What Green Touch Trading does

Green Touch Trading LLC is a UAE-based private limited company founded in 2013 and headquartered at Dragon Mart in International City, Dubai, with a second showroom at Capital Mall in Abu Dhabi. The company supplies and installs surface and landscaping products for residential, commercial, and sports/recreation customers across the United Arab Emirates. Its core product portfolio centers on artificial grass — offered in multiple variants with Dtex ratings from 9,800 to 14,500 per square meter, pile heights of 30–50mm, UV stabilization, and seven-year warranties — alongside adjacent categories including WPC co-extruded decking, SPC/LVT/herringbone and vinyl flooring, EPDM and rubber gym flooring, sports surfaces (football, cricket, tennis, basketball, padel courts), wall decor panels, and wall fencing. Technical differentiators are framed around durability and climate suitability for Middle East conditions rather than proprietary software or digital IP.

The business operates a sales-led, quote-based go-to-market model combining physical showroom walk-ins, website-driven quote requests, and field sales consultations for larger projects. Revenue is generated through one-time product sales bundled with professional installation services across three primary customer segments: residential homeowners seeking low-maintenance lawn and outdoor solutions, commercial businesses requiring durable flooring and wall treatments, and sports facilities such as Sharjah Sports Club needing specialized turf and sports surfaces. The company claims 300+ completed projects, multiple industry awards in landscape grass installation, and over a decade of operating experience, supported by an 11–50 employee team and active social media presence across Facebook, Instagram, LinkedIn, YouTube, and Pinterest.

No external institutional funding, M&A activity, patents, certifications, or AI/ML capabilities are disclosed; the company appears to be founder-operated and entirely UAE-domestic in its geographic scope.

Name

Green Touch Trading

Legal name

Green Touch Trading LLC

Website

https://greentouchuae.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Green Touch Trading LLC is a UAE-based supplier and installer of artificial grass, flooring, wall decor, and sports surfaces serving residential homeowners, commercial businesses, and sports facilities across Dubai, Abu Dhabi, and the wider UAE through showrooms and project-based sales.

Ownership category

akta.pro rank

Product category

Landscaping and Flooring Materials

NAICS

Carpet and Rug Mills (314110)

SIC

Carpets & Rugs (2273)

akta.pro primary industry

Artificial Turf & Synthetic Grass Manufacturing (IMAOAJAI)

akta.pro secondary industries

Resilient Floor Coverings Manufacturing (Vinyl/LVT/Linoleum/Rubber/Cork) (IMAOAJAH), Industrial Matting, Flooring & Safety Rubber Products (IMANALAI)

Keywords

• Artificial grass installation
• Flooring solutions UAE
• Landscaping services
• Sports turf supply
• Wall decor panels

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales - Artificial Grass: Sale and installation of artificial grass for residential landscapes, sports facilities, balconies, and commercial spaces. Revenue generated from material sales and professional installation services.
2. Flooring Solutions: Sale of flooring materials including SPC, LVT, herringbone, carpet tiles, rubber flooring, and WPC decking for residential and commercial applications.
3. Wall Decor and Fencing: Sale of wall decoration products including 3D panels, UV sheets, wall panels, and wall fencing solutions for interior and exterior applications.
4. Sports Infrastructure: Sports court construction and surfacing, including padel courts and specialized sports flooring for various indoor and outdoor sports applications.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Green Touch Trading supplies and installs artificial grass, flooring (SPC, LVT, WPC, vinyl, gym rubber), decking, wall decor, and sports infrastructure for residential, commercial, and sports facility customers in the UAE. The company operates showrooms in Dubai and Abu Dhabi and provides professional installation as part of its project-based offerings. It serves as a one-stop supplier of indoor and outdoor transformation materials engineered for the Middle East climate.

Product overview

Green Touch Trading is a physical products company offering a comprehensive portfolio of artificial grass, flooring, wall decor, and outdoor solutions primarily serving the UAE market. The core product lines include Artificial Grass (available in multiple variants like GXXT, VIBRANT, VINTAGE, EDEN, GXVT, and LEMON with varying pile heights from 30mm to 50mm), Commercial & Residential Flooring (SPC, Herringbone, LVT, carpet tiles), Deck Flooring (Wooden, PVC, WPC), Gym Flooring (EPDM, rubber mats, SBR rubber), Sports Flooring (including Padel Court installations), Vinyl Flooring (for hospitals, schools, commercial, and residential use), Wall Decor (3D panels, UV sheets, wall panels), and Wall Fence solutions. The company operates as both a supplier and installer, providing products for both residential and commercial projects across Dubai, Abu Dhabi, and wider UAE.

Differentiator

Problem solved

Functional benefit

Products and services

• Artificial Grass

Quantifiable outcome

• Over 300 completed projects with high customer satisfaction

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Proud Associations (Logos displayed - specific names not disclosed)minorOthersThe company showcases logos of proud associations and partnerships in their project gallery section, though the specific partner names are not clearly legible or disclosed in the source material. These appear to be brand associations and supplier relationships for their artificial grass and flooring products.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• FieldTurf (Tarkett Sports): One of the largest global sports turf manufacturers, part of Tarkett. Overlaps directly with Green Touch's sports grass and artificial turf offering, but at a much larger scale and with FIFA-grade certifications.
• Gerflor: International vinyl and resilient flooring manufacturer, with strong presence in healthcare, education, and sports vinyl. Comparable to Green Touch's vinyl and resilient flooring range, especially in commercial segments.
• Tarkett: Global flooring manufacturer with broad coverage of vinyl, LVT, SPC, carpet tile, and sports surfaces. Comparable to Green Touch's commercial and residential flooring product lines, but as a broad incumbent across many categories.
• Interface: Global modular carpet tile and resilient flooring manufacturer serving commercial interiors. Comparable to Green Touch's commercial carpet tile and LVT product category and end customers (offices, retail, hospitality).
• Beaulieu International Group: European flooring manufacturer with carpet tiles, LVT, and artificial grass product lines. Comparable to Green Touch across both the carpet/flooring and artificial grass categories, though operating at much broader scale.
• SYNLawn: Large North American artificial grass manufacturer and installer with a broad residential, commercial, and sports product portfolio. Comparable in product category and go-to-market (manufacture + install) to Green Touch, but operating at a materially larger scale.

Direct peers

• Nomow: UK-based artificial grass supplier and installer serving residential and commercial customers. Closely comparable in product range, installation-led GTM, and project-based pricing model to Green Touch.
• TigerTurf: Global manufacturer and installer of artificial turf for landscape and sports applications. Directly comparable to Green Touch's artificial grass business across product specification, installation model, and end-customer use cases.
• ACT Global Sports: Specialist in synthetic turf for professional sports facilities, including football and multi-sport pitches. Comparable to Green Touch on the sports and high-specification artificial grass side of the business.
• SIS Pitches: Specialist in synthetic sports pitch design, supply, and installation across football, rugby, hockey, and multi-sport facilities. Comparable to Green Touch on the sports infrastructure and sports flooring side of the business.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@greentouchuae
• Facebookfacebook.com/greentouchtradingllc
• LinkedInlinkedin.com/company/green-touch-trading-llc
• Instagraminstagram.com/greentouch.uae
• Pinterestpinterest.com/greentouchuae

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Green Touch Trading