PURADIGM LLC

What PURADIGM LLC does

PURADIGM LLC is a privately held air and surface purification technology company founded in 2012 and headquartered in Encinitas, California. The company designs, manufactures, and distributes active ionization-based purification systems that use charged particles to simultaneously attack pathogens in both air and on surfaces, operating safely 24/7 in occupied spaces. Its product portfolio spans seven hardware units (PRO, COOL, HOME/HOME+, FLOW, GROW, HVAC, ZONE) covering residential to industrial applications, plus a recurring revenue stream from $69 replacement filters.

The company earns revenue through three streams: direct-to-consumer hardware sales via its e-commerce website, custom commercial solutions with custom quotes for enterprise and government clients, and a recurring filter replacement business. Its go-to-market combines direct e-commerce, enterprise field sales, and channel distribution, notably a 2022 partnership with Dalrada Corporation as official distributor. Customers span healthcare (Insight Surgical Hospital), education (Vatican University, Triton Community Schools), government (Oklahoma City, Texas State Capitol), agriculture (cannabis cultivators, greenhouses), hospitality (Westin), and commercial offices.

PURADIGM differentiates on regulatory compliance (EPA registration, NIOSH/OSHA guidelines, organic certification) and a substantial third-party validation library including University of Florida, Kansas State University, peer-reviewed Infectious Disease Reports publication, and a Vatican-directed installation. The core technology is patented and operates on the principle of emulating natural ionization, with quantified efficacy claims of 97.7-99% pathogen reduction in 10 minutes and 2400x faster than filtration.

Name

PURADIGM LLC

Legal name

PURADIGM, LLC

Website

https://puradigm.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

PURADIGM LLC is a private air and surface purification technology company that designs and sells charged particle ionization systems for residential, commercial, healthcare, education, government, and agricultural customers across North America and Asia-Pacific.

Ownership category

akta.pro rank

Product category

Air and Surface Purification Systems

NAICS

Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413)

SIC

Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)

akta.pro industry

PRIMARYIMADANAE

Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs)

Industrials, Manufacturing & Construction/Building Materials & Products/HVAC Components & Building Ventilation Products

Keywords

• Active air purification
• Surface pathogen control
• Charged particle ionization
• Indoor air quality systems
• Commercial air sanitization

Headquarters

HQ city

Encinitas

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Air Purifier Hardware Sales: Sale of proprietary air purification units (Pro, Cool, Home/Home+, Flow, Grow, HVAC, Zone) for various indoor environments ranging from 600 sq ft to 4,000 sq ft coverage
2. Replacement Filters and Parts: Recurring revenue from replacement filters (Zone Replacement Filter at $69) and other replacement parts for installed units
3. Custom Commercial Solutions: Bespoke commercial and industrial purification solutions with custom quotes for large-scale applications

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

PURADIGM designs, manufactures, and sells active air and surface purification hardware based on patented charged particle ionization technology that simultaneously reduces pathogens in both air and on surfaces. The product portfolio covers residential (HOME/HOME+, ZONE), commercial/office (FLOW, PRO), HVAC-integrated (HVAC), food service / ice machine (COOL), and indoor agriculture (GROW) applications, sold via direct e-commerce, enterprise field sales, and an Asia-Pacific distribution partner. Recurring revenue comes from replacement filters and multi-year commercial contracts.

Product overview

PURADIGM LLC offers an active air and surface purification technology platform based on patented charged particle ionization. The product portfolio consists of seven distinct air purifier models (PRO, COOL, HOME/HOME+, FLOW, GROW, HVAC, and ZONE) plus replacement filters, all using the same core active purification technology that simultaneously attacks pathogens in both air and on surfaces. The products range from residential units (HOME series, ZONE) to commercial solutions (FLOW, PRO) to specialized applications (COOL for food storage, GROW for agriculture). The technology is EPA-registered and validated by universities and third-party laboratories.

