National Association of Geoscience Teachers

What National Association of Geoscience Teachers does

The National Association of Geoscience Teachers (NAGT), founded in 1938 and headquartered in Northfield, Minnesota, is a 501(c)(3) nonprofit professional membership organization serving approximately 1,800 geoscience educators across the United States and Canada. Its mission is to improve teaching and learning about Earth by serving higher education faculty (~50% of members), K-12 teachers (~8%), post-secondary students (~12%), informal educators, and geoscience professionals. The organization operates through a federated structure of 8 U.S. regional sections plus Canadian coverage, topical divisions (e.g., Geo2YC, Geoscience Education Research, Teacher Education), and an Executive Committee of elected volunteers supported by a 5-person executive office co-located with the Science Education Resource Center (SERC) at Carleton College.

NAGT's core product portfolio centers on the peer-reviewed Journal of Geoscience Education, the member publication In the Trenches, the Teach the Earth online resource portal (hosted by SERC), and signature programming including the biennial Earth Educators' Rendezvous, the Traveling Workshops Program (delivering on-site professional development to institutions), webinars, and an extensive awards and grants system. Technology infrastructure is delivered primarily through SERC at Carleton College, which provides web platform development and hosts the Teach the Earth portal. The organization also distributes merchandise through an e-commerce storefront and engages members across YouTube, LinkedIn, Instagram, Facebook, and Bluesky.

Revenue is generated through a diversified nonprofit model: annual membership dues ranging from $35 (student) to $120 (sustaining), which comprise 20-30% of operating income; tax-deductible donations (83% directed to programming); professional development fees from institutional workshops priced at $1,000-$5,000+; publication sales including print subscriptions to JGE; and endowed fund income. The organization has earned the 2025 Platinum Seal of Transparency from Candid and operates multi-organization partnerships with AGI, GSA, AGU, NCSE, NESTA, SERC/Carleton, and Taylor & Francis.

Name

National Association of Geoscience Teachers

Legal name

National Association of Geoscience Teachers, Inc.

Website

https://nagt.org

Company type

Private

Founded year

1938

Operating status

Operating

Headcount range

1–10 employees

Short description

NAGT is a 501(c)(3) nonprofit professional membership organization, founded in 1938, serving approximately 1,800 geoscience educators across higher education, K-12, students, and informal education through journals, conferences, workshops, and an online teaching resource portal.

Ownership category

akta.pro rank

Headquarters

HQ city

Northfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership dues ranging from $35 (student) to $120 (sustaining), with 1-year and 3-year terms available. Member dues comprise 20-30% of operating income.
2. Donations: Tax-deductible charitable contributions from individuals and organizations. 83% of donations go directly to programming. NAGT is a 501(c)(3) tax-exempt organization (TIN: 74-6068050).
3. Professional Development: Revenue from workshops including the Traveling Workshops Program (two-day workshops $5,000, multi-session virtual $2,500, single-session virtual $1,000, plus travel expenses).
4. Publication Sales: Revenue from sales of publications including the NAGT Store, and print subscriptions to the Journal of Geoscience Education ($35/year additional for print copies).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

NAGT is a professional membership organization that serves as a community of geoscience educators and education researchers working to improve teaching and learning about Earth. The organization delivers peer-reviewed publications, an annual conference (Earth Educators' Rendezvous), the Traveling Workshops Program, an online teaching resources portal (Teach the Earth), and tiered membership benefits including awards, grants, and professional development programming for K-12 educators, higher-education faculty, students, and informal educators.

Product overview

NAGT is a professional membership organization that provides a comprehensive ecosystem of resources and programs for geoscience education. The core offerings include the Journal of Geoscience Education (peer-reviewed research journal), In the Trenches (member publication), and Teach the Earth (online resource portal). Professional development is delivered through the Earth Educators' Rendezvous (annual conference), Traveling Workshops Program, and On the Cutting Edge professional development initiative. Additional offerings include NAGTNews (monthly newsletter), awards programs, grants and scholarships, webinars, and the GER Toolbox for education researchers. The organization is structured around regional sections and topical divisions covering areas like Geo2YC (two-year colleges), Geoscience Education Research, and Teacher Education.

