Prisma Light
Prisma Light is the outdoor LED lighting product line of PrismaTibro AB (a wholly-owned Addtech AB subsidiary), designing and manufacturing street, park, bollard, and pedestrian-crossing luminaires with smart controls in Tibro, Sweden, and selling primarily to municipal governments and contractors in 90+ countries.
- Company typePrivate
- Founded1987
- HeadquartersTibro, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Prisma Light does
Prisma Light is a product line of PrismaTibro AB, a Swedish designer and manufacturer of LED outdoor lighting for traffic-safety applications, developed and produced in Tibro, Sweden. The portfolio comprises street lights (Elton), park luminaires (Ellie), bollards (Ella), flood lights (Eliott), and an intelligent pedestrian-crossing luminaire (Ella AID), differentiated by stepless Tunable White color temperature (1800-4000K), presence detection with mesh networking, solar-power options, and a digital dashboard and smartphone/laptop app for remote monitoring, dimming, and fault diagnosis. Products comply with Zhaga-D4i, DALI, and NEMA standards, supporting interoperability with standard smart-city infrastructure.
PrismaTibro AB is a privately held Swedish limited company and a wholly-owned subsidiary of Addtech AB, a Nasdaq Stockholm-listed Swedish technology trading group, since July 2018. The wider PrismaTibro business employs just under 40 people and serves customers in more than 90 countries. It also operates adjacent product families: Prisma Daps (advanced pedestrian crossing signals), Prisma Button (vandal-resistant elbow switches), Prisma DI (engine measurement instruments), and Flexibump (acquired January 2024, flexible speed bumps). PrismaTibro holds ISO 9001:2015 and ISO 14001:2015 certifications, valid through March 2026.
The business model is sales-led and project-based: products are sold direct through PrismaTibro's sales representatives (including dedicated global sales and business development staff) via quotation-based, multi-year contracts to municipal governments and contractors. Lead generation combines the multilingual configurator-enabled website, LinkedIn presence, and trade-show participation (notably Intertraffic Amsterdam). No public pricing is disclosed. Revenue figures are not disclosed in available materials.
Prisma Light firmographics
Firmographics- Name
- Prisma Light
- Legal name
- PrismaTibro AB
- Website
- https://prismatibro.se
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Prisma Light is the outdoor LED lighting product line of PrismaTibro AB (a wholly-owned Addtech AB subsidiary), designing and manufacturing street, park, bollard, and pedestrian-crossing luminaires with smart controls in Tibro, Sweden, and selling primarily to municipal governments and contractors in 90+ countries.
- Ownership category
- akta.pro rank
Prisma Light industry classification
Industry- Product category
- Outdoor Lighting
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (33513)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)
- akta.pro secondary industries
- Road Lighting & Visibility Safety Systems (Street Lighting, High-Mast, LED Upgrades, Solar Beacons) (TLAJAGAD), Lighting Controls & Smart Lighting Systems (BPABAGAC)
Keywords
Where Prisma Light is headquartered
LocationHeadquarters
- HQ city
- Tibro
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Prisma Light business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- LED Outdoor Lighting Fixtures: Sale of hardware products - Prisma Light outdoor LED lighting fixtures. Products developed and produced in Tibro, Sweden.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quotation-based pricing for all Prisma Light products |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Prisma Light product offering
Product offeringCore offering
Prisma Light designs, develops, and manufactures outdoor LED lighting fixtures for traffic safety applications including street lights, park luminaires, bollards, and intelligent pedestrian crossing lighting. The fixtures integrate smart control options such as presence detection with mesh networking, night dimming, and light relays, and comply with Zhaga, DALI, and NEMA standards. Products are developed and produced in Tibro, Sweden, and sold across more than 90 countries.
Product overview
PrismaTibro offers a portfolio of five product families for traffic safety. Prisma Light provides outdoor LED lighting for roads, parks, and pedestrian crossings with intelligent control options. Prisma Daps delivers advanced pedestrian crossing signals with sound, light, and accessibility features. Prisma Button provides vandal-resistant elbow switches for accessibility. Prisma DI measures engine component warpage for industrial applications. Flexibump (acquired 2024) offers flexible speed bumps. Products are developed and manufactured in Tibro, Sweden, with a focus on traffic safety today and for future generations.
Differentiator
Problem solved
Functional benefit
Brands
- Prisma Light: Outdoor LED lighting solutions including street lighting, park lighting, and area lighting with control options for presence detection, night dimming, and light sensors. Products include Ella (bollard), Ellie (park luminaire), Elton (street light), and Eliott (flood light). Features include Zhaga, DALI, NEMA standards compliance and Tunable White technology.
- Prisma Daps
- Flexibump
- Prisma DI
- Prisma Button
Products and services
- Prisma Light Outdoor LED lighting product family including street lights, park luminaires, bollards, and intelligent pedestrian crossing lighting, with control options for presence detection, night dimming, and light sensors. Supports Zhaga, DALI, and NEMA standards and is developed and produced in Tibro, Sweden.
- Prisma Light Ella Bollard luminaire combining clear form with flexibility, available in different colors with the same form factor. Used for outdoor area and pathway lighting.
- Prisma Light Ella AID Intelligent lighting for unsupervised pedestrian crossings; radar-based control activates white light for pedestrians and yellow light for vehicles to improve safety.
- Prisma Light Ellie Park luminaire designed for durability over time with focus on timeless design, intended for parks, paths, and public outdoor spaces.
