a women's team, an inclusive football team (CD Lugo Genuine) and a multi-tiered youth academy (Fútbol Base). The club sells matchday access (single tickets and season passes for Estadio Anxo Carro), full-season streaming via FootballClub, official merchandise through the CDLU Store (online and physical), and earns sponsorship, kit-supply and broadcasting-rights revenue. Grassroots and community programming (CDLU Camps, junior football programs) extends the offering to youth participants and families.

Product overview

CD Lugo is a Spanish football club offering a multi-tiered sports product centered on its professional first team competing in Primera Federación. The club operates an integrated portfolio including the CDLU Store for official merchandise, ticket and season pass sales through its website, and a streaming service (FootballClub) for remote match viewing. The club's structure encompasses a reserve team (CD Lugo B), an extensive youth academy (Fútbol Base), and the inclusive football team (CD Lugo Genuine) participating in LALIGA GENUINE. All products are unified under the albivermello (white and red) brand identity.

Differentiator

Problem solved

Functional benefit

Products and services

• Match Tickets (Entradas) Individual match admission tickets sold via Estadio Anxo Carro box office and compralaentrada.com online platform, with seating in Fondo Norte (€15 adult / €5 child), General 2 (€10 / €5), Preferencia/Tribuna (€20 / €10) and away match allocations for traveling supporters.
• Season Pass (Abonados) Annual season subscription providing access to all home matches at Estadio Anxo Carro, with reduced-price second-half-of-season campaigns (e.g., 'O camiño de volta continúa') and priority renewal for existing abonados.
• FootballClub Season Streaming Full-season streaming subscription at €69.99 per season, enabling fans to watch every CD Lugo match (home and away) through the FootballClub platform for the duration of the season.
• Official Merchandise (CDLU Store) Official club merchandise sold via the CDLU Store in Lugo and at cdlustore.com online, including home, away and third kits (player replica shirts €64.95-€74.95), training wear, and accessories.
• CDLU Summer Football Camps (CDLU Camp de verano) Paid football development camps for children held at Estadio Anxo Carro, including coaching sessions, facility tours, and grassroots football programming.
• Youth Academy (Fútbol Base) Structured youth football development across multiple age categories, from prebenjamín through juvenil, with the explicit objective of developing homegrown talent for the CD Lugo first team.
• Away Match Travel Package Bus travel package departing from Anxo Carro (e.g., 12:00 with return ~22:30) combined with an away match ticket, priced at €30-35 per package.

Quantifiable outcome

• CD Lugo Genuine has achieved multiple phases and finals in LALIGA GENUINE Moeve, including 8th place in the RESPETO group.
• +4 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Partnerships

18 partnerships are on record, tiered core and minor.

