Jastor
Jastor is a Miami-based branding, interior design, and AI growth firm founded in 2007 that serves enterprise restaurant and hospitality brands through three integrated service lines — Brand, Space, and Growth — across the US and Latin America.
- Company typePrivate
- Founded2007
- HeadquartersMiami, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Jastor does
Jastor (legal entity: Jastordest Design Studios, LLC) is a Miami-headquartered branding, interior design, and AI growth firm founded in 2007 that serves the restaurant and hospitality industry. The company operates through three integrated service lines — Brand (strategy, identity, production), Space (real estate, interior design, architecture), and Growth (technology and AI tools) — delivered under a single contract to address fragmented vendor coordination in restaurant launches. Jastor has served 100+ brands across 12 US states and 20 countries, with offices in Miami (Wynwood), New York (Midtown), Medellín (Poblado), and Mexico City (Polanco).
The Growth service functions as a technology startup within the firm, offering proprietary AI-powered products including an AI Website Development platform, Digital Menu System with live pricing, Surge Pricing Engine for demand-responsive pricing, social content generators (Nano Banana, Kimi AI), Consumer Geolocation & Behavior Mapping, Expansion Heat Maps for location intelligence, AI Search Presence optimization across ChatGPT, Perplexity, and Gemini, a Reputation Network aggregating Google/Yelp/TripAdvisor/Zagat/The Infatuation/OpenTable, and paid advertising on Meta/Google/TikTok. The AI stack appears to rely on third-party models rather than proprietary model development.
Jastor generates revenue primarily through quote-based professional services engagements with enterprise restaurant groups, supplemented by what is described as recurring technology/AI services within the Growth line. Distribution is direct via field sales from the four office locations and inside-sales CTAs on the website. Pricing is not publicly disclosed; the firm is privately held with no disclosed institutional funding, and Jason Torres is identified as the founder/key principal.
Jastor firmographics
Firmographics- Name
- Jastor
- Legal name
- Jastordest Design Studios, LLC
- Website
- https://jastor.co
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Jastor is a Miami-based branding, interior design, and AI growth firm founded in 2007 that serves enterprise restaurant and hospitality brands through three integrated service lines — Brand, Space, and Growth — across the US and Latin America.
- Ownership category
- akta.pro rank
Jastor industry classification
Industry- Product category
- Restaurant Branding & Design Services
- NAICS
- General Merchandise Retailers (455)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Industry / Category Marketing Strategy (Vertical GTM) (MPAAAFAN)
- akta.pro secondary industries
- Sales & Catering / Group & Event Management (THALACAM), Search, Review & Ratings Management (SEO/Content/Platforms/Local Listings) (MPAAAOAC)
Keywords
Where Jastor is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Jastor business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Brand Services: Brand strategy, identity, and production services including market research, visual identity systems, menu design, packaging, and brand production
- Space Services: Real estate, interior design, and architecture services including site selection, lease negotiation, interior design, furniture design, lighting design, and project management
- Growth Services: Technology and AI-powered services including website development, digital menu systems, performance advertising, email marketing, CRM and automation
- FF&E Procurement: Furniture, Fixtures & Equipment specification and procurement services
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Jastor product offering
Product offeringCore offering
Jastor is a restaurant branding, interior design, and AI-powered growth firm offering three integrated service lines: Brand (immersive cultural and consumer research, brand strategy, visual identity, menu and packaging design, brand production), Space (site selection, commercial real estate and lease negotiation, interior architecture, custom furniture and lighting design, FF&E procurement, project management), and Growth (proprietary AI platforms for website development, live-pricing digital menus, surge pricing engines, social content generation, consumer analytics, expansion heat mapping, AI search presence, reputation network management, and paid performance advertising).
Product overview
Jastor is a restaurant branding, interior design, and AI growth firm offering three integrated service lines: Brand (strategy, identity, production), Space (real estate, interior design, architecture), and Growth (proprietary technology and AI tools). The Growth service operates as 'a technology startup inside Jastor' and includes AI-powered website development, a Digital Menu System with live pricing, a Surge Pricing Engine (Uber-style demand response), Nano Banana and Kimi AI social content generators, Consumer Geolocation & Behavior Mapping, Expansion Heat Maps for location intelligence, AI Search Presence optimization for ChatGPT/Perplexity/Gemini, Reputation Network management across Google/Yelp/TripAdvisor/Zagat/The Infatuation/OpenTable, and Meta/Google/TikTok performance advertising. The three services work in sequence: Brand defines identity first, Space designs the physical location, and Growth scales the brand digitally.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Service Full-service brand strategy and identity development for restaurant and hospitality brands, including immersive cultural and market research, consumer behavior analysis, brand strategy and positioning, concept development and naming, visual identity system, menu design and engineering, packaging, environmental signage, uniform and apparel design, and brand production and supply chain.
