Turning Pointe Wealth Management
Turning Pointe Wealth Management is a Tempe, Arizona-based independent wealth advisory firm offering financial planning, retirement, investment, insurance, and estate services to individuals, families, business owners, and retirees across 15 U.S. states through a three-tier engagement model.
- Company typePrivate
- Founded2011
- HeadquartersTempe, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Turning Pointe Wealth Management does
Turning Pointe Wealth Management is a privately held, independent wealth management advisory firm headquartered in Tempe, Arizona, operating under The AmeriFlex Group (independent RIA) and Cambridge Investment Research (broker/dealer, FINRA/SIPC). Founded by Keith Klein, CFP®, ChFC®, CLU®, CASL®, the firm delivers personalized financial planning, retirement planning, investment management, insurance review, and estate planning services to individuals, families, business owners, and retirees through a five-step proprietary process (Discover, Define, Educate, Implement, Navigate). Service delivery is structured across three tiers — Guided Project (point-in-time engagements), Compass Investor (delegated investment management), and Turning Pointe Planner (comprehensive wealth management with quarterly reviews) — and is currently licensed to serve residents of 15 U.S. states.
The firm's go-to-market is consultative and relationship-driven, with no proprietary technology platform; core infrastructure consists of FMG Suite for content and website, plus the Cambridge/AmeriFlex stack for custody and trade execution. Revenue is generated through fee-based advisory accounts and securities transactions, with the primary advisor (Keith Klein) serving as the central relationship manager supported by a single operations manager (Ana Brown). The firm invests in content marketing (weekly blog, ebooks, resource center) for top-of-funnel lead capture and offers free consultations as a bottom-of-funnel conversion mechanism. There is no disclosed external funding, AUM, or revenue, and the practice operates as a bootstrapped, founder-owned entity with no parent company or institutional ownership.
Customer concentration is high by structural necessity: the firm runs on a single revenue-producing advisor, with no disclosed institutional or enterprise clients, no published AUM, and a fragmented long-tail of household accounts across 15 states. The competitive position rests on the founder's credentials, the branded Turning Pointe Method, and the fiduciary/quarterly-review service model — none of which constitutes a durable technological or scale moat.
Turning Pointe Wealth Management firmographics
Firmographics- Name
- Turning Pointe Wealth Management
- Legal name
- Turning Pointe Wealth Management
- Website
- https://tpwm.co
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Turning Pointe Wealth Management is a Tempe, Arizona-based independent wealth advisory firm offering financial planning, retirement, investment, insurance, and estate services to individuals, families, business owners, and retirees across 15 U.S. states through a three-tier engagement model.
- Ownership category
- akta.pro rank
Turning Pointe Wealth Management industry classification
Industry- Product category
- Wealth Management and Financial Advisory Services
- NAICS
- Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Financial Planning–Led RIAs (FSAAACAB)
- akta.pro secondary industry
- Financial Planning & Goals-Based Advice (Mass Affluent) (FSAAAAAF)
Keywords
Where Turning Pointe Wealth Management is headquartered
LocationHeadquarters
- HQ city
- Tempe
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Turning Pointe Wealth Management business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Securities and Investment Advisory Services: The firm generates revenue through fee-based investment advisory accounts and securities transactions. Securities are offered through Cambridge Investment Research, Inc., a broker/dealer, member FINRA/SIPC. Investment advisory services are provided through The AmeriFlex Group, an independent registered investment advisor.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Turning Pointe Wealth Management product offering
Product offeringCore offering
Turning Pointe Wealth Management is an independent wealth management practice that delivers personalized financial planning, retirement planning, investment management, insurance review, and estate planning services to individuals, families, business owners, and retirees. Services are delivered through a five-step Turning Pointe Method and three engagement tiers (Guided Project, Compass Investor, Turning Pointe Planner), with securities offered via Cambridge Investment Research and advisory services via The AmeriFlex Group.
Product overview
Turning Pointe Wealth Management offers a suite of financial planning services organized around their five-step process (Discover, Define, Educate, Implement, Navigate). The core service portfolio includes Financial Planning, Retirement Planning, Insurance Review, Investment Planning, and Estate Planning. These are delivered through three client engagement tiers: Guided Project (for specific financial turning points), Compass Investor (investment delegation), and Turning Pointe Planner (comprehensive holistic wealth management). Specialized services address Business Owner Services and Retirement Income Planning for specific client segments.
Differentiator
Problem solved
Functional benefit
Products and services
- Financial Planning Comprehensive financial planning service providing custom analysis of risk tolerance, investment management, net worth analysis, cash flow and budget review, asset allocation review, portfolio rebalancing, tax planning, and estate planning services for individuals and families.
- Retirement Planning Long-term retirement planning service using a life-cycle approach to help clients plan for income during retirement, safeguard assets, plan for legacy, with ongoing reviews and pension/benefits decision support.
- Insurance Review Assessment of current and future insurance needs including detailed summary of existing policies, projections, health/lifestyle evaluation, recommendations, restructuring strategies, and ongoing annual policy reviews with complete market studies every 5 years.
- Investment Planning Investment strategy development and management including understanding financial goals, point-in-time snapshot analysis, personalized investment strategy proposals, implementation guidance, and ongoing monitoring and review.
- Estate Planning Estate planning services including will assistance, Powers of Attorney creation, executor selection guidance, beneficiary designation, dependent needs planning, tax planning considerations, and asset distribution planning.
- Guided Project Entry-level engagement tier for clients with limited financial planning needs addressing specific turning points such as 401(k) rollovers, IRA establishment, insurance planning, and budgeting with defined scope and end points.
- Compass Investor Investment management service tier for clients who want to delegate investment analysis, recommendations, and management to a trusted advisor through fee-based investment accounts with annual investment reviews.