• PUMAcoreOEM/ Whitelabel/ Licensing PartnerPUMA is the official kit supplier for CD Lugo, providing match kits (home, away, third) and training wear. For the 2025/26 season, CD Lugo formalized a direct agreement with the German brand after two seasons working through intermediary 11teamsports. Kits are sold through the CDLU Store and online at cdlustore.com.
• Concello de Lugo (Lugo City Council)coreOthersInstitutional sponsor and key local government partner of CD Lugo. Supports the club through sports policy, stadium access, and municipal services. Frequently acknowledged in club communications and match programs.
• Deputación de LugocoreOthersProvincial government institution that supports CD Lugo as a major sports and cultural entity in the province of Lugo. Vice President Efrén Castro visited the Genuine team at O Ceao, demonstrating the institution's engagement with the club's social mission.
• Junta de Galicia (Xunta de Galicia)coreOthersRegional government of Galicia supporting CD Lugo through sports programs including 'Xogade' (school sports program). Also partnered with the club on innovative technology projects, including drone and AI-based tactical analysis trials at Estadio Anxo Carro.
• Estrella GaliciaminorGTM or Marketing PartnerGalician brewery brand and major sponsor visible on club communications. Frequently featured as a partner in match programs and club initiatives. Part of the sponsor and partner ecosystem displayed on cdlugo.com.
• AbancaminorGTM or Marketing PartnerGalician banking institution and club sponsor. Featured among the official sponsors displayed on the club website and match programs.
• Ribeira Salud / Polusa (Hospital Polusa)minorOthersHealthcare provider and club sponsor. The Hospital Ribera Polusa is referenced for player medical care (e.g., dental surgery for Castrín). Provides medical services and sponsorship support.
• CabreiroáminorGTM or Marketing PartnerGalician mineral water brand and official sponsor of CD Lugo. Featured among club sponsors and partners.
• Cafés CandelasminorGTM or Marketing PartnerCoffee brand and official sponsor of CD Lugo. Included in the club's sponsor ecosystem.
• CalfensaminorGTM or Marketing PartnerAgricultural/cooperative business and club sponsor. Listed among the official partners on cdlugo.com.
• ALSAminorGTM or Marketing PartnerTransport company and club sponsor of mobility. Mentioned as a sponsor in the context of the club's travel and mobility needs.
• Compralaentrada.comcoreChannel Partner/ Reseller/ DistributorOfficial online ticketing platform provider for CD Lugo. The platform handles ticket sales, season subscriptions, and accreditations. Used for all match ticketing including home matches, away allocations, and special events.
• Halcón ViajesminorGTM or Marketing PartnerTravel agency and sponsor. Integrated through Google advertising context, indicating travel package partnerships for away matches or supporter travel.
• El ProgresominorGTM or Marketing PartnerLeading local newspaper in Lugo and official media partner. Covers CD Lugo extensively and is featured as a sponsor in the club's partner ecosystem.
• Sociedad Deportiva RibadeominorStrategic or Co-development PartnerCD Lugo signed a training collaboration agreement with SD Ribadeo to develop youth football talent in the Mariña Lucense region. The agreement includes talent identification, a summer campus in Ribadeo, and coaching education workshops. This extends CD Lugo's youth recruitment reach to the coastal province.
• LALIGA GENUINE MoevecoreStrategic or Co-development PartnerCD Lugo participates in LALIGA GENUINE Moeve, the national inclusive football league. The competition is sponsored by Moeve (Cepsa) and organized by LALIGA. CD Lugo Genuine competes across multiple phases in Spain (Tarragona, Burgos, Gijón, Madrid, Villarreal), demonstrating the club's commitment to inclusive football.
• Real Federación Gallega de FútbolcoreOthersThe Galician Football Federation governs licensing, competitions, and football development. CD Lugo B, youth teams, and the Genuine team operate under RFGF regulations. The federation also runs the Galician youth selections with which CD Lugo academy players are regularly selected.
• LaLiga / Liga Nacional de Fútbol ProfesionalcoreOthersLaLiga is the organizing body of professional football in Spain. CD Lugo participates in Primera Federación under LaLiga's governance, receives broadcasting rights distributions, and operates under LaLiga's regulatory framework. LALIGA Genuine is also an initiative of LaLiga.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CD Mirandés: CD Mirandés operates in the same Primera Federación Group 1 and has oscillated between the second and third tiers. Comparable Spanish provincial club with a track record of competing at higher levels and developing young talent.
• Hércules CF: Hércules CF is a Spanish lower-tier club of similar historical stature that has operated between Segunda B/Primera Federación and higher tiers. Comparable in size, historical brand, and lower-tier Spanish professional football dynamics, and is a former club of CD Lugo's current coach Lolo Escobar.
• SD Ponferradina: Ponferradina is in the same Primera Federación Group 1 and operates as a smaller-city Spanish professional club with similar dynamics: provincial identity, modest stadium, regional sponsor base.
• Cultural y Deportiva Leonesa: Cultural Leonesa is a direct Primera Federación competitor from Castilla y León. Comparable historical pedigree, provincial Spanish club profile, and similar commercial dynamics.
• Unionistas de Salamanca CF: Unionistas is in Primera Federación Group 1 and shares the dynamics of a recently-founded provincial club competing in lower Spanish tiers, with a grassroots, supporter-driven identity similar to CD Lugo's authentic community ethos.
• UD Logroñés: UD Logroñés is a Primera Federación Group 1 rival from La Rioja. Comparable in size and scope to CD Lugo as a smaller-city Spanish club operating on regional rather than national scale.
• Córdoba CF: Córdoba CF is a Spanish lower-tier club with strong historical pedigree, similar provincial Spanish football economics, and a comparable blended commercial model (matchday, merchandise, sponsorships). A useful analogue for understanding CD Lugo's commercial trajectory at this tier.
• Zamora CF: Zamora CF plays in the same Primera Federación Group 1 and is a similarly small provincial Spanish club. Direct rival with directly comparable scope and resources.
• Pontevedra CF: Pontevedra CF is another Galician Primera Federación Group 1 rival sharing the 4-team Galician derby slate. Comparable in size, market, and lower-tier Spanish football economics.
• Racing Club Ferrol: Racing Club Ferrol competes in the same Primera Federación Group 1 and is one of CD Lugo's main Galician rivals. Direct peer of comparable size, regional scope, and Spanish third-tier commercial structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@CDeportivoLugo
• Facebookfacebook.com/cdeportivolugo
• Instagraminstagram.com/cdlugo
• TikToktiktok.com/@cdlugo
• Xx.com/CDeportivoLugo

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CD Lugo