Event Base

What Event Base does

Event Base Ltd is a privately held New Zealand event infrastructure company founded in 2009 and headquartered at 42A Wilkinson Road, Ellerslie, Auckland. It designs, hires, and builds bespoke event environments and modular infrastructure for brand activations, major events, exhibitions, property sales suites, commercial offices, retail, hospitality, and rapid-deployment medical facilities. The company serves enterprise brands, event agencies, property developers, healthcare providers, and government bodies across New Zealand, with the America's Cup Village, NZ National Fieldays, ASB Classic, Volvo Ocean Race, and FIFA U20 World Cup among its marquee engagements.

The company's core technology is a portfolio of proprietary and exclusively distributed modular systems: SPACECUBE, a flat-packable, joinable, stackable modular building system (NZ partner); Creative Structures Dutch-designed marquees and Hexadomes (exclusive NZ supplier); engineered truss and stretch-roof systems (NZ's largest box-truss supplier); and shade/canopy structures. All assets are designed to be weather-tight, rapidly deployable, and customizable with branded cladding and integrated lighting. Approximately 90% of fit-out is completed off-site in the Auckland warehouse, with on-site installation measured in hours to days (e.g., a 360 sqm two-level medical facility in 15 hours, a 178 sqm VIP bar in under two days).

Event Base operates a sales-led, project-based go-to-market targeting enterprise, government, and mid-market clients through direct outreach, tenders, and relationships with creative agencies (Colenso BBDO, FCB, Pead, Darkhorse). Revenue is generated through short- and long-term hire of structures, full-service design-and-build engagements, sale or leasing of SPACECUBE units for semi-permanent applications, and recurring asset management and warehousing services. Pricing is quote-based and not publicly disclosed. The company holds SiteWise Gold prequalification and Site Safe New Zealand membership for 2025/2026.

Name

Event Base

Legal name

Event Base

Website

https://eventbase.co.nz

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Event Base, founded in Auckland in 2009, designs, hires, and builds bespoke modular event environments, brand activations, and rapid-deployment modular buildings for enterprise clients, agencies, government, and property developers across New Zealand.

Ownership category

akta.pro rank

Product category

Modular Event Infrastructure

NAICS

Performing Arts, Spectator Sports, and Related Industries (711), Indoor and Outdoor Display Advertising (541850)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Event Fabrication & Scenic/Set Build (Custom Builds, Installations) (BPAFAGAK)

akta.pro secondary industries

Staging, Scenic & Set Fabrication (Stages, Backdrops, Scenic Builds) (THAHAEAC), Tent & Canopy Rentals (HSACAFAA), Decor Props & Themed Set Rentals (HSACAFAK)

Keywords

• Modular event structures
• Temporary building hire
• Truss and marquee systems
• Brand activation services
• Modular building systems

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Event Infrastructure Hire: Hire of modular structures (SPACECUBE), truss systems, marquee and dome systems, and shade/canopy structures for events, exhibitions, activations, and temporary commercial applications. Structures are available for short-term or long-term hire with flexible terms.
2. Design & Build Services: Full-service design, build, and project management for bespoke event environments, brand activations, exhibitions, and custom structures. Covers concept, site plans, design renders, on-site installation, and asset management. Clients include agencies, brands, government bodies, and property developers.
3. Modular Building Sales & Leasing: Sale or leasing of SPACECUBE modular units for long-term or semi-permanent applications including offices, retail suites, hospitality spaces, information kiosks, ticket booths, medical facilities, and property sales suites.
4. Equipment & Asset Management: Warehousing, logistics, and ongoing management of event assets for clients between events, providing recurring service revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Event Base designs, hires, and builds bespoke event environments and high-performance modular infrastructure solutions for brands, agencies, government bodies, and property developers across New Zealand. Core offerings include SPACECUBE modular building cubes, Creative Structures marquee and dome systems, engineered truss and stretch roof structures, and shade/canopy systems, delivered through a full-service model from concept and design through to on-site build and asset management.

Product overview

Event Base is a New Zealand event infrastructure company founded in 2009, offering a portfolio of modular building systems and event services. The core product is the SPACECUBE modular building system, complemented by Creative Structures marquee and dome systems (Loungers, Crossovers, Hexadomes), Truss Systems, and Shade Systems & Canopies. The company provides related services including event hire/design/build, exhibition design, bespoke custom builds, brand activations, and branding & signage. Solutions are offered across verticals including events, exhibitions, hospitality, property sales suites, retail, offices, information kiosks, ticket booths, and medical infrastructure. Products can be hired, leased, or purchased with flexible terms.

Differentiator

Problem solved

Functional benefit

Brands

• SPACECUBE: Modular building system partner - flat packable, reusable and relocatable modular building infrastructure for events, exhibitions, hospitality, offices, retail, medical and property applications

