Consultor Jurídico

What Consultor Jurídico does

Consultor Jurídico (ConJur) is a Brazilian legal media company founded in 1996 and headquartered in São Paulo. It operates a web-based content management and distribution platform that publishes daily legal news, expert columns, articles, and special reports covering Brazilian jurisprudence, legislation, and court decisions across more than 30 areas of law. The platform is built around a multi-product ecosystem: the main news portal at conjur.com.br, the Boletim Jurídico email subscription service (14 specialized bulletins delivered twice daily across distinct legal domains), the annual Anuário da Justiça yearbook (with vertical-specific editions such as Saúde Suplementar), TV ConJur on YouTube, Estúdio ConJur for events and book launches, the Loja ConJur e-commerce store for legal publications, and an Apoio Cultural partnership program with law firms. The site is available in Portuguese, English, Spanish, and Japanese.

The company's revenue model combines recurring subscription revenue from the Boletim Jurídico (quote-based pricing on a monthly billing cadence), advertising sold through the Anuncie program to law firms and legal-sector advertisers, one-time product sales of books and yearbooks via Loja ConJur, and event/sponsorship revenue tied to Estúdio ConJur coverage. GTM is sales-led, with direct sales outreach via phone (+55 11 3094-7489) and email ([email protected]). ConJur targets four horizontal customer segments — individual legal professionals (lawyers, judges, prosecutors) as the primary segment, legal academia, corporate legal departments, and government entities — with no named enterprise customers disclosed. The company is privately held, founder-owned (Luizir Pinto), operates with 11-50 employees, has no disclosed funding rounds or M&A activity, and shows no AI/ML capabilities in its product stack.

Name

Consultor Jurídico

Legal name

Consultor Jurídico

Website

https://conjur.com.br

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Consultor Jurídico (ConJur) is a privately held Brazilian legal media company, founded in 1996 in São Paulo, that publishes daily legal news, expert columns, specialized newsletters, and annual yearbooks serving lawyers, judges, prosecutors, academics, and corporate and government legal teams across Brazil.

Ownership category

akta.pro rank

Product category

Legal Media and News Publishing

NAICS

Periodical Publishers (51312), Book Publishers (513130), All Other Publishers (513199)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Books: Publishing Or Publishing & Printing (2731), Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Legal & Regulatory Publishing (Case Law, Statutes, Treatises) (MPAJACAA)

akta.pro secondary industries

Government & Public Policy Publishing (Regulations, Gazettes, Legislative Tracking) (MPAJACAI), HR & Employment Law Publishing (Labor, Benefits, Workplace Compliance) (MPAJACAE), Tax & Accounting Publishing (Codes, Guidance, Practice Tools) (MPAJACAD)

Keywords

• Legal news publishing
• Legal journalism
• Legal newsletters
• Court decisions coverage
• Legal yearbooks

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Subscription - Boletim Jurídico: Paid subscription service providing 14 specialized legal bulletins sent twice daily via email, covering different areas of Brazilian law including Administrative, Environmental, Civil, Constitutional, Consumer, Criminal, Tax, Labor, and others
2. Advertising: Advertising space sold to law firms, legal service providers, and other businesses in the legal sector through the Anuncie (advertise) program
3. Product Sales - Loja ConJur: Sale of books, yearbooks (Anuário da Justiça), and other legal publications through the online store
4. Events and Sponsorships: Estúdio ConJur covers legal events, conferences, and book launches, potentially generating revenue through sponsorships

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Consultor Jurídico operates Brazil's leading digital legal news portal, publishing daily news, expert columns, articles and special reports covering court decisions, legislation and regulatory developments across 30+ areas of Brazilian law. Its core paid offerings include the Boletim Jurídico (14 specialized legal bulletins delivered twice daily by email), the Anuário da Justiça annual yearbook on the Brazilian judiciary, and the Loja ConJur online store selling legal books and publications.

