Phoenix NMR
PhoenixNMR is a privately held US manufacturer of Solid-State NMR probes and accessories for academic and government research laboratories. It sells custom-engineered high-field probes, including MAS-DNP and HXY models, via direct sales, a Bruker Biospin OEM channel, and an e-commerce shop.
- Company typePrivate
- Founded-
- HeadquartersLoveland, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Phoenix NMR does
PhoenixNMR LLC is a privately held US manufacturer of Solid-State Nuclear Magnetic Resonance (SSNMR) probes and accessories, headquartered in Loveland, Colorado with a production machine shop in Fort Collins. The company designs and builds specialized high-field NMR probes, including the MAS-DNP probe (Dynamic Nuclear Polarization-enabled), the HXY Premium probe, and the HX probe, alongside accessories such as the Phoenix MAS Controller (PMAS), low-gamma probe accessories, high-power filters, add-on kits for closely spaced nuclei (e.g., 17O/2H), and variable-temperature accessories. Its technical differentiation is rooted in the deep domain expertise of an all-senior team with over 120 years of combined experience drawn from Varian, Chemagnetics, Agilent, and Otsuka Electronics, most notably CTO/COO John Stringer (career in SSNMR probe design since 1989) and CEO John Heinrich (former CEO of Otsuka Electronics, which owned the Chemagnetics NMR business).
PhoenixNMR serves academic and government research laboratories performing biomolecular, materials science, and high-field SSNMR analysis, with named reference customers including NMRFAM at the University of Wisconsin-Madison (site of the first installed 900 MHz HFXY 1.6mm probe). Revenue is generated through three streams: quote-based custom probe sales (one-time capital equipment purchases on multi-year engagements), e-commerce sales of accessories and consumables, and repair services. Distribution combines direct global sales with a worldwide OEM supply agreement signed with Bruker Biospin in 2025, under which Bruker offers PhoenixNMR probes on new and upgraded Bruker NMR systems. The company is bootstrapped and founder-controlled, with no disclosed institutional funding.
Phoenix NMR firmographics
Firmographics- Name
- Phoenix NMR
- Legal name
- PhoenixNMR LLC
- Website
- https://phoenixnmr.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PhoenixNMR is a privately held US manufacturer of Solid-State NMR probes and accessories for academic and government research laboratories. It sells custom-engineered high-field probes, including MAS-DNP and HXY models, via direct sales, a Bruker Biospin OEM channel, and an e-commerce shop.
- Ownership category
- akta.pro rank
Phoenix NMR industry classification
Industry- Product category
- NMR Spectroscopy Instrumentation
- NAICS
- Analytical Laboratory Instrument Manufacturing (334516)
- SIC
- Laboratory Analytical Instruments (3826)
- akta.pro primary industry
- Process Analytical Instrumentation (Gas analyzers, spectroscopy, pH/ORP, conductivity) (IMAGAFAE)
Keywords
Where Phoenix NMR is headquartered
LocationHeadquarters
- HQ city
- Loveland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Phoenix NMR business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- NMR Probes Sales: PhoenixNMR generates revenue primarily through the sale of Solid State NMR probes including MAS-DNP, HXY Premium, and HX probes for research and laboratory applications
- NMR Accessories and Consumables: E-commerce sales of accessories including high-power filters, add-on kits for closely spaced nuclei, VT accessories, and consumable products
- Repair Services: Repair and service offerings for NMR probes and related equipment
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Custom probe quotations |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Phoenix NMR product offering
Product offeringCore offering
Phoenix NMR designs, manufactures, and services Solid-State Nuclear Magnetic Resonance (SSNMR) probes and accessories for research and scientific laboratories. The company sells three core probe models (MAS-DNP, HXY Premium, HX) along with supporting accessories such as the Phoenix MAS Controller, low gamma probe accessories, high-power filters, and variable temperature accessories. It also provides repair services and consumables through an e-commerce shop.
Product overview
PhoenixNMR is a manufacturer of Solid State Nuclear Magnetic Resonance (SSNMR) probes and accessories. The product portfolio centers on specialized NMR hardware including three core probe models: the MAS-DNP probe offering Dynamic Nuclear Polarization signal-enhancement for increased sensitivity, the HXY Premium probe for multi-nuclear applications, and the HX probe for H-X experiments. Supporting these probes is a range of accessories including the Phoenix MAS Controller (PMAS) for magic angle spinning speed control, Low Gamma Probe Accessory for detecting low-gamma nuclei, high-power filters, add-on kits for closely spaced nuclei (such as 17O/2H), and Variable Temperature accessories. The company also offers consumables through their e-commerce shop.
