SRK International Business Consultants

What SRK International Business Consultants does

SRK International Business Consultants is a privately-held professional services firm operating through two sister entities — SRK Affiliate (established 2001) and SRK and Associates (established 2002) — both headquartered in Bengaluru, India, with additional personnel based in Mumbai, Pune, and Delhi. The firm provides international trade and investment consulting services to foreign companies seeking entry into the Indian market and to Indian companies exploring overseas opportunities. Its service catalog spans market research, distributor/agent/partner search, match-making and in-country assistance, background checks, regulatory and import-duty advisory, trade mission management, trade-show participation support, in-country representation, and foreign direct investment attraction, plus on-site office facilities for visiting clients at its Bengaluru headquarters.

The firm's commercial engine is fee-based, quote-priced professional services delivered through direct consulting engagement, with a heavy concentration of mandates from U.S. state Economic Development Organizations (EDOs). Pennsylvania DCED has been a continuous client since July 2001, with the mandate later expanded to inward FDI attraction in July 2008; additional state mandates followed with GSGP in July 2019, the Maryland Department of Commerce in July 2023, and Export Delaware in October 2025. SRK is an invested partner of the International Business Group (IBG) network, which provides affiliate coverage of 53 countries and around 200 markets and enables the firm to offer outbound expansion services to Indian clients through partner firms.

SRK's go-to-market is sales-led and direct, with no proprietary technology platform, no disclosed AI/ML capabilities, and no external funding rounds or institutional investors. The firms are founder-led by Ms. Sushama Kanetkar and supported by a small core team of senior consultants, market analysts, and associates; the company has cumulatively assisted over 2,500 U.S. companies with India market-entry services. Marketing is conducted primarily through the firm blog and a professional services website. Revenue, ownership structure beyond the founder, and pricing are not publicly disclosed.

Name

SRK International Business Consultants

Legal name

SRK and Associates

Website

https://srkibconsultants.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

SRK International Business Consultants is a privately-held, Bengaluru-headquartered trade and investment advisory firm that helps foreign companies enter India and Indian companies expand overseas, primarily serving U.S. state Economic Development Organizations and foreign principals through fee-based consulting, trade missions, and in-country representation via its IBG network partnership.

Ownership category

akta.pro rank

Product category

International Trade and Investment Consulting

NAICS

Marketing Consulting Services (541613), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

akta.pro secondary industry

Procurement Helpdesk & Stakeholder Support (BPAAAJAD)

Keywords

• International trade consulting
• Market entry services
• Export promotion
• Partner search
• Foreign direct investment

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. International Trade Consulting Services: SRK provides fee-based consulting services including market research, distributor/partner search, trade mission management, background checks, and regulatory advisory. Services are provided to foreign companies entering India, Indian exporters expanding overseas, and Economic Development Organizations (EDOs) from various U.S. states.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

SRK International Business Consultants provides fee-based international trade and investment consulting services to foreign companies seeking to enter the Indian market and Indian companies exploring overseas markets. The firm delivers market research, partner/distributor search, in-country matchmaking and logistics, background checks, regulatory and import duty advisory, trade mission management, trade show support, in-country representation, and FDI attraction services to corporate clients and Economic Development Organizations (EDOs).

Product overview

SRK International Business Consultants offers a comprehensive suite of international trade and investment consulting services for foreign companies entering the Indian market and Indian companies expanding overseas. The portfolio consists of eleven distinct service offerings: Market Research (market entry strategy and feasibility analysis), Potential Agent/Distributor/Partner Search, Match Making & In-Country Assistance, Background Check Information, Export Promotion Services, Trade Missions, Information on Regulatory Requirements & Import Duty, Trade Shows and Industry Events Participation, In-Country Representation, Foreign Direct Investment (FDI) Attraction, and Facilities for Client @ Workplace. The services work together as an integrated market entry solution, guiding clients through every stage from initial market research and partner identification to regulatory compliance, in-country representation, and ongoing operational support. SRK and Associates serves foreign clients while SRK Affiliate focuses on export promotion for Economic Development Organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Market Research Provides up-to-date market research reports including market analysis, emerging trends, competition assessment, potential business opportunities, expert insights, and entry strategy recommendations to foreign companies entering India and Indian companies expanding overseas.
• Potential Agent / Representative / Distributor / Partner Search Assists clients in identifying suitable agents, distributors, representatives, and end users; conducts research and pre-screening to qualify potential prospects, and facilitates direct communication between the client and prospective partners.
• Match Making & In-Country Assistance Provides complete in-country support including matchmaking with potential partners, agents, distributors, end users and government agencies; logistical support such as hotel reservations and in-country travel assistance; and accompaniment services for visiting clients.
• Background Check Information Offers confidential or direct-contact background check services on companies, including collection of references on behalf of the client, to support partner due diligence.
• Export Promotion Services Provides export promotion services to Economic Development Organizations (EDOs), trade associations, and foreign companies interested in exporting to India.
• Trade Missions Manages sector-specific and multi-sector trade missions at multiple locations, including market briefings, matchmaking, networking events, receptions, and follow-up assistance for foreign delegations.
• Information on Regulatory Requirements & Import Duty Provides information about certification, standards, regulatory requirements, and import duty information for clients entering new markets.
• Trade Shows and Industry Events Participation Provides trade event support including booth reservation, setup assistance, booth construction coordination, on-site assistance, trade enquiry collection, and post-event follow-up.
• In-Country Representation Offers cost-effective in-country representation for foreign companies to establish a presence in the Indian market without setting up their own subsidiary, with dedicated staff promoting products and overseeing distributor activities.
• Foreign Direct Investment (FDI) Attraction Provides Foreign Direct Investment attraction services working with Economic Development Organizations to assist companies interested in expanding operations internationally into the state or country represented by SRK.
• Facilities for the Client @ Workplace Provides office facilities at SRK's Bengaluru head office including phone, fax, photocopying, printing, internet access, conference rooms, and staff assistance for visiting clients.

