SoMa StrEat Food Park

What SoMa StrEat Food Park does

SoMa StrEat Food Park is a privately held, San Francisco-based food truck park venue and event catering operator founded in 2012, operating under the parent brand Spark Social SF. The company runs a permanent physical food truck park at 601 Mission Bay Blvd. North in San Francisco, hosting rotating daily food truck vendors alongside permanent tenants such as Bacon Bacon and Firetrail Pizza. In parallel, it dispatches a curated network of 150+ permitted food truck vendors across nine Bay Area counties to provide off-site catering for corporate events, birthday parties, community gatherings, weddings, and festivals. Service formats span catered drop-off, on-site food truck service, multi-truck bookings, table service, and pop-up tents, with optional alcohol and experiential add-ons.

The business derives revenue from two primary streams: transaction fees from vendors operating at the park, and professional services fees for off-site catering coordination. Pricing is opaque, quote-based, and collected via a custom catering request form that captures event type, headcount, service format, vendor preferences, budget, and alcohol/experiential add-ons. The Park also offers online venue reservations via FareHarbor integration. Marquee enterprise clients include Marriott Hotel, the Golden State Warriors, Y Combinator, SF General, and Stern Grove, spanning hospitality, sports, healthcare, and technology verticals. The company employs 11-50 people and has no disclosed funding, M&A, or revenue figures.

The core technology is operational rather than software-native: venue management, vendor curation, county-level permitting coverage, and catering logistics coordination. The Spark Social SF website lists a second venue in San Jose and adjacent entertainment concepts (Stagecoach Greens mini golf, Clubhouse San Jose, 1AMsf), signaling a multi-site, multi-format venue diversification strategy. There is no evidence of proprietary AI, data, or software platform capabilities — the asset value resides in the physical venues, the vendor relationships, and the enterprise catering pipeline.

Name

SoMa StrEat Food Park

Legal name

SoMa StrEat Food Park

Website

https://somastreatfoodpark.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

SoMa StrEat Food Park operates a San Francisco food truck park venue and dispatches a 150+ truck catering fleet across nine Bay Area counties, serving corporate events, weddings, festivals, and private celebrations for clients including Marriott, the Warriors, and Y Combinator.

Ownership category

akta.pro rank

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Food Truck Park Operations: Permanent vendor placement and daily food truck operations at the SoMa StrEat Food Park location in San Francisco, hosting rotating food truck vendors including Bacon Bacon and Firetrail Pizza as permanent vendors.
2. Event Catering Services: Off-site catering services where food trucks are dispatched to customer events including corporate events, birthday parties, community gatherings, and weddings. Services include catered drop-off, on-site food truck service, multiple truck bookings, table service, and pop-up tents.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

SoMa StrEat Food Park operates a physical food truck park venue in San Francisco that hosts rotating and permanent food truck vendors for walk-in dining, and offers off-site catering services by dispatching food trucks from a network of 150+ partner trucks across the Bay Area to corporate events, private celebrations, weddings, and community gatherings. Catering services include catered drop-off, on-site food truck service, multiple truck bookings, table service, and pop-up tents.

Product overview

SoMa StrEat Food Park is a physical food truck park location in San Francisco that hosts rotating and permanent food truck vendors. It is not a technology product or platform with software offerings. The park provides event space and a gathering place for various food truck operators including Bacon Bacon as a permanent vendor. Catering services for events are facilitated through Spark Social SF's vendor network of over 150+ food trucks in the Bay Area.

Differentiator

Problem solved

Functional benefit

Products and services

• Food Truck Park Venue Physical food truck park venue in San Francisco's Mission Bay district hosting rotating daily food truck vendors for lunch and dinner service, with permanent vendors including Bacon Bacon and Firetrail Pizza. Open to walk-in consumers for on-site dining.
• Off-Site Catering Services Mobile catering service dispatching food trucks to customer events across the Bay Area, including corporate events, birthday parties, community gatherings, weddings, and festivals. Service types include catered drop-off, on-site food truck service, multiple truck bookings, table service, and pop-up tents.
• On-Site Park Catering Catering services organized within the food truck park venue for private events, corporate buyouts, and group gatherings, utilizing the park's food truck vendors.
• Food Truck Vendor Network (Streat Fleet) Partnership network of 150+ independent food truck operators across the Bay Area's nine counties who participate in park events and serve as catering vendors for off-site events. Food truck owners can apply to join the fleet through the vendor application form.

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• SF GeneralminorStrategic or Co-development PartnerSF General hospital is a catering client for employee events and corporate gatherings. Spark Social SF provides food truck catering services for their events.
• Stern GroveminorStrategic or Co-development PartnerStern Grove, known for outdoor concerts and festivals, partners with Spark Social SF to provide food truck catering for their outdoor event programming.
• Marriott HotelcoreStrategic or Co-development PartnerMarriott Hotel partners with Spark Social SF for hotel event catering, bringing food truck experiences to their guest events and functions.
• Y CombinatorcoreStrategic or Co-development PartnerY Combinator, the prominent startup accelerator, partners with Spark Social SF to provide catering for startup community events and gatherings at their facilities.
• The WarriorscoreStrategic or Co-development PartnerGolden State Warriors NBA team partners with Spark Social SF for event catering at team functions and venue events.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat4 records

Customer concentration

• Facebookfacebook.com/elcalamarsf
• LinkedInlinkedin.com/company/soma-streat-food-park

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SoMa StrEat Food Park