SEVERA AG
SEVERA AG is a family-owned Swiss IT services company in Sevelen, founded in 1991, that sells computers from global manufacturers and provides repair, consulting, network setup, and domain/email services to individual consumers and small businesses in the St. Gallen region.
- Company typePrivate
- Founded1991
- HeadquartersSevelen, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What SEVERA AG does
SEVERA AG is a family-owned Swiss IT services and computer retail company headquartered in Sevelen, Canton St. Gallen, operating continuously since 1991. The company was founded by importing complete computers from Hong Kong and Taiwan, later pivoted to importing components and assembling its own SSC-branded computers, and reached a milestone of 1,000 SSC units built by 2001. Today, the company has discontinued its own hardware brand and resells computers from large global manufacturers localized for the Swiss market, with repairs routed through authorized manufacturer service centers.
The company's core offerings span the full computer lifecycle for individual consumers and small businesses: procurement consultation, ordering and setup with data migration, warranty and workshop-based repair, on-site service where feasible, and complementary services including local area network (LAN) and server setup, internet domain and email configuration, and basic web presence management. SEVERA holds 100% family ownership (since converting from a sole proprietorship to an Aktiengesellschaft in 1996), is registered with an international Legal Entity Identifier (LEI), and operates exclusively within Switzerland with a 1-10 employee headcount.
Commercially, SEVERA runs a direct, sales-led model with no disclosed pricing, no public marketing channels beyond a WordPress website, and primary customer contact via phone and email. Revenue is generated through three streams: one-time hardware sales of localized computers, pay-as-you-go professional repair and consulting services, and a small recurring component from domain and email hosting management. The business is positioned as a long-standing local provider rather than a scaling operation, with no external investors, no documented hiring plans, no patent or trademark portfolio, and no disclosed digital or AI capabilities.
SEVERA AG firmographics
Firmographics- Name
- SEVERA AG
- Legal name
- SEVERA AG
- Website
- https://severa.ch
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SEVERA AG is a family-owned Swiss IT services company in Sevelen, founded in 1991, that sells computers from global manufacturers and provides repair, consulting, network setup, and domain/email services to individual consumers and small businesses in the St. Gallen region.
- Ownership category
- akta.pro rank
SEVERA AG industry classification
Industry- Product category
- IT Services
- NAICS
- Computer and Peripheral Equipment Manufacturing (3341), Other Computer Related Services (541519), Electronic Computer Manufacturing (334111)
- SIC
- Retail-Computer & Computer Software Stores (5734), Services-Computer Integrated Systems Design (7373), Electronic Computers (3571)
- akta.pro primary industry
- Computers & Laptops Retail (CRACABAA)
Keywords
Where SEVERA AG is headquartered
LocationHeadquarters
- HQ city
- Sevelen
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
SEVERA AG business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Computer Sales: Sales of computers from global manufacturers, localized for Switzerland. Previously imported computers from Hong Kong and Taiwan, later built own SSC brand computers.
- Repair and Service: On-site computer repair services and workshop repairs. Pickup and delivery of repaired computers included.
- IT Consulting: Consultation services for computer procurement, helping customers select appropriate products from the market. Setup services for new computers including data migration.
- Domain and Email Services: Setup and management of internet domains and email addresses for customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Repair and service rates not publicly disclosed |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
SEVERA AG product offering
Product offeringCore offering
SEVERA AG sells computers from global manufacturers localized for Switzerland and provides complementary IT services including computer consultation, hardware service and repairs, domain and email setup, web presence setup, and network and server setup. The company previously manufactured its own SSC Computer line but discontinued this in favor of reselling established global computer brands.
Product overview
SEVERA AG is a traditional computer sales and service company offering a unified portfolio of hardware products and IT services. The core offering includes their proprietary SSC Computer brand (built from imported components) alongside computers from large global manufacturers localized for Switzerland. These are complemented by service offerings including computer consultation, on-site and workshop repairs, network and server setup (LAN), and domain/email/web presence management. The company operates as a single-product-service portfolio rather than a modular platform.
Differentiator
Problem solved
Functional benefit
Brands
- SSC: Own computer brand built by SEVERA AG. The 1000th SSC computer was built in 2001.
Products and services
- Computer Sales (Global Manufacturers) Sale of computers from global manufacturers, customized and localized for the Swiss market. Targeted at individual consumers and small businesses seeking reliable hardware.
Quantifiable outcome
- 1000th SSC computer manufactured in 2001
Companies that use SEVERA AG
Customer profileSegments1 record
Ideal customer profiles2 records
SEVERA AG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
SEVERA AG partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights2 records
SEVERA AG competitors and assessment
Company assessmentBroad incumbents
- Alltron: Swiss wholesale distributor of IT products and provider of value-added distribution and services to resellers and SMBs. Comparable to SEVERA AG's resale and IT service positioning but at a much broader and institutional scale.
- HP Switzerland: Major global PC manufacturer with Swiss distribution and authorized service partners. Comparable to SEVERA's current product mix (reselling and localizing global PC brands) and competing for the same SMB/consumer customers.
- Lenovo Switzerland: Global computer manufacturer with direct Swiss sales, support, and authorized repair channels. Relevant because SEVERA now resells Lenovo and similar brands and outsources repairs to manufacturer service centers.
Regional players
- JMC Software AG: Regional Swiss IT services firm offering computer sales, network setup, and managed IT support to SMBs. Comparable to SEVERA AG's service-led local IT support model in nearby Swiss German-speaking regions.
Direct peers
- Brack.ch (Brack Alltron): One of Switzerland's largest IT and consumer electronics resellers, offering computers, peripherals, and IT services to consumers and SMBs. Directly comparable to SEVERA AG in core product range and Swiss customer base, but at far greater scale.
- Interdiscount: Major Swiss retailer of computers, electronics, and related services, with both online and physical presence. Competes with SEVERA AG in end-customer computer sales and basic IT support offerings in Switzerland.
- Microspot.ch: Swiss specialty retailer for computers, peripherals, and IT services targeting consumers and small businesses. Closely mirrors SEVERA AG's product-service mix in the same Swiss market.
Emerging players
- PC Specialist / custom PC builders (e.g., Joule Performance): Independent PC assembly and IT service operators that, like SEVERA's historical SSC brand, build customized computer systems and provide repair/maintenance. Relevant comparable as SEVERA's past build-to-order capability fades.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
SEVERA AG social profiles
Digital presenceSEVERA AG financial estimates
Financial estimateRevenue estimate
Valuation estimate
SEVERA AG leadership team
Management profileNumber of profiles
SEVERA AG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SEVERA AG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SEVERA AG
What does SEVERA AG do?
SEVERA AG sells computers from global manufacturers localized for Switzerland and provides complementary IT services including computer consultation, hardware service and repairs, domain and email setup, web presence setup, and network and server setup. The company previously manufactured its own SSC Computer line but discontinued this in favor of reselling established global computer brands.
Is SEVERA AG a public or private company?
SEVERA AG is a private company. It is classified as family owned and is currently operating.
When was SEVERA AG founded?
SEVERA AG was founded in 1991. It employs 1 to 10 people.
Where is SEVERA AG based?
SEVERA AG is headquartered in Sevelen, Switzerland, in the Europe region.
How does SEVERA AG make money?
Four revenue lines are on record. Computer Sales are the primary driver. The others are repair and Service, IT Consulting and domain and Email Services.
Who are SEVERA AG's main competitors?
Broad incumbents on record are Alltron, HP Switzerland and Lenovo Switzerland. JMC Software AG is listed as a regional player. Direct peers are Brack.ch (Brack Alltron), Interdiscount and Microspot.ch. PC Specialist / custom PC builders (e.g., Joule Performance) is listed as an emerging player.
Does SEVERA AG have an API?
No public API is recorded for SEVERA AG.
What industry is SEVERA AG in?
SEVERA AG's product category is IT Services. Its primary akta.pro industry code is CRACABAA, Computers & Laptops Retail. Its NAICS code is 3341 and its SIC code is 5734.