- Turning Pointe Planner Comprehensive total wealth management partnership with quarterly reviews covering growth of wealth, preservation, distribution, and maintenance of wealth and wishes after death.
- Business Owner Services Specialized service for business owners including goals review, net worth analysis, executive compensation planning, business management consulting, buy/sell planning, business valuation, key man insurance, disability buyout insurance, and transition services for business monetization.
- Retirement Income Planning Specialized retirement income planning service focused on decreasing financial risk and building robust income streams, including Social Security optimization, defined contribution/pension planning, long-term care planning, and retirement cash flow planning.
Companies that use Turning Pointe Wealth Management
Customer profileSegments3 records
Ideal customer profiles3 records
Turning Pointe Wealth Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Turning Pointe Wealth Management partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Cambridge Investment Research, Inc.coreSecurities offered through Cambridge Investment Research, Inc., a broker/dealer member FINRA/SIPC. Cambridge provides the regulatory and custodial infrastructure for securities transactions.
- The AmeriFlex GroupcoreInvestment advisory services offered through The AmeriFlex Group, an independent registered investment advisor. Cambridge is a minority owner of The AmeriFlex Group.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Turning Pointe Wealth Management competitors and assessment
Company assessmentDirect peers
- Halbert Hargrove: Independent, planning-led RIA providing comprehensive wealth management for individuals, families, and business owners — including retirement, estate, and tax planning. Closely comparable fiduciary model, fee-only structure, and target segments to Turning Pointe.
- Creative Planning: Large, planning-led independent RIA offering holistic wealth management, retirement, estate, and tax planning — the same comprehensive-planning service that Turning Pointe Planner targets. Directly comparable in fiduciary positioning and tiered planning engagements, though at much larger scale.
- Carson Wealth: Planning-led RIA platform serving individuals, families, and business owners with holistic wealth management. Closely comparable in customer segments and tiered service structure, with a similar fiduciary, education-driven GTM.
- Buckingham Strategic Wealth: Planning-led RIA focused on goals-based financial planning and evidence-based investing for individuals and families. Highly comparable to Turning Pointe's Compass Investor and Turning Pointe Planner tiers, with similar fiduciary messaging and recurring AUM fees.
- Mercer Advisors: National RIA providing comprehensive financial planning, investment management, and retirement-income services for households and business owners. Directly comparable service mix including business-owner exit planning and retirement income that Turning Pointe specializes in.
Broad incumbents
- Ameriprise Financial: Large wealth-management and financial-planning franchise serving individuals and business owners across retirement, investment, and estate planning. Overlaps with Turning Pointe's full-service planning offering but at much larger scale with a national branded advisor network.
- Fisher Investments: Large investment-management firm serving high-net-worth individuals and retirees with managed portfolios and retirement planning. Overlaps with Turning Pointe's investment-planning and retiree segments but operates at significantly larger scale and narrower focus on discretionary management.
- Edelman Financial Engines: One of the largest independent RIAs offering comprehensive financial planning and investment management to individuals and workplace plan participants. Overlaps with Turning Pointe on retirement planning and holistic wealth services but at materially larger scale with workplace-plan distribution.
Others
- Commonwealth Financial Network: Independent broker-dealer/RIA platform supporting independent advisors in providing holistic financial planning. Comparable to Turning Pointe's Cambridge/AmeriFlex operating model — a platform on which similarly structured small RIAs build planning-led practices.
- Cambridge Investment Research: The broker-dealer platform through which Turning Pointe offers securities and a partial owner of The AmeriFlex Group RIA platform. Directly comparable as the underlying infrastructure enabling Turning Pointe's practice, and itself a network of independent advisors offering financial planning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Turning Pointe Wealth Management social profiles
Digital presenceTurning Pointe Wealth Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Turning Pointe Wealth Management leadership team
Management profileNumber of profiles
Profiles2 records
Turning Pointe Wealth Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Turning Pointe Wealth Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Turning Pointe Wealth Management
What does Turning Pointe Wealth Management do?
Turning Pointe Wealth Management is an independent wealth management practice that delivers personalized financial planning, retirement planning, investment management, insurance review, and estate planning services to individuals, families, business owners, and retirees. Services are delivered through a five-step Turning Pointe Method and three engagement tiers (Guided Project, Compass Investor, Turning Pointe Planner), with securities offered via Cambridge Investment Research and advisory services via The AmeriFlex Group.
Is Turning Pointe Wealth Management a public or private company?
Turning Pointe Wealth Management is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Turning Pointe Wealth Management founded?
Turning Pointe Wealth Management was founded in 2011. It employs 1 to 10 people.
Where is Turning Pointe Wealth Management based?
Turning Pointe Wealth Management is headquartered in Tempe, United States, in the North America region.
How does Turning Pointe Wealth Management make money?
One revenue line is on record: securities and Investment Advisory Services.
Who are Turning Pointe Wealth Management's main competitors?
Direct peers on record are Halbert Hargrove, Creative Planning, Carson Wealth, Buckingham Strategic Wealth and Mercer Advisors. Broad incumbents are Ameriprise Financial, Fisher Investments and Edelman Financial Engines. Others are Commonwealth Financial Network and Cambridge Investment Research.
Does Turning Pointe Wealth Management have an API?
No public API is recorded for Turning Pointe Wealth Management.
What industry is Turning Pointe Wealth Management in?
Turning Pointe Wealth Management's product category is Wealth Management and Financial Advisory Services. Its primary akta.pro industry code is FSAAACAB, Financial Planning–Led RIAs, with a secondary code of FSAAAAAF, Financial Planning & Goals-Based Advice (Mass Affluent). Its NAICS code is 52394 and its SIC code is 6282.