Maine Quality Counts

What Maine Quality Counts does

Maine Quality Counts, also doing business as Maine Equality, is a private non-profit healthcare quality improvement organization established around 2006-2008 and headquartered at a listed address in Des Moines, Iowa while operating regionally in Maine. The organization's stated mission is to convene the three sides of the healthcare system (those who give care, those who receive care, and those who pay for care) to transform healthcare delivery and to shift payment models away from fee-for-service toward rewarding quality outcomes. It targets two primary segments: the broader Maine healthcare ecosystem of providers, payers, and patients, and children and families, with specific focus on pediatric preventive care, developmental screenings, immunization rates, and substance-exposed infants.

The organization delivers its mission through a portfolio of programs rather than a single software product. Core programmatic offerings include the annual Maine Equality Conference (12th iteration reported in 2020), the Improving Health Outcomes for Kids initiative funded by a CHIPRA demonstration grant and executed through the Maine Child Health Improvement Partnership, the Community Care Teams program (deployed with eight Maine providers, modeled on programs in North Carolina and Vermont), the First Steps pediatric initiative targeting immunization and developmental screenings, the Snuggle Me prenatal drug exposure webinar series, and Choosing Health Care Wisely in Maine. Underlying technology is described in input data only at a high level as a "healthcare quality improvement and payment reform platform," with no disclosed proprietary features, APIs, apps, or AI components.

Revenue mechanics are not disclosed. Based on source materials, the organization appears to be funded through a combination of federal grants (notably CHIPRA), payments for participation in federal initiatives such as the Transforming Clinical Practice Initiative (in which it was one of 29 participating networks), and stakeholder partnerships. The public-facing website additionally carries consumer-health content (health insurance guides, supplement reviews, ED medication reviews) and coupon/promo pages for third-party telehealth and pharmaceutical brands (Bluechew, Hims, Roman), which is inconsistent with the stated QI mission and suggests either a content monetization experiment or partial repurposing of the web property. Leadership consists of CEO Verona Campbell, Senior Manager Ray Duffy, and Director Ramon Miller, with reported employee count of 11-50.

Name

Maine Quality Counts

Legal name

Maine Quality Counts

Website

https://mainequalitycounts.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Maine Quality Counts (DBA Maine Equality) is a Maine-focused non-profit healthcare quality improvement organization that convenes providers, payers, and patients to transform care delivery and shift payment from volume to outcomes, primarily serving pediatric and general healthcare stakeholders through conferences, grant-funded programs, and community care initiatives.

Ownership category

akta.pro rank

Product category

Healthcare Quality Improvement Services

NAICS

Voluntary Health Organizations (813212)

SIC

Services-Health Services (8000), Services-Membership Organizations (8600)

akta.pro primary industry

Quality Measurement, Reporting & Benchmarking (HEDIS/Stars/CQM) (HLACAHAC)

akta.pro secondary industries

Provider Performance, Network Analytics & Attribution (HLACAHAF), Value-Based Primary Care Organizations (Risk-Bearing) (HLAFAGAF), Public Health Quality Measurement & Performance Benchmarking (HLAJAJAL)

Keywords

• Healthcare quality improvement
• Payment system reform
• Clinical practice transformation
• Community care coordination
• Child health improvement

Headquarters

HQ city

Des Moines

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Distribution channels1 record

Marketing channels1 record

Core offering

Maine Quality Counts (also known as Maine Equality) is a non-profit healthcare quality improvement coalition that brings together healthcare providers, patients, and payers in Maine to improve care delivery and transform payment systems. The organization runs programs such as Community Care Teams, Improving Health Outcomes for Kids, the Snuggle Me prenatal drug exposure webinar series, Choosing Health Care Wisely, and practice transformation initiatives, alongside an annual healthcare conference.

Product overview

Maine Quality Counts is a health care quality improvement organization that operates as a coalition bringing together health care providers, patients, and payers to improve health care in Maine. The organization offers programs including the annual Maine Equality Conference, Improving Health Outcomes for Kids, Community Care Teams, Prenatal Drug Exposure awareness, and Choosing Health Care Wisely initiatives. The website also publishes informational content about health insurance and health topics. The organization's programs focus on transforming payment systems to reward quality over quantity of care.

