ProEconomy
ProEconomy is a UK-based water hygiene company that designs, manufactures, and services copper and silver ionisation systems (Orca, RAY) along with cloud monitoring (Tetras) and engineering services (Reef) for Legionella and pathogen control in hospitals, care homes, food production, and government facilities.
- Company typePrivate
- Founded1993
- HeadquartersLoughton, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What ProEconomy does
ProEconomy is a UK-based, privately-held water hygiene company founded in 1993 and headquartered in Loughton. It designs, manufactures, and services copper and silver ionisation systems used to control Legionella, Pseudomonas, and other waterborne pathogens in building water systems. Its core product family is the Orca line (KB1, KB2, KB3, KB+), which uses self-adjusting electrode pods and touchscreen control to dose copper and silver ions without chemical biocides; flow capacities range from under 100 litres per minute (KB1) up to 700 litres per minute (KB3 modular configurations). Adjacent products include RAY, a low-flow unit for small sites such as homes, schools, and care facilities, and iBex, a range of antimicrobial copper door furniture targeting touch-surface infection control in healthcare environments.
The company's business model combines hardware sales (Orca/RAY units and consumables), recurring software subscriptions through its Tetras cloud-based water management platform (which ingests field-sampled results, generates compliance reports, and integrates with Orca hardware via the EM1 connectivity module), and professional services through Reef, a software-backed remedial engineering offering. Go-to-market is enterprise field sales supported by qualified engineers who perform free site surveys and ongoing sampling, augmented by an international distributor network. Customers include UK NHS hospitals (Great Ormond Street Hospital, John Radcliffe Hospital, Royal Free London), hospitality chains (Holiday Inn), food and beverage manufacturers (Coca Cola, Baxters Food), and government estates (Windsor Castle). The company holds NHS SBS Approved supplier status, DWI listing, WRAS approval, ECHA biocidal approval, Legionella Control Association membership, and a Royal Warrant as a supplier to the British Royal Household.
ProEconomy firmographics
Firmographics- Name
- ProEconomy
- Legal name
- ProEconomy
- Website
- https://proeconomy.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ProEconomy is a UK-based water hygiene company that designs, manufactures, and services copper and silver ionisation systems (Orca, RAY) along with cloud monitoring (Tetras) and engineering services (Reef) for Legionella and pathogen control in hospitals, care homes, food production, and government facilities.
- Ownership category
- akta.pro rank
ProEconomy industry classification
Industry- Product category
- Industrial Water Treatment Equipment
- NAICS
- Analytical Laboratory Instrument Manufacturing (334516), Water, Sewage and Other Systems (2213), Waste Treatment and Disposal (5622)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Chemicals & Allied Products (2800), Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Disinfection & Remedial Works (Chlorination, Thermal, Shock Treatments) (BPABAJAF)
- akta.pro secondary industries
- Water Sampling, Testing & Laboratory Analysis (Legionella/Microbiology) (BPABAJAB), Pipework, Calorifier & Heat Exchanger Descaling/Decontamination (BPABAJAI), Legionella Risk Assessment & Compliance Audits (BPABAJAA), Water Softener, Filtration & Treatment System Installation (HSAOAAAH)
Keywords
Where ProEconomy is headquartered
LocationHeadquarters
- HQ city
- Loughton
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
ProEconomy business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Water Treatment Equipment Sales: Sale of copper and silver ionisation systems (Orca, KB1, KB2, KB3, KB+, RAY) for Legionella control. The company manufactures and sells commercial water treatment equipment with different capacity models to match water flow rates from small sites to large commercial facilities.
- Software Subscriptions (Tetras): Cloud-based water management system (Tetras) for water sampling management, analysis, and trending. Provides real-time data uploads, custom reports, alerts, and historical trends for ongoing water compliance management.
- Engineering and Maintenance Services: Remedial engineering services across water systems (Reef), ongoing maintenance, and professional engineering support services for water hygiene compliance.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
ProEconomy product offering
Product offeringCore offering
ProEconomy manufactures and sells copper and silver ionisation water treatment systems (Orca and RAY product lines) for the control of Legionella, Pseudomonas and other disease-causing bacteria in commercial and small-site water systems. The offering is complemented by Tetras, a cloud-based water sampling management platform, and Reef, software-backed remedial engineering services, delivering a 360-degree water hygiene service spanning treatment, monitoring, and engineering.
Product overview
ProEconomy offers a 360-degree water hygiene service combining water treatment, engineering, and monitoring. The core product is the Orca system family—copper and silver ionisation units for Legionella and Pseudomonas control available in multiple models (KB1, KB2, KB3, KB+, EM1) for different flow capacities. This is complemented by Tetras (cloud-based water management and sampling), Reef (remedial engineering services with software), RAY (low-flow treatment for smaller sites), and iBex (antimicrobial copper door hardware). The EM1 enables connectivity between Orca units and Tetras for integrated water management.
Differentiator
Problem solved
Functional benefit
Brands
- Orca: Copper and silver ionisation system for commercial water treatment, controlling Legionella, Pseudomonas and other disease-causing bacteria. Available in KB1, KB2, KB3, KB+ models.