Differentiator

Problem solved

Functional benefit

Products and services

• NAGT Membership
• Journal of Geoscience Education (JGE)
• In the Trenches
• Teach the Earth
• Earth Educators' Rendezvous
• Traveling Workshops Program
• On the Cutting Edge Professional Development
• Webinars

Quantifiable outcome

• NAGT programming reaches over one million people annually
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

• American Geosciences Institute (AGI)coreStrategic or Co-development PartnerNAGT is a member society of AGI. The Executive Director and 2nd Vice President serve as liaisons to AGI. Collaboration on shared goals in Earth sciences and education.
• Geological Society of America (GSA)coreStrategic or Co-development PartnerNAGT is an associated society of GSA. One Executive Committee member serves on the Joint Technical Program Committee for the annual GSA meeting. GSA Connects meeting offers member registration rates for NAGT members.
• National Center for Science Education (NCSE)coreStrategic or Co-development PartnerNAGT is a supporting partner of NCSE, working together on science education advocacy and protection of science education.
• UTeach STEM Educators Association (USEA)coreStrategic or Co-development PartnerNAGT is a member organization of USEA, collaborating on STEM educator development.
• Science Education Resource Center (SERC) at Carleton CollegecoreTechnology or IntegrationSERC provides the web platform infrastructure and development for NAGT websites including Teach the Earth portal. Professional development programs run in collaboration with SERC.
• American Geophysical Union (AGU)majorStrategic or Co-development PartnerNAGT collaborates with AGU on Heads and Chairs program, workshops at the fall meeting, and liaison with AGU's Education Section.
• Council on Undergraduate Research - Geoscience Division (GeoCUR)majorStrategic or Co-development PartnerNAGT, GSA Geoscience Education Division, and GeoCUR co-sponsor an annual awards event. NAGT maintains a liaison to GeoCUR.
• Disciplinary Associations Network for Sustainability (DANS)minorStrategic or Co-development PartnerNAGT is a participating organization in DANS, part of AASHE's sustainability network.
• GSA Geoscience Education Division (GED)majorStrategic or Co-development PartnerNAGT, GED, and GeoCUR co-sponsor an annual awards event. NAGT has a liaison to GED.
• National Earth Science Teachers Association (NESTA)majorStrategic or Co-development PartnerNAGT and NESTA share goals and work together on K-12 Earth science education initiatives.
• Taylor & FrancismajorGTM or Marketing PartnerPartner providing online access to the Journal of Environmental Education and Science Activities for NAGT members, plus 30% book discount on CRC Press/Routledge titles.
• BruntonminorGTM or Marketing PartnerPartner offering 30% off website orders for NAGT members.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• National Center for Science Education: Science education advocacy organization partnering with NAGT on science education advocacy and protection. Comparable as a science education non-profit serving overlapping communities with advocacy and educational programming.
• American Geophysical Union: Geoscience professional society collaborating with NAGT on Heads and Chairs program and workshops at fall meetings. Comparable in serving geoscience scientists and educators with publications, meetings, and educational programming.
• Council on Undergraduate Research: Organization supporting undergraduate research across disciplines, including a Geosciences Division (GeoCUR) that co-sponsors annual awards events with NAGT. Comparable in serving undergraduate-focused academic communities with awards and professional development.
• American Geosciences Institute: Federation of geoscience organizations of which NAGT is a member society. Comparable as a geoscience umbrella body serving overlapping professional communities, with shared liaison roles and mutual advocacy.
• Sigma Xi: Scientific research honor society and professional organization offering membership, publications, and programming to scientists across disciplines. Comparable as a long-standing scientific professional society with member-driven programming and chapter structure.
• National Earth Science Teachers Association: K-12 Earth science education association partnering with NAGT on shared K-12 Earth science education initiatives. The closest direct peer in mission - serving Earth science educators with shared goal alignment and overlapping programs.

Regional players

• American Association of Petroleum Geologists: Large professional society for petroleum geologists with overlapping geoscience professional community. Comparable as a long-established geoscience professional association serving overlapping audiences, though focused on industry rather than education.

Broad incumbents

• Geological Society of America: Major geoscience professional society offering member registration rates to NAGT members and co-liaising via Joint Technical Program Committee. Comparable in serving geoscience professionals and educators, though much broader in scope than NAGT's education focus.
• National Science Teaching Association: Largest US professional organization for science teachers, covering all science disciplines (not just Earth science). Comparable as a K-12 science teacher membership association but with significantly broader scope and scale.

Others

• Science Education Resource Center: Carleton College-based center that builds and hosts NAGT's web infrastructure and Teach the Earth portal, and co-delivers professional development. While not a competing organization, it is an enabling/operational partner deeply intertwined with NAGT's content delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@nagtorg
• Facebookfacebook.com/nagt1
• LinkedInlinkedin.com/company/national-association-of-geoscience-teachers
• Instagraminstagram.com/nagtgeo
• Xx.com/nagtgeo

Revenue estimate

Valuation estimate

Number of profiles

Profiles21 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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