Nutre Group
Nutre Group is a privately held Portuguese agro-industrial holding company operating integrated farming, food production and commodity risk management businesses across Portugal, Romania, Angola, Brazil and Mozambique, serving global commodity traders and consumers via the Shoyce soy beverage and Atlantis water brands.
- Company typePrivate
- Founded2005
- HeadquartersOliveira De Frades, Portugal
- Headcount251–500
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Nutre Group does
Nutre Group (NUTRE, SGPS) is a privately held Portuguese agro-industrial holding company founded in 2005 and headquartered in Oliveira de Frades, Portugal. The group operates three integrated business areas across five countries (Portugal, Romania, Angola, Brazil, Mozambique): Farming, which cultivates cereals and oilseeds (corn, barley, wheat, sunflower, rapeseed, soybean) across approximately 68,900 hectares with 70,000 tons/year cereal throughput in Romania and 37,600 HA in Brazil; Food Production, which manufactures the Shoyce soy drink and liquid yoghurt brand (the only 100% Portuguese non-transgenic, lactose- and gluten-free soy producer, with 30M liters beverage capacity and 9M yoghurts/year at the Vagos facility) and the Atlantis bottled water brand in Angola (124M liters/year); and Risk Management, which provides commodity trading intermediation and hedging services both to group entities and to external clients through Nutre SA.
The business model combines B2B agricultural commodity sales to five named global traders (ADM, Cargill, Glencore, Louis Dreyfus, Expur) via an intermediation unit, consumer packaged goods distribution through major Portuguese retailers (Jerónimo Martins, Sonae, Dia, Grupo Auchan, El Corte Inglés) for Shoyce and through six Angolan distributors for Atlantis, and international distributor partnerships for Shoyce in Spain, Hong Kong, Macau, China and Taiwan. Revenue mechanics span transaction-fee commodity intermediation, professional services (hedging and corporate management), and hardware-style consumer product sales. Downstream vertical integration includes the Bunge-Prio oilseed processing joint venture and Prio Biocombustivel biodiesel operations in Romania.
Technology and R&D focus on non-transgenic soy processing, iterative soil testing with profit-per-hectare-driven seed selection, the Okara byproduct research initiative, and latest-generation water purification systems for the Atlantis line. The consolidated disclosed operating headcount is approximately 317 (127 Romania, 150 Angola, 40 Portugal food operations), with additional corporate, Brazil and Mozambique staff undisclosed. Brand ambassadors include entertainer Nuno Markl and chef Hélio Loureiro supporting Shoyce's commercial positioning.
Nutre Group firmographics
Firmographics- Name
- Nutre Group
- Legal name
- NUTRE, SGPS
- Website
- https://nutregroup.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Nutre Group is a privately held Portuguese agro-industrial holding company operating integrated farming, food production and commodity risk management businesses across Portugal, Romania, Angola, Brazil and Mozambique, serving global commodity traders and consumers via the Shoyce soy beverage and Atlantis water brands.
- Ownership category
- akta.pro rank
Nutre Group industry classification
Industry- Product category
- Agro-Industrial Food and Beverage Production
- NAICS
- Oilseed and Grain Farming (1111), Oilseed and Grain Combination Farming (111191), Grain and Field Bean Merchant Wholesalers (424510)
- SIC
- Agricultural Production-Crops (100), Wholesale-Farm Product Raw Materials (5150), Food And Kindred Products (2000)
- akta.pro primary industry
- Mixed Cereal & Grain Farming (Multiple Grains) (AFAGAAAH)
- akta.pro secondary industry
- Nuts, Seeds & Dried Fruit Trading/Wholesale (AFAIAKAF)
Keywords
Where Nutre Group is headquartered
LocationHeadquarters
- HQ city
- Oliveira De Frades
- HQ country
- Portugal
- HQ region
- Europe
Offices13 records
Markets served
Nutre Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Cereals and Oilseeds Trading: Nutre Farming produces and trades commodities including corn, barley, wheat, sunflower, rapeseed, and soybean. Production of 70,000 tons of cereals per year in Romania with 45,000 tons of warehouse capacity. International transactions handled through an intermediation unit.
- Commodity Risk Management / Hedging Services: Nutre SA provides hedging services to external clients and group companies, covering price risk associated with commodity oscillations. Assumes responsibility for raw material portfolio management, physical and financial transition in international markets, and corresponding risk provision.