Product overview

Consultor Jurídico (ConJur) é um portal de notícias jurídico brasileiro que opera como uma plataforma de mídia especializada oferecendo múltiplos produtos: um portal de notícias principal com cobertura de decisões judiciais e artigos em mais de 30 áreas do direito, o Boletim Jurídico (newsletter em duas edições diárias com 14 variações especializadas), o Anuário da Justiça (publicação anual de estatísticas do judiciário), TV ConJur (canal no YouTube), Estúdio ConJur (eventos e lançamentos), e a Loja ConJur para vendas de publicações.

Differentiator

Problem solved

Functional benefit

Brands

• Anuário da Justiça: Annual yearbook covering Brazilian justice system statistics and analysis
• Boletim Jurídico
• TV ConJur
• Estúdio ConJur
• Loja ConJur

Products and services

• Portal de Notícias ConJur Brazil's leading digital legal news portal providing daily coverage of court decisions, legislation, expert columns, articles and special reports across 30+ areas of Brazilian law, including Constitutional, Criminal, Civil, Labor, Tax, Administrative and Consumer law. Used by lawyers, judges, prosecutors, academics and corporate legal departments.
• Boletim Jurídico Paid subscription newsletter service delivering 14 specialized legal bulletins twice daily (morning and afternoon) by email, covering distinct areas of Brazilian law including Administrative, Environmental, Civil, Constitutional, Consumer, Criminal, Tax, Labor and others. Designed for legal professionals who need targeted, area-specific updates.
• Anuário da Justiça Annual publication analyzing statistics and trends of the Brazilian justice system, including specialized supplements such as the Anuário da Justiça Saúde Suplementar. Sold as a one-time annual publication to legal professionals, academics and institutions.
• Loja ConJur E-commerce storefront for purchasing legal publications, yearbooks, books and specialized materials produced or sold by ConJur, with prices varying by product.

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• JD Supra: Legal content distribution platform aggregating expert commentary from attorneys and law firms. Comparable expert-columns-plus-newsletter model serving corporate counsel, with US/global rather than Brazilian focus.
• Lexology: International legal content hub with curated daily updates and expert contributions, owned by Globe Newswire. Comparable daily-bulletin-plus-expert-content model targeting in-house counsel and law firms globally.
• Mondaq: Global legal content platform featuring contributed articles from law firms across jurisdictions. Comparable user-generated-articles-plus-newsletter model aimed at in-house legal professionals, though with international rather than Brazilian focus.

Direct peers

• DireitoNet: Brazilian legal portal providing news, articles, and reference materials for lawyers and law students. Comparable niche audience and content model, though smaller reach than ConJur and Migalhas.
• JUSBrasil: Brazilian legal content aggregator offering jurisprudence search, legislation access, and curated legal news. Direct competitor in the same audience of Brazilian legal professionals with a heavier tech-platform orientation.
• Migalhas: Brazil's largest legal news portal, founded in 2000, covering jurisprudence, legislation, and columns across all areas of Brazilian law. Closest direct competitor to ConJur with overlapping subscriber bulletin products and editorial model.

Broad incumbents

• LexisNexis: Global legal and regulatory information provider competing in legal research and professional publishing. Broad incumbent with overlapping legal-news and reference content offerings to legal professionals.
• Thomson Reuters (Legal Division): Global legal information provider operating Westlaw and other legal research products. A broad incumbent whose Brazilian operations overlap with ConJur's professional legal content positioning.
• Revista dos Tribunais (RT): Historic Brazilian legal publisher of treatises, periodicals, and the RT journal, now part of Thomson Reuters Brazil. Overlaps with ConJur's yearbook and book products as a broader incumbent in Brazilian legal publishing.

Regional players

• Empório do Direito: Brazilian legal content site focused on columns, articles, and curated jurisprudence. Comparable Brazilian legal media model with narrower scope and complementary audience within the same market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cons_juridico
• YouTubeyoutube.com/@tvconjur
• Facebookfacebook.com/ConsultorJuridico
• LinkedInlinkedin.com/company/dubl-empresarial
• Instagraminstagram.com/consultor_juridico

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Consultor Jurídico