Chileda
Chileda is a Wisconsin-based non-profit founded in 1973 that operates residential, day-school, adult family home, and in-home support services for children and adults with cognitive and behavioral challenges, grounded in Trauma-Informed Applied Behavior Analysis across campuses in La Crosse and Menasha.
- Company typePrivate
- Founded1973
- HeadquartersLa Crosse, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Chileda does
Chileda is a Wisconsin-based non-profit living and learning center founded in 1973 that serves children, youth, and adults with cognitive challenges and extraordinary behavioral needs, including Autism Spectrum Disorder, ADHD, OCD, ODD, mood disorders, Down Syndrome, IDD, emotional/behavioral disorders, and speech disorders. The organization operates two physical campuses — a flagship location in La Crosse and a newer Menasha campus opened in 2024 — and delivers a continuum of core services comprising residential care, day-school education, adult family homes, and in-home behavior support for clients ages 3-17. Its clinical foundation is Trauma-Informed Applied Behavior Analysis (ABA), supplemented by specialized therapeutic environments such as Snoezelen multi-sensory rooms and third-party Floreo VR learning tools.
Chileda monetizes through a mix of long-duration residential and day-school placements (funded via insurance, government programs, and private pay), professional services delivered through the Chileda Shine sub-brand (Behavior Solutions, Music Therapy, and School Consultation for partner schools), in-home behavior technician services, and small-dollar product sales of Emergency Communication Boards (priced at $29.95 per pack of 10) to police and fire/EMS departments. Charitable donations supplement the funding mix. The organization's go-to-market is community-led: Chileda relies on referral networks, parent and school testimonials, earned media coverage, organic social channels (Facebook, LinkedIn, Instagram), a blog, and the Chileda Chronicles newsletter rather than traditional paid advertising.
Operationally, Chileda runs a 101-250 person organization with a strongly promote-from-within culture — over 75% of middle and upper management, including the COO, began their careers as Direct Support Professionals. It has no disclosed funding rounds, no parent company, and no venture backing, and the Menasha campus reaching near-full capacity in its first year is the most concrete demand-side indicator in the available data.
Chileda firmographics
Firmographics- Name
- Chileda
- Legal name
- Chileda Institute
- Website
- https://chileda.org
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Chileda is a Wisconsin-based non-profit founded in 1973 that operates residential, day-school, adult family home, and in-home support services for children and adults with cognitive and behavioral challenges, grounded in Trauma-Informed Applied Behavior Analysis across campuses in La Crosse and Menasha.
- Ownership category
- akta.pro rank
Where Chileda is headquartered
LocationHeadquarters
- HQ city
- La Crosse
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Chileda business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Others, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Residential Services: 24/7 residential care and support for individuals with cognitive and behavioral challenges at campus facilities in La Crosse and Menasha, Wisconsin.
- Day School Services: Educational programs for students with special needs, operating during school hours at campus locations.
- Adult Family Homes: Community-based residential support for adults with cognitive and behavioral needs in family-style settings.
- In-Home Support Services: Behavior technician support provided directly in clients' homes and communities, working with clients ages 3-17 on developing social, play, independent living, and emotional regulation skills.
- Chileda Shine Consulting Services: School consultation, behavior solutions, and training services provided to partner schools and educational institutions.
- Emergency Communication Boards: Sale of physical communication boards to emergency services (Police and Fire/EMS) - Pack of 10 for $29.95 each.
- Donations and Charitable Support: The organization accepts donations to support its mission of improving quality of life for individuals with cognitive challenges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Police ECB Pack of 10 |
| Unit Pricing | Pay-as-you-go | Fire/EMS ECB Pack of 10 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Chileda product offering
Product offeringCore offering
Chileda is a living and learning center that provides residential care, day school education, adult family home services, in-home behavior support, and mental health counseling for children, young adults, and adults with cognitive and behavioral challenges. Its Chileda Shine sub-brand extends Behavior Solutions, Music Therapy, and School Consultation services to partner schools, and the organization also sells physical Emergency Communication Boards to first responders. Services are delivered at campuses in La Crosse and Menasha, Wisconsin, and through in-home and community-based programs.
Product overview
Chileda is a living and learning center providing a comprehensive suite of services for children and adults with cognitive challenges and extraordinary behavioral needs. The organization operates on a multi-campus model in Wisconsin (La Crosse and Menasha) and offers core services including Residential, Day School, Adult Family Homes, and In-Home Support. These are complemented by Chileda Shine, a sub-brand offering specialized services including Behavior Solutions, Music Therapy, and School Consultation Services. Additionally, Chileda provides the Brighter Days Family Support Group for family empowerment and the Emergency Communication Boards (ECB) as a tangible product for emergency communication. Founded in 1973, the organization takes a Trauma-Informed Applied Behavior Analysis (ABA) approach across its programs.