- Soy-based Beverages and Food Products: Nutre Foods produces soy drinks, liquid yoghurts, and vegetable-based beverages sold under the Shoyce brand. Production capacity of 30 million liters of beverages and 9 million yoghurts per year in Portugal. Distributed through retail chains in Portugal and international markets.
- Bottled Water (Atlantis Brand): Nutre Angola purifies and packages natural mineral water in 0.65L, 1.6L, and 5.5L bottles. Production capacity of 124 million liters per year (30,000 liters per hour). Distributed in Greater Luanda and provinces including Luanda-Norte, Luanda-Sul, Zaire, Kwanza-Norte and Uíge.
- Corporate Management Services: Nutre SA provides corporate management, financial, and back office services including treasury, management control, human resources, accounting/consolidation and reporting to all Group companies.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
Nutre Group product offering
Product offeringCore offering
Nutre Group is an integrated agro-industrial holding company that produces and trades cereals and oilseeds (corn, barley, wheat, sunflower, rapeseed, soybean), manufactures non-transgenic soy-based beverages and liquid yoghurts under the Shoyce brand, packages natural mineral water under the Atlantis brand, and provides commodity trading and price-risk hedging services. The group operates farming, food production and risk management businesses across Portugal, Romania, Angola, Mozambique and Brazil.
Product overview
Nutre Group is an integrated agro-industrial company operating across three business areas: Farming (cereals and oilseeds production), Food Production (vegetable-based beverages and water), and Risk Management (trading and hedging services). The company operates across five markets (Portugal, Romania, Brazil, Mozambique, Angola) with key products including the Shoyce soy drink brand and Atlantis water brand. Nutre Foods manufactures 30 million liters of beverages and 9 million yoghurts annually, while Nutre Farming operates agricultural land across multiple countries.
Differentiator
Problem solved
Functional benefit
Brands
- Shoyce: Soy-based beverage brand offering various flavored drinks, children's products (Shoyce Junior), and liquid yoghurts. The only 100% Portuguese soy drink brand. Products are lactose and gluten free, non-transgenic soy-based.
- Atlantis
Products and services
- Shoyce Soy Beverages and Liquid Yoghurts A range of soy-based beverages and liquid yoghurts sold under the Shoyce brand, including flavored drinks, Shoyce Junior for children, and the first liquid soygurt in the Portuguese market. Products are lactose-free, gluten-free and made from non-transgenic soy, targeting health-conscious consumers, lactose-intolerant shoppers and parents seeking nutritious options for children.
- Atlantis Natural Mineral Water Natural mineral water purified through latest-generation systems to produce lightly mineralized (hyposaline) water, packaged in 0.65L, 1.6L and 5.5L bottles. Positioned as a competitively priced Angolan water brand that pioneered larger-volume packaging at the same price. Production capacity is 124 million liters per year (30,000 liters/hour) in Cacuaco, Luanda.
- Nutre Farming — Cereals and Oilseeds Production
Quantifiable outcome
- 30 million liters of beverages produced per year
- +6 more outcomes
Companies that use Nutre Group
Customer profileNamed customers16 records
Segments4 records
Ideal customer profiles3 records
Nutre Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Nutre Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Bunge (Bunge-Prio)coreJoint venture with Bunge forming Bunge-Prio, dedicated to oilseed processing in Romania. Nutre Farming holds the joint venture interest. This partnership processes oilseeds produced by Nutre Farming operations.
- Nutri VenturescorePartnership with Nutri Ventures to create the Shoyce Junior line of soy drinks for children. Joint product development for children's nutritional beverages with high nutritional content (5 vitamins, iron, iodine) and low sugar levels.
- Nuno MarklminorEntertainment personality Nuno Markl serves as brand ambassador for Shoyce, presenting the commercial and communication strategy of the only 100% Portuguese soy drink brand.
- Chef Hélio LoureirominorChef Hélio Loureiro serves as brand ambassador for Shoyce, supporting the brand's commercial and communication strategy with culinary credibility.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Nutre Group competitors and assessment
Company assessmentDirect peers
- Oatly: Oatly is a global oat-based beverage brand with a strong sustainability and health narrative. It competes head-to-head with Shoyce in the plant-based beverage category and represents the kind of scaled, brand-led competitor Nutre faces as it expands internationally.
