What URMA does

Urma AG is a privately held Swiss precision toolmaker founded in 1962 and headquartered in Rupperswil, Switzerland. The company designs and manufactures a comprehensive portfolio of precision machining tools and industrial machines, serving manufacturing customers in the automotive, hydraulic, machine building, and aerospace sectors. Its core offerings span two product lines: (1) precision cutting tools — milling, reaming, drilling, boring/pre-machining, fine boring, honing, vibration damper tools, special/custom tools, and burnishing/deep rolling — and (2) industrial machines — CNC machining centers, 3D metal printing/additive manufacturing systems, automation solutions, and supporting equipment. A proprietary modular boring platform (VersaMax) and the S.M.A.G. tool-selection/management application are flagged as notable technical differentiators.

URMA generates revenue through B2B hardware sales of tools and machines, supplemented by automation equipment and a service/support stream for installed machinery. Pricing is quote-based and not publicly disclosed, consistent with custom industrial tooling. The go-to-market is enterprise field sales, leveraging an in-house Experience Center/Showroom for product demonstrations and a global partner/reseller network that extends reach beyond Switzerland. The company operates a multi-language website (German, French, English, Chinese) and maintains a dedicated Chinese-language site, indicating an explicitly international commercial posture. Revenue figures, ownership structure, and capital history are not disclosed in available materials.

Name

URMA

Legal name

Urma AG

Website

https://urma.ch

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

101–250 employees

Short description

Urma AG is a Swiss precision toolmaker founded in 1962 that manufactures high-precision machining tools (reaming, drilling, boring, honing, milling, burnishing) and industrial machines (CNC, 3D metal printing, automation), serving automotive, hydraulic, machine building, and aerospace manufacturers through direct enterprise sales and a global partner network.

Ownership category

akta.pro rank

Product category

Precision Machining Tools

NAICS

Machine Tool Manufacturing (333517)

SIC

Machine Tools, Metal Cutting Types (3541)

akta.pro primary industry

EDM & Electrochemical Machining (Wire/Sinker EDM, ECM) (IMAHADAF)

akta.pro secondary industries

Welding, Fabrication & Field Machining Services (On-site) (IMAIACAD), Sand/Foundry & Mold 3D Printers (Sand Binder Jetting, Tooling Systems) (IMAAAAAE)

Keywords

• Precision machining tools
• CNC machining equipment
• Metal additive manufacturing
• Modular boring systems
• Industrial cutting tools

Headquarters

HQ city

Rupperswil

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Precision Tool Sales: Sale of high-precision machining tools including reamers, drills, boring tools, milling tools, honing tools, and burnishing tools for CNC machines
2. CNC Machine Sales: Sale of CNC machining centers and 3D printing/additive manufacturing machines
3. Automation and Equipment: Automation solutions and manufacturing equipment for industrial applications
4. Service and Support: Service offerings for machines and ongoing technical support

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Urma AG develops and manufactures high-precision machining tools (reaming, drilling, boring, milling, honing, fine boring, vibration damper, special tools, and burnishing/deep rolling tools) as well as industrial machines including CNC machining centers, metal additive manufacturing (3D printing) systems, and automation solutions. The company sells these products and related service to industrial manufacturers, covering the entire machining workflow from roughing to finishing for automotive, hydraulic, machine building, and aerospace customers.

Product overview

URMA is a Swiss precision toolmaking and mechanical engineering company offering a comprehensive portfolio of precision machining tools and industrial machines. The product portfolio consists of two main categories: (1) Precision Tools including Milling, Reaming, Drilling, Boring/Pre-Machining, Honing, Fine Boring, Vibration Damper Tools, Special Tools, Burnishing and Deep Rolling tools, plus the S.M.A.G. App for tool management; and (2) Machines covering CNC machining, 3D metal printing/additive manufacturing, Automation solutions, and Equipment. The company serves industries including Automotive, Hydraulic, Machine Building, and Aerospace Manufacturing.