Quantifiable outcome

• Over 2500 U.S. companies assisted with market entry services
• +3 more outcomes

Named customers4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• Export DelawarecoreChannel Partner/ Reseller/ Distributor · 1 October 2025SRK has been appointed as the India representative for Export Delaware since October 2025, assisting Delaware businesses with market entry and expansion strategies into the Indian market.
• Maryland Department of CommercecoreChannel Partner/ Reseller/ Distributor · 1 July 2023SRK and Associates represents the Maryland Department of Commerce for export development in India since July 2023 and has successfully supported numerous Maryland companies to export their products and services to India.
• The Conference of Great Lakes and St. Lawrence Governors and Premiers (GSGP)coreChannel Partner/ Reseller/ Distributor · 1 July 2019SRK Affiliate was appointed as the India Representative for GSGP in July 2019, providing trade promotion services for member states.
• Pennsylvania Department of Community and Economic Development (DCED)coreChannel Partner/ Reseller/ Distributor · 1 July 2001SRK Affiliate has been providing export promotion services to DCED, Commonwealth of Pennsylvania, USA since July 2001. SRK also provides inward investment attraction services to DCED since July 2008.
• International Business Group (IBG)coreStrategic or Co-development Partner · 1 January 2001SRK and Associates is an invested partner of IBG, an association of private commercial consulting firms with offices and staff in 53 countries. IBG caters to around 200 country markets in the Americas, Europe, Asia-Pacific, Africa, and the Middle East region. SRK can assist local Indian companies seeking to grow internationally through collaboration with IBG counterparts.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• EY India: Big-4 firm with India cross-border advisory, transaction advisory, and FDI-attraction services. Broad incumbent: comparable market-entry and regulatory advisory for foreign companies but embedded in a global professional-services platform rather than a specialist India boutique.
• KPMG India: Big-4 advisory firm with a large India practice offering cross-border market entry, FDI advisory, regulatory, and tax services to foreign corporates. Broad incumbent: serves the same India market-entry use case but as part of a much wider portfolio and at significantly greater scale.
• Deloitte India: Global consultancy with established India-market advisory covering FDI strategy, market entry, partner identification, and regulatory support. Broad incumbent: overlaps in foreign-investor market entry advisory but operates at much larger scale and across a broader service catalog.
• Tata Strategic Management Group: India-based strategic consulting arm historically advising global corporates on India entry and growth strategy. Broad incumbent: similar market-entry and strategic-advisory focus but operates as part of the larger Tata ecosystem and serves a much broader client set.

Emerging players

• Asia Briefing (Dezan Shira media arm): Media and advisory platform providing market-entry intelligence and business-registration support for foreign companies entering Asia including India. Emerging player: adjacent content-and-services model serving the same foreign-investor audience with lighter-touch digital offerings.
• BCIU (Business Council for International Understanding): U.S.-based organization facilitating international business partnerships, trade missions, and cross-border introductions, including into emerging markets. Emerging player: similar trade-mission and cross-border matchmaking service model aimed at U.S. corporates expanding overseas, including India.

Regional players

• Invest India: Government of India's official investment promotion and facilitation agency assisting foreign investors with India market entry. Regional player (quasi-public): competes indirectly for the same FDI-attraction mandate, especially vis-à-vis EDO referrals, but with different funding model and mandate.

Direct peers

• Dezan Shira & Associates: Asia-focused legal, tax, and market-entry advisory firm helping foreign companies establish and grow across Asia including India. Direct peer: same target market (foreign companies entering Asia/India), same core services (market entry, partner search, regulatory guidance, in-country representation).
• Gateway International: U.S.–India cross-border trade and investment advisory firm assisting American companies with India market entry, partner search, and trade promotion. Direct peer: comparable niche focus on U.S.–India corridor, similar service mix (market research, partner identification, in-country representation).
• International Business Group (IBG): SRK's own invested-partner network of private commercial consulting firms spanning 53 countries and 200+ markets. Direct peer: identical business model (fee-based international trade consulting), overlapping service portfolio, and reciprocal referral relationship for Indian outbound engagements.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/srk-international-business-consultants-srk-affiliate-srk-and-associates

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SRK International Business Consultants