- Prisma Light Elton Street lighting luminaire for roads, paths, and exercise tracks with energy-efficient LED technology, flexible control options, and optional solar/battery-powered variants.
- Prisma Light Eliott Luminaire in the Prisma Light family intended for flood and area lighting applications.
- Prisma Light Tunable White Adjustable color temperature technology for Prisma Light luminaires providing stepless 1800-4000 Kelvin adjustment according to a daily schedule, designed to reduce light pollution impact on nocturnal wildlife while keeping humans safe.
Quantifiable outcome
- Lighting dims to 1800 Kelvin when no presence is detected, minimizing impact on nocturnal animals
- +1 more outcomes
Companies that use Prisma Light
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Prisma Light technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature8 records
Prisma Light partnerships and signals
Strategic signalScale indicators3 records
Recent moves7 records
Expansion highlights6 records
Prisma Light competitors and assessment
Company assessmentDirect peers
- Cree Lighting: LED luminaire specialist offering street, area, parking and bollard fixtures (OSQ, RSW, Cadiant) with smart-control options. Directly comparable to Prisma Light's outdoor luminaire product mix and municipal/commercial target customers.
- GE Current, a Daintree company: U.S.-headquartered provider of LED luminaires and the Daintree/IEEE 802.15.4-based smart controls for commercial, industrial and roadway lighting. Directly comparable to Prisma Light on networked outdoor luminaires with presence/light-level sensors sold to municipalities and enterprises.
- Thorn Lighting (Zumtobel Group): European outdoor lighting brand within the Zumtobel Group with strong municipal and street-light positions (Isaro, R2L2, ThornSmart). Directly comparable to Prisma Light on outdoor-area luminaires, smart controls and European municipal customer base.
- Schréder: Belgian-headquartered specialist in outdoor lighting with a strong municipal and street-lighting portfolio (Shuffle, Owlet IoT, FlexiWhite/Tunable White). Directly comparable to Prisma Light in target customers (municipalities), product type (street/park luminaires), and smart-control stack.
- Siteco (Zumtobel Group): German outdoor and infrastructure lighting brand within the Zumtobel Group, focused on street, road and tunnel lighting. Directly comparable to Prisma Light on European municipal outdoor lighting and large-scale roadway/pedestrian applications.
- LED Roadway Lighting: Canadian manufacturer focused exclusively on LED street and roadway luminaires with NEMA/Zhaga photocell and smart-control options. Directly comparable to Prisma Light's street-lighting (Elton) product line and municipal customer base.
Broad incumbents
- Signify (Philips Lighting): World's largest lighting company and parent of Philips outdoor luminaires (ClearFlood, StreetLight,Interact City). Serves the same municipal-customer outdoor-lighting market as Prisma Light, but with vastly broader portfolio, geographic reach and software/services capabilities.
- Acuity Brands: Large North American lighting and building-solutions company whose brands (Lithonia, Holophane, DTL, AEL) cover street and area lighting plus the DCO/DCODE smart controls platform. Competes with Prisma Light on municipal outdoor lighting but across a vastly broader portfolio.
Emerging players
- Tvilight: Niche Dutch supplier of intelligent street-lighting controls, motion sensors and city IoT platforms (SkyLight, IoT nodes). Overlaps Prisma Light at the mesh-networked presence-detection and adaptive lighting layer for municipal customers.
- Citelum (EDF Group / Vinci partnership): Specialist in smart-city and connected public lighting services, deploying and operating intelligent street lighting for municipalities. Comparable to Prisma Light at the smart-outdoor-lighting and managed-services layer of the same municipal-deal value chain.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Prisma Light social profiles
Digital presencePrisma Light compliance and trust
Trust signalCompliance3 records
Prisma Light financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prisma Light leadership team
Management profileNumber of profiles
Profiles1 record
Prisma Light subsidiaries and ownership
Company hierarchySubsidiaries1 record
Prisma Light funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prisma Light M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prisma Light
What does Prisma Light do?
Prisma Light designs, develops, and manufactures outdoor LED lighting fixtures for traffic safety applications including street lights, park luminaires, bollards, and intelligent pedestrian crossing lighting. The fixtures integrate smart control options such as presence detection with mesh networking, night dimming, and light relays, and comply with Zhaga, DALI, and NEMA standards. Products are developed and produced in Tibro, Sweden, and sold across more than 90 countries.
Is Prisma Light a public or private company?
Prisma Light is a private company. It is classified as corporate owned and is currently operating.
When was Prisma Light founded?
Prisma Light was founded in 1987. It employs 11 to 50 people.
Where is Prisma Light based?
Prisma Light is headquartered in Tibro, Sweden, in the Europe region.
How does Prisma Light make money?
One revenue line is on record: LED Outdoor Lighting Fixtures.
Who are Prisma Light's main competitors?
Direct peers on record are Cree Lighting, GE Current, a Daintree company, Thorn Lighting (Zumtobel Group), Schréder, Siteco (Zumtobel Group) and LED Roadway Lighting. Broad incumbents are Signify (Philips Lighting) and Acuity Brands. Emerging players are Tvilight and Citelum (EDF Group / Vinci partnership).
Does Prisma Light have an API?
No public API is recorded for Prisma Light.
What industry is Prisma Light in?
Prisma Light's product category is Outdoor Lighting. Its primary akta.pro industry code is IMAGAIAB, Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior), with a secondary code of TLAJAGAD, Road Lighting & Visibility Safety Systems (Street Lighting, High-Mast, LED Upgrades, Solar Beacons). Its NAICS code is 335132 and its SIC code is 3640.