What Sullivan Solar Power does

Sullivan Solar Power is a licensed electrical contractor specializing in turnkey design and installation of solar power systems. We use the highest quality North American-made products on the market today and remotely monitor every system installed to ensure production. Our portfolio consists of 29,000,000 watts of solar power across 5,000 systems ranging from small-scale residential to large commercial and municipal systems. Sullivan Solar Power is headquartered in San Diego, CA with offices in Riverside and Irvine to service all of Southern California.

Name

Sullivan Solar Power

Legal name

Sullivan Solar Power

Website

https://www.sullivansolarpower.com/

Company type

Private

Founded year

2004

Operating status

Closed

Headcount range

251–500 employees

Short description

Leading the Solar Energy Revolution

Ownership category

akta.pro rank

Product category

Solar Installation Services

akta.pro primary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

akta.pro secondary industry

Solar Financing, Leasing & Ownership Platforms (Tax Equity, PPA, Securitization) (EUAMABAJ)

Keywords

• Residential solar installation
• Commercial solar systems
• Solar battery storage
• Photovoltaic energy systems
• Solar panel installation

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Solar Panel Sales and Installation: Revenue generated from the sale and installation of solar photovoltaic systems for residential and commercial customers. The company designs, sells, and installs customized solar power systems.
2. Solar Financing Programs: Company offers multiple financing options including purchasing, financing, and leasing solar systems. Financing allows customers to go solar with $0 down and monthly payments typically less than their current electric bill. The company also administers incentive programs like the Riverside County Solar Program.
3. Service and Maintenance: Sullivan Power Inc., a dedicated service provider, now supports existing Sullivan Solar Power customers with monitoring and service programs. This provides ongoing support revenue for existing installations.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Sullivan Solar Power designs, sells, and installs customized solar photovoltaic (PV) systems for residential and commercial customers across Southern California (San Diego, Orange, and Riverside counties). The company offers solar battery storage as an add-on, multiple financing options (purchase, finance, lease), and post-installation monitoring and service (now delivered through Sullivan Power Inc. for legacy customers).

Product overview

Sullivan Solar Power offers a comprehensive solar energy portfolio centered on residential and commercial solar panel installations across Southern California. The core offering consists of customized solar power systems designed and installed by state-licensed electricians. The company provides solar battery storage as an add-on capability for energy independence and backup power. Post-installation monitoring and service is delivered through Sullivan Power Inc., which supports existing customers of the original Sullivan Solar Power company that ceased operations in 2021.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Solar Power Systems

Quantifiable outcome

• 90%+ customer satisfaction rating from over 2,400 customers surveyed
• +6 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

14 partnerships are on record, tiered core and minor.

