What Jean Bracq does

Jean Bracq is a French family-owned creator and manufacturer of Leavers lace, headquartered in Caudry, Nord de France, with five generations of continuous operation since its founding in 1889 by François Bracq. The company operates 40 Leavers looms — each weighing approximately 15 tons and equipped with electronic Jacquard systems — inside a 2,750m² climate-controlled facility inaugurated in May 2019, producing under the protected "Dentelle de Calais-Caudry®" designation and, since 2012, under the Lyon Lace sub-brand (after acquiring the last three Lyon looms from Goutarel, making it the sole possessor of that know-how globally). Its product portfolio includes Calais-Caudry lace, Lyon lace (100% cotton on bobbin Jacquard looms), Chantilly, bourdonnée, guipure, embroidered tulles, and bobin tulles, enriched with Cornely embroidery, Beyroux bourdon, and Lunéville hand-beading techniques. The product surface spans two seasonal collections: Les Essentielles (ready-stock emblematic lace) and an Exclusive Collection with approximately 20 new designs per season, supported by over a century of archived design patterns.

The company operates a multi-channel B2B distribution model through a global network of 18+ country-specific agents (covering France, USA, UK, Germany, Italy, Japan, China, South Korea, Australia, India, Turkey, UAE, Russia, Romania, Greece, Taiwan, Lebanon), regular participation in Première Vision Paris, Milano Unica, Interfilière, Intertextile, and Blossom trade shows, and a dedicated professional portal (pro.jeanbracq.com). A complementary D2C channel exists via the Atelier Dentelles e-commerce store (atelierdentelles.com) and a physical boutique in Caudry, serving individual consumers purchasing lace by the meter. Revenue is generated through one-time fabric sales to haute couture houses, luxury ready-to-wear brands (Chanel, Dior, Givenchy, YSL, Lanvin, Balmain, Alexander McQueen, Zadig & Voltaire), lingerie manufacturers (LIVY/Etam Group), and bridal designers, with 85% of production exported. Pricing is quote-based and not publicly disclosed; the B2B segment operates on multi-year enterprise contracts while the retail channel uses per-meter unit pricing.

Jean Bracq is a SAS (private limited company) registered in Caudry with share capital of €173,880, employing 65-80 people across workshop, design, distribution, and administrative functions. The business is currently led by fifth-generation Julien Bracq (Paris business school graduate) with Laurent Bracq and Pascale Bracq (retail) also active in the company. Certifications include Oeko-Tex Standard 100, GOTS, Global Recycled Standard, Ecogriffe, Asqual, France Textile, and the Entreprise du Patrimoine Vivant (EPV) label from the French Ministry of Economy.

Name

Jean Bracq

Legal name

SAS. Jean BRACQ

Website

https://jeanbracq.com

Company type

Private

Founded year

1889

Operating status

Operating

Headcount range

51–100 employees

Short description

Jean Bracq is a fifth-generation French family-owned manufacturer of Leavers lace based in Caudry, producing protected Dentelle de Calais-Caudry and Dentelle de Lyon on 40 electronic Jacquard looms. It serves haute couture houses, luxury ready-to-wear brands, lingerie makers, and bridal designers globally through agents and trade shows.

Ownership category

akta.pro rank

Product category

Luxury Lace Manufacturing

NAICS

Apparel Accessories and Other Apparel Manufacturing (31599)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Narrow Fabrics & Specialty Trim Fabrics (Narrow Woven Fabrics/Trimmings Fabric Rolls) (IMAOALAH)

Keywords

• Leavers lace manufacturing
• Calais-Caudry lace
• Lyon lace production
• Haute couture textiles
• Bridal lace fabrics

Headquarters

HQ city

Caudry

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Lace Fabric Sales: Jean Bracq designs, manufactures, and sells Leavers lace fabrics to fashion houses, haute couture designers, luxury ready-to-wear brands, and lingerie manufacturers. Products include Calais-Caudry lace, Lyon lace, Chantilly, bourdonnée, guipure, and embroidered tulles. Both wholesale B2B and retail meter sales through Atelier Dentelles store.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Jean Bracq designs, manufactures, and sells premium French Leavers lace fabrics — including the protected Dentelle de Calais-Caudry and Dentelle de Lyon — on electronic Jacquard-equipped Leavers looms. Its products supply haute couture houses, luxury ready-to-wear brands, lingerie manufacturers, and bridal designers worldwide, with additional consumer sales by the meter through the Atelier Dentelles retail store.