Differentiator

Problem solved

Functional benefit

Brands

• Puradigm Zone: Flexible solution for residential and light commercial applications up to 1,500 sq ft.
• Puradigm Pro
• Puradigm Cool
• Puradigm Home/Home+
• Puradigm Flow
• Puradigm Grow
• Puradigm HVAC

Products and services

• PURADIGM PRO High-output active air and surface purification unit for large-scale commercial and industrial applications up to 4,000 sq ft, delivering simultaneous airborne and surface pathogen reduction in occupied spaces. Designed for advanced pathogen and microbial management and scalable/customizable to facility needs.
• PURADIGM COOL In-line active purification unit engineered for walk-in coolers, refrigerators, and ice machines in food service and hospitality environments. Scientifically validated to increase shelf life of fresh and frozen products and manage E. coli, Listeria spp, Salmonella, Norovirus, and mold in ice machines and coolers.
• PURADIGM HOME and HOME+ Residential active air and surface purification systems for homes, protecting families from viruses, bacteria, mold, and harmful synthetic chemicals. Available in 600 sq ft and 1,200 sq ft coverage models priced at $999–$1,199. Sold via direct e-commerce on puradigm.com with checkout.
• PURADIGM FLOW Wall-mounted active air and surface purification unit optimized for light to moderate indoor office applications, providing continuous pathogen protection to employees in occupied commercial spaces. Scalable and customizable to business needs.
• PURADIGM GROW Active air and surface purification system optimized for large indoor growing facilities, protecting crops from harmful mold, mildew, and crop disease while reducing crop loss. Scalable for greenhouse and indoor cultivation operations.
• PURADIGM HVAC Active purification unit engineered for light commercial and residential HVAC integration, designed for larger square footage applications and integration with existing heating and air conditioning systems. Used in 39-unit deployments at Triton Community Schools and comparable commercial accounts.
• PURADIGM ZONE Compact active purification unit for light commercial and residential applications, covering spaces up to 1,500 sq ft. Designed as a flexible, scalable, and customizable solution for various indoor environments.
• Zone Replacement Filter Replacement filter component for the PURADIGM ZONE unit, priced at $69 per unit, generating recurring revenue from the installed base of ZONE owners via the official website.

Quantifiable outcome

• COVID-19 (SARS-CoV-2) reduction: 97.7-99% in 10 minutes (University of Florida BSL-3 lab)
• +8 more outcomes

Named customers14 records

Segments10 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Dalrada CorporationcoreChannel Partner/ Reseller/ Distributor · 11 April 2022Dalrada Corporation (OTCQB: DFCO) announced as official distributor of Puradigm air purification systems in April 2022. Partnership designed to accelerate product rollout to multiple key markets and expand reach in response to ongoing health crisis. Dalrada's Chairman and CEO Brian Bonar stated alignment with Dalrada Health's mission to lead with disruptive technology that positively impacts lives.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Blueair: Premium residential and professional air purifier brand (owned by Unilever). Directly comparable to PURADIGM's Home/Home+ and Zone product lines and competes for the same commercial IAQ buyers.
• Molekule: Premium air purifier company using a proprietary active technology (PECO). Direct competitor to PURADIGM in both residential and small-commercial air purification with differentiated active approaches rather than passive HEPA.
• IQAir: Swiss-based premium air purifier maker with strong presence in medical, commercial and residential segments. Closely comparable to PURADIGM in go-to-market toward healthcare and schools.

Broad incumbents

• Honeywell: Diversified industrial conglomerate with a broad residential and commercial air purifier portfolio (e.g., HPA series). Directly competes for residential and commercial IAQ customers and brings brand, scale, and supply-chain advantages.
• Dyson: Global consumer technology company with a premium air purifier lineup (Purifier Cool/Formaldehyde). Competes for the premium residential IAQ buyer that PURADIGM targets with its Home/Home+ units.

Emerging players

• Global Plasma Solutions (GPS): Manufacturer of bipolar ionization air purification systems for HVAC. Direct technological competitor to PURADIGM for in-duct and commercial building IAQ installations.
• RGF Environmental Group: Provider of active air purification technology (PHI, REME) for HVAC integration. Closely comparable to PURADIGM's HVAC-integrated offering and food-safety/IAQ verticals.
• Plasma Air: Provider of plasma/bipolar ionization air purification products for HVAC and indoor environments. Overlaps with PURADIGM's food-safety and commercial IAQ verticals.
• AtmosAir Solutions: Bipolar ionization technology provider for commercial and residential HVAC. Overlaps with PURADIGM's HVAC-integrated, education, and healthcare customer bases.
• ActivTek Environmental: Active ionized air purification system maker focused on residential and light commercial; comparable to PURADIGM Home/Home+ and Zone SKUs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Puradigm
• Facebookfacebook.com/Puradigm-LLC-111834171294206
• LinkedInlinkedin.com/company/puradigm

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PURADIGM LLC