Differentiator

Problem solved

Functional benefit

Brands

• S.M.A.G. S.M.A.G. App - a tool/application offered by URMA

Products and services

• Milling Tools URMA milling tools delivering precise, reliable, and efficient machining performance for industrial CNC applications.
• Reaming Tools High-performance reamers for precision hole finishing in industrial machining operations.
• Drilling Tools High-performance drills designed for industrial precision drilling operations.
• Boring / Pre-Machining Tools (VersaMax) Modular boring tools forming the URMA VersaMax Boring System for flexible, configurable precision boring and pre-machining applications.
• Honing Tools High-precision honing tools for achieving tight tolerances and quality surface finishes on CNC machines.
• Fine Boring Tools Precision fine boring tools for achieving high-accuracy bore dimensions in tight-tolerance machining.
• Vibration Damper Tools Tools designed to reduce vibration during machining operations, improving stability and surface quality.
• Special Tools Custom-designed special tools engineered for specific precision machining requirements.
• Burnishing and Deep Rolling Tools Surface finishing tools using burnishing and deep rolling processes to improve component durability and surface quality.
• CNC Machines CNC machining centers and machines supplied to industrial manufacturers for precision manufacturing operations.
• 3D Metal Printing / Additive Manufacturing Additive manufacturing equipment and 3D metal printing machines for industrial production, integrated with traditional machining solutions.
• Automation Automation solutions and equipment for manufacturing processes in industrial applications.
• Equipment Industrial equipment and machinery supporting manufacturing operations.

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

One partnership is on record.

• URMA World Wide Partner NetworkcoreChannel Partner/ Reseller/ DistributorURMA maintains a global partner network with offices and representatives worldwide to serve international customers and provide local sales support, technical service, and product distribution across different markets.

Direct peers

• OSG: Japanese manufacturer of taps, drills, end mills, and thread mills. Overlaps with URMA in precision drilling and metal cutting tools for automotive and industrial manufacturing.
• Walter Tools: German precision tooling specialist (part of Walter AG/owned by Sandvik competitor group) offering milling, drilling, turning, and threading tools. Comparable to URMA in focus on premium precision metalworking tools and European industrial customers.
• Mapal: German precision toolmaker focused on fine boring, reaming, and milling tooling with proprietary modular systems. Highly comparable to URMA's VersaMax-style modular boring offering and automotive/aerospace customer base.
• BIG KAISER: Swiss-headquartered precision tooling company focused on boring, milling, and toolholding systems. Comparable niche positioning and Swiss-engineering heritage to URMA's VersaMax modular boring offering.
• Gühring: German manufacturer specializing in rotary cutting tools including drills, reamers, taps, and end mills. Directly competes with URMA's reaming and drilling lines and serves similar automotive and general engineering customers.
• Sandvik Coromant: Division of Sandvik AB producing metal cutting tools (drilling, boring, reaming, milling, turning) for automotive, aerospace, and general engineering. Closest global peer to URMA's core precision tool portfolio, with broader scale and deeper R&D.
• Allied Machine & Engineering: US-based manufacturer of indexable drilling, boring, and reaming tools. Directly comparable to URMA in precision hole-making tools for aerospace, automotive, and heavy equipment manufacturers.
• Kennametal: US-based manufacturer of metalworking tools and wear-resistant solutions serving aerospace, transportation, and general engineering. Comparable in offering precision cutting tools, inserts, and tooling systems to industrial OEMs.
• Dormer Pramet: Part of Sandvik group offering drills, taps, milling, and turning tools for general engineering and metalworking. Comparable product breadth and customer overlap with URMA's general machining tool portfolio.

Broad incumbents

• Hoffmann Group: European industrial tooling distributor and manufacturer (Garant brand) serving metalworking customers across multiple product categories. Adjacent competitor via its in-house Garant tool line that overlaps with URMA's precision tool range.

Market position

Strengths5 records

Weaknesses5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Urma.AG

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about URMA