• GRID AlternativescoreStrategic or Co-development PartnerSullivan Solar Power partnered with GRID Alternatives, a nonprofit that brings solar and job training to underserved communities. The company donated one solar panel to GRID Alternatives for every person who went solar in the county the office serviced. The partnership resulted in over 1,000 solar panels donated across three regional GRID Alternatives offices (Riverside, Orange, and San Diego Counties), enabling over 90 low-income households to receive free solar power systems. Sullivan also donated time and labor to help install some of the donated solar panels.
• KPBS/NPR (Local Broadcasting)coreGTM or Marketing PartnerSullivan Solar Power has been underwriting local outlets of NPR in every territory they service - KPBS in San Diego, KPCC in Orange County, and KVCR in Riverside County - since 2007. They are the first solar power installation company to contribute to public broadcasting in Southern California. Total underwriting contributions exceed $1.5 million.
• American Lung AssociationminorGTM or Marketing PartnerPartnership with American Lung Association where Sullivan Solar Power donated $100 for every person who signed up to go solar as part of an initiative. This resulted in over $70,000 contributed to the American Lung Association to support cancer research and lung health initiatives.
• San Diego Center for ChildrenminorGTM or Marketing PartnerIn 2016, partnership began with a donation of a 10,000-watt solar system plus $500 for every San Diegan who went solar with Sullivan Solar Power during the year. This resulted in over $120,000 donated to the Center for Children, San Diego's oldest nonprofit for children's behavioral healthcare.
• Climate Action CampaigncoreGTM or Marketing PartnerNonprofit partner co-hosting free educational seminars and the annual San Diego Clean Energy Fair. Climate Action Campaign's Director of Programs helps lead community choice cleantech talks. Partnership supports community education about clean energy and solar adoption.
• Energy ToolbasecoreTechnology or IntegrationSoftware platform partner used by Sullivan Solar Power to model solar and storage projects and develop proposals. Sullivan Solar Power's Director of Government Affairs participated in a panel at Greentech Media's Solar Software Summit discussing 'Digital Tools as the Key to Designing & Integrating Solar + Storage' alongside Energy Toolbase's Adam Gerza.
• LG ChemcoreTechnology or IntegrationBattery storage technology partner. Sullivan Solar Power is the #1 LG Chem battery installer in the Country. LG Chem representative Linh Tran speaks at company events about energy storage technology.
• International Brotherhood of Electrical Workers Local 569minorImplementation/ SI/ Consulting PartnerPartnership with IBEW Local 569 for workforce development. The union offers a San Diego Electrical Joint Apprenticeship providing information to those interested in joining the solar industry as electricians. Sullivan Solar Power hosts events at their training center.
• North American Board of Certified Energy Practitioners (NABCEP)coreStrategic or Co-development PartnerSullivan Solar Power is one of only 7 NABCEP Accredited companies in the entire United States. All employees hold NABCEP certifications. NABCEP representatives video conference in from New York for company-hosted educational events to discuss how to select a solar provider.
• High Tech High SchoolminorGTM or Marketing PartnerPartnership to help build a solar demonstration house for community events and support STEM education initiatives at the school.
• Francis Parker SchoolminorGTM or Marketing PartnerSponsoring local robotics teams from Francis Parker School as part of STEM outreach. Also worked with the school to help establish their student environmental protection association and assist with carbon neutrality planning.
• Poway High SchoolminorGTM or Marketing PartnerSponsoring local robotics teams from Poway High School as part of Science, Technology, Engineering and Math outreach through the Southern California region.
• Computers 2 SD KidsminorGTM or Marketing PartnerPartnership for electronic equipment recycling. Sullivan Solar Power recycles all electronic equipment through the organization which refurbishes and delivers computers to families in need.
• Irish Congress of Southern CaliforniaminorGTM or Marketing PartnerDaniel Sullivan supports the Irish Congress of Southern California with yearly donations to and participation in the annual St. Patrick's Day Parade and Festival, the largest event of its kind on the west coast.

Scale indicators18 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Sunrun: Largest residential solar installer in the US, offering solar leases, PPAs, and battery storage. Directly competes with Sullivan Solar Power in the California residential solar market with similar services and target customers.
• SunPower: Residential and commercial solar installer and panel manufacturer with strong California presence. Competes directly with Sullivan Solar Power in the same geographic markets and customer segments, including utility-scale and rooftop installations.
• Freedom Forever: Residential solar installer with strong California presence. Direct competitor with similar business model and customer targeting as Sullivan Solar Power, including roof-mounted systems and battery storage.
• Momentum Solar: Residential solar installer operating in California and other states. Competes directly with Sullivan Solar Power in residential solar installations with vertical integration capabilities and similar direct sales approach.
• Trinity Solar: Large privately-held residential solar installer operating in multiple states including California. Similar business model to Sullivan Solar Power with direct sales, installation, and service offerings for residential customers.
• Borrego Solar: Commercial and utility-scale solar installer with California operations. Comparable to Sullivan Solar Power's commercial solar business, working on large-scale projects for enterprises, government agencies, and institutions across the state.
• Solar Optimum: Southern California-based residential and commercial solar installer. Direct regional competitor to Sullivan Solar Power with similar service offerings and geographic focus in San Diego, Orange County, and Riverside markets.
• ADT Solar: Residential solar installer operating across multiple US states with California presence. Similar business model to Sullivan Solar Power with focus on residential installations, financing options, and battery storage add-ons.

Broad incumbents

• Tesla Energy: Major solar and battery storage provider through Solar Roof and solar panel installations. Competes with Sullivan Solar Power in the California residential market with greater brand recognition, vertical integration, and financial backing.

Others

• PetersenDean: Formerly one of the largest residential solar and roofing companies in the US, which filed for bankruptcy in 2018-2019. Provides a cautionary parallel to Sullivan Solar Power's closure given similar business model, California focus, and regulatory challenges.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/sullivansolar
• Facebookfacebook.com/64360799122
• LinkedInlinkedin.com/company/sullivan-solar-power

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sullivan Solar Power