Else Agency
Else Agency is a French boutique training agency that designs custom e-learning modules, in-person workshop formats, and expert focus groups for pharmaceutical company sales forces and marketing teams across France.
- Company typePrivate
- Founded2013
- HeadquartersIssy-les-moulineaux, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Else Agency does
Else Agency (legal name E-Learning Santé Europe) is a French boutique professional services firm founded in 2013 and headquartered in Issy-les-Moulineaux in the Paris metropolitan area, specializing in training and coaching for pharmaceutical sales forces. The firm operates with a lean team of approximately 12 people organized around two co-founding partners (Sandrine for business development and Nicolas, a licensed pharmacist, for scientific credibility) plus client direction, project management, artistic direction, and graphic design. Its offering is structured as three service pillars: E-Learning & co (custom distance-learning modules, serious games, videoscribings, podcasts, and 3D videos), Training & séminaires (in-person workshops using stratgames, escape games, board games, and other interactive formats at seminars, sub-commissions, and mid-cycle regional meetings), and Focus group d'experts (expert marketing focus groups run in-person or remotely).
The agency's core technology is human-driven custom content production rather than a software platform; deliverables are described as 100% custom-made, with a broad library of 15+ pedagogical formats developed in-house. Revenue is generated through project-based professional services fees from pharmaceutical laboratories, sold via direct enterprise engagement with marketing and training departments; pricing is not publicly disclosed and is quoted per project. The client base is concentrated in enterprise pharma, with named engagements for Novartis (oncology training for medical sales representatives), AbbVie (expert marketing focus group), and Mayoli (OTC product training), delivered primarily in France with remote/virtual options extending geographic reach. The firm has no disclosed external funding, no parent company, and no AI/ML capabilities in its offering.
Else Agency firmographics
Firmographics- Name
- Else Agency
- Legal name
- E-Learning Santé Europe
- Website
- https://elseagency.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Else Agency is a French boutique training agency that designs custom e-learning modules, in-person workshop formats, and expert focus groups for pharmaceutical company sales forces and marketing teams across France.
- Ownership category
- akta.pro rank
Else Agency industry classification
Industry- Product category
- Pharmaceutical Sales Force Training
- NAICS
- Computer Training (611420), Marketing Research and Public Opinion Polling (541910)
- akta.pro primary industry
- Pharmaceuticals & Biotechnology (EDABALAU)
- akta.pro secondary industry
- Industry & Role-Specific Sales Training (e.g., SaaS, Enterprise, Med Device) (EDABABAL)
Keywords
Where Else Agency is headquartered
LocationHeadquarters
- HQ city
- Issy-les-moulineaux
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Else Agency business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Custom E-learning Content: Development of bespoke e-learning modules for pharmaceutical sales forces, including scientific content, interactive exercises, and multi-format delivery
- Training & Seminar Workshops: In-person training sessions and workshops at seminars, sub-commissions, and mid-cycle regional meetings
- Expert Focus Group Services: Organization and facilitation of expert marketing focus groups both in-person and remotely, including preparation, animation, and quality reporting
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Else Agency product offering
Product offeringCore offering
Else Agency designs and delivers custom training solutions for pharmaceutical sales forces, organized around three core service pillars: (1) E-Learning & co — bespoke distance learning modules including e-learning modules, immersive serious games, exercise books, videoscribings, podcasts, and 3D videos; (2) Training & séminaires — in-person workshops and seminars covering argumentation, active listening, competitive positioning, physician profiling, and objection handling; and (3) Focus group d'experts — innovative in-person and remote expert marketing focus groups that test campaigns, define positioning, and co-construct communication materials. All content is 100% custom-made for pharmaceutical laboratory clients.
Product overview
Else Agency is a specialized training agency for pharmaceutical sales forces offering three core service pillars: E-Learning & co (distance learning), Training & séminaires (in-person workshops), and Focus group d'experts (expert focus groups). The E-Learning offering includes six content format modules: e-learning modules, immersive serious games, exercise books, videoscribings, podcasts, and 3D videos. The Training service features six interactive workshop formats: stratgames, posters, escape games, board games, mind mappings, and wheel-of-fortune games. The Focus group service provides expert marketing focus groups available in-person or remotely, with creative workshops and detailed reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- E-Learning & co Distance learning and training solutions for pharmaceutical sales forces, including e-learning modules, serious games, exercise books, videoscribings, podcasts, and 3D videos tailored to pharmaceutical industry needs.
- Training & séminaires In-person training workshops and seminars designed to enhance pharmaceutical sales representatives' skills in argumentation, active listening, competitive positioning, physician profiling, and objection handling, delivered at client seminars, sub-commissions, and mid-cycle regional meetings.
- Focus group d'experts Expert marketing focus groups conducted in-person or remotely to gather insights on campaign testing, product positioning, field practices, and co-construction of communication materials with healthcare professionals.
Quantifiable outcome
- 9.5/10 client satisfaction index
- +1 more outcomes
Companies that use Else Agency
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles1 record
Else Agency technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Else Agency partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Else Agency competitors and assessment
Company assessmentDirect peers
- BTS: Global consultancy specialized in sales force effectiveness and leadership development for pharmaceutical and medtech companies. Competes with Else Agency on sales representative capability building, training program design, and launch readiness engagements.
- CrossKnowledge: French-rooted digital learning solutions company (now part of Wiley) serving enterprise L&D teams including pharma clients in France and Europe. Similar in regional positioning, digital learning focus, and pharma client mix to Else Agency.
- Cegos: Major French-headquartered corporate training firm operating globally with a dedicated pharma and life sciences practice. Competes directly with Else Agency by offering blended e-learning, in-person workshops, and custom training solutions to pharmaceutical clients.
Broad incumbents
- Veeva Systems: Public cloud-software provider for life sciences with Veeva Vault Training, a learning and enablement platform widely used by pharma sales organizations. Competes in the pharma training space through its platform offering rather than bespoke content services.
- Skillsoft: Large global corporate training and talent development company offering extensive off-the-shelf pharma and compliance course content. Competes in pharma training through scalable content libraries rather than Else Agency's bespoke custom model.
- GP Strategies: Global performance improvement and learning solutions provider with a substantial pharmaceutical and life sciences practice. Competes with Else Agency on sales force training, content development, and managed learning services for enterprise pharma clients.
- Ogilvy Health: Global healthcare marketing and medical education agency (WPP). Provides training content, medical communications, and field force enablement for major pharma clients, overlapping with Else Agency's pharmaceutical training focus.
- Havas Life: Health and wellness creative network within Havas offering medical education and sales force training content for pharma clients. Direct functional overlap with Else Agency's bespoke e-learning and live training services.
- Cornerstone OnDemand: Cloud learning management system vendor serving large enterprise clients including pharmaceutical companies. Competes indirectly by providing training infrastructure and content libraries to pharma L&D departments that might otherwise hire boutique agencies.
- Publicis Health: Healthcare communications agency within Publicis Groupe serving many of the same pharmaceutical customers as Else Agency. Provides medical education, sales force training content, and integrated campaign solutions at greater scale than the boutique agency.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Else Agency social profiles
Digital presenceElse Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
Else Agency leadership team
Management profileNumber of profiles
Profiles8 records
Else Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Else Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Else Agency
What does Else Agency do?
Else Agency designs and delivers custom training solutions for pharmaceutical sales forces, organized around three core service pillars: (1) E-Learning & co — bespoke distance learning modules including e-learning modules, immersive serious games, exercise books, videoscribings, podcasts, and 3D videos; (2) Training & séminaires — in-person workshops and seminars covering argumentation, active listening, competitive positioning, physician profiling, and objection handling; and (3) Focus group d'experts — innovative in-person and remote expert marketing focus groups that test campaigns, define positioning, and co-construct communication materials. All content is 100% custom-made for pharmaceutical laboratory clients.
Is Else Agency a public or private company?
Else Agency is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Else Agency founded?
Else Agency was founded in 2013. It employs 11 to 50 people.
Where is Else Agency based?
Else Agency is headquartered in Issy-les-moulineaux, France, in the Europe region.
How does Else Agency make money?
Three revenue lines are on record. Custom E-learning Content is the primary driver. The others are training & Seminar Workshops and expert Focus Group Services.
Who are Else Agency's main competitors?
Direct peers on record are BTS, CrossKnowledge and Cegos. Broad incumbents are Veeva Systems, Skillsoft, GP Strategies, Ogilvy Health, Havas Life, Cornerstone OnDemand and Publicis Health.
Does Else Agency have an API?
No public API is recorded for Else Agency.
What industry is Else Agency in?
Else Agency's product category is Pharmaceutical Sales Force Training. Its primary akta.pro industry code is EDABALAU, Pharmaceuticals & Biotechnology, with a secondary code of EDABABAL, Industry & Role-Specific Sales Training (e.g., SaaS, Enterprise, Med Device). Its NAICS code is 611420.