- Space Service Comprehensive real estate and interior design services for restaurant spaces, including site selection and market research, commercial real estate and lease negotiation, tenant and franchise representation, restaurant and business brokerage, interior design and space concept, interior architecture and technical plans, custom furniture design and production, lighting design, FF&E specification and procurement, 3D renderings and visualization, and installation and project management.
- Growth Service (Technology & AI) Technology and AI-powered growth services for restaurant brands, including AI-powered website development, digital menu systems with live pricing, surge pricing engines, AI social content generation, consumer geolocation and behavior mapping, expansion heat maps, AI search presence optimization, reputation network management, performance advertising across Meta/Google/TikTok, and email marketing, CRM and automation.
Companies that use Jastor
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Jastor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability10 records
Feature8 records
Jastor partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Jastor competitors and assessment
Company assessmentDirect peers
- WD Partners: WD Partners is one of the largest dedicated restaurant strategy, design, and architecture firms in the US, serving restaurant and retail clients across brand, concept, and prototype design. It is the closest direct competitor to Jastor's integrated Brand and Space services for multi-unit restaurant operators.
- Big Red Rooster: Big Red Rooster (now part of Cushman & Wakefield) is a brand and design consultancy specializing in restaurant, retail, and hospitality clients. Its integrated brand-to-space offering closely mirrors Jastor's Brand + Space positioning for restaurant and hospitality brands.
- Emerge Restaurant & Hospitality: Emerge is a boutique restaurant and hospitality branding and digital agency focused exclusively on the food and beverage vertical. It is a direct comparable to Jastor as a smaller, specialized restaurant branding and growth agency competing for similar mid-market hospitality clients.
- Sterling-Rice Group: Sterling-Rice Group is an independent brand strategy and design firm with a strong food, beverage, and restaurant practice. It is comparable to Jastor in serving food and restaurant clients with integrated brand and growth-oriented services.
- Olson Engage: Olson Engage is a marketing and engagement agency with significant restaurant and hospitality expertise spanning digital, social, and brand experience. It competes with Jastor's Growth service line on restaurant-specific digital marketing and consumer engagement.
- CBX (formerly BrandImage): CBX is a brand strategy and design agency with deep restaurant and CPG experience spanning identity, packaging, and retail environments. It is comparable to Jastor in combining brand strategy with execution across physical and digital restaurant touchpoints.
Broad incumbents
- Interbrand: Interbrand is a global brand consultancy with extensive restaurant, hospitality, and consumer experience. It represents the large-scale incumbent alternative to Jastor for multi-unit restaurant brands seeking enterprise-grade brand strategy engagements.
- Landor & Fitch: Landor & Fitch is a global branding and design consultancy that serves restaurant and hospitality clients as part of a much broader portfolio across industries. It is comparable to Jastor's Brand service as a larger, more diversified incumbent competing for enterprise restaurant branding engagements.
Emerging players
- Punchh: Punchh (now part of ParTech) is a restaurant-focused customer loyalty and marketing cloud platform. It overlaps with Jastor's Growth service line on AI-driven consumer engagement and digital marketing infrastructure for restaurant brands.
- Olo: Olo is a restaurant ordering and digital food commerce platform serving enterprise restaurant brands. It is adjacent to Jastor's Growth service line as a technology-native alternative providing restaurants with direct digital consumer infrastructure.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Jastor social profiles
Digital presenceJastor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jastor leadership team
Management profileNumber of profiles
Profiles1 record
Jastor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jastor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jastor
What does Jastor do?
Jastor is a restaurant branding, interior design, and AI-powered growth firm offering three integrated service lines: Brand (immersive cultural and consumer research, brand strategy, visual identity, menu and packaging design, brand production), Space (site selection, commercial real estate and lease negotiation, interior architecture, custom furniture and lighting design, FF&E procurement, project management), and Growth (proprietary AI platforms for website development, live-pricing digital menus, surge pricing engines, social content generation, consumer analytics, expansion heat mapping, AI search presence, reputation network management, and paid performance advertising).
Is Jastor a public or private company?
Jastor is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jastor founded?
Jastor was founded in 2007. It employs 11 to 50 people.
Where is Jastor based?
Jastor is headquartered in Miami, United States, in the North America region.
How does Jastor make money?
Four revenue lines are on record. Brand Services are the primary driver. The others are space Services, growth Services and FF&E Procurement.
Who are Jastor's main competitors?
Direct peers on record are WD Partners, Big Red Rooster, Emerge Restaurant & Hospitality, Sterling-Rice Group, Olson Engage and CBX (formerly BrandImage). Broad incumbents are Interbrand and Landor & Fitch. Emerging players are Punchh and Olo.
Does Jastor have an API?
No public API is recorded for Jastor.
What industry is Jastor in?
Jastor's product category is Restaurant Branding & Design Services. Its primary akta.pro industry code is MPAAAFAN, Industry / Category Marketing Strategy (Vertical GTM), with a secondary code of THALACAM, Sales & Catering / Group & Event Management. Its NAICS code is 455 and its SIC code is 7310.