Badminton Danmark
Badminton Danmark promotes badminton in Denmark, organizes tournaments, and supports clubs and players.
- Company typePrivate
- Founded1930
- HeadquartersBrøndby Strand, Denmark
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Badminton Danmark does
Badminton Danmark is the national governing body for badminton. The organization manages the development of the sport across more than 700 clubs and represents Denmark in international associations such as the Badminton World Federation and Badminton Europe. It operates elite training centers that provide coaching and support for top players and organizes national competitions, including the Denmark Open and Denmark National Championships. Badminton Danmark is governed by an assembly representing member clubs, with a board of directors overseeing operations, and collaborates with the Danish Sports Federation on initiatives for youth and adult sports development.
Badminton Danmark firmographics
Firmographics- Name
- Badminton Danmark
- Legal name
- Badminton Danmark
- Website
- https://www.badminton.dk
- Company type
- Private
- Founded year
- 1930
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Badminton Danmark promotes badminton in Denmark, organizes tournaments, and supports clubs and players.
- Ownership category
- akta.pro rank
Badminton Danmark industry classification
Industry- Product category
- National Sports Federation
- NAICS
- Spectator Sports (7112)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- National Governing Bodies (NGBs) (MPAKAFAC)
Keywords
Where Badminton Danmark is headquartered
LocationHeadquarters
- HQ city
- Brøndby Strand
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Badminton Danmark business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | National Partnership starting from kr. 15,000 annually |
Distribution channels5 records
Marketing channels5 records
Badminton Danmark product offering
Product offeringCore offering
Badminton Danmark is the national governing body for badminton in Denmark, organizing national and international tournaments including the VICTOR Denmark Open (BWF World Tour event), national championships (VICTOR DM), and team league competitions (Badmintonligaen). The federation supports more than 250 affiliated clubs, manages the national team across senior, youth, para, and senior+ categories, runs training centers, and operates the BadmintonPlayer digital platform along with the Zakobo membership management system for player rankings, tournament registration, and club administration.
Product overview
Badminton Danmark is the national governing body for badminton in Denmark. The organization operates as a federation managing tournaments and leagues, offering various named tournament products under the VICTOR brand including VICTOR Denmark Open (BWF World Tour event), VICTOR DM (Danish Championships), Badmintonligaen (team league), VICTOR UDM Elite, VICTOR Denmark Junior, and VICTOR Denmark Senior. Supporting systems include Zakobo for club membership management and BadmintonPlayer for player rankings and team competition management.
Differentiator
Problem solved
Functional benefit
Brands
- Senior Landshold: Elite national team and senior competitive programs
- Ungdom
- Para
- Senior+
- Badmintonligaen
- VICTOR
Products and services
- VICTOR Denmark Open Premier international badminton tournament organized as part of the BWF World Tour, featuring top global players, ticket sales, sponsorship, and broadcast distribution; serves elite players, fans, and corporate partners.
- VICTOR DM (Danish National Championships) National Danish badminton championships crowning national title holders across categories, open to qualified Danish players.
- Badmintonligaen Top-tier professional team badminton league in Denmark, with tiered divisions, standings tracked on the BadmintonPlayer platform, and a finals event (VICTOR Ligafinalen).
- VICTOR Ligafinalen Finals tournament of the Badmintonligaen league, crowning the league champion.
- VICTOR UDM Elite
Quantifiable outcome
- Top 5 badminton nation status for 60 years
- +2 more outcomes
Companies that use Badminton Danmark
Customer profileSegments6 records
Ideal customer profiles3 records
Badminton Danmark technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Badminton Danmark partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Sport Event DenmarkcoreSport Event Denmark is a public partner for the BWF Thomas & Uber Cup 2026, hosted in Horsens. They are a co-organizer supporting the event alongside Badminton Danmark and BWF.
- Horsens KommunecoreHorsens Kommune (municipality) is a local government partner for hosting the Thomas & Uber Cup 2026. The event was held in Horsens, with local municipal support.
- VictorcoreVICTOR is the main title sponsor for all major Badminton Danmark events including VICTOR Denmark Open, VICTOR DM, VICTOR LBS, VICTOR Ligafinalen, VICTOR LMU, VICTOR DMU, VICTOR UDM Elite, VICTOR Denmark Junior, VICTOR Denmark Senior, VICTOR DM HOLD, and VICTOR DM SENIOR+. The partnership provides comprehensive branding and sponsorship rights across all national competitions and events.