Differentiator
Problem solved
Functional benefit
Products and services
- Phoenix MAS-DNP NMR Probe
Companies that use Phoenix NMR
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Phoenix NMR technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Phoenix NMR partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Bruker BiospincorePhoenixNMR LLC has an agreement with Bruker Biospin for worldwide supply of PhoenixNMR probes on new and upgrade Bruker systems. Under the terms of the agreement, Bruker offers PhoenixNMR probes to supplement their NMR product offerings.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Phoenix NMR competitors and assessment
Company assessmentBroad incumbents
- Agilent Technologies: Agilent previously manufactured NMR systems and probes (inheriting Varian's NMR business) but exited the market. Multiple PhoenixNMR leaders came from Agilent's NMR operations, and Agilent remains a comparable in the historical sense even though it is no longer an active competitor.
- Oxford Instruments: Oxford Instruments acquired parts of the former Varian NMR business and remains in adjacent analytical and research instrumentation markets. It is comparable to Phoenix as a peer in the broader NMR/analytical ecosystem, particularly given the Varian heritage shared with several PhoenixNMR team members.
- Bruker BioSpin: Bruker is the dominant global NMR systems manufacturer and the incumbent in the SSNMR probe market, while also being PhoenixNMR's worldwide distribution partner. The relationship is simultaneously competitive (Bruker makes its own probes) and complementary (Bruker resells Phoenix probes on new and upgrade systems), making it the most strategically important peer.
- Thermo Fisher Scientific: Thermo Fisher is a large diversified scientific instruments manufacturer whose analytical instruments division includes adjacent product lines (spectroscopy, materials characterization) that overlap with PhoenixNMR's research customer base. It is not a direct NMR probe competitor but is a broad incumbent in the analytical laboratory instruments space.
- JEOL: JEOL is a major manufacturer of NMR spectrometers and produces SSNMR probes as part of its broader scientific instrument portfolio. JEOL competes with Phoenix in the multi-nuclear, high-field SSNMR probe market, particularly through its installed base of NMR spectrometers in academic and government laboratories.
Direct peers
- Doty Scientific: Doty Scientific is the closest direct competitor to PhoenixNMR, designing and manufacturing NMR probes (including solid-state and MAS probes) for research laboratories. It competes head-to-head with Phoenix on multi-nuclear SSNMR probes and accessories, serving the same academic and advanced research customers.
- MR Resources: MR Resources manufactures NMR probes and provides service and repair for NMR instrumentation, directly competing with PhoenixNMR in both new probe sales and the repair/services revenue stream. It serves many of the same academic and government NMR laboratories.
Emerging players
- Magritek: Magritek develops compact benchtop NMR instruments and probes for chemistry and education markets, with partial overlap to PhoenixNMR's NMR probe business. It is a smaller, emerging player that targets a different use case (benchtop/portable) but operates in the same broader NMR instrumentation category.
- Spincore: Spincore produces NMR technology including pulse programmers and related instrumentation for research NMR labs. While it focuses more on the electronics/consoles side of the stack, it serves a similar technical customer base and overlaps in the broader SSNMR research ecosystem.
- Nanalysis: Nanalysis manufactures benchtop NMR spectrometers for industrial and academic users, representing an emerging alternative in the broader NMR instrumentation market. It targets a different price point and use case than PhoenixNMR but competes for the same end-customer wallet share within research and teaching labs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Phoenix NMR social profiles
Digital presencePhoenix NMR financial estimates
Financial estimateRevenue estimate
Valuation estimate
Phoenix NMR leadership team
Management profileNumber of profiles
Profiles3 records
Phoenix NMR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Phoenix NMR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Phoenix NMR
What does Phoenix NMR do?
Phoenix NMR designs, manufactures, and services Solid-State Nuclear Magnetic Resonance (SSNMR) probes and accessories for research and scientific laboratories. The company sells three core probe models (MAS-DNP, HXY Premium, HX) along with supporting accessories such as the Phoenix MAS Controller, low gamma probe accessories, high-power filters, and variable temperature accessories. It also provides repair services and consumables through an e-commerce shop.
When was Phoenix NMR founded?
Phoenix NMR was founded in -1. It employs 1 to 10 people.
Where is Phoenix NMR based?
Phoenix NMR is headquartered in Loveland, United States, in the North America region.
How does Phoenix NMR make money?
Three revenue lines are on record. NMR Probes Sales are the primary driver. The others are NMR Accessories and Consumables and repair Services.
Who are Phoenix NMR's main competitors?
Broad incumbents on record are Agilent Technologies, Oxford Instruments, Bruker BioSpin, Thermo Fisher Scientific and JEOL. Direct peers are Doty Scientific and MR Resources. Emerging players are Magritek, Spincore and Nanalysis.
Does Phoenix NMR have an API?
No public API is recorded for Phoenix NMR.
What industry is Phoenix NMR in?
Phoenix NMR's product category is NMR Spectroscopy Instrumentation. Its primary akta.pro industry code is IMAGAFAE, Process Analytical Instrumentation (Gas analyzers, spectroscopy, pH/ORP, conductivity). Its NAICS code is 334516 and its SIC code is 3826.