Differentiator

Problem solved

Functional benefit

Products and services

• Maine Equality Conference Annual health care conference bringing together leaders, medical practitioners, and stakeholders to improve health care quality in Maine through keynote sessions and networking.
• Improving Health Outcomes for Kids Initiative supported by a CHIPRA demonstration fund grant that develops the Maine Child Health Improvement Partnership and drives quality improvement for sustainable child healthcare support.
• Community Care Teams Provider-based program that helps close the gap between people with chronic health needs and home care by deploying a team of providers to improve care and reduce costs, implemented by eight providers in Maine.
• Prenatal Drug Exposure Program (Snuggle Me) Series of webinars and educational materials helping medical professionals identify substance-abusing pregnant women and care for infants experiencing withdrawal.
• Choosing Health Care Wisely in Maine Initiative helping physicians and patients question whether certain tests and procedures are necessary, supporting more judicious use of healthcare resources.
• New Advances in Health Care Provision Program under the Transforming Clinical Practice Initiative working with practices across Maine, New Hampshire, and Vermont (2000 clinicians, 29 healthcare networks) to enhance patient experience and improve healthcare systems.

Quantifiable outcome

• From 2008 to 2012, infants treated for prenatal drug exposure increased from 199 to 1927 - highlighting the crisis the organization addresses

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• CHIPRA Demonstration FundcoreStrategic or Co-development Partner · 1 January 2020CHIPRA demonstration fund grant supporting the Improving Health Outcomes for Kids initiative and Maine Child Health Improvement Partnership.
• Transforming Clinical Practice InitiativecoreStrategic or Co-development PartnerNational effort to transform patient care. Maine Equality was one of 29 healthcare networks participating in the New Practice Transformation covering Maine, New Hampshire, and Vermont with 2000 clinicians.
• Maine Child Health Improvement PartnershipcoreStrategic or Co-development PartnerPublic-private partnership fostering measurable efforts to enhance child healthcare quality in Maine.
• Community Care TeamscoreStrategic or Co-development PartnerEight providers offering Community Care Teams in Maine, modeled after successful programs in North Carolina and Vermont, helping close gaps between chronic health needs and home care.
• First Steps InitiativecoreStrategic or Co-development PartnerMulti-phase initiative improving childhood immunization rates and addressing development, autism, anemia, and lead screenings through practice partnerships.
• Health Management CoalitionminorStrategic or Co-development PartnerPartnership providing recommendations on child healthcare metrics and pathways to excellence revision.
• Early Head StartminorStrategic or Co-development PartnerPartner in Development Systems Integration targeting children from birth to age 3 for developmental services.
• Medical CommunityminorStrategic or Co-development PartnerPartner in developmental screening and early intervention for children, optimizing learning, development, and growth.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• IPRO: Established QIO providing quality improvement and utilization review services across multiple states, operating at broader scale but in the same federal QIO program ecosystem.
• Network for Regional Healthcare Improvement (NRHI): National membership organization for regional health improvement collaboratives, of which Maine Quality Counts is a peer member organization at a sub-regional scale.
• Institute for Healthcare Improvement (IHI): National leader in healthcare quality improvement science and convening; broader scope than Maine Quality Counts but operates in the same improvement methodology and convening category.
• Children's Hospital Association: National convener and policy advocate on pediatric quality and child health systems improvement, comparable to the Maine Child Health Improvement Partnership at greater scale.

Direct peers

• Healthcentric Advisors: Quality improvement organization serving New England states with multi-stakeholder QI programs similar in scope and structure to Maine Quality Counts.
• Maine Health Management Coalition: Maine-based healthcare coalition bringing together employers, providers, and payers on quality and value-based purchasing — directly comparable to Maine Quality Counts' coalition model in the same geography.
• Qualis Health (now Comagine Health): Regional quality improvement organization delivering practice transformation and population health programs similar to Maine Quality Counts' TCPI and Community Care Teams work.
• New England QIN-QIO: Quality Innovation Network-Quality Improvement Organization covering New England, focused on practice transformation and community QI — overlapping mission and geography with Maine Quality Counts.
• HealthInsight: Regional QIO operating practice transformation, Community Care Teams-style, and quality measurement programs analogous to those Maine Quality Counts runs.
• Vermont Blueprint for Health: State-led multi-stakeholder program transforming primary care and care coordination in Vermont; the Community Care Teams program at Maine Quality Counts is explicitly modeled on this work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/quality-counts

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maine Quality Counts