Dainis and Company

What Dainis and Company does

Dainis & Company, Inc. is a privately held, founder-led professional services firm established in 2008 by Amanda Dainis and headquartered in Harrisonburg, Virginia. The firm operates in the niche intersection of psychometrics, accreditation consulting, and program evaluation, serving certification bodies, professional associations, government agencies, and grant-funded research organizations. Its three integrated practice areas are: Psychometrics (Job Task Analysis, item writing, standard setting, test administration, test maintenance, and advanced statistical methodologies including Item Response Theory, Computer Adaptive Testing, Linear-on-the-Fly Testing, equating, Differential Item Functioning, Generalizability Theory, factor analyses, and Structural Equation Modeling); Accreditation consulting (ANSI/ISO/IEC 17024 Personnel Certification and ANSI/ASTM E2659 Certificate Accreditation Program documentation, application preparation, and management-system guidance); and Program Evaluation (research design, instrument development, reporting, and grant writing for federally funded research studies).

The company employs approximately nine professionals distributed across Virginia, Minnesota, and other U.S. locations, holding advanced degrees in assessment, measurement, industrial-organizational psychology, and evaluation. Delivery is project-based and relationship-driven, supported by direct consulting engagements, conference presence at industry events such as CLEAR, ICE Exchange, Surpass Conference, E-ATP, and ASAE, and word-of-mouth referrals. Pricing is not publicly disclosed and engagements are quote-based. Notable commercial anchors include the Department of Defense COOL programs (via Solutions for Information Design), EC-Council (multiple certification titles managed), the Public Health Accreditation Board, and ongoing principal investigator roles on two long-term federally funded research studies. The firm is bootstrapped with no disclosed external investors, no acquisitions, and no funding rounds.

The economic model is straightforward professional services consulting with no SaaS product, no marketplace, and no disclosed revenue. Marketing is primarily through client testimonials, peer-reviewed publications, a published psychometric handbook ("To Validity and Beyond!"), and conference presentations. Geographic reach is global despite the small U.S. team, with documented delivery in North America, the United Kingdom, and Geneva.

Name

Dainis and Company

Legal name

Dainis & Company, Inc.

Website

https://dainisco.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Dainis & Company is a Harrisonburg, Virginia-based professional services firm founded in 2008 that provides psychometric consulting, ANSI/ISO 17024 and ANSI/ASTM E2659 accreditation support, and program evaluation services to certification bodies, government agencies, and associations globally.

Ownership category

akta.pro rank

Product category

Psychometric Consulting Services

NAICS

Management Consulting Services (54161), Professional, Scientific, and Technical Services (541)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Psychometric Standards, Test Development & Validation Authorities (EDADAFAG)

akta.pro secondary industry

Program Monitoring, Evaluation & Learning (MEL) (HLAJANAA)

Keywords

• Psychometric consulting
• Certification program development
• Accreditation services
• Program evaluation
• Credentialing exam design

Headquarters

HQ city

Harrisonburg

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Psychometric Consulting Services: Project-based consulting fees for psychometric services including Job Task Analysis, item writing, standard setting, test maintenance, and complex psychometrics
2. Accreditation Consulting: Consulting services to help organizations achieve ANSI/ISO 17024 and ANSI/ASTM E2659 accreditation, including documentation and application support
3. Program Evaluation Services: Research design, instrument development, evaluation reporting, and grant writing services for organizations conducting program evaluations

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Dainis & Company is a professional services consulting firm that helps organizations develop valid certification exams, achieve ANSI/ISO 17024 and ANSI/ASTM E2659 accreditation, and conduct rigorous program evaluations. Services span Job Task Analysis, item writing, standard setting, complex psychometric analyses (IRT, CAT, LOFT), and full-scale evaluation research delivered through both in-person and virtual workshops.

Product overview

Dainis & Company, Inc. is a consulting services firm established in 2008 that offers three integrated service areas: Psychometrics Services (Job Task Analysis, item writing, standard setting, test administration, test maintenance, and complex psychometrics including IRT, CAT, and equating), Accreditation Services (ANSI/ISO/IEC 17024 and ANSI/ASTM E2659 certification body accreditation), and Evaluation Services (research design, instrument development, reporting, and grant writing). These services work together to help organizations develop certification programs, achieve accreditation, and assess program impacts.

Differentiator

Problem solved

Functional benefit

Products and services

• Psychometrics Services Comprehensive psychometric consulting services including Job Task Analysis, item writing, standard setting, administration decisions, test maintenance, and complex psychometrics (IRT, CAT, LOFT, equating, DIF, Generalizability Theory, factor analyses, SEM). Designed for certification bodies, associations, and government agencies developing or maintaining valid credentialing exams.
• Accreditation Services Accreditation consulting for ANSI/ISO/IEC 17024 Personnel Certification and ANSI/ASTM E2659 Certificate Accreditation Program (CAP), including documentation, application preparation, and consultation on management systems and impartiality. Aimed at certification bodies and certificate program operators pursuing international accreditation.
• Evaluation Services Program evaluation services including research design, instrument development, reporting, and grant writing support for federally funded research studies and external evaluations. Targeted at government agencies, state education departments, and grant-funded organizations that need rigorous evaluation of program impacts.

Quantifiable outcome

• Hundreds of organizations supported in achieving certification and accreditation goals
• +1 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Yardstick Assessment: Specialized psychometric and assessment consulting firm serving certification bodies and credentialing programs — a smaller, more direct competitor to Dainis & Co's accreditation and test-development practice.

Direct peers

• Caveon: Specialist firm offering psychometric consulting, test security, and item/equating services to certification and licensing programs; closely overlaps with Dainis & Co's psychometric and accreditation support offerings for certification bodies.
• HumRRO (Human Resources Research Organization): Nonprofit research organization providing psychometric consulting, test development, and credentialing/assessment services to government and commercial clients — directly comparable in service mix to Dainis & Co, but at significantly greater scale and federal footprint.
• Multi-Health Systems (MHS): Psychological and educational assessment publisher that develops, scores, and supports psychometric instruments and certification programs — directly comparable on psychometric content, item development, and standardization capabilities.

Broad incumbents

• Pearson Assessment: Major global assessment provider offering clinical, educational, and workforce psychometrics along with certification/credentialing products; broad incumbent overlap with Dainis's psychometric and test-development services.
• Educational Testing Service (ETS): Large incumbent in educational and credentialing assessment offering test development, psychometrics, and accreditation-adjacent services; competes with Dainis & Co for credentialing and certification-body contracts from a much larger platform.
• Prometric: Global test delivery and credentialing services provider with adjacent consulting and program support offerings serving professional certification programs — same buyer persona (certification bodies) as Dainis & Co, with delivery-network scale.
• ACT, Inc. Large assessment and credentialing organization offering test development, psychometrics, and certification-related services; competes with Dainis & Co for association and certification-body work at meaningfully greater scale.
• SHL (a Gartner company): Workforce and credentialing assessment provider delivering psychometrics, item banks, and certification support for professional/workforce programs — broader portfolio but competing for similar credentialing-organization budgets.

Others

• Institute for Credentialing Excellence (ICE): Member association that publishes standards (notably ANSI/ASTM E2659) and convenes credentialing professionals — adjacent ecosystem participant that sets the standards Dainis & Co helps clients comply with, and a key channel through which the firm presents.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dainis and Company