Products and services

• SPACECUBE Modular Building System A flat-packable, reusable, and relocatable modular building system featuring joinable, stackable cubes (6m x 2.4m single and 2.4m x 2.4m mini) configurable as standalone units, combined side-by-side, or stacked up to three levels. Used for temporary event spaces, offices, retail suites, hospitality environments, medical facilities, and property sales suites, with lockable doors, integrated LED lighting, customisable cladding, flooring, walls, and branding.
• Marquee and Dome Systems (Creative Structures) Dutch-designed and engineered marquee systems with smooth rounded canopies, including Loungers (17-26m2), Crossovers (38-68m2), and Hexadomes (100-175m2) that can be joined to create larger village-sized spaces for 50-1000 people. Engineered for strength up to 400kg load-bearing for hanging projections, lighting, and audio, with custom colour and branding options. Event Base is the exclusive New Zealand supplier.
• Truss Systems Flexible engineered outdoor building system used for crowd cover, staging, and exhibition/hospitality spaces. Installable up to 6m height to allow truck access, scalable to different yard sizes, and configurable for branding, walls, signage, and audiovisual equipment mounting. Event Base is NZ's largest supplier of box truss and holds the largest range of truss in Auckland.
• Shade Systems and Canopies Premium stretch fabric roofing solutions providing shade and rain shelter for large-scale crowd cover at outdoor events, festivals, and concerts. Suitable for rigging from truss or buildings to create expansive crowd cover, available in different colours with branding opportunity.
• Custom Structures Bespoke event environments and custom builds designed to fit specific creative visions, including custom branding, colours, themes, and configurations for unique event requirements. Structures are fit to purpose for short-term or long-term use and rapid deployment.
• Event Hire, Design and Build Full-service offering covering initial concept, site plans, design renders, hire and build of bespoke or pre-engineered structures and equipment, and asset management for events of all sizes. Targets event agencies, brand marketers, and corporate clients seeking an integrated single-supplier engagement.
• Exhibition Hire, Design and Build Specialist exhibition hire, design, and build service providing unique exhibition environments with world-class structures, branding, signage, flooring, furniture, and lighting solutions for trade shows, expos, and exhibition clients.
• Bespoke and Custom Builds Custom event environment creation services including bespoke structures, fittings, back walls, signage, lighting, furniture, and custom-made set pieces tailored to client specifications for brand activations and unique event requirements.
• Activations and Experiential Brand activation and experiential environment creation services that capture audiences with bespoke interiors, furniture, branded walls, projection and digital elements for memorable brand experiences at events, festivals, and pop-up engagements.
• Branding and Signage In-house design team providing custom branding and signage solutions including large format digital printing, custom printed marquee skins, wall decals, graphic wraps, media walls, signage systems, and branded panels for events and modular environments.

Quantifiable outcome

• Heineken VIP Bar built at 178 sqm in under 2 days on-site using 12 Spacecube units
• +7 more outcomes

Named customers30 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• SPACECUBEcoreOEM/ Whitelabel/ Licensing PartnerEvent Base is the New Zealand partner of SPACECUBE, a modular building system designed by a Kiwi and manufactured in Australia. SPACECUBE is flat-packable, reusable, and relocatable. Event Base uses this system extensively across event environments, brand activations, modular offices, retail spaces, medical facilities, and property sales suites. The partnership is central to Event Base's modular solutions offering.
• Creative StructurescoreOEM/ Whitelabel/ Licensing PartnerEvent Base is the exclusive New Zealand supplier of Creative Structures marquee and dome systems — Dutch-designed and engineered marquees including Loungers, Crossovers, and Hexadomes. These structures feature modular joinable design for creating large-scale event villages. The exclusive distribution arrangement is central to Event Base's marquee and dome product line.
• Site Safe New ZealandcoreOthersEvent Base is a Site Safe New Zealand member, demonstrating commitment to health and safety culture development in the New Zealand construction industry. Membership is maintained for 2025/2026.
• SitewisecoreOthersEvent Base has been independently prequalified by Sitewise with Gold status for 2025/2026, an independent health and safety prequalification scheme for the construction industry.

Scale indicators11 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• HTS TENTIQ: German manufacturer and supplier of large-scale tent and modular structures for events, exhibitions, and industrial use. Comparable to Event Base on marquee/dome supply and modular product design, with global distribution.
• Neptunus Structures: Dutch-based supplier of temporary and semi-permanent event structures, marquees, and modular halls. Direct comparable to Event Base's Creative Structures offering and to the broader hire/build model for major events and brand activations.
• Alist Group: New Zealand-based event hire, fabrication, and theming company with similar scope across truss, marquees, custom builds, and brand activations. Most directly comparable in terms of geography, customer base (agencies and brands), and service offering.
• Wernick Event Hire: UK-based modular and portable building hire specialist, including event-focused structures. Comparable to Event Base's SPACECUBE-driven modular hire business, particularly for high-volume hire to event organizers.
• ATCO Structures: Canadian-headquartered modular structures and workforce housing provider with global operations. Direct comparable on modular building rental/sales for events, workforce accommodation, and rapid-deployment applications including healthcare.
• Losberger De Boer: Global manufacturer and supplier of event tents, modular buildings, and temporary structures. Closely comparable product portfolio (marquees, modular halls, event infrastructure) at significantly larger scale; serves as a useful benchmark for what scaled event infrastructure operations look like.

Broad incumbents

• Mobile Mini Solutions: US-headquartered portable storage and modular container rental company. Comparable to Event Base's SPACECUBE container-based modular business, particularly for offices, kiosks, and ticket booths, though focused on storage and workspace rather than event customization.
• GL events: Major global event infrastructure provider listed in Paris, operating across event organization, venue management, and temporary structures. Overlaps with Event Base on structures and exhibition services, but operates at much larger scale and with broader geographic reach.
• WillScot: US-listed modular space and portable storage provider with North American presence. Comparable to Event Base's semi-permanent modular building hire/sale business (offices, retail suites, ticket booths) but at vastly larger scale.

Regional players

• Big Top Marquees: Australian marquee and event structure hire company serving the Australian market. Regional peer to Event Base's Creative Structures marquee and dome business; comparable in scale and product mix, and a potential cross-Tasman competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/eventbasenz
• LinkedInlinkedin.com/company/event-base-ltd
• Instagraminstagram.com/eventbasenz

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Event Base