- RAY
- Reef
- iBex
- Tetras
- EM1
Products and services
- Orca Copper and Silver Ionisation System Commercial copper and silver ionisation system for the control of Legionella, Pseudomonas and other disease-causing bacteria in water systems. Available in models (KB1, KB2, KB3, KB+, EM1) sized to different flow rates. Used by hospitals, care homes, food production facilities, and other commercial sites with significant hot-water circulation systems.
- RAY Low-Flow Water Treatment System Low-flow copper and silver water treatment system for the control of Legionella and Pseudomonas, designed as a point-of-use solution for small sites including homes, schools, and care facilities.
- Tetras Cloud-Based Water Management System Cloud-based water management system that helps manage, analyse and trend water samples. Qualified ProEconomy engineers collect samples and upload results to the Tetras portal in real time, giving customers access to results, custom reports, alerts, historical trends and water compliance management.
- Reef Remedial Engineering Services Software-backed remedial engineering services across water systems. Includes an online portal for tracking remedial actions, monitoring assets, and holistically gauging the success of engineered solutions to guide customers through ensuring compliant and safe water.
- iBex Antimicrobial Copper Door Furniture Range of anti-microbial copper touch surface door furniture products designed to reduce infections in healthcare settings and anywhere touch surfaces represent risk.
Companies that use ProEconomy
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles5 records
ProEconomy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
ProEconomy partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
ProEconomy competitors and assessment
Company assessmentBroad incumbents
- Pentair: Diversified water treatment and filtration equipment manufacturer with commercial and light-industrial offerings that overlap parts of ProEconomy's addressable market, particularly point-of-use and small-site applications.
- Veolia Water Technologies: Global water services giant offering managed water hygiene, Legionella compliance and treatment programs for hospitals and industrial sites; competes for the same NHS and large-enterprise budgets as ProEconomy.
- SUEZ Water Technologies: Large incumbent providing water treatment chemicals, monitoring services and Legionella control for healthcare and industrial customers; competes on integrated managed-service contracts.
- Nalco (Ecolab): Global water and process treatment provider, including cooling tower and Legionella control programs; addresses similar industrial and institutional customers with chemistry-led solutions.
- BWT (Best Water Technology): European incumbent offering a broad portfolio of water treatment technologies (filtration, softening, disinfection) including Legionella control solutions for commercial and healthcare buildings; overlaps with ProEconomy's treatment + monitoring stack.
Direct peers
- LiquiTech: US-based provider of copper-silver ionisation systems for Legionella and pathogen control in healthcare and commercial buildings; closest direct technology peer to ProEconomy's Orca platform. Both target hospital-acquired infection prevention with similar ionisation hardware.
- WCS Group: UK water hygiene and Legionella compliance services provider serving hospitals, care homes and commercial estates; comparable vertical focus, regulatory positioning and bundled treatment-monitoring service offering.
- HOH Water Technology: Denmark-based specialist in copper-silver ionisation and hot-water system disinfection for hospitals and care facilities; same core disinfection technology and similar healthcare-skewed customer profile.
- Halco Products: Manufacturer of copper-silver ionisation equipment for cooling towers, hospitals and building water systems in North America; directly overlapping technology category with ProEconomy's Orca line.
- Tarn-Pure: UK provider of copper-silver ionisation water treatment systems for Legionella control in healthcare, care homes and commercial buildings; comparable niche specialist competing in the same UK regulatory environment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ProEconomy social profiles
Digital presenceProEconomy compliance and trust
Trust signalCompliance6 records
ProEconomy financial estimates
Financial estimateRevenue estimate
Valuation estimate
ProEconomy leadership team
Management profileNumber of profiles
ProEconomy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ProEconomy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ProEconomy
What does ProEconomy do?
ProEconomy manufactures and sells copper and silver ionisation water treatment systems (Orca and RAY product lines) for the control of Legionella, Pseudomonas and other disease-causing bacteria in commercial and small-site water systems. The offering is complemented by Tetras, a cloud-based water sampling management platform, and Reef, software-backed remedial engineering services, delivering a 360-degree water hygiene service spanning treatment, monitoring, and engineering.
Is ProEconomy a public or private company?
ProEconomy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ProEconomy founded?
ProEconomy was founded in 1993. It employs 11 to 50 people.
Where is ProEconomy based?
ProEconomy is headquartered in Loughton, United Kingdom, in the Europe region.
How does ProEconomy make money?
Three revenue lines are on record. Water Treatment Equipment Sales are the primary driver. The others are software Subscriptions (Tetras) and engineering and Maintenance Services.
Who are ProEconomy's main competitors?
Broad incumbents on record are Pentair, Veolia Water Technologies, SUEZ Water Technologies, Nalco (Ecolab) and BWT (Best Water Technology). Direct peers are LiquiTech, WCS Group, HOH Water Technology, Halco Products and Tarn-Pure.
Does ProEconomy have an API?
No public API is recorded for ProEconomy.
What industry is ProEconomy in?
ProEconomy's product category is Industrial Water Treatment Equipment. Its primary akta.pro industry code is BPABAJAF, Disinfection & Remedial Works (Chlorination, Thermal, Shock Treatments), with a secondary code of BPABAJAB, Water Sampling, Testing & Laboratory Analysis (Legionella/Microbiology). Its NAICS code is 334516 and its SIC code is 3823.