Differentiator
Problem solved
Functional benefit
Brands
- Chileda Shine: Division offering Behavior Solutions, Music Therapy, and School Consultation Services for children and young adults with complex behavioral needs.
Products and services
- Residential Services Round-the-clock residential care and support for children and adults with cognitive and behavioral challenges at Chileda's La Crosse campus, providing a structured living environment focused on skill development and personal growth.
- Day School Educational day school program providing academic instruction and behavioral support for students with complex needs, operating at both the La Crosse and Menasha campuses.
- Adult Family Homes
Quantifiable outcome
- Children develop skills to identify and communicate about emotional triggers
- +2 more outcomes
Companies that use Chileda
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Chileda technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Chileda partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Crisis Prevention InstituteminorThe Crisis Prevention Institute (CPI) has endorsed Chileda's Emergency Communication Board (ECB) product, providing credibility for the communication tool designed to help emergency personnel communicate with non-verbal or overwhelmed individuals.
- The Autism ChannelminorThe Autism Channel has endorsed Chileda's Emergency Communication Board (ECB), lending credibility to this tool designed for communicating with individuals on the autism spectrum during emergency situations.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Chileda competitors and assessment
Company assessmentDirect peers
- Judson Center: Michigan-based non-profit providing behavioral health, autism, and IDD services including residential, ABA, and family support. Comparable mission and service portfolio to Chileda's continuum of care.
- Heartspring: Non-profit organization providing residential special education and therapy services for children with autism, developmental disabilities, and behavioral challenges. Comparable in residential-day continuum and pediatric IDD focus.
- Catalight: Non-profit behavioral health network focused on autism and IDD care, delivering ABA and family support services across multiple states. Comparable in evidence-based ABA approach and family-centered care model.
- Melmark: Non-profit provider of residential, educational, and ABA services for children and adults with autism, intellectual disabilities, and behavioral challenges. Closely comparable in evidence-based ABA methodology and residential/day program structure.
- Bancroft: Non-profit serving children and adults with intellectual and developmental disabilities, autism, and brain injuries through residential, day, and community-based programs. Comparable in clinical methodology and multi-state footprint.
- Devereux Advanced Behavioral Health: Large national non-profit operating residential treatment, day schools, and ABA-based programs for individuals with intellectual/developmental disabilities and behavioral health needs. Comparable in clinical model and continuum-of-care approach.
- St. Coletta's of Wisconsin: Wisconsin-based non-profit providing residential, educational, and adult services for individuals with intellectual and developmental disabilities. Most directly comparable to Chileda in mission, geography, and service mix.
Broad incumbents
- BrightSpring Health Services: Large national provider of home and community-based health services, including behavioral health and IDD services. Broader and more diversified than Chileda, but competes for the same Medicaid-funded populations and school district contracts.
- Easterseals: National non-profit network providing disability services including autism, behavioral health, and residential/day programs across the U.S. Comparable mission; broader portfolio and federal/state advocacy reach.
- Sevita Health: National provider (formerly The MENTOR Network) of home and community-based services for individuals with intellectual and developmental disabilities. Larger scale and broader geographic reach than Chileda, but overlapping clinical model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Chileda social profiles
Digital presenceChileda financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chileda leadership team
Management profileNumber of profiles
Chileda funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chileda M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chileda
What does Chileda do?
Chileda is a living and learning center that provides residential care, day school education, adult family home services, in-home behavior support, and mental health counseling for children, young adults, and adults with cognitive and behavioral challenges. Its Chileda Shine sub-brand extends Behavior Solutions, Music Therapy, and School Consultation services to partner schools, and the organization also sells physical Emergency Communication Boards to first responders. Services are delivered at campuses in La Crosse and Menasha, Wisconsin, and through in-home and community-based programs.
Is Chileda a public or private company?
Chileda is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Chileda founded?
Chileda was founded in 1973. It employs 101 to 250 people.
Where is Chileda based?
Chileda is headquartered in La Crosse, United States, in the North America region.
How does Chileda make money?
Seven revenue lines are on record. Residential Services are the primary driver. The others are day School Services, adult Family Homes, in-Home Support Services, chileda Shine Consulting Services, emergency Communication Boards and donations and Charitable Support.
Who are Chileda's main competitors?
Direct peers on record are Judson Center, Heartspring, Catalight, Melmark, Bancroft, Devereux Advanced Behavioral Health and St. Coletta's of Wisconsin. Broad incumbents are BrightSpring Health Services, Easterseals and Sevita Health.
Does Chileda have an API?
No public API is recorded for Chileda.