- TV2 SportminorTV2 Sport broadcasts Danish badminton events including Thomas Cup matches. TV2 Play provides streaming coverage of major events.
- Badminton World Federation (BWF)coreBWF is the international governing body for badminton. Badminton Danmark hosts BWF events including the Denmark Open (BWF World Tour) and Thomas & Uber Cup Finals 2026. The federation operates under BWF rules and participates in BWF international circuit.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Badminton Danmark competitors and assessment
Company assessmentDirect peers
- Badminton England: National governing body for badminton in England; directly comparable as a European NGB running national leagues, member clubs, and elite player pathways with similar governance and sponsorship structures.
- Deutscher Badminton-Verband: German national badminton federation; comparable as a European NGB operating member clubs, national leagues, and tournament programs under BWF rules.
- Svenska Badmintonförbundet: Swedish national badminton federation; closely comparable as a Nordic NGB with similar small-population talent model and BWF-aligned competition structure.
- Persatuan Bulutangkis Seluruh Indonesia (PBSI): Indonesian national badminton federation; comparable as a top-tier NGB running elite player development, national leagues, and major international events from a much larger talent base.
- Badminton Association of Malaysia (BAM): Malaysian national badminton federation; comparable NGB operating national training programs, international tournament hosting, and player pipelines within the BWF circuit.
- Nederlandse Badminton Bond: Dutch national badminton federation; comparable as a smaller European NGB operating member clubs, national leagues, and BWF-aligned competition programs.
- Fédération Française de Badminton (FFBad): French national badminton federation; comparable European NGB with similar club-based member structure, national leagues, and elite development programs under BWF.
Broad incumbents
- Badminton World Federation (BWF): Global governing body for badminton and Badminton Danmark's apex federation; comparable as the umbrella organization that sets rules, sanctions the World Tour, and allocates marquee event hosting rights.
- Badminton Europe (BEC): Continental badminton federation; comparable as the European umbrella body coordinating member national federations including Badminton Danmark, sanctioning European championships and development programs.
- Badminton Asia Confederation: Continental badminton federation for Asia; comparable as a regional governing body overseeing national federations and Asian-level events, paralleling Badminton Danmark's role within European badminton.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Badminton Danmark social profiles
Digital presenceBadminton Danmark financial estimates
Financial estimateRevenue estimate
Valuation estimate
Badminton Danmark leadership team
Management profileNumber of profiles
Profiles6 records
Badminton Danmark funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Badminton Danmark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Badminton Danmark
What does Badminton Danmark do?
Badminton Danmark is the national governing body for badminton in Denmark, organizing national and international tournaments including the VICTOR Denmark Open (BWF World Tour event), national championships (VICTOR DM), and team league competitions (Badmintonligaen). The federation supports more than 250 affiliated clubs, manages the national team across senior, youth, para, and senior+ categories, runs training centers, and operates the BadmintonPlayer digital platform along with the Zakobo membership management system for player rankings, tournament registration, and club administration.
Is Badminton Danmark a public or private company?
Badminton Danmark is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Badminton Danmark founded?
Badminton Danmark was founded in 1930. It employs 11 to 50 people.
Where is Badminton Danmark based?
Badminton Danmark is headquartered in Brøndby Strand, Denmark, in the Europe region.
Who are Badminton Danmark's main competitors?
Direct peers on record are Badminton England, Deutscher Badminton-Verband, Svenska Badmintonförbundet, Persatuan Bulutangkis Seluruh Indonesia (PBSI), Badminton Association of Malaysia (BAM), Nederlandse Badminton Bond and Fédération Française de Badminton (FFBad). Broad incumbents are Badminton World Federation (BWF), Badminton Europe (BEC) and Badminton Asia Confederation.
Does Badminton Danmark have an API?
No public API is recorded for Badminton Danmark.
What industry is Badminton Danmark in?
Badminton Danmark's product category is National Sports Federation. Its primary akta.pro industry code is MPAKAFAC, National Governing Bodies (NGBs). Its NAICS code is 7112 and its SIC code is 7997.