- Alpro (Danone): Alpro is a leading European plant-based beverage and food brand owned by Danone, with soy, oat, almond, and other dairy-alternative products. It is directly comparable to Nutre's Shoyce soy drink brand as both target health-conscious consumers seeking lactose-free, non-dairy alternatives.
- Bunge: Bunge is one of the world's largest agribusiness and food companies, engaged in grain origination, oilseed processing, and trade. It is both a direct competitor in commodity trading and Nutre's joint venture partner in Bunge-Prio for oilseed processing in Romania.
- WhiteWave / Silk (Danone): Silk is one of the largest plant-based beverage brands in North America, owned by Danone. It competes directly with Shoyce in the soy and plant-based beverage category and shares the lactose-free, non-dairy consumer positioning.
Regional players
- SLC Agrícola: SLC Agrícola is one of Brazil's largest agricultural producers, focused on cotton, soybean, and corn. It is a regional peer to Nutre Brasil's soybean farming operations and shares exposure to Brazilian farmland cycles and commodity prices.
Broad incumbents
- Nestlé Waters: Nestlé Waters is the world's largest bottled water business. It is a broad incumbent comparable to Nutre Angola's Atlantis bottled water brand, with deep distribution and marketing resources across emerging and developed markets.
- ADM (Archer Daniels Midland): ADM is a global leader in agricultural commodity origination, oilseed processing, and food ingredients. It is both a major offtake customer for Nutre Farming's cereals/oilseeds and a broad incumbent operating across the same value chain.
- Cargill: Cargill is one of the largest privately held agricultural commodity traders and food ingredient producers globally. It is a Nutre Farming offtake customer and a broad incumbent across grain origination, oilseeds, and food ingredients.
- Louis Dreyfus Company: Louis Dreyfus is a major global merchant of agricultural commodities including grains and oilseeds. It is a Nutre Farming customer and a broad incumbent in commodity merchandising across the same geographies.
- Glencore Agriculture: Glencore's agriculture arm is a leading global grain and oilseed trader. It purchases cereals and oilseeds from Nutre Farming Romania and competes across the same commodity value chain.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Nutre Group social profiles
Digital presenceNutre Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nutre Group leadership team
Management profileNumber of profiles
Profiles1 record
Nutre Group subsidiaries and ownership
Company hierarchySubsidiaries11 records
Nutre Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nutre Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nutre Group
What does Nutre Group do?
Nutre Group is an integrated agro-industrial holding company that produces and trades cereals and oilseeds (corn, barley, wheat, sunflower, rapeseed, soybean), manufactures non-transgenic soy-based beverages and liquid yoghurts under the Shoyce brand, packages natural mineral water under the Atlantis brand, and provides commodity trading and price-risk hedging services. The group operates farming, food production and risk management businesses across Portugal, Romania, Angola, Mozambique and Brazil.
Is Nutre Group a public or private company?
Nutre Group is a private company. It is classified as unknown and is currently operating.
When was Nutre Group founded?
Nutre Group was founded in 2005. It employs 251 to 500 people.
Where is Nutre Group based?
Nutre Group is headquartered in Oliveira De Frades, Portugal, in the Europe region.
How does Nutre Group make money?
Five revenue lines are on record. Cereals and Oilseeds Trading is the primary driver. The others are commodity Risk Management / Hedging Services, soy-based Beverages and Food Products, bottled Water (Atlantis Brand) and corporate Management Services.
Who are Nutre Group's main competitors?
Direct peers on record are Oatly, Alpro (Danone), Bunge and WhiteWave / Silk (Danone). SLC Agrícola is listed as a regional player. Broad incumbents are Nestlé Waters, ADM (Archer Daniels Midland), Cargill, Louis Dreyfus Company and Glencore Agriculture.
Does Nutre Group have an API?
No public API is recorded for Nutre Group.
What industry is Nutre Group in?
Nutre Group's product category is Agro-Industrial Food and Beverage Production. Its primary akta.pro industry code is AFAGAAAH, Mixed Cereal & Grain Farming (Multiple Grains), with a secondary code of AFAIAKAF, Nuts, Seeds & Dried Fruit Trading/Wholesale. Its NAICS code is 1111 and its SIC code is 100.