Product overview

Jean Bracq is a creator and manufacturer of Leavers lace operating since 1889, based in Caudry, France. The company produces the protected 'Dentelle de Calais-Caudry' certification lace alongside Lyon Lace (revived in 2012). Its product portfolio centers on Leavers lace as the core offering, supplemented by Bobin tulles and embroidered tulles. The Essentielles Collection provides ready-stock emblematic lace models (white, black, Chantilly, Lyon, hand-embroidered) with immediate availability. The Exclusive Collection delivers approximately 20 new seasonal designs per season, including custom client-specific patterns. Ennobling services including Cornely embroidery, Beyroux embroidery, and Point de Lunéville hand beading add value to base lace products. The company operates 40 Leavers machines exclusively equipped with electronic Jacquard, and an ultramodern 2,750m² facility with climate control for optimal production quality.

Differentiator

Problem solved

Functional benefit

Brands

• DENTELLE DE CALAIS-CAUDRY®: A certified brand guaranteeing French manufacturing of noble material using traditional 200-year-old Leavers loom know-how, created in 2015
• Lyon Lace

Products and services

• Dentelle de Calais-Caudry (Leavers Lace)
• Lyon Lace (Dentelle de Lyon)
• Chantilly Lace
• Bourdonnée Lace
• Guipure Lace
• Embroidered Tulles
• Bobin Tulles
• Cornely Embroidery Service
• Beyroux Embroidery (Broderie Beyroux)
• Point de Lunéville (Hand Beading)
• Les Essentielles Collection
• Exclusive Collection

Quantifiable outcome

• 100+ years of design archives
• +2 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Lyon Lace / LyonLacecoreStrategic or Co-development PartnerJean Bracq acquired the last three Lyon lace looms from Goutarel in 2012 and relocated them to Caudry. This partnership/per acquisition ensures the survival of Lyon lace-making heritage and positions Jean Bracq as the only company with Lyon lace expertise, working closely with major haute couture designers.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Sophie Hallette: French Leavers lace manufacturer founded in 1887, also based in the Caudry region. Direct competitor producing Dentelle de Calais-Caudry lace with overlapping customer base in haute couture and luxury ready-to-wear.
• Solstiss: French Leavers lace maker in Caudry producing Calais-Caudry lace for haute couture and bridal. Direct competitor using similar Leavers loom technology and serving the same luxury fashion customer base.
• Bischoff Textil: Swiss embroidery and lace manufacturer producing Schiffli-embroidered textiles for haute couture and lingerie. Comparable in specialty textile manufacturing techniques and luxury fashion customer base, though Switzerland-based.
• Riechers Marescot: French Calais-Caudry lace manufacturer with heritage comparable to Jean Bracq. Direct peer using Leavers technique to serve fashion houses and bridal designers with similar specialty lace products.
• Forster Rohner: Swiss embroidery specialist serving haute couture and luxury prêt-à-porter with embroidered fabrics and lace. Direct peer in delivering enriched specialty textiles to luxury fashion brands like Dior, Chanel, and Givenchy.

Regional players

• Marco Lagattolla: Italian Leavers lace maker based in Lombardy producing premium lace for fashion and lingerie. Uses similar Leavers loom technology but serves primarily Italian and broader European fashion houses, complementing rather than overlapping in geography.
• Dognin (Mantero Group): Italian heritage lace maker now part of Mantero Seta, producing lace and luxury textiles for prêt-à-porter and haute couture. Comparable in craft tradition but primarily serves Italian and broader European luxury market.

Broad incumbents

• Lesage (Chanel-owned): French haute couture embroidery house acquired by Chanel, producing hand and machine embroidery for luxury fashion. Comparable in serving couture houses with specialty crafted textiles, but operates within Chanel's broader Métiers d'Art portfolio.

Market position

Strengths5 records

Weaknesses6 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/jeanbracq
• Pinterestpinterest.fr/dentellesbracq
• Xx.com/DentellesBracq

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jean Bracq