NRG Group

What NRG Group does

NRG Group Srl is a privately-held Italian consulting firm (SRL) founded in 2017 and headquartered in L'Aquila, Abruzzo, with a secondary office in Avezzano and 11–50 employees. The company provides strategic advisory across five service lines: general business and financial consulting (Consulenza), incentivized finance advisory including government grants, subsidies, tax credits, and PNRR / EU funding access (Finanza Agevolata), insurance solutions for corporate and individual clients, digital marketing services (web design, e-commerce, social media management, content creation), and physical gold and numismatic investment advisory operated under the proprietary "Gowey" sub-brand. Underlying technology is conventional: web-based platforms for service delivery and client communication, online booking systems for free initial consultations, and standard digital marketing tooling — there is no proprietary software platform, API, or AI/ML capability disclosed.

The business model combines professional-services fees with limited recurring subscription revenue. Pricing is structured as a tiered annual subscription stack (Basic €2,000, Premium €3,500, Advanced €6,000, plus VAT), an hourly model (€100/hour, €900 for a 10-hour package), and a €200/month Finanza Agevolata subscription. Distribution is sales-led and largely domestic/regional: direct consultation via physical offices, phone, email, WhatsApp, and website booking, supplemented by social media channels (Instagram, Facebook, TikTok) for the digital marketing service line. Service delivery is supported by partnerships with national and international financial, insurance, and precious-metals operators (Capital, SG, Bo, and Gold Partners), which extend the firm's capability footprint without corresponding in-house infrastructure. The customer base is hybrid: primary Italian SMEs seeking Finanza Agevolata support, with secondary large enterprises, freelance professionals, and private individuals seeking personal financial planning, insurance, and gold investment services. Revenue is not publicly disclosed, no funding rounds are recorded, and there is no parent company or subsidiary structure.

Name

NRG Group

Legal name

NRG Group srl

Website

https://nrgsrl.it

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

NRG Group Srl is an Italian boutique consulting firm in L'Aquila (Abruzzo) serving SMEs, large enterprises, freelancers, and individuals with strategic consulting, incentivized finance (PNRR/grants), insurance, digital marketing, and gold investment (Gowey sub-brand) services.

Ownership category

akta.pro rank

Product category

Financial Advisory Services

NAICS

Insurance Agencies and Brokerages (524210), Portfolio Management and Investment Advice (523940)

SIC

Services-Management Consulting Services (8742), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Strategic Partnerships, Alliances & JVs Advisory (BPAHADAI)

akta.pro secondary industries

Capital Markets Advisory (IPO Readiness, SPAC, ECM/DCM Advisory) (BPAHAOAL), Insurance Program Administration & MGA/MGU Services (FSAEADAK), Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE)

Keywords

• Financial advisory consulting
• Incentive finance advisory
• Insurance advisory services
• Digital marketing consulting
• Strategic business consulting

Headquarters

HQ city

L'aquila

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Strategic Consulting Services: Core consulting services including business strategy analysis, financial planning, and advisory. Offered through structured engagement models with tiered pricing based on duration and scope.
2. Finanza Agevolata Advisory: Specialized consulting on incentivized finance, government grants, subsidies, and facilitated financing for business development. Service priced at €200/month on annual subscription basis.
3. Insurance Solutions: Insurance advisory services covering corporate and individual needs including pension planning, professional liability, health protection, and legal protection.
4. Digital Marketing Services: Digital marketing consulting including web design, e-commerce, social media management, advertising, graphics, content creation, and video production.
5. Gold Investment Services: Physical gold and numismatic investment advisory with secure storage options and partnership with national and international precious metals operators.
6. Time-Based Consulting: Hourly and package-based consulting engagements (€100/hour, €900 for 10 hours) for flexible advisory needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

NRG Group is an Italian consulting firm that provides strategic advisory on corporate finance, Finanza Agevolata (incentive finance, including PNRR-related programs), insurance solutions, and digital marketing services. The firm serves Italian SMEs, large enterprises, and private individuals, and operates the Gowey sub-brand for gold-investment advisory.

Differentiator

Problem solved

Functional benefit

Brands

• Gowey: Luxury concept and brand for investment gold and precious metals services, including physical gold purchasing and numismatics

Products and services

• Consulenza (Strategic Consulting)
• Finanza Agevolata (Incentive Finance Advisory)
• Digital Marketing Consulting
• Soluzioni Assicurative (Insurance Solutions)
• Gowey Gold Investment Advisory

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• CapitalminorOthersPartner brand featured in company partners section, providing financial or investment-related services.
• SGminorOthersPartner brand shown in company partners section, nature of partnership not specifically detailed.
• BominorOthersPartner brand displayed in company partners section.
• Gold PartnerscoreStrategic or Co-development PartnerNational and international precious metals operators with extensive experience facilitating access to gold markets. These partnerships provide competitive pricing and broad product offering for the Gowey gold investment service, enabling NRG Group to offer physical gold purchase, secure storage in high-security vault rooms with integrated insurance, and rapid buyback services.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• BIP (Business Integration Partners): Italian-origin management and technology consulting firm serving financial services, energy, and public sector — comparable to NRG Group's strategic consulting and digital marketing service mix.
• Galgano & Associati: Italian consulting firm providing strategic, organizational, and financial advisory to SMEs and large enterprises; comparable in client profile (Italian businesses) and service breadth (strategy + financial advisory).
• Prometeia: Italian financial services research and advisory firm covering wealth management, insurance, and asset management consulting — directly comparable to NRG Group's insurance and financial advisory offerings.
• Praxi S.p.A. Italian management and strategic consulting firm serving SMEs and mid-market companies with corporate finance, M&A, and strategy advisory — directly comparable to NRG Group's core consulting and corporate finance offering.

Broad incumbents

• Generali Italia: Italy's largest insurance group offering life, health, and P&C insurance plus wealth management — overlaps with NRG Group's insurance advisory and pension-planning services from a national incumbent position.
• Banca Mediolanum: Italian bank and financial advisor with a strong family-advisor network serving individuals and SMEs across Italy — comparable in targeting Italian consumers and SMEs with integrated banking, insurance, and investment advice.
• Deloitte Italy: Big-4 professional services firm offering consulting, audit, tax, and financial advisory to Italian corporates and large SMEs — competes in the strategy and corporate finance advisory space at much larger scale.
• Bain & Company Italy: Global strategy consulting firm with Italian operations serving large enterprises on corporate finance, M&A, and growth strategy — comparable in strategic advisory expertise though serving different end of the market.
• FinecoBank: Italy's leading digital bank and wealth manager offering financial advisory, investment, and insurance products to retail and SME clients — overlapping with NRG Group's financial planning and insurance advisory services at a much larger scale.
• KPMG Italy: Big-4 firm providing audit, tax, and advisory services to Italian enterprises, with growing SME and incentivized-finance advisory practices — comparable consulting and corporate finance overlap.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nrg-group-